Gold Investor

Chapter 6 The Age of Capital (5)
Fang Yubin said: "Rhodium's investment of 2.0 million yuan is a big deal. Of course, it must have immediate results. What is more convincing than the launch of version 2.0?" He continued: "R&D software can also be used for image engineering. Well! Didn’t the two of us think together before, this version [-] doesn’t require you to make a ground-breaking innovation, just make minor repairs to make ordinary users feel fresh.”

He Zhaowei shook his head: "It's easy to fool a layman, but an insider will see it as a joke."

Fang Yubin said with a smile: "In the 2.0 version, add some technology that costs money. You don't need to let the experts praise how high our technology is, just let them know that Accelink is not short of money."

He Zhaowei was a little puzzled: "No matter how much money you have, you can't spend it like this?"

Fang Yubin said: "You have to show yourself in front of Huoshi Technology. Think about it, with your technical strength and Rongding's funds, it's Ye Yunlai who can't sleep well."

He Zhaowei was still shaking his head: "Why are you putting on airs? There is also the investment amount, which is clearly only 2000 million. I had to say it was [-] million at the press conference."

Fang Yubin replied: "The rhetoric of [-] million is the tune set by Mr. Yuan. Since he said so, he naturally has his reasons."

5 Li Ka-shing said, never earn the last copper coin

Wearing a black sweater and jeans, with a laser pointer in his hand, he can't stop talking—although it was just an internal product seminar, He Zhaowei showed the style of Jobs.He seems to be telling himself that in time, maybe I will become China's Steve Jobs!

After the meeting, He Zhaowei returned to the office. He crossed his legs and fiddled with the mobile phone in his palm.A few minutes later, the secretary walked in with the documents.He Zhaowei raised his head slightly and asked, "What are your plans for tomorrow?"

It has been more than three months since Rongding's capital injection. Qi Yu, who was a guest assistant at the time, has long since left. Now the secretary is newly recruited. Not only is he beautiful, but he also has a postgraduate degree.The secretary replied: "A financial magazine was going to interview you tomorrow. I thought it was the weekend, so I postponed the interview until next Monday."

"Finally one day to rest, I haven't spent a weekend for a long time." He Zhaowei stretched his arms and said relaxedly.

The secretary said: "It's time for you to take a good rest. The decoration plan for the company's new office must be finalized next week, and it will be busy again then."

He Zhaowei laughed: "Back then there were only twenty or so people in the company, so we could make do with it. Now that there are hundreds of people, it's time to move." Then, he waved his hand again: "If you have nothing to do, go home early. , have been working overtime these days, everyone is working hard."

He Zhaowei sat alone in the office, leisurely lighting a cigarette.Looking back on the past few months, perhaps it was the most passionate time I have ever experienced.Rhodium completed the capital injection, and the 2.0 version of the software was successfully launched. Immediately afterwards, with the promotion expenses of tens of millions of yuan, the market share of the new software has been rising all the way.The latest data shows that the software of Accelink Technology has thrown off many competitors, and its market share is second only to the industry leader Flint Technology.The success came so fast that everyone was surprised!
The ambitious He Zhaowei no longer even regards Firestone as an opponent. In an interview, he made the following remarks: "Acelink's social software is still a niche product, and its users are mainly concentrated in young people in metropolitan cities. Our goal is not To compete for the first place in the market share, but to make this niche product more popular, so that users of different regions and ages can accept it. Perhaps its next competitor is WeChat.”

Challenge WeChat?This kind of words, no matter whether others believe it or not, He Zhaowei believes it anyway!
Over the past few months, the cooperation with Rhodium Capital has also been very pleasant.Rongding sent the chief financial officer and marketing director to Accelink Technology. He Zhaowei was quite critical at first, thinking that Rongding paid for it, and it was reasonable to send someone in charge of the money bag. Marketing is an internal matter of the company, so why do you want to intervene?
Fang Yubin explained that second-rate investment companies provide capital, and first-rate investment companies provide resources.Investment companies that can spend tens of millions are everywhere, but investment companies like Rongding that have both money and connections are hard to find even if you hold a lantern.Fang Yubin also gave an example that the marketing director assigned to Accelink was recruited by Rongding last year. He had coached several listed companies before and was very close to the advertising directors of major domestic media.

"Just don't tie my hands and feet." He Zhaowei agreed doubtfully.But after a period of time, He Zhaowei realized that people are not here to prevent you from spending money randomly, but to urge you not to save money.

The development of version 2.0 software, although it is only a minor repair, 150 million is still easily thrown into it.Recruiting staff and renting a new office cost more than 100 million.These are still small money, the real big one is marketing expenses.In order to increase the market share of the new software, advertisements are placed overwhelmingly in newspapers, outdoor billboards, and major websites.There are also online and offline promotional activities, which are carried out almost every week, and each time the cost is 10,000+.

The 2000 million invested by Rongding was about to run out, and He Zhaowei, who had spent too much money, proposed to save money.The marketing director disagreed, saying that Flint Technology had finally felt threatened, and that it must take advantage of the victory to pursue, and all kinds of marketing activities must not stop!

It is said that those who engage in the Internet burn other people's money as if it were their own.He Zhaowei thinks that when investing, he is burning his own money as if it were someone else's money, which is very bold!

He Zhaowei thought of Fang Yubin again, he grabbed the phone and dialed: "Yubin, tomorrow is the weekend, shall we drive to the suburbs for a drive?"

"I'm afraid it won't work tomorrow." Fang Yubin said, "I'm studying for an MBA, and I have classes on Saturday morning."

"You have lived and learned, and your spirit is commendable." He Zhaowei laughed.

"I have lost my diploma, so I have to make up for it quickly. What can I do?" This sentence is Fang Yubin's heartfelt words.What stands in the way of Fang Yubin's promotion to director is the company's regulations on academic qualifications.The documents of Rongding Capital stated in black and white that the new director-level management personnel of each branch company must generally have a master's degree or above.Fang Yubin, who graduated from a bachelor's degree, is still a bit short.

Yuan Ruilang said privately to Fang Yubin that there is nothing anyone can do about the company system.He asked Fang Yubin to study for a part-time MBA as soon as possible, as long as he got the diploma, the rest would be easy.

He Zhaowei's enthusiasm for the outing was very high: "Why don't we wait until your class is over, let's set off in the afternoon and come back on Sunday night?"

Seeing that his old classmate was in high spirits, Fang Yubin no longer refused: "Okay, you can drive to the school to pick me up at noon tomorrow."

Putting down the phone, Fang Yubin also began to look forward to tomorrow's outing. He even turned on the computer and planned the itinerary.At this time, the phone on the desk rang again.Seeing that it was Yuan Ruilang calling, Fang Yubin immediately sat up straight and picked up the phone: "Mr. Yuan, hello!"

"Come to me." Yuan Ruilang said in the usual command tone.

As soon as Fang Yubin entered the office, Yuan Ruilang said straight to the point: "Someone invited me to drink tea tomorrow afternoon. I won't go. You and Yan Fei will go on my behalf."

Fang Yubin was quite frustrated, and the weekend outing seemed impossible.He then asked, "Who are you going to see?"

Yuan Ruilang took a sip of tea and said slowly, "Ye Yunlai."

"Ye Yunlai?" Fang Yubin was quite surprised.Isn't Ye Yunlai He Zhaowei's deadly enemy, the boss of Flint Technology?What are you going to see him for?
Yuan Ruilang put down his teacup and said, "Because the current market is good, I plan to sell the shares in Guangxun in my hand. It just so happens that Ye Yunlai intends to take over, so the two sides might as well cooperate once. I have contacted Ye Yunlai several times. I want to buy the shares, but I refuse to pay a high price. I can't seem too proactive, so I ask you to go."

In Accelink Technology, Rongding has surpassed He Zhaowei to become the largest shareholder.Once Ye Yunlai got the equity in Rongding, he also got the controlling stake in the competitor.Since the plan to completely defeat He Zhaowei and kill the new software in the cradle failed, Ye Yunlai naturally came up with the idea of ​​acquisition.

Fang Yubin immediately realized that Yuan Ruilang not only sold the shares this time, but also sold He Zhaowei together as a co-author.He further guessed that perhaps Yuan Ruilang had already made a plan when he invested in Accelink, and would sell the shares once the opportunity was right.The hype at the beginning of the capital injection, the high investment amount in external publicity, and even the local advertising at the expense of blood in recent months are actually preparations for cashing out.Not only did He Zhaowei not know all this, but he was also kept in the dark.

"Isn't it good to do this?" Fang Yubin summoned up his courage and said, "Accelink's development momentum is very good. Besides, the person He Zhaowei hates the most is Ye Yunlai. If he knows that we sold the equity to Ye Yunlai, maybe What happened."

"What can he do?" Yuan Ruilang sneered, "The cooperation agreement is clearly written in black and white. Which clause stipulates that the equity in our hands cannot be transferred or sold to Ye Yunlai?"

"That's not what I meant." Fang Yubin said, "No matter how we dispose of the equity in our hands, it is in accordance with the contract. However, from a moral perspective..."

"Nonsense!" Yuan Ruilang stopped arranging the documents, and he raised his head with aggressive eyes.

In Fang Yubin's impression, Yuan Ruilang seldom spoke to himself so harshly.He had no choice but to stand where he was, his face turning red and white.

Yuan Ruilang lit a cigarette, then threw the lighter heavily on the table.In the Shanghai company of Rongding Capital, none of the subordinates dare to question the decision of the top leader.This Fang Yubin was really spoiled by himself, becoming more and more wanton!
After more than half a minute, Fang Yubin spoke again: "Mr. Yuan, I'm sorry, my statement is indeed inappropriate. I suddenly heard about the sale of the equity to Ye Yunlai, and I couldn't control my emotions."

Yuan Ruilang still had a straight face, but his anger subsided a little.Anyone with outstanding advantages will also have outstanding shortcomings. Which one of the real talents is not sharp and angular?He had known that Fang Yubin was a character who was proud of his talents and even somewhat conceited. If he was really that kind of submissive wimp, he would still look down on him.

Yuan Ruilang also eased his tone, and said: "There are two keys to a successful investment. The first is to invest in the right people in the early stage, and to hand over the money to the right people, and the investment is half successful. The second is to invest in the right people. In the later stage, you have to choose the most suitable time to exit. Investing is not about a couple getting married and planning to live hand in hand for a lifetime. The investor has maximized his profits, so he must exit.”

"Some people may say that Accelink's development momentum is good, and when it is successfully listed, Rhodium's earnings will be even more impressive. But I don't think so!" Yuan Ruilang said again, "Li Ka-shing said a word, never make money. The last copper coin! Investing should also know how to accept as soon as it is good. Being too greedy is a big taboo. Taking Accelink Technology as an example, going public is still a long process, and no one can predict what twists and turns there will be in the middle. Since Ye Yunlai is now If you are willing to pay a high price, of course you have to choose to pay for it.”

Yuan Ruilang went on to say: "China's investment companies have always used listing as the main exit channel. They have to wait until the projects they invest in are listed on the market and make a lot of money before exiting. In the United States, the proportion of listing exits is less than 20%. 80% of them are mergers and acquisitions, where a sum of money is invested, and after appreciation, it is transferred to the next company. Perhaps, the money in the past few years was so easy to make, so many people regard the abnormal as the normal.”

"What you said is correct." Fang Yubin said in a low voice.

"I know that you are worried about your friendship with He Zhaowei as a classmate." Yuan Ruilang stubbed out his cigarette butt and said, "Aside from the principle of distinguishing between public and private, my decision is also to help your old classmate. He Zhaowei is an excellent technical expert , but he is by no means a competent leader. If he knew how to manage, he would not poach all the employees as soon as Ye Yunlai made a move. In recent months, despite the rapid growth of Accelink's performance, He Zhaowei's shortcomings But it stands out, for example, in terms of marketing, he can hardly come up with any good ideas, and all depends on the marketing director."

Yuan Ruilang added: "In just a few months, He Zhaowei is so arrogant that he wants to treat WeChat as an opponent. Look at Ye Yunlai again, no matter what the occasion is, he will mention differentiated competition, and WeChat will never break out in a confrontation. Comparing the two, Is it a judgment call?"

Seeing that Fang Yubin stopped talking, Yuan Ruilang waved his hand: "Let's talk to Ye Yun tomorrow."

Back in his office, Fang Yubin became distraught.Having worked hard in the investment industry for many years, Fang Yubin certainly knows that barbarism is the nature of capital.From the perspective of Rongding Capital, it may be a wise move to sell shares at this time.But from Fang Yubin's personal standpoint, when all this really happened, he lacked the necessary psychological preparation.He didn't know how He Zhaowei should face this ending, and how would he face his old classmates?
At the beginning, he only wanted to help his old classmates, but with his strong capital, He Zhaowei did indeed come back to life.However, profit-seeking capital can form an alliance with He Zhaowei, and even choose to abandon it at any time.The power of capital has allowed Accelink to soar into the sky in just a few months, and this company is about to change hands.The prosperous scenery in the past few months really does not belong to He Zhaowei?Or Nanke Yimeng, finally the time to wake up from the dream?

Fang Yubin lit a cigarette, recalling the past few months in his mind.That's right, if it wasn't for Rongding's help, Accelink Technology would have collapsed long ago.Even for He Zhaowei, transferring shares at a high price today is better than being defeated by Ye Yunlai back then.However, it is still very difficult for He Zhaowei to accept this reality. This is a company that he has devoted all his heart and soul to!All in all, is it true that as Yuan Ruilang said, people have to bow their heads under the capital?
The phone rang for a while, and it was He Zhaowei who called.Fang Yubin picked up the phone hesitantly, and on the other side, He Zhaowei happily talked about tomorrow's outing.After He Zhaowei finished speaking, Fang Yubin said weakly: "Mr. Yuan asked me to work overtime tomorrow, so I can't go on an outing."

Putting down the phone, Fang Yubin sighed again.Yuan Ruilang's decision to sell his shares is irreversible. In He Zhaowei's eyes, he is doomed to be a perfidy.What can be done now, perhaps, is to help old classmates fight for more interests at the negotiating table.

How can it be as expected, but please be worthy of my heart.

6 Enterprise competition has always been the boss and the second PK, the third suffers
Ruijin Hotel is located in the center of Shanghai, starting from Ruijin 20nd Road in the east, Maoming South Road in the west, Yongjia Road in the south, and Fuxing Middle Road in the north, spanning a whole block.The predecessor of Ruijin Hotel was a private garden villa built by British adventurer Maris in the French Concession.It was not until the 80s that it was transformed into a garden villa-style hotel.The villa, which condenses the British neoclassical style, has been preserved almost intact.

On Saturday afternoon, Fang Yubin drove the company's commercial vehicle to Ruijin Hotel.Entering the gate of the hotel, the first thing that catches the eye is a red arched door, followed by an expansive English-style garden lawn.Walking along the garden, there are rows of exotic villas.Although it was his first time to visit Ruijin Hotel, the scene in front of him gave Fang Yubin a feeling of deja vu.

Yan Fei, the executive vice president of Rongding Capital Shanghai Company, who was sitting in the co-pilot seat, said: "Many film and television works filmed in Shanghai like to come to Ruijin Hotel to shoot scenes. The home of Feng Chengcheng in "New Shanghai Beach" and the movie starring Leslie Cheung The buildings on the screen of the movie "Feng Yue" all come from here." Hearing what Yan Fei said, Fang Yubin immediately understood that he must have seen the scenery in the hotel on TV.

(End of this chapter)