Island Tycoon

Chapter 557 The Second Round of Summer Vacation

Chapter 557 The Second Round of Summer Vacation
mid-July.

The first round of competition for the summer vacation slots of major theaters ended, and "Five Lucky Stars" produced by Qingdeng Entertainment won the first prize, with a box office of 100 million.

"Best Partner 2" was slightly inferior, and the box office was barely under the 2000 million line."Teppanyaki", which was filmed in the third seat, only had a box office of more than 900 million, just missing the 2000 million mark.

In fact, as long as you continue to use time to pile up, you can still pile up in two or three days.But facing the release of the new film of Qinglan Entertainment, followed by the threat of Princess Jin.

Fang Jiahe, the producer of "Teppanyaki", went through some discussions with the board of directors.I had no choice but to hastily take "Teppanyaki" off the shelves and prepare for the next battle.

The reason is that the films of Qingdeng Entertainment and Princess Golden have been canceled one after another, and Golden Harvest does not want them to release new films in the future, so they will undoubtedly lose the opportunity and fall into a passive position.

As for Shaw Brothers, this issue is purely a soy sauce, there is no comparison at all.The release of "Evil and Evil Again" is no better than a fraction of other companies.

In fact, in terms of quality, "Best Partner 2" and "Teppanyaki" are no worse than "Five Lucky Stars". Even Xu Guanwen and Xu Guanjie, two big stars, added more to the film than Hong Jinbao.

It can only be said that the early release of "Five Lucky Stars" has advantages and disadvantages. The disadvantage is that it has not yet entered the summer vacation when it is released, so the momentum created is not so enthusiastic.

The advantage is that Golden Harvest and Princess Jin are one step ahead, and they can get through the explosive period without any influence, avoiding the situation where the three are fighting head-on.

On the other hand, "Best Partner 2" and "Teppanyaki" were released almost at the same time. The quality of the film is comparable to that of the actors, and it feels like a fight at the box office.

Therefore, the two are affected by each other, and the passenger flow is also one, three, five, two, four, and six tossing back and forth, but it was picked up by "Five Lucky Stars".

However, because there is not much difference in the box office among the three, Qingdeng Entertainment's aura of victory is not particularly dazzling.So the upcoming movie will be a test to verify the strength of the three companies.

As for Golden Harvest, it decided to release "The Brave Double Cannon" directed by Zhang Tongzu.

In the movie, Cen Kin-hsun and Ng Yao-han form a ghostly team. The biggest selling point is the classic Hong Kong-style comedy, coupled with the luxurious lineup of stars, it is quite a contender for the top box office.

As for the Golden Princess, it is "Brothers and Difficult Brothers" directed by Mecca, with Shi Tian and Zhong Chuhong as the leading actors and actresses.

It is worth mentioning that the second leading actor in the film is Wu Yaohan who crashed with Golden Harvest.As a result, the two major companies have not yet started to compete, and they have already played a pair of enemy cards.

By the way, Shaw Brothers needs at least three months of hiatus before it is taken over by Ye Jingcheng. This is mentioned in the draft contract, because Shao Yifu needs time to deal with the affairs involved.

Therefore, during this period, Shaw Brothers Films, including its theaters, will still be in business.What is unexpected is that the last summer vacation of Shaw Brothers actually allowed Zhang Jianting to carry the banner.

You must know that Zhang Jianting's award acceptance speech at the Golden Statue Awards Ceremony was not to praise Shaw Brothers, the proprietor, but to use the opportunity to thank the former proprietor Ye Jingcheng.

Unexpectedly, turning around, not only did Shaw not punish him, but instead handed over the summer vacation to him.This is likely due to two factors.

The first reason is that Shao Yifu is facing the imminent discontinuation of Shaw Brothers, and his focus is on TVB.As for Shaw Films, Ye Jingcheng will take over sooner or later anyway, so it's good to pass this period perfunctorily.

The second factor is that Shaw Brothers has no one available, and the directors of the old school retreat and leave.The new school of directors is three or two kittens, and they are facing a situation where they are not enough.Those who can show their hands are probably Wang Jing, Xu Anhua, and Zhang Jianting.

Among them, Wang Jing's heart is in Cao Ying's heart in Han, and she has never been too distracted to work for Shaw Brothers.Although Xu Anhua took refuge in Shaw Brothers, most of the movies made by this woman were art movies with low commercial value.

After all the calculations, only Zhang Jianting and his work "Thirty Virgins" can be promoted.However, this movie is obviously much better than the previous "Evil and Evil", which has been a succession of fried rice.

At least the title of this movie is already a very good gimmick, which can definitely arouse the desire of many viewers to watch.

For example, the title, 30-year-old virgin?Can it be understood that a tragic elderly virgin is about to face some "adventures" in the film, and then the title of virgin will be successfully removed?
In addition, since Fang Yihua came to power, almost every movie produced by Shaw Brothers has been related to "eroticism", which makes it easier for the audience to dream about it.Anyway, movie tickets are not expensive, so it’s okay to go and see it, right?

Finally, I would like to talk about Qingdeng Entertainment's "The Lame Man", which was the most popular when it was released.The first label was a big production, the second label was Ye Jingcheng's own script, and the third label was a box office hit of 4000 million.

Any one of the three tags can bring great advantages to the film.

How much did you spend on the big production of the first label?To put it simply, the production cost of the three films "The Brave Double Cannon", "The Difficult Brothers", and "Thirty Virgins" is not as high as that of "The Lame Man".

The second label is the script written by Ye Jingcheng himself. The reason for this need no further explanation.At least on Hong Kong Island, Ye Jingcheng is a symbol of movie success.

Conversely, which of the movies produced by him did not sell well?It is naturally a good movie that can sell well.

Finally, it hit the box office of 4000 million. This gimmick definitely has enough weight.Firstly, it is a big production, secondly, the script is written by Ye Jingcheng, and finally, the resources of theater chains tend to be concentrated.

It can be said that "The Lame Man" has the three major advantages of timing, location, and people. In addition to the box office results of Qingdeng Entertainment, there have been two consecutive films that have exceeded 3000 million.

Next, with the box office of 4000 million as the impact point, regardless of the views of insiders or outsiders, you will think this goal is normal, right?

Therefore, before the movies in major theaters were released, "The Lame Man" successfully grabbed the first batch of audiences from several other companies with a more classic slogan than "The True Colors of Heroes".

Regardless of whether the movies released by Golden Harvest, Golden Princess, or Shaw Brothers are good or not, it is always right to buy a movie ticket for "The Lame Man" first, right?Maybe it is really more classic than "The True Colors of Heroes", it would be a pity if you don't watch it.

Even some scalpers who smelled business opportunities formed a long queue at the ticket window immediately.In order to avoid risks, the general scalpers will wait until the follow-up audience reacts and will only grab tickets when it is profitable.

As soon as the ticket window for "The Lame Man" opens, it will not be officially released until the evening.They are already eager to grab tickets, and this approach must be risky.

But it turns out they were right.Audiences who want to watch "The Lame Man" that night, let alone buy tickets from the ticket window, even if they want to buy a scalper ticket, have no chance.

(End of this chapter)

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