Island Tycoon

Chapter 562 The Shaw Kingdom Comes to an End
With the release of the second film of the summer vacation, another box office competition has begun, and it is far more intense than the first film.

Rao is "The Lame", which has the advantages of big production, good plot, and gathering of stars.During the month of its release, it was also frequently held back by Golden Harvest and Princess Jin, which had a certain impact on the box office revenue of "The Lame".

Afterwards, Golden Harvest's "The Brave Double Cannon" was announced to be released, and it won a box office of 2000 million, becoming another box office masterpiece of Golden Harvest.

Immediately afterwards, Princess Jin's "Brothers and Difficult Brothers" also announced the withdrawal of the film. Compared with "The Lame Man" and "The Brave Double Cannon", this film suffered the most serious box office loss.

If there is no competition, "Brothers and Brothers" has a chance to hit the box office of 2000 million.Even if this goal is not achieved, 700 or [-] million is definitely a guarantee.

Now he has to compete with the other two masterpieces for the box office, and he is also in a weak situation.

The main reason for its weakness is that its plot is not as worthy of scrutiny as "The Lame Man" and "The Brave Double Cannon", and the other reason is that its production process is relatively rough.

Finally, there is the movie theme of "Brothers and Brothers". If you use a metaphor to understand it, it can be described as a piece of frozen meat.There have been similar works before it, and there is a "Brothers and Difficult Brothers" that even uses the title of the film.

As a result, one can imagine that the goal of 2000 million yuan was not reached, and neither was the goal of 700 million or 1000 million yuan.In addition, in order to let the next movie be released, it was canceled in a hurry after only getting [-] to [-] million box office.

By the way, before Shaw Brothers Films handed over its medium and small theaters to Ye Jingcheng, the film "Thirty Virgins", which was released in the last step, was not engulfed by the battle between the three major film companies this time.

The box office of "Thirty Virgins" was not worse than expected at all, and the score was close to 700 million when it was released.

As a result, many media who didn't know that Shaw Brothers had sold all the theaters except the four leading theaters to Ye Jingcheng's secrets once brought up the topic of Shaw Brothers' plan to rise again.

At the same time, with Ye Jingcheng's departure in "Play Back To School", Wang Jing announced the end of filming on his behalf.

Four days later, the Nanguo Cinemas directly announced that "The Lame Man" would be removed from the painting. This action caused many people to express their confusion, not knowing what kind of medicine Ye Jingcheng sold in the gourd.

It is true that the audience potential of "The Lame Man" was squeezed out, and it was also affected by the new films of Jiahe and Princess Jin.But as of the day before it was drawn, the cumulative box office had broken through the 500 million mark.

Therefore, people in the industry have expressed their enthusiastic attention, thinking that "The Lame Man" may become the first film in Hong Kong Island to break through the barrier of 4000 million at the box office.

Even if there is a little regret in the end, it is really impossible to break through 4000 million.There is a score of [-] to [-], which is also a new record.

However, Ye Jingcheng doesn't seem to have any ambitions at all. Is it because he has his eyes on the top now, or does he look down on the small sum of millions?Or maybe the Nanguo Cinemas will release another blockbuster movie, and even "The Lame Man" will have to give way?
If this is the case, then Ye Jingcheng's target for the next film's box office may not be as simple as breaking through 4000 million.

But whether it can be done, various media magazines have different speculations and inferences about this point.

We must know that three-quarters of the entire summer vacation has passed, even if the momentum of the next film is really strong, it does not have the advantage in terms of "timing" as the previous two films.

In addition, the current market conditions in Hong Kong Island are not good. Audiences have frequently gone to theaters for consumption recently. Apart from increasing their financial burden, it will also cause them aesthetic fatigue.

No matter which of the above points, it may greatly inhibit the revenue of the box office.

If it was really a blockbuster movie, Ye Jingcheng should release it early and use all the resources to create momentum.First, it can deepen the aura of box office gain, and second, it can borrow mechanisms from other film companies.

This speculation can't help but put a question mark on the media, is Ye Jingcheng really so confident?Can you get back at any time even if you fall into a disadvantage?

There are also media speculations that Ye Jingcheng's purpose of doing this is to keep a trump card, because he never plays cards according to the routine.Everyone thinks that this time period is not good, but he wants to take advantage of the preconceived ideas of the masses.

First of all, considering the opponents, whether it is Golden Harvest or Golden Princess, the next movie to be released is obviously not as good as the first two.Ye Jingcheng puts a high-quality movie on it, and the competitive advantage will undoubtedly favor him.

Secondly, the audience thought that the next movie would not be as good as the first two, but Ye Jingcheng gave them a surprise. Will there be any unexpected gains?

Of course, some media also revealed the 'truth'. In fact, Ye Jingcheng's actions were not as complicated as they thought. He neither deliberately postponed the film nor had any strategic plan.

It's simply because the filming of "Fight Back To School" couldn't be completed in time for the early summer vacation.

And this film is originally aimed at the summer vacation, and it seems that there is no other solution except to let it be released at this time.You can't wait until next year's summer vacation, right?At least now the show has a bit more advantage than usual.

For a while, the media, newspapers, and magazines each had their own opinions.

At this moment, Ye Jingcheng personally broke a big news.Nanguo Cinemas will expand its business again, this time increasing the number of theaters, at least fourteen or more small and medium-sized theaters.

Hearing this number, many people in the industry couldn't help but be dumbfounded.The current scale of Nanguo Cinemas is already the largest in Hong Kong.Do you want to add [-] more theaters on this basis?

Isn't this posture telling everyone that he is going to crush the other theaters?
The most important point, where did he acquire so many theaters?Except for the theater chains under the name of several major film companies, the rest of the theaters belonging to individuals may not have this number even if they are put together.

If Ye Jingcheng took over the land and built it himself, it would be impossible to say that the efficiency will be in place so quickly, right?It also takes about an hour to complete.

At this time, Shao Yifu came out and confessed.Shaw Brothers Films announced the official suspension of production, and the earlier release of "Thirty Virgins" will bring Shaw Brothers to an end.

Except for the four leading theaters that remain under Shaw's name, the other small and medium-sized theaters have already completed the handover with Nanguo Cinemas.

Combined with the previous information, Ye Jingcheng's suddenly more than a dozen theaters were all transferred from Shao Yifu to him!The expansion of the Nanguo theater chain this time is entirely based on the demise of the Shaw Brothers Kingdom.

What bargaining chip did Ye Jingcheng offer as a deal?This made Shao Yifu choose to make a secret deal with him, instead of announcing the news of the suspension of production and then shopping around, so as to maximize his own interests.

(End of this chapter)