One Piece of Food

Chapter 321 New Thoughts
If you want to change Rao Mingyang's mind and let him open up the delicacies that he didn't intend to join, you must give Rao Mingyang enough confidence and benefits.

After all, Xiong Yuqi's family is engaged in the catering industry, and he himself is very interested in and understands the catering industry very well.Therefore, he has already guessed the reason why Rao Mingyang only opened bamboo tube rice, but not other delicacies to join.

Yipinju can control the following franchisees through seasoning packages and side dish packages, so franchisees have to rely on Yipinju Company to obtain their supply of seasoning packages and side dish packages.Otherwise, it is impossible to cook rice in bamboo tubes that meets the grade and taste.

It is estimated that other delicacies will not work. Yipinju Company has not yet found a way to control the franchisees under it.Therefore, they kept other delicacies in their hands and did not take them out to join.

Xiong Yuqi believes that this is a waste of money.

In the past, Xiong Yuqi's eyes were always on the bamboo tube rice that Yipinju has opened to join.Therefore, Yipinju said that other delicacies are not open to franchise, and he didn't think about it carefully.

However, now, Jing Jianbo has won the franchise of bamboo rice in Chengzhong District of Yuzhou City and opened for business.Xiong Yuqi still wants to be a franchise store of Yipinju in Chengzhong District of Yuzhou City, so he can only do other gourmet items.

Because, Yipinju will not allow two franchised stores of the same bamboo tube rice to appear in one district.

When Xiong Yuqi began to consider Yipinju's other gourmet projects, he discovered that unless Yipinju never authorized certain gourmet foods, Yipinju could not control its franchisees with materials at all.

For example, preserved egg and lean pork porridge, this thing cannot be like rice in bamboo tubes. When a guest comes, order a portion, and then the kitchen will make a portion.

Therefore, Yipinju Company has controlled the recipe of bamboo rice in a disguised form by controlling a fixed amount of each bamboo rice seasoning package and side dish package.

However, preserved egg and lean pork porridge is not good.

First of all, a large pot of preserved egg and lean pork porridge must be boiled first, and then sold one by one.The number of customers in each franchise store is not certain. According to the actual situation, there must be more or less preserved egg and lean meat porridge cooked in advance, and there is no fixed amount of ingredients.

Therefore, there is no way to make a fixed amount of seasoning packets.

Secondly, the most important thing is that the ingredients of preserved egg and lean meat porridge are too simple, and there is no way to match various seasonings and side dishes like bamboo rice.

For example, the main ingredients of bamboo rice side dishes are beef-based, duck-based, chicken-based, bacon-based, sausage-based, and various vegetables. The flavors are complex and varied.

Therefore, with so many side dishes, franchisees cannot find substitutes, so they can only rely on the side dish packages provided by Yipinju.

However, preserved egg and lean pork porridge can't do it.Preserved egg and lean meat porridge only has a few simple ingredients such as rice, preserved eggs, and lean meat. Otherwise, it would be impossible to sell a chef-level taste for only 100 yuan, because the ingredients are simple and the cost is too low.

Franchisees can purchase these ingredients themselves, and it is impossible for Yipinju to deliver them to them like seasoning packages and side dish packages.

If the franchisee is unwilling to pay the franchise fee every year, after learning the cooking recipe, close the franchise store and open another store to continue selling preserved egg and lean meat porridge.

Therefore, it is unreliable to control the cooperative relationship between franchisees and Yipinju through the control method of seasoning package and side dish package like bamboo rice.

The current Yipinju brand has not yet reached the level of eating chicken and selling McDonald's, so franchisees flock to it and dare not give up using this brand.

Therefore, if the joining fee of Yipinju is too high for joining preserved egg and lean meat porridge, the franchisee may not do it, and it is easy to get rid of Yipinju and go it alone.

If the franchise fee is cheap, there will be no benefit for Yipinju.Therefore, it may be because of this concern that Yipinju Company did not launch the franchise project of preserved egg and lean meat porridge.

Other soups, noodles, fried rice, etc. may also be due to this consideration, so they have not been opened to join.

However, Xiong Yuqi believes that a balance can be found in the middle.

Although Yipinju's brand has not reached the level of selling McDonald's and eating chicken, it is not without reputation.

At least, he is well-known among gourmet lovers in several provinces near the southwest.Being able to use Yipinju's signboard is better than an unknown store to attract customers.

It's just that the formulation of the franchise fee cannot be as expensive as bamboo rice.

Take preserved egg and lean meat porridge as an example. Its price is the same as that of super-grade bamboo rice, which is 100 yuan a serving.

There is no cooking tuition fee for premium bamboo rice, and the annual franchise fee is more than 20 a year.

However, the preserved egg and lean meat porridge cannot be treated as such because there is no seasoning package and side dish package like bamboo rice to control franchisees.

According to Xiong Yuqi's idea, the preserved egg and lean meat porridge can't be learned for free, and a relatively high tuition fee can be set, and then the franchise fee can be reduced, and finally the franchisee can choose voluntarily.

The tuition fee is paid after signing the contract, and the franchisee cannot avoid it. Yipinju can receive a sum of cash here.As long as the annual franchise fee is not too expensive, the franchisee will definitely not give up the convenience of using the Yipinju brand to attract customers, and insist on getting rid of Yipinju and go it alone.

Xiong Yuqi didn't think of these things before, they were all thought up by him just now, and it happens that the boss and general manager of Yipinju are here, so it's better to tell them.If it is feasible, I may get the franchise qualification of a certain food.

Therefore, Xiong Yuqi explained his views to Rao Mingyang and Zhou Xianying.

After hearing Xiong Yuqi's words, Rao Mingyang's heart moved.

The obedient meaning is that Xiong Yuqi is interested in the cheapest crispy mung bean flour and preserved egg and lean pork porridge. It is probably because without his father's support, his capital is not enough to join the gourmet food with a retail price of more than 200.

However, the crispy meat and mung bean powder needs the broth essence powder to cook the soup, which cannot be taught.

Therefore, if the franchise is really open, Xiong Yuqi can only choose to join the preserved egg and lean meat porridge.

However, Xiong Yuqi's idea opened up a way of thinking for Rao Mingyang.

At first, he and Zhou Xianying thought about how to control the franchisees from the formula and seasoning, so that they had to rely on Yipinju, and then pay the franchise fee every year.

And except bamboo tube rice, other delicacies can't make condiment bag and side dish bag to control.Therefore, Rao Mingyang has never thought about opening other gourmet franchises.

Of course, there is no time to think carefully.

However, Rao Mingyang did not think about it in a different way like Xiong Yuqi, only to find that the problem was solved.

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(End of this chapter)