The king of ghost horse comedy

Chapter 174
"Salted Fish Reborn" had two nights of midnight screenings, and the audience's response was very good, which gave Xu Guanwu great confidence.

A week later, "Salted Fish Reborn" was officially released.

Xu Guanwu specially allocated 20/[-] of the screens of the [-] theaters under Brilliant Cinemas to "Salted Fish".

And this movie did not disappoint him. The movie tickets sold out three days in advance were sold out early, which made the Xu brothers overjoyed.

"All the tickets for the three days were sold out, and the entire line was sold out for three days in a row. It's really great." Xu Guanjie said happily, "If we all follow this box office, we will all be billionaires soon."

"How can it be so simple, that is, summer, Christmas, Spring Festival, everyone is on holiday, so the box office is so outrageous. Usually, [-]% of the box office is good." Xu Guanwen laughed.

"Anyway, it's a fact that the box office is high. Brother, you should hurry up and prepare the celebration banquet." Xu Guanwu laughed.

"It's no problem to hold a celebration banquet." Xu Guanwen also laughed. If there is money to be made, everyone will be happy, and it doesn't matter if you spend a little money.

……

In the summer, Shaw Brothers launched the magnificent masterpiece "Overturning the Country and the City" directed by Li Hanxiang, starring Zhang Che's two favorite generals Jiang Dawei and Ti Lung, telling about the vicissitudes of Guangxu's 20 years.

Although the film was filmed at Shaw Studios in Hong Kong, the scale is very grand.Director Li Hanxiang also took great pains to make this film.Just for the shape of the incense burner used under the throne of the Golden Luan Hall, Director Li Da searched through books for information, and finally found a suitable pair on Moro Street.

Although Xu Guanwu had never seen this movie in his previous life, he had heard of the name of this movie.It is said that it was because of this film that Director Li Da came into the eyes of mainland executives.It was only in the 80s that director Li Da entered the Forbidden City to film "Listen to the Government Behind the Curtain".

Shooting live in the Forbidden City, how can ordinary people have such a big face.

"The Overwhelming Country" has indeed lived up to the painstaking efforts of director Li Da. Since its release, it has received rave reviews and the box office has skyrocketed, which is a rare phenomenon for Shaw Brothers in recent years.

Since director Chu Yuan filmed "72 Tenants", the box office of Shaw Brothers films has not been as good as one. The sensational effect of “Xia” has never been seen again.

The box office results of this year's "Overwhelming Country and Alluring City" are so hot, and even the scene of long queues at the entrance of the theater vaguely reminds people of the scenery back then.

Director Li Hanxiang's reputation skyrocketed for a while, and his status was also unique.

……

Golden Harvest launched the Kung Fu movie "Eagle Claw Iron Shirt" starring the popular niche Liu Yong in the summer.

Liu Yong has been highly praised by Golden Harvest boss Zou Wenhuai since Xu Guanwu launched a promotion for "I Am a Cloud" last year, allowing Hong Kong filmmakers to see the star's amazing box office appeal.

Not only the magazines under Golden Harvest often used him as the cover and published articles reporting him, even other newspapers were bought by Zou Wenhuai, and they would appear in the newspapers from time to time.For more than half a year, it has maintained a fairly high exposure.

And Liu Yong lived up to expectations, with his handsome face, flexible and sharp skills, and excellent acting skills, he captured a large number of movie fans, and successfully sat on the throne of Jiahe's No. [-] brother with the highest popularity.

The movie "Eagle Claw Iron Shirt" is written by Wu Siyuan, directed by Yuan Heping, and starring Liu Yong. It can be said to be an ambitious work that combines the essence of the three pillars of Golden Harvest.

In order to promote the film, Golden Harvest has made a lot of moves, buying advertising space in "Oriental Daily", "Sing Tao Daily", "Ming Pao", etc., but the effect is not necessarily very good.

Because since Xu Guanwu launched "Daily Daily. Financial Edition", the sales of other newspapers in Hong Kong have been greatly impacted.

The sales volume of "Ming Pao" used to be [-] to [-] copies, but now there are less than [-] copies left, and most of them are subscribers, which means that the retail volume of newsstands is already quite small.

The sales of "Oriental Daily" and "Sing Tao Daily" were also greatly affected. Except for the subscribers of the wealthy class, the sporadic sales also dropped sharply.

That’s right, who pays for newspapers when they are available for free?

If "Ming Pao" hadn't had Mr. Jin's editorial, it probably wouldn't have survived.

The total sales volume of the three newspapers is only 10,000+ points, which is less than the sales volume of "Daily Daily. Entertainment Edition". In terms of publicity effect, how can it compare with "Salted Fish Resurrection"?
……

Xu Guanwu is all too familiar with the play "Eagle Claw Iron Shirt".When I was young, TV stations often showed these Hong Kong martial arts movies.

Xu Guanwu maliciously speculated that the TV stations like his one must play pirated discs, and they would definitely not pay copyright fees.

However, thanks to the "daring" of these TV stations, Xu Guanwu's childhood was not so boring.

Xu Guanwu knows that the film "Eagle Claw Iron Shirt" is still good, and Wu Siyuan's screenwriting skills are also top-notch. Many blockbuster films he directed before were written and directed by him. He is a very talented person in Hong Kong. Filmmaker.

Although Yuan Heping's director skills may not be very deep, his martial arts guidance ability ranks among the top three in Hong Kong.The fighting in this "Eagle Claw Iron Shirt" is very exciting. Xu Guanwu, who watched it when he was a child, was very passionate, and he often hummed to the air alone.

So this drama has Wu Siyuan in literary drama, Yuan Heping in martial arts, and handsome young student Liu Yong, which also has a certain box office impact.

……

During the summer holidays, the three major film companies released elaborate delicacies, and when they were released, the box office was as hot as the weather in Hong Kong.

At this time, Xu Guanwu also got in touch with the Ma brothers, the drug lords, through Chen Huimin, but they didn't meet each other. They just passed on the news through a middleman.

The Ma brothers were very dissatisfied with the free newspaper launched by Xu Guanwu, because it greatly affected their business and weakened their right to speak in Hong Kong.

So what they mean is that either Xu Guanwu cancels the free distribution, or let the Ma brothers take a stake in "Daily Daily".

Regarding their request, Xu Guanwu was not even interested in thinking about it, so he refused it directly.

joke!If the newspaper charges a fee, its sales volume will definitely not be comparable to that of established newspapers such as "Oriental Daily" and "Sing Tao Daily", because they already have a fixed readership before, and in terms of sources of news and the number of reporters is far more than "Everyday" daily".

Once the fee is charged, those readers will naturally switch to the original newspapers. After all, at the same price, whichever newspaper has better content, people will naturally be more willing to buy it.

As for the Ma Brothers' proposal to buy shares, they don't even think about it.

Xu Guanwu has long regarded "Daily Daily" as the foundation of his foothold in Hong Kong. With two newspapers with the largest circulation, Xu Guanwu has enough right to speak and can speak louder than others.

Letting the Ma Brothers invest in the shares, and then turning "Daily Daily" into a tool for money laundering, then Xu Guanwu's hard work this year will be in vain.

Besides, the Ma brothers are definitely doomed, so why should they be tied to the same boat and sink together?
Xu Guanwu only agreed to push away those few advertisers, and as for the distribution of newspapers, he learned his own way.

The few advertisers transferred from "Oriental Daily" are all big players in the real estate, automobile, and insurance industries, and their annual advertising costs are millions of Hong Kong dollars.

Xu Guanwu had already suffered a heavy loss by pushing them all away, so he would not give up half a step.

"If it really breaks out, at worst, I will go to the United States. After two or three years, after all your brothers have fled to Taiwan, I will come back to seek revenge on your son." Xu Guanwu thought viciously.

Given his current status in Baidao, he is naturally not afraid of the Ma brothers.But in terms of underground, Xu Guanwu is far behind them.

For the sake of his own safety, Xu Guanwu wanted to reconcile with them, but he couldn't just be slaughtered like a fat sheep, what should be insisted on was still to be persisted.

Seeing that Xu Guanwu would not back down any longer, the Ma brothers wanted to give him a warning.

In the middle of the night on June 15th, a theater under Brilliant Cinemas was set on fire.

Fortunately, it was early in the morning, and the audience had already left, so there were no casualties.However, the theater hall was burned down to a broken tile kiln, and the loss was at least one million yuan.

(End of this chapter)