The king of ghost horse comedy

Chapter 361 Looking Back at Qiqi (Continued)

For example, "Ordinary Yang Datou", co-produced by the Mainland and Wanwan, is adapted from Gu Long's famous "Big Man".That novel was written very wonderfully, and it was also very philosophical.People who look like big shots are not big shots, and they have done too many dirty things behind their backs; while Yang Fan, who looks like a small shot, is a big shot who hides his secrets, and has extraordinary skills and a wise mind.

Miss Sisi escaped from marriage and went to the south of the Yangtze River just to meet the important person in her heart, and then marry the world-famous Qin Ge and Qin Shaoxia.But first she was almost insulted by the big man in her heart, and then she saw the big hero Qin Ge drunk, lying like a dog in the garbage dump in the back alley.But after going around, she finally found out that the real big shot was the one she wanted to escape from marriage before.

Such a wonderful story, and it is written from the perspective of a girl, with a relaxed and interesting style of writing, which can be compared with Gu Long's other famous work "Happy Heroes".But it is such a famous work, and after the adaptation, "Mortal Yang Datou" was filmed.

From the name "Big Man", which is full of interesting questions everywhere, to the name "Mortal Yang Datou", which has a strong local flavor, I know it is a long-length martial arts TV series adapted from Gu Long's novel, but I don't know it. I thought it was a rural TV series produced by Yamamoto Group Theme TV.

Can this screenwriter still be able to do it? Will he be able to watch TV happily together in the future? !Do you know if you destroy the three views!

Compared with the unreliable "Ordinary Yang Datou", director Chu Yuan has put more effort in adapting Gu Long's novels, and every time he has new ideas, the filming of Gu Long's novels is both true and illusory, and the heroic bones remain fragrant.Last year, the three films "White Jade Tiger", "The Sword of the Three Young Masters", and "Moon Moon Sword and Snow Night" (adapted from "The Prodigal Son") all achieved very good box office results, with a local box office of 200 million in Hong Kong. Left and right, in Taiwan, Nanyang and other places, he broke through tens of millions again and again. He is known as the director of Chu Wan, and his reputation spreads far and wide.

As for the combination of Mai Jia and Huang Baiming, the urban comedy "Young Master Passionate" was also widely acclaimed.The film is based on George Bernard Shaw's musical The Pygmy Girl.The musical has also been adapted by Hollywood, that is, "My Fair Lady" starring Hollywood superstar Audrey Hepburn.

"The Son of Love" tells the story of a poor boy on Lamma Island, Ah Fa, who was handed over to the famous stylist Emily because of a boring bet between two rich men. After some adjustments, he turned into a celebrity son , and finally fell in love with Emily.The film is starred by TVB newcomer Zhou Runfa, who also starred in "A Thousand Kings Fighting Thousand Tyrants" directed by Zeng Zhiwei.

After the release of the urban comedy "The Son of Passion", the box office became a big hit. It is tantamount to giving ordinary citizens of Hong Kong a well-made dream.The poor boy from Lamma Island was blessed by heaven, allowing him to join the upper class, and because of this, he met the high-ranking ladies and beauties.

This is definitely YY that is most sympathetic to the general public, just like the urban novels that are popular now, basically have this kind of plot.The protagonist is either ordinary and unremarkable, and once turned into a bullshit, and then wiped out all kinds of noble, glamorous, pure and lovely, loli, royal sister, mature and miserable; Pure and lovely, loli, royal sister, acquaintance, miserably, etc. are all caught up...

The protagonists may be different, but the heroines are basically the same. The reason is that those who read these urban novels are generally ordinary people at the grassroots level.Similar to this kind of noble, glamorous, pure and lovely, Lolita Yujie, familiar and sad, class flower department flower school flower actress, etc., etc., may not be able to fall in love in a lifetime, but there is such a kind of love in the heart. fantasy.So I substitute into the protagonist of this kind of novel to satisfy my inner desire.This is also called meaning (harmony) obscenity.

The entertainment methods of rich and handsome people have been the same since ancient times. Riding in BMWs, wearing light fur coats, singing and dancing with wine, and eating rich clothes and fine foods have all been the same since ancient times.Basic necessities of life, eating, drinking, and having fun, these eight characters can never escape.

The entertainment methods of the grassroots are constantly evolving. In ancient times, the entertainment of ordinary citizens was listening to books and watching theaters. This has existed since ancient times.The excavation of the figurines of storytellers in the Eastern Han Dynasty shows that there were already storytellers in the Eastern Han Dynasty, and seeing his dancing and joyful appearance, one knows that the stories must be very exciting, and most of them have formed a fixed routine.

There were storytellers and opera artists in the tile temples of the Song Dynasty, and there were many audiences, often thousands of people gathered.It can also be seen from this that the scale of this tile shop is large, and it can also be seen that the citizens of the Song Dynasty lived in abundance and leisure.

Listening to books and watching operas has been the main entertainment for citizens since ancient times, even in the Republic of China. One is cheap, and the other is rich in content.There are myths, history, human feelings, and world affairs, all of which can be entered into a play or written into a book.After more than a thousand years of development, it has become a very rich and colorful art form, which naturally meets the different needs of the audience, so it is never out of date.

It's just that in modern times, it has been impacted by Western movies, so traditional entertainment such as opera and storytelling have been greatly impacted.Compared with storytelling and listening to dramas, movies have more visual impact, are closer to real life, and are easier to move people's hearts.Therefore, movies have gradually become one of the entertainment methods for the grassroots, while traditional entertainment methods such as storytelling and listening to dramas have gradually fallen into obscurity.

Later, with the development of science and technology and the popularization of game consoles and computers, people gradually became dissatisfied with watching movies and passively accepted the ending of the story.They act as the protagonists by playing games. Although many RPG stories are set, they also give people a deeper sense of substitution.Therefore, game consoles and computers have gradually become the means of entertainment for the grassroots.

After game consoles and computers, when people no longer like to be limited by the ending of the story, online games came into being again, and became one of the popular entertainment methods.Thanks to the rapid popularity of the Internet, online novels have also emerged. From then on, everyone can be a writer (writer), and they can write their own stories to their heart's content, and expect to be recognized by readers.

And "The Son of Love" is a movie that satisfies people's fantasy, so it succeeded.Just as the three little tomato murlocs fulfilled the fantasies of readers today, they also succeeded because of it.

……

In addition to movies, Xu Guanwu's Yisheng record company is also developing rapidly. Last year, it launched several new stars. In addition to a few newcomers selected in the singing rookie competition, it also discovered singers who are active in bars, nightclubs and clubs.

Compared with those newcomers who participated in singing competitions, these singers who sang in bars, nightclubs, and clubs have rich live experience, and the typhoon is relatively more stable.Moreover, they have all been tested by the audience in advance, and those who performed poorly have been eliminated long ago, and the rest are naturally elite talents.

Although they won't be particularly famous, they still have their own loyal audience, and they have passed enough singing and typhoon skills, so they have more potential than newcomers.Among them are the Yushi Band with Zhang Wuxiao as the lead singer, and the Ma Zhengtang Band with Ye Zhentang as the lead singer, etc.In Taiwan, Fu Mao Records also released some distinctive singers, such as Fei Yuqing, Qi Yu (Yu) and so on.

These newly released singers may not sell very high records, but they have greatly enriched the types of records of Yesung Records.There are rock, folk, pop and jazz, which can attract more fans to join us.Moreover, these new singers with high or low popularity have also enriched the talent reserve of Yesung Records and formed a solid bench foundation.

It is not enough for a record company to have only first-tier artists, and more second-tier and third-tier artists are needed to fill the gap.Their role is not only to attract more fans, but also to fill the thickness of the bench, so that they can immediately step up if something happens.

Just like TVB TV station, there are only a few Xiaosheng and Huadan in charge, but I don’t know how many second-tier, third-tier, and walk-on artists are behind.With so many reserve talents, he is full of confidence in the control of his artists.If you want to change jobs, want to raise your salary, if you are disobedient, everything will be hidden. The company has plenty of talents, and you are not afraid of playing big names.

In terms of launching new singers, YESUNG mainly adopts the form of one band, one band, and two bands.Some old people lead the newcomers and invite them to sing songs together, first to leave an impression on the fans, and then widely reported on TV, newspapers, magazines, etc., first to stir up the popularity, and then to release his personal album.

Using this method, Fei Yuqing, Qi Yu, Ye Zhentang, Yushi Band, etc. were successively launched by Yisheng Records, and they all achieved good momentum.However, in order to maintain this popularity, we still need to launch higher-quality works in the future.

There are many singers who became popular as soon as they debuted, but because of lack of follow-up, they finally disappeared from everyone.There are also singers who had a bad start, and then slowly became popular with their excellent works.Therefore, for a singer, temporary popularity is nothing, the most important thing is to have excellent works in the future.Of course it also takes a little luck.

Yisheng Records made a profit of more than 1000 million Hong Kong dollars last year, which is naturally far inferior to that of Xu Brothers Film Company.However, among the major record companies in Hong Kong, it is still a company with relatively high profits.Moreover, it cooperates extensively with TVB TV station and uses this channel to promote its singers, so that other companies are simply incomparable, and the popularity is far worse.

……

As for Tiantian Newspaper, "Daily Daily" has always been the newspaper with the largest circulation in Hong Kong, and because "Oriental Daily" was blocked by the government, the amount of advertisements in the second half of the year increased greatly, and the profit rate this year is more than ten million Hong Kong dollars.

As for "Oriental Phantom", the circulation has been continuously rising, and its position among Hong Kong movie fans has gradually consolidated. Even readers from Taiwan and Nanyang have come to buy it. It is one of the most important movie magazines in Hong Kong movie circles.

Because it is the film magazine of the Xu Group, it will inevitably leave a deep brand of Xu's brand. Most of the film reports on it are Xu's, and the stars are mostly Xu's, and TVB and Yesung Records account for a small part.As for the stars of Shaw Brothers and Golden Harvest, I can only say sorry.

Xu Guanwu has been committed to making "Oriental Phantom" the most successful film magazine in Hong Kong. The so-called most successful definition is that the sales volume must be high. More than a book; Secondly, the content of the magazine must be good, there must be the latest film reports and reviews, and it must be meaningful, not just the lace news of the stars; thirdly, the impact must be large, a good film magazine is a good publicity channel, the above The box office of a movie with positive publicity will definitely rise, and the box office of a movie with negative reviews will definitely drop.It is an influential magazine that can influence the judgment of readers.

Now the "Oriental Phantom" magazine has initially achieved the second article, but the effect of the first and third articles is not so perfect.

The sales volume of "Oriental Phantom" is now around [-] copies. For a magazine that has been published for less than a year, the sales volume is quite good.But this sales volume is still a long way from Xu Guanwu's goal.

Because its sales volume is not too high, its influence is naturally limited, so the third item cannot be achieved now, and it can only affect the judgment of 2 or [-] people at most.

In terms of profitability, "Oriental Phantom" has just gotten out of a loss-making situation, and there is still a long way to go before making a big profit.

(End of this chapter)