Wentang

Chapter 669 Untitled
As I said before, the posthumous title was a very important thing for the ancients. The emperor naturally also had a posthumous title, and he would have one more temple title than ordinary emperors.

The posthumous name is a judgment on the merits and demerits of a person's life, and the temple name is the honorary title when offering sacrifices to the Taimiao, one for private and one for public.

As the founding monarch, there are fixed rules for posthumous titles and temple titles.

The posthumous title is generally Emperor Wen or Emperor Wu, and the posthumous title drawn up by the officials for Li Yuan is Emperor Taiwu in recognition of his achievements in calming the world.

The rules of temple names are more rigorous. As the founding monarch, it must be a certain ancestor, usually Taizu and Gaozu.But Li Yuan posthumously named his grandfather Li Hu as Taizu, and his father Li Bing as Shizu.

Therefore, Li Yuan's posthumous name is Taiwu, and his temple name is Gaozu.

The name of Yue Shan's biography is "Biography of Emperor Gaozu Taiwu of Tang Dynasty".

The Weishui Journal of the current issue had just been published, and before the real readers could react, a large group of officials snapped up the part that belonged to the capital, and the rest were taken away by the people nearby.

Although Yue Shan said that this issue was free, most of the officials paid according to the market price.

This made Monk Zhang Er, the real reader of the journal, puzzled. It was strange enough that the Weishui Journal was added for no reason.

And ordinary people who don't know a single word also join in the fun, what's going on?
However, specific news came out soon. Today's journal published a biography written by Qingshui Hou Yueshan himself for the Supreme Emperor.And it looks like it's still free.

Everyone suddenly realized why those officials suddenly had such affection for the journal.

But at the same time, they were also aroused by this biography. Firstly, they wanted to see what the biography written by Yue Shan looked like; secondly, they wanted to know about the life experience of the Supreme Emperor; Learn about external channels.

Then, many people went to Weishui Academy to petition and print this issue of the newspaper.In fact, not only ordinary readers asked for reprinting, but more officials privately approached Yueshan to buy newspapers.

Yue Shan was also very surprised when he got the news. He put [-] newspapers in Chang'an City.Normally, the sales volume in the capital is only six to seven thousand copies, but now the excess of [-] copies has been distributed, and they are gone in an instant, without even a splash.

After careful inquiry, I found out the reason.

He and Li Shimin sang the double reed in the court, and everyone knew the biography.Those officials will definitely buy newspapers to learn more about the content of the biography at the first time, lest one day the people above ask questions and they don't know anything.

No one knows how many officials there are in the capital, but the total number of civil and military officials is far more than [-], so it is normal for them to snap up all of them.

Don't forget that when the emperor passed away, all the officials in the frontiers all over the world would go back to Beijing to worship. Not only did they buy newspapers themselves, but they also packed a copy and sent them to their jurisdiction quickly, so that all the officials under their rule could read it together.Are you flattering? Everyone is familiar with it.

And these people are too embarrassed to take newspapers for nothing, and most of them have paid for them.

After understanding this, Yue Shan shook his head helplessly.He is too familiar with this scene, but in his previous life, the state leaders held a meeting to give a speech, and immediately organized study and wrote down their experience.Some things are really the same.

But at the same time, he also realized that he might have made the wrong choice to give away newspapers for free.

His original intention was to let more people know Li Yuan through newspapers and increase their sense of identity with the imperial court. His original intention was good.

But never underestimate those who are greedy for petty gains. Once it is free, there will inevitably be many people who cannot read a single word to claim it, and then take the newspaper home to spread the table and paste the wall.

There is no doubt that there must be many such people.After all, the area of ​​the newspaper is quite large, and ancient paper is a relatively valuable thing.When this happens, his original intention loses its effect.

Paying for newspapers can serve as a filter.After all, ten cents for a cent of newspapers is not cheap for ordinary people. Just think about when Yueshan first crossed over, his family only had eight cents in savings.

People who are illiterate or not really rich will not spend this money to buy newspapers.Only in this way can it be delivered to those who can really understand it.

After thinking about these, Yue Shan immediately ordered to cancel the free delivery of newspapers, sell them at the original price, and put all 20 copies of newspapers in Chang'an.

Sure enough, as he expected, the 20 newspapers were sold out in just one day.

Yueshan made people pay attention to who bought it, a small part of it was bought by real readers, the remaining two-thirds were bought by various feudal officials and sent back to the ruling overnight, and the rest were all bought by the Imperial Commercial Bank. Round...

He could only shake his head helplessly. Once many things were related to politics, their flavors would easily change.

In view of this, he printed tens of thousands of copies and sent them to all parts of the country for normal sales through his own channels.

This farce lasted until Li Yuan was buried.

As for whether the biography that Yue Shan was worried about would arouse the disgust of the people, find others to ridicule him...he found himself worrying too much.

This biography received unanimous praise, and many people claimed that 'only now do we know the great achievements of Emperor Gaozu'.

This surprised him very much. It's fine for an official to have no integrity, but do ordinary scholars collectively mourn their integrity?
Asked many people to know why this happens.

In ancient times, information was not smooth, and it was very difficult for one person to spread his name to the world.Even Li Yuan, who is the emperor, many people don't know what he does.

This is not surprising at all. When Yueshan was in junior high school in his previous life, one-third of the students in his class had never been to the county seat, and the farthest place they had been was the town.

At the beginning of the century, he went to a remote area of ​​Xinjiang to support education. He asked who the leader of the local minority youths was. Although most of them answered correctly, some of them still answered incorrectly.

This was the case in the previous life, let alone the early Tang Dynasty.

People at this time may have never even been to the town in their entire lives, and the only chance to travel far is probably to go to the next village to beg for a daughter-in-law, and to visit relatives at the mother-in-law’s house during festivals.

Without the Internet, not even books, they have no way to learn about the outside world.

For them, the magistrate is already an official as big as the sky.

As for the emperor, that is the legendary existence.They only know that there is such a person. As for who, how old, and what he has done, they don't know at all.

In fact, Weishui Journal is also dealing with a group of scholars, not ordinary people.

Compared with ordinary people, the situation of scholars may be better. They know who the emperor is, but they know very little about the emperor's life experience and what he has done.

Most people only learned after reading Yue Shan's "Biography of Emperor Gaozu Taiwu of Tang Dynasty" that the founding emperor of the Tang Dynasty was like this.

In this case, not to mention whether those scholars would dare to publicly ridicule him for his brainless beautification and advocacy of the Supreme Emperor.Even if they had the guts, they didn't know where to start criticizing Li Yuan without knowing anything about Li Yuan's life experience.

Of course, not everyone is ignorant of this, and many people know about Li Yuan's life experience.

But Chinese people have always respected the dead the most. No matter what the person was like before, the sacrificial rites after death will be more positive.

Li Yuan died, and Yue Shan's biography played the same role as a sacrificial article, as long as he didn't have a deadly feud with the Li family, he wouldn't stand up and say anything.

Those who really have a deadly feud with the Li family would not stand up and mock Yue Shan at this time.

It's not that they understand the truth of being a human being, but it's a crime of disrespect if they are too emperor and they gossiping on the sidelines.

Therefore, the ridicule that Yue Shan imagined did not appear, and this biography was accepted by everyone calmly.

It is also through this biography that scholars all over the world know that the Supreme Emperor is such a person... The emperor has changed from a pale and empty symbol to a concrete image with flesh and blood.

The advantage is that the loyalty to the emperor has been further improved, and there is a lot of recognition for the court.

……

The ancient emperors would build mausoleums for themselves after ascending the throne. Some emperors lived for a long time, and the mausoleums were built when they were still alive, and they could be buried immediately after they died.

Some emperors lived for a short time, and their tombs were not repaired until they died.In this case, the coffin will be temporarily parked in a special palace, and it will be buried after the mausoleum is repaired.

In the original world, Li Yuan was buried five months after his death, and Li Zhi was buried nearly a year after his death.

However, the situation in this life has improved a lot. In the past few years, there was a severe drought in Guanzhong, and the imperial court made large-scale construction projects to provide relief with work.In addition to the construction of the Yong'an Palace (Daming Palace), the tombs of Li Yuan and Li Shimin were also repaired.

Therefore, Li Yuan did not bury his body after his death in this life, but was buried directly after the 36th.At this point, the national mourning is over, all kinds of prohibitions are lifted, and the imperial court is running at full speed again.

Because of Li Yuan's death, many things have come to a standstill.For example, the construction of the first-level Taoist yamen, Dao Mu and Bie Jia had to be appointed by Li Shimin himself, and he temporarily put it on hold because he didn't have time.

There are also land and population inventory work and anti-trafficking work that have been temporarily suspended because of the national mourning.

Now that he was buried smoothly, these tasks have been restarted.In order to catch up with the work progress, everyone is even busier than before.

And because of his death, the debate about Chinese civilization, which had cooled down a little bit, restarted again, and it was even more violent than before.

Thinking about it, everyone has held back the reason for the national funeral for more than 30 days, and has already conceived several articles in their minds.Now that the ban is lifted, I can't help but express my thoughts all at once.

Moreover, the articles brewed over time are even more incisive. Many Yue Shan couldn't help applauding after reading them, and even wrote articles or praised or refuted them himself.

At this moment, Wang Ji approached with a worried look.

"What's wrong?" Yue Shan asked.

"Recently, many articles that have nothing to do with Chinese civilization have been submitted. After reviewing, I found that many of them have merit. I intend to adopt them, but this will reduce the number of articles related to "Chinese civilization", which will hinder your plan, so worry Ah." Wang Ji said.

This is not surprising to Yue Shan. Literati all have the desire to show themselves. In the past, they could only participate in literary conferences and communicate with classmates-this is why the Weishui Academy's classic debate conference is so prosperous.

Now that the Weishui Journal has a larger stage, there are bound to be people who want to publish their articles on it.

Moreover, a mature newspaper must not only publish a certain type of articles, which will affect future development.

Chinese civilization is indeed the hottest topic at the moment, but not everyone is interested.At the beginning, it will be interesting to read related debates, but after reading too much, you will feel bored and want to read other articles, or want to publish other articles on it.

He had already thought of a way to deal with it.

"Are there many other articles?"

"A lot, more than articles related to Chinese civilization."

"What type are they all? Is it all about reading experience?"

"No, there are also poems delivered."

Yue Shan nodded, and then came up with the method he thought of: "Increase the pages of the newspaper. Now there are only four pages in one page, just add another one."

"One is dedicated to articles related to Chinese civilization, and the other is dedicated to other content. What do you think?"

Wang Ji was not surprised by his method, as if he had expected it, but he said: "But the cost will increase in this way, will the increase in price cause readers dissatisfaction? And the two different content Are the newspapers sold together or separately?"

"It's still ten cents a piece, don't raise the price. Newspapers are most taboo about price fluctuations, and don't change the price unless it is absolutely necessary." Yue Shan shook his head and said:

"Two must be sold together. How can a newspaper be sold separately. Have you ever seen someone sell a book as a separate page. Whether they like it or not, they must be sold together. More will be added in the future The layouts must also be sold together.”

Wang Ji said: "It didn't make any money in the first place, but now the cost of adding another piece of paper has increased, and the compensation is even higher. The academy can't afford it."

Yue Shan rubbed his forehead and said, "Is this the real purpose of your coming to find me?"

How could Wang Ji not have thought of such a simple matter as increasing the layout, and came here with a sad face, it can only be due to other reasons.

Wang Ji chuckled and said, "Hehe...don't say that, it hurts your feelings."

Yue Shan was too lazy to complain, and said: "I will greet the people in the paper workshop and ask them to provide paper to the newspaper at the cost price."

Wang Ji reminded: "There is still ink."

"All right, all right, even ink is worth the cost." Yue Shan said helplessly.

Only then did Wang Ji show a successful smile, and said, "I knew you were not a stingy person, haha... I would like to thank you on behalf of my colleagues in the newspaper."

……

Because of Li Yuan's biography, the Weishui Journal became an instant hit and became the most influential information medium.

A business has even been born around it—many local journals have no regular sales channels, and it's hard for people there to see the latest issue in time.

For this reason, many vendors go to places where academic journals are sold to buy newspapers, and then resell them at these places at high prices.

Even the business is not bad, supporting many second-hand traffickers.

It is also through the power of these second-hand traffickers that the journal can truly break through geographical restrictions and be sold to all parts of the country.

The sales volume of the journal has also risen again and again, and the sales volume of the latest issue has reached 12 copies, which is still in short supply.

The influence of the Weishui Journal was also valued by many people. Seeing that the imperial court had not taken any restrictive actions, many people began to try to publish their own newspapers.

In half a month, there were more than a dozen tabloids in various parts of Datang.

At this time, the imperial court, which had been prepared for a long time, finally took action and set up a publishing department in the Ministry of Rites to transfer the distribution of official books and newspapers.At the same time, regulations on the distribution of newspapers and periodicals were introduced.

To run a newspaper, you must have the guarantee of the two-level government office on the state road, and then apply for a license from the Ministry of Rites. Only after obtaining the license can you be allowed to start a newspaper.

If the contents of the newspaper violated laws and disciplines, the government offices at the state and road levels that provided the guarantee also bear joint and several liabilities.This immediately eliminated the possibility of [-]% of people running a newspaper.

And it will also let the state and highway government offices take the initiative to pay attention to the local newspaper office, and take responsibility for any problems that arise.

The content of the newspaper has also made regulations, listing ten categories that are not allowed to be published...

The formal introduction of relevant policies not only did not dispel everyone's desire to run a newspaper, on the contrary, many people who were still in a state of observation immediately started to apply.

Still the same sentence, I am not afraid that your rules are strict, but I am most afraid that there are no rules to abide by.

The Weishui Journal was naturally the first newspaper office to obtain a license, and got the green light all the way on the same day.

……

While Yue Shan was busy, an accident happened: Li Lizhi was seriously ill.

(End of this chapter)