The king of ghost horse comedy

Chapter 88 Stanley Market Research Corporation

"No, there are only a few people in the company, and everyone is busy with their own business. I am busy refining the script of "Genius and Idiot", Ah SAM is busy preparing the new English album, and Ah Ying is busy filming director Wu Yusen. No one has bothered to investigate this matter." Xu Guanwen waved his hands.

Xu Guanwu frowned, "Brother, this matter is very important. It is led by Wu Dun from the Bamboo Union Gang, and it is related to the entire box office in Taiwan."

"I also know, but the company is really short of manpower." Xu Guanwen explained, "Let's do this, recruit people immediately, and proceed immediately."

Xu Guanwu nodded.

He found that with the rapid development of business, many market research companies have emerged in Hong Kong, specializing in surveys and providing data, so that businesses can develop more effectively.

However, the film and television industry lacks corresponding market research.

For example, what kind of subject matter do people of different age groups like?What is the difference between the preferences of boys and girls?Changes in moviegoing crowds from Monday to Sunday, etc.

The producers of those film and television companies can only infer from their own experience that the subject matter will be popular.

This leads to two results, one is to blindly follow the trend, when a theme becomes popular, dozens of works with the same theme will come out immediately, until people get tired of seeing it; the other is to lose money, and do not pay attention The market changes, and the released works are either outdated or too advanced, which makes the movie box office a disastrous failure.

"If we set up such a department to conduct various surveys every day, and then summarize the data and write reports, wouldn't we be able to keep abreast of the pulse of the market? It's impossible not to think about it like this." Xu Guanwu had an idea. .

He told this idea to Xu Guanwen, Xu Guanying and Xu Guanjie, and the three brothers Xu Guanwen were also full of praise.

"This idea is indeed good. The market research company in Hong Kong is not perfect, but the market research company in RB is really meticulous. It investigates every aspect of life clearly. They can even be meticulous. It’s enough to deliver your favorite advertisement to you.” Xu Guanjie praised.

Xu Guanwu couldn't help being taken aback when he heard this, he customized the delivery of advertisements at fixed points, which is a technology that can only be achieved in the Internet age, and now RB's investigation company can already do it?It really deserves to be called an "economic animal".

Thinking of doing it, Xu Guanwu immediately organized talent recruitment, and used the big method of poaching, directly poaching people from well-known market research companies.

While Xu Brothers was wielding a hoe and digging into the corners of Shaw Brothers, Stanley Market Research Company was formally established.

The first single project is to study the pros and cons of investing in Ms. Qiong Yao's film.

Just as the market investigators were engaged in their fiery work, General Manager Xu Guanwu turned his attention to the smoky battlefield of poaching.

Xu Guanwu specially injected [-] million Hong Kong dollars to set up a superstar manager company to separate the star from the production company.

The Xu Brothers Company bought shares through the brokerage contracts of Xu Guanwen, Xu Guanjie, Xu Guanying, Zhao Yazhi, Qi Xiaofu and other martial artists, accounting for a total of 50% of the shares of Yexing Company.

At the same time, the Superstar Manager Company declared war on Shaw Brothers, wielding a hoe to dig into Shaw Brothers' corners.

At that time, Shaw's salaries to employees were quite low.

Popular movie stars such as Ti Lung and Jiang Dawei earned only HK$72; director Chu Yuan directed "300 Tenants" and made a huge profit of HK$[-] million, but the director's fee was only HK$[-].

The great director Chang Cheh took a group of love generals to Taiwan for development. Although it was instructed by Sir Yifu Shao, not everyone knew about it.

Many people in the Shaw Brothers thought that the great director Zhang Che had defected, and even Tang Jia, Zhang Che's queen martial arts instructor, was worried because of this and did not accompany him.

The great director Zhang Che went to Taiwan, another great director Hu Jinquan went to Golden Harvest, and two of the three directors have already left, which fully proves that Shaw's heart is broken.

Coupled with the fact that Shao Yifu's lover, Fang Yihua, strictly controlled the cost and greatly reduced the film's investment and staff benefits, Shaw's studio also complained.

Therefore, when the superstar manager company offered twice the salary, a large number of people were immediately moved by it.

Although I was embarrassed to defect directly because of the constraints of the contract, I had a lot of contacts in private.

Xu Guanwu is most concerned about martial arts director Chu Yuan, cult director Gui Zhihong, and erotic director Lu Qi. If these three can be brought under his command, and two or three works will be produced every year, Brilliant Cinemas will not have to worry about no films being released.

Facing the menacing superstar company, Shaw Brothers is also ready to fight. In addition to hurrying up to force its artists to renew their contracts, they also sent more than a dozen sturdy dragon and tiger warriors to patrol outside the set, and strictly forbid people from the superstar company to come. Digging.

Because Shaw Brothers is a large-scale studio system, the studio has its own dormitory, restaurants, a "mini bank" specially set up for employees to withdraw money, and a nine-seat luxury bus for employees to go in and out of the city.

Except for Kodak film, which cannot be used to make movies, Shaw Brothers can make any movie in Clear Water Bay Studios.

So Shaw Brothers Clear Water Bay Studios is almost like an independent kingdom.

His "closing the country" like this immediately put the superstar company's poaching operation in trouble.

But history tells us that "closing the country" is always against the trend. Under the strong attack of the silver bullet of the superstar company, several towers were quickly captured.

The first director to come here was Gui Zhihong. He used to be the assistant of Shaw Brothers Japanese director Umeji Inoue.

It wasn't until last year that he co-produced "Angry Youth" with the great director Chang Cheh that it attracted the attention of audiences and film critics.But just when Gui Zhihong's career as a director was just on the right track, director Zhang Cheh brought a group of love generals to Taiwan to set up a new branch.

Therefore, Gui Zhihong's career as a director also came to a sudden stop, and except for the filming of "Female Concentration Camp", no other works came out.

Shaw's directors don't make a lot of money. Once there is no filming, the economy will fall into a difficult situation.

In the 70s and [-]s, several Shaw Brothers directors committed suicide because several films they directed did not sell well, so there were no new films to make.And he signed a contract with Shaw, but he couldn't leave, so he had to die.

Gui Zhihong has not yet reached the point where he wants to die, but no film production means no money to be made, which is still a trivial matter for Gui Zhihong.

The point is that he was only in his 30s at the time, and he was in the prime of life, especially that "Angry Youth" had given him a taste of attention.

How could he be willing to sit on the bench for a few more years and watch others chatting and laughing there.

Therefore, when the Great Star Company sent someone to contact him, Gui Zhihong only thought about it for a while, then rolled up his package and followed him.

To Xu Guanwu, being able to recruit Gui Zhihong is something worth celebrating.

He knows the magical power of this cult director, who has left a strong mark in the history of Hong Kong film.

When he heard that his contract was only one month, Xu Guanwu was even more happy, so he only needs to wait one month before he can sign the contract with director Gui Zhihong.

(End of this chapter)