China Entertainment Times

Chapter 85 On the Eve of the Premiere
7 month 13 number.

There is only one day before the film's global simultaneous release, and China Film has stepped up its promotion of the film. Nearly half of the promotional expenses are concentrated in the past week.

For the vast majority of movies, the box office on the first day is absolutely crucial, which is related to the arrangement of theaters and the choices of audiences who are watching.

With China Film's publicity capabilities, everyone in the country knows more than one billion, at least it has covered all cities.

And the publicity in the county is beyond the reach, and it would be nice to be able to spread posters and trailers to movie theaters.

At this time, ordinary county towns don’t contribute much to the box office, not as much as 10 years later, the proportion of box office in third- and fourth-tier cities and county towns is gradually increasing, and it is almost surpassing the sum of first- and second-tier cities.

These days, the box office of a single city in Beijing can catch up with the box office of two or three provinces in the central and western regions. The top ten cities such as Beijing, Shanghai, Guangzhou, and Shenzhen alone account for more than half of the country's total box office.

So far, "Mr. and Mrs. Smith" starring Brad Pitt and Angelina Jolie, one of the main antagonists of "Horror Cruise", has been released in the mainland for 5 days.

China Film Group is also very optimistic about this movie, and arranged 300 copies in the first two days. You must know that there are only less than 1200 theaters in the country at this time.

This is already the largest distribution scale of imported films!
Generally, domestic blockbusters have about 800 copies, and "The Banquet" released next year will have as many as [-] copies.
And next year's New Year's Eve, "The Golden Flower" will once again break the record, reaching an unprecedented 1100, which is almost catching up with the number of domestic movie theaters, and one copy is guaranteed for each movie theater.

You know, a copy now costs about 7000 yuan, so the distribution fee invested by China Film and New Picture is 770 million!
The issuance cost is 770 million, which means that Zhang Yimou can enjoy this treatment.

Although "Horror Cruise" is also a key release of China Film this year, it is impossible to compare with blockbuster films in terms of release scale.

After all, the box office potential is not at the same level. China Film Group only prepared 380 copies on the first day, and will continue to produce in succession depending on the situation.

380 copies, 264 million distribution fees, that is to say, "Terror Cruise" needs nearly 3000 million box office, and China Film can pay back.

It is conceivable that some low-cost movies can have a large distribution scale, and other distributors will not prepare too many copies at all.

No copies, no shows, no box office!

There is no such thing as a dark horse!
Last year's "Shark Beach", if the overseas copyright hadn't sold nearly [-] million yuan, China Film would not have given such a high distribution scale.

There are about 5 copies of a movie, and each copy is about 20 minutes long, so we watch the movie theater with an interval of 20 minutes between each show, just to change copies.

Hall No. [-] finished playing the first copy, and immediately took it to Hall No. [-], and then Hall No. [-] to use again, and so on.

There are even several nearby movie theaters sharing a copy!

However, it was gradually digitized later on. With a hard disk, a copy costs only 400 yuan, which greatly reduces the cost.

Therefore, it is not without reason that film has become history. Both the producer and the distributor can save a lot of money.

Later, the hard disk was not used at all, and the cost was lowered by direct satellite transmission.

This also led to the fact that the domestic film distribution companies are no longer the two giants of China Film and Bernard.

The low cost has led to the rise of more and more small and medium-sized distribution companies, and they quickly occupied the market in emerging three-to-four-year cities and small counties.

China Film and Bernard also lost their absolute leadership in the industry.

China Film is okay, after all, it is in charge.

From 03 to 09, the box office of domestic films released by Berner accounted for more than 20% of the country's box office. He was well-deserved the leader of the private industry, and then slowly began to decline.

At 6:[-] p.m., Xingmei International Cinema, located in the XC area, will hold the world premiere of "Horror Cruise" here tonight.

It's a real world premiere, and Columbia has also arranged for a North American simultaneous release, so I can pick up some soup during the summer.

However, it is still shown in rural theaters and community theaters. The mainstream theaters have very few films, and they are all reserved for those blockbusters.

Some distributors in Asia and Europe who bought the copyright from Colombia also chose to premiere at the same time. After all, if the summer file is not released, there will be no time. Their National Day is not October 10st, and then it will be the Lunar New Year file. went.

Horror movies for Lunar New Year?

The theaters are eating together!

As the host, Tang An brought Xu Manyun to the cinema early and began preparations for the premiere.

The scene was arranged by people from the studio, and Tang An was responsible for entertaining the guests.

At 6:[-], people came one after another. He could hear cheers from outside in the screening hall, presumably there were celebrities walking the red carpet.

Wang Zhongjun was the first to come, and brought almost all the stars from Huayi, which can be described as shining stars.

However, at the end of next month, Wang Jinghua should turn everyone's heads with that vote, and Huayi's huge artist management department will be cut in half.

In fact, in the past two days, rumors have spread that Chengtian is already preparing information on Wang Jinghua's stars.

Wang Zhongjun hid it very well, as soon as he saw Tang An, he strode forward.

"Hello Director Tang, we meet again!" Wang Zhongjun said with a big smile while holding Tang An's hand.

"Hello Wang Dong, thank you for coming to watch the show, so many stars have come to make my premiere so star-studded!" Tang An thanked.

No matter what he was thinking, at least it helped him create momentum!

"Mr. Wang, hello, Miss Li, hello, Miss Fan"

Tang An greeted the others one by one, but Wang Zhonglei couldn't hide the sadness between his brows. The other celebrities were also preoccupied. Obviously, rumors about Wang Jinghua had already spread internally.

After exchanging pleasantries for a while, Wang Zhongjun sighed, "I heard that Director Tang's overseas copyright of this film has been sold for 300 million US dollars, and it is already profitable before it is released!"

"It's only 260 million, and I can make a small profit by recovering the cost!" Tang An waved his hands.

"That's double the income!"

"I heard that the "Night Banquet" that Director Feng is currently filming is already looking for overseas distribution. I guess the buyout fee will not be low, right?"

"I'm not sure about this, after all, it's the first time to shoot a blockbuster costume film!"

""The Banquet" has Zhang Ziyi in it, and it is called the "Hamlet" of the East. I think European and American audiences will like it!"

"Haha, let's borrow Tang Daoji's advice!"

Afterwards, people came one after another. Tang An apologized and went up to say hello.

Jiang Wen, Wang Jianyuan, Wu Deming and others surrounded Han Sanping and came in, followed by senior executives of several companies.

3000 million great directors, their status is different now!

　Ask for favorites and recommend tickets! ! !

　　


(End of this chapter)