The world's greatest get rich bible

Chapter 5 The "Rules" of Getting Rich 4
Volume 1 Chapter 4 The "established law" of getting rich [-]
The Law of Networking: Storing contacts is better than storing gold

In addition to the right time and place among the environmental factors, the harmony of people is also very important.Therefore, you need to establish good interpersonal relationships with others to create a favorable environment for your own development and prosperity.When you and your way of doing things are recognized by everyone, making money is no longer a castle in the air.

- "The Lost Classic of Getting Rich"

"Compared with all the abilities under the sun, I pay more attention to the ability to communicate with people." This is one of the successful experiences of American oil tycoon Rockefeller. His excellent interpersonal communication ability has made his brilliant career and won him wealth.In life, many successful people are deeply aware of the importance of network resources to their career success.

Mr. Smith, who once served as the president of a large American railway company, said: "95% of the railway is people, and 5% is iron." Knowledge only accounts for 15% of a person's success, while the remaining 85% depends on interpersonal relationships." Professional skills often only bring one kind of opportunity to people, while communication skills may bring hundreds or thousands of opportunities ;With professional skills, one can only use one's own energy, but with communication skills, one can make full use of the infinite energy of the outside world.Therefore, no matter what occupation a person is engaged in, handling interpersonal relationships well and storing good contacts is equivalent to walking 85% of the way to success.No wonder Rockefeller said: "I am willing to pay a greater price for the ability to get along with people than any other ability in the world."

Therefore, if a person wants to succeed and acquire wealth, he must establish interpersonal relationships suitable for success, and storing network capital is more valuable than storing gold itself.A person who does not have a good interpersonal relationship, no matter how rich his knowledge and comprehensive skills are, he will not have room to display them.However, a person who has stored high-quality contacts will get more opportunities for development.

During the economic depression of World War II, many small and medium-sized enterprises in Germany went bankrupt, and most enterprises had to close their doors.One of the fruit shops was also hit hard, and it was operating in a difficult situation.

However, the owner of this fruit shop is very economical, and he is not willing to fail.After some hard thinking, he came up with a good way: he sent someone to the apple producing area to order some apples in advance, and put a label on the apples before they were ripe. It was blank.

The owner of the fruit shop selected about 200 customers with large orders from the customer list, wrote their names on transparent label paper with an oil-based pen, and asked someone to stick them on the blank spaces of the apples one by one, and then gave them to the customers.Almost all of the customers were amazed and moved when they received the apples, because they felt that the store truly enshrined them.

Soon, the fruit sales volume of this fruit shop increased greatly, customers flooded the door, and it also expanded its storefront.

It's not a huge monetary investment to send every customer some apples, but it pays off a lot in return.Because every customer will be very grateful after receiving this thoughtful gift.Because of these two very humane apples, customers remembered this fruit shop, and the owner also gained very valuable network resources.

The acquisition of contacts does not have to rely on generous handouts and huge investment.Sometimes a warm smile or a warm greeting is enough to melt the barriers between the two parties.And this seemingly insignificant contribution may become a powerful boost to help you out of desperation in the future.

In life, wealth is important, but storing gold is far less important than storing contacts.Because gold is a non-renewable resource, if it is spent or used up, it will disappear, but the network is different, you can use it to create more value.American motivational guru Anthony Robin said: "The greatest wealth in life is personal connections, because it can open every door for you to the ability you need, so that you can continue to grow and contribute to society."

(End of this chapter)