I really don't want to eat soft rice

Chapter 516 Feng Shui takes turns

As soon as the shaking action came out, the number of users really doubled.

The original jitter is just young people brushing.

But as soon as this trick came out, in many families, all the young and old were mobilized.

Originally, some elderly people watched their sons and daughters giggling and cursing at their mobile phone videos every day.

But there are free red envelopes to get, and everyone is working hard.

The true fragrance theorem is always everywhere. Some elderly people have been addicted to it since they downloaded Jitter.

There are even some older people who are crazier than young people.

They not only watch the video, but also shoot the video themselves.

For a while, various family ethics dramas, various videos of unfilial sons and unfilial daughter-in-laws also began to become popular on jitter.

Older people are more likely to be deceived and manipulated than younger people.

Although some of the content captured in the jitter is also real, some bad phenomena are not universal.

Perhaps it is far less exaggerated than in the video.

But the Internet is a very magical thing. He always talks about something that is infinitely magnified, sells anxiety, and touches some sensitive sides of people.

Young people prefer to watch some funny and relaxing things to decompress.

Older people watch that too, but they watch other things too.

The videos on Jitter can be described as a variety of situations in the world.

It is precisely because of this wave of hemorrhage of Jitter that the number of users of Jitter has directly doubled.

In order to stimulate the creation of creators, Jitter has opened time permissions to some excellent videos.Excellent creators are no longer limited to 15 seconds to post content.

Of course, these are not enough. Without the delivery of benefits, creators will eventually have no motivation.

In order to create some new Internet celebrities, Jitter found some excellent video creators.

Then give them traffic support, and creative subsidies, and even take the initiative to accept some advertisements for them.

Originally, they were just ordinary people, and they could still make money in entertainment, which was undoubtedly a huge benefit for them.

Not to mention anything else, just those creative allowances have caught up with their own wages.

With official support, a new batch of Jitter Internet celebrities will soon come out.

The official will also analyze the user preferences of Jitter over a period of time based on the big data of Jitter, and then increase the number of recommended videos.

And some of these videos often become phenomenal videos in an instant because of their unique creation and jittering background operations.

After the first batch of Internet celebrities came out, Jitter gave them the right to live broadcast. Their fan base is huge and the number of broadcasts is guaranteed. Because of this, some advertisers will find these Internet celebrities and ask them to help promote their brands.

The live broadcast routines are still the same batch of routines before 9158, but compared to before, Jitter pays more attention to the content of the video.

As for the live broadcast, it is just an interactive platform for creators and fans. Of course, this is also the initial stage of jitter.

In just one month, because of these operations, Jitter directly caused a traffic explosion.

This made Gui Wuji confused.

Recently, his 56 video traffic has begun to decline sharply, and there are very few rewards.

Jitter's free mode has made many paying fans go to Jitter.

The shaking beauty function makes ordinary people more beautiful, and even makes some people deceive themselves.

Gui Wuji never thought that two industries that seemed to be unrelated, how could he be slapped again by Han and North Korea.

There are also some original anchors of the 9158 video on Jitter who did not change jobs.

However, many of the remaining anchors are small anchors, and it's not that they don't want to go to 56 Video.

But even if they go to 56 video, they can't get good resources, so what's the difference between going and not going?

But these little anchors have no arrogance because they followed the right people.

Some people were hatched, too.

Now their ability to earn money is no worse than that of the big anchors on 56 Video.

This made some job-hopping anchors very upset.

Back then, they were all just small anchors with only a few loyal fans?

Of the first five golden flowers in 9158, Ah Qing is no longer there, and Su Yi has become a star.

The rest of Song Xiaoxiao and the others have been following Chaoba Technology. The Dongbei girl is doing live broadcasting business on Taozuan, and she is also making shakes here. She has set up her own studio.

Song Xiaoxiao didn't go live to sell goods. She sang cover songs, made videos, and set up her own studio.

Anyway, they are not short of money now, besides, Chaoba Technology has really treated them badly, and there is no need for them to go to 56 Video.

56 video traffic dropped, and the income of anchors dropped sharply.

The live streaming traffic of some big anchors has even begun to be halved, and it is even worse for small anchors.

If this trend continues, big anchors will start to fail to bring benefits to the platform, and even lose money.

Because the platform itself has signed a guarantee contract for the big anchor.

If this trend continues, their live broadcast income and guaranteed contract will not match.

This made the 56 video team start to panic.

It was originally expected that 9158's withdrawal from the live broadcast would turn 56 Video from unprofitable to profitable.

I didn't expect to lose even more now.

The most exasperating thing is that even the basic market of traffic has not been kept.

All these changes happened so fast that Gui Wuji had no time to react.

Among them, the viral marketing of Weichat has contributed a lot.

But what can I do?
After all, Gui Wuji has no products comparable to Weichat.

Jitter registration is free.

In this case, some 56 video anchors also started to register for the Jitter account and started posting videos.

They are all veterans, and they can learn it as soon as they learn it. The big anchors have their own teams, and these operations are not difficult for them.

The big anchor itself is well-known, not bad-looking, and has a good sense of camera.

Anyway, in Gui Wuji's contract, it is said that it can only be broadcast live on 56 Video, and it does not say that it is not allowed to shoot videos on other platforms.

When the contract was drawn up, there was no such thing as dithering, so this item was not considered at all.

The video of 56 anchors appeared on Jitter, the key is that many anchors’ videos are still very popular.

It doesn't matter if it's not popular, after it became popular, the public opinion was in an uproar again.

Gui Wuji was so angry that his liver hurt, well, these anchors, with the money they paid, had a great time playing on the opponent's platform.

Are you crazy about money?

If there is one, there are two. Many anchors saw that other anchors did it, it was effective, and the popularity was very good, so they all followed suit.

Although you can't live broadcast on Jitter, it is finally right to accumulate some popularity by shooting videos.

Who has to think about the way out for himself, according to the development trend of jitter, and then look at the 56 video, it will end sooner or later.

Are they not stupid?
For this reason, 56 Video issued an announcement in the background, prohibiting 56 Video's contract anchors from de-jittering and opening accounts, otherwise it will be deemed a breach of contract.

But the big anchors are rich now, and they have consulted with lawyers, and they think there is no problem.

So they also began to negotiate with the 56 Video official, saying that they were restricting their freedom.

They were shaking and shooting videos, but they didn't broadcast live, so they didn't violate the contract at all.

Gui Wuji couldn't stand these things, and planned to make an example to others.

56 Video directly fired the two big anchors, but the big anchors asked 56 Video for liquidated damages.

56 video refused, so the two sides started a lawsuit.

In the past, the anchor and 9158 video were fighting each other, but at that time there was no court case after all, but it was different from 56 video this time.

Feng Shui takes turns, Gui Wuji feels particularly overwhelmed.

Nima, these big anchors seem to have tricked themselves.

The key is that the contracts of these big anchors are not low, and they were all paid for by themselves at a high price.

Nima, isn't this the story of the farmer and the snake?

In fact, this world is like this, because interests gather together, and when interests disperse, people also disperse.

Many of these big anchors were recruited by Gui Wuji from major platforms.

There is no real sense of self-cultivation.

The corporate culture of 56Video is to support whoever is popular.

In terms of resources, many anchors have long been very upset.

It's just that they could bear it when they had money before, but now they can only get a guarantee, so they still care about that?

On the contrary, some freelance anchors who have no chance to sign a contract, on the contrary, are more free at this time. Although they earn less, they can come and go freely.

Now at this juncture, if they go to shake, 56 Video can't control it at all.

Their own resources are very limited, and now 56 video traffic is so little, why not run fast?

(End of this chapter)