superstar family
Chapter 146 144, Quotation
Chapter 146 144, Quotation
Luo Yajun was afraid that there would be no buyers for "Wulin Biography", so she voted the samples to all the satellite TV channels, a total of more than 80, and within half a day, she actually received calls from the relevant leaders of the content department of more than 30 satellite TV channels. It was something she never dreamed of.
In fact, this is not uncommon. Nowadays, the competition among various TV stations is very fierce. Every TV station is looking for high-quality broadcast content. Innovative themes are especially popular. The benefits to come are absolutely unpredictable.
At the beginning of "Wulin Biography", various satellite TVs didn't know what Shen Qiushan was going to film, and thought he was filming just a melodrama in the traditional sense, and for that kind of melodrama, the TV stations naturally didn't care I'm interested, because those sitcoms have been tested by the market before, and in the end, they were very popular.
Therefore, even if the director was replaced by Shen Qiushan, they still didn't catch a cold.
However, it is different now, every TV station has seen the first five episodes of "Wulin Biography", this drama has almost subverted people's inherent impression of melodrama, or, in the eyes of everyone, it should not be called melodrama, because, Most of the sitcoms in this time and space are mainly preaching and real narration. Like "Wulin Biography", the dramas with character setting and plot are all unconstrained, and it is not appropriate to call them sitcoms.
However, someone remembered what Shen Qiushan said at the opening ceremony of "Wulin Biography". He said that he was filming a "sitcom", which added a word "happy" to the sitcom, and this title seems to be more appropriate.
Two in the afternoon.
Meow coffee.
Luo Yajun appeared on time, and Wang Xiang was already waiting there.
"Hi Mr. Luo." Wang Xiang stood up with a smile on his face: "I didn't expect Mr. Luo to be so young. He is really young and promising."
Luo Yajun is in his early thirties this year. Due to proper maintenance, he looks about 26 or [-] years old. In Wang Xiang's opinion, he is young and promising if he can achieve the position of marketing manager at this age.
"Director Wang, you're being polite." Luo Yajun smiled lightly, and sat across from Wang Xiang.
After ordering two cups of coffee, the two chatted.
"Mr. Luo, I watched the sample of "Wulin Biography" that you voted for. To be honest, this drama is very innovative. Therefore, we at Yanjing Satellite TV decided to buy the right to broadcast the first round, but before negotiating the price, we have several questions. I need to confirm the problem with Mr. Luo." Wang Xiang had already received rumors that other TV stations were also paying attention to "Wulin Biography", so after the meeting, he didn't talk nonsense, but went straight to the point.
"Director Wang, please tell me." Luo Yajun was very calm. She has been engaged in film and television marketing for seven or eight years, but she has never had so many "chips" in her hand. Talk slowly, talk carefully with various TV stations.
"According to what I know, "Wulin Biography" has not yet finished filming. I don't know how the shooting progress is now? How long will it take to complete the post-production work of the entire film?" Wang Xiang asked.
"If there are no accidents, the whole film of "Wulin Biography" should be completed in two months." Luo Yajun responded with a sip of coffee.
"Two months later? Wouldn't it be just in time for the Spring Festival?" Wang Xiang was overjoyed. If a comedy like "Wulin Biography" was broadcast on the Spring Festival, it would be just in time for the Spring Festival, and everyone is on holiday during the Spring Festival. The TV station will also usher in a moderate viewing peak period.
"There is also the news about Spinach's video. If "Wulin Biography" has been bought out by them at a high price, will it affect the broadcasting of our satellite TV channel?" Wang Xiang asked again.
"Director Wang, don't worry about this. What we signed with Spinach Video is only a network platform broadcast agreement, and there is a priority clause. If "Wulin Biography" is broadcast on the satellite TV channel, the broadcast time on the Internet must be delayed by at least four hours." Luo Yajun responded truthfully.
Wang Xiang nodded: "Also, is there only five episodes of "Wulin Biography" that have completed the post-production now? It is really difficult to determine the price of the whole film based on these five episodes. After all, you can't see the later episodes. episodes, it is impossible to assess the overall quality of the film as a whole.”
Hearing this, Luo Yajun smiled lightly: "There are only five episodes of "Wulin Biography" that have completed the post-production, and this is not the final version, it is just a sample. The final version may have minor adjustments, it depends on how Brother Shan operates. .”
"And judging from the current situation, if Director Wang wants to buy a drama, he can only talk about the quality of these five episodes. Of course, Director Wang can also choose to wait for the entire film of "Wulin Biography" to be completed before discussing, but, then It's hard to say if the rights to broadcast the first round are still available." Luo Yajun drank his coffee unhurriedly, with a calm smile on his face.
"This……"
Wang Xiang frowned slightly. In fact, he had already investigated the filming progress of "Wulin Biography" before coming here, and he probably knew that "Wulin Biography" has only produced five episodes now, and he mentioned this for nothing more than the future. Negotiate the price as a foreshadowing. Usually, the price of an unfinished TV series is relatively lower than that of the completed one. This is like the price difference between an off-plan house and an existing house.
However, Luo Yajun's reaction made Wang Xiang very disappointed. Although she didn't say anything, it can be seen from her calm expression that the other party was completely in the attitude of "do you want to buy it or not".
"Mr. Luo, you know the rules. If this is the case, the price may not be very high." Wang Xiang still decided to follow his own pace, and said in a deep voice.
"Yes." Luo Yajun smiled and nodded: "Then Director Wang can quote a price."
"How about this number?" Wang Xiang stretched out four fingers.
But Luo Yajun smiled: "Didn't Director Wang see the relevant reports about Spinach Video's purchase of dramas? The broadcasting rights of a network cost 500 million, but Director Wang only paid 400 million. This makes me doubt Director Wang's sincerity." .”
"Mr. Luo knows exactly how much Spinach Video paid. Anyway, I don't believe the statement of 500 million yuan per episode." Wang Xiang shrugged: "As for, I think our bid is very reasonable, 400 episodes, 8000 yuan per episode. [-] is [-] million, I think your company's profits are already huge."
"Director Wang's price is to directly buy out the first round of broadcasting rights, or will some advertising revenue be added?" Luo Yajun asked calmly. There are many TV drama models at present, and there is one that can add advertising revenue, because many big directors The drama has a great influence, and the periodical advertisements will also increase appropriately during the broadcast of the episode. In order to win the competition of enough dramas, the TV station has come up with a way to give a certain share of advertising revenue.
"Buy out directly." Wang Xiang responded in a deep voice, the price of 400 million is actually not low, as he himself said, 8000 episodes is the income of [-] million, which has already left enough profit for Shen's Films space.
"Okay." Luo Yajun smiled and nodded: "I feel Director Wang's sincerity, but I need to report to Mr. Shen for instructions. If there is a result, I will notify Director Wang."
After the words fell, Luo Yajun got up and was about to leave.
"Mr. Luo, you know that the price is not dead. I know that other TV stations have also found Mr. Luo. You can make a horizontal comparison. However, in addition to the price, I hope you also compare the influence of the broadcasting platform. "Wang Xiang also got up, and said with a smile on his face, although he is very optimistic about "Wulin Biography", it is impossible to offer a sky-high price right away, and the negotiation is not just one round. However, we have to start with a reasonable price.
……
(End of this chapter)
Luo Yajun was afraid that there would be no buyers for "Wulin Biography", so she voted the samples to all the satellite TV channels, a total of more than 80, and within half a day, she actually received calls from the relevant leaders of the content department of more than 30 satellite TV channels. It was something she never dreamed of.
In fact, this is not uncommon. Nowadays, the competition among various TV stations is very fierce. Every TV station is looking for high-quality broadcast content. Innovative themes are especially popular. The benefits to come are absolutely unpredictable.
At the beginning of "Wulin Biography", various satellite TVs didn't know what Shen Qiushan was going to film, and thought he was filming just a melodrama in the traditional sense, and for that kind of melodrama, the TV stations naturally didn't care I'm interested, because those sitcoms have been tested by the market before, and in the end, they were very popular.
Therefore, even if the director was replaced by Shen Qiushan, they still didn't catch a cold.
However, it is different now, every TV station has seen the first five episodes of "Wulin Biography", this drama has almost subverted people's inherent impression of melodrama, or, in the eyes of everyone, it should not be called melodrama, because, Most of the sitcoms in this time and space are mainly preaching and real narration. Like "Wulin Biography", the dramas with character setting and plot are all unconstrained, and it is not appropriate to call them sitcoms.
However, someone remembered what Shen Qiushan said at the opening ceremony of "Wulin Biography". He said that he was filming a "sitcom", which added a word "happy" to the sitcom, and this title seems to be more appropriate.
Two in the afternoon.
Meow coffee.
Luo Yajun appeared on time, and Wang Xiang was already waiting there.
"Hi Mr. Luo." Wang Xiang stood up with a smile on his face: "I didn't expect Mr. Luo to be so young. He is really young and promising."
Luo Yajun is in his early thirties this year. Due to proper maintenance, he looks about 26 or [-] years old. In Wang Xiang's opinion, he is young and promising if he can achieve the position of marketing manager at this age.
"Director Wang, you're being polite." Luo Yajun smiled lightly, and sat across from Wang Xiang.
After ordering two cups of coffee, the two chatted.
"Mr. Luo, I watched the sample of "Wulin Biography" that you voted for. To be honest, this drama is very innovative. Therefore, we at Yanjing Satellite TV decided to buy the right to broadcast the first round, but before negotiating the price, we have several questions. I need to confirm the problem with Mr. Luo." Wang Xiang had already received rumors that other TV stations were also paying attention to "Wulin Biography", so after the meeting, he didn't talk nonsense, but went straight to the point.
"Director Wang, please tell me." Luo Yajun was very calm. She has been engaged in film and television marketing for seven or eight years, but she has never had so many "chips" in her hand. Talk slowly, talk carefully with various TV stations.
"According to what I know, "Wulin Biography" has not yet finished filming. I don't know how the shooting progress is now? How long will it take to complete the post-production work of the entire film?" Wang Xiang asked.
"If there are no accidents, the whole film of "Wulin Biography" should be completed in two months." Luo Yajun responded with a sip of coffee.
"Two months later? Wouldn't it be just in time for the Spring Festival?" Wang Xiang was overjoyed. If a comedy like "Wulin Biography" was broadcast on the Spring Festival, it would be just in time for the Spring Festival, and everyone is on holiday during the Spring Festival. The TV station will also usher in a moderate viewing peak period.
"There is also the news about Spinach's video. If "Wulin Biography" has been bought out by them at a high price, will it affect the broadcasting of our satellite TV channel?" Wang Xiang asked again.
"Director Wang, don't worry about this. What we signed with Spinach Video is only a network platform broadcast agreement, and there is a priority clause. If "Wulin Biography" is broadcast on the satellite TV channel, the broadcast time on the Internet must be delayed by at least four hours." Luo Yajun responded truthfully.
Wang Xiang nodded: "Also, is there only five episodes of "Wulin Biography" that have completed the post-production now? It is really difficult to determine the price of the whole film based on these five episodes. After all, you can't see the later episodes. episodes, it is impossible to assess the overall quality of the film as a whole.”
Hearing this, Luo Yajun smiled lightly: "There are only five episodes of "Wulin Biography" that have completed the post-production, and this is not the final version, it is just a sample. The final version may have minor adjustments, it depends on how Brother Shan operates. .”
"And judging from the current situation, if Director Wang wants to buy a drama, he can only talk about the quality of these five episodes. Of course, Director Wang can also choose to wait for the entire film of "Wulin Biography" to be completed before discussing, but, then It's hard to say if the rights to broadcast the first round are still available." Luo Yajun drank his coffee unhurriedly, with a calm smile on his face.
"This……"
Wang Xiang frowned slightly. In fact, he had already investigated the filming progress of "Wulin Biography" before coming here, and he probably knew that "Wulin Biography" has only produced five episodes now, and he mentioned this for nothing more than the future. Negotiate the price as a foreshadowing. Usually, the price of an unfinished TV series is relatively lower than that of the completed one. This is like the price difference between an off-plan house and an existing house.
However, Luo Yajun's reaction made Wang Xiang very disappointed. Although she didn't say anything, it can be seen from her calm expression that the other party was completely in the attitude of "do you want to buy it or not".
"Mr. Luo, you know the rules. If this is the case, the price may not be very high." Wang Xiang still decided to follow his own pace, and said in a deep voice.
"Yes." Luo Yajun smiled and nodded: "Then Director Wang can quote a price."
"How about this number?" Wang Xiang stretched out four fingers.
But Luo Yajun smiled: "Didn't Director Wang see the relevant reports about Spinach Video's purchase of dramas? The broadcasting rights of a network cost 500 million, but Director Wang only paid 400 million. This makes me doubt Director Wang's sincerity." .”
"Mr. Luo knows exactly how much Spinach Video paid. Anyway, I don't believe the statement of 500 million yuan per episode." Wang Xiang shrugged: "As for, I think our bid is very reasonable, 400 episodes, 8000 yuan per episode. [-] is [-] million, I think your company's profits are already huge."
"Director Wang's price is to directly buy out the first round of broadcasting rights, or will some advertising revenue be added?" Luo Yajun asked calmly. There are many TV drama models at present, and there is one that can add advertising revenue, because many big directors The drama has a great influence, and the periodical advertisements will also increase appropriately during the broadcast of the episode. In order to win the competition of enough dramas, the TV station has come up with a way to give a certain share of advertising revenue.
"Buy out directly." Wang Xiang responded in a deep voice, the price of 400 million is actually not low, as he himself said, 8000 episodes is the income of [-] million, which has already left enough profit for Shen's Films space.
"Okay." Luo Yajun smiled and nodded: "I feel Director Wang's sincerity, but I need to report to Mr. Shen for instructions. If there is a result, I will notify Director Wang."
After the words fell, Luo Yajun got up and was about to leave.
"Mr. Luo, you know that the price is not dead. I know that other TV stations have also found Mr. Luo. You can make a horizontal comparison. However, in addition to the price, I hope you also compare the influence of the broadcasting platform. "Wang Xiang also got up, and said with a smile on his face, although he is very optimistic about "Wulin Biography", it is impossible to offer a sky-high price right away, and the negotiation is not just one round. However, we have to start with a reasonable price.
……
(End of this chapter)
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