Ace Sales System
Chapter 16
Chapter 16
Seeing Tang Xiaomin listening seriously, Liu Xing analyzed seriously.
"In the past promotion methods, customers are already tired. Whether it is on the Internet or on the offline screen, everyone has already developed immunity. So my idea is to use activities as the main body of promotion, with pre-sales of real estate Moreover, for the event, we should also avoid the traditional pre-sale opening event, but use the situation of the concert, believe in the strength of Yihang University, and invite some popular stars, it will not be difficult!"
"It's not difficult to invite celebrities, but have you considered the budget issue?"
Tang Xiaomin was very interested in Liu Xing's ideas, but still pointed out the problem.
Liu Xing smiled confidently. Obviously, he had already thought about this kind of problem.
"The next thing I want to talk about is the budget issue. According to the normal model, the 120 million is divided into two parts, 100 million for promotion and 20 for activities. The 20 is used for event venues, event facilities, and stars. The deposit. Let’s assume that this concert is looking for two first-tier stars and eight second-tier stars. Now the quotations for the first-tier stars’ appearance fees are at least 30 yuan, and the second-tier stars are probably between 10 and 30 yuan. According to this calculation , Even if the two first-tier stars have a total of 200 million and the second-tier stars have a total of 200 million, then the total is 400 million."
"That is to say, the cost of the event has changed from 120 million to 520 million. But don't forget, how many people can a concert with ten stars attract? I dare say that even if it is a venue with 10 people, It will be full. Based on 10 people, even if the average ticket price is only 100 yuan, how much is the ticket price? At least 1000 million, if you think this is not enough, with [-] live audience, at least two hours of presence It's a gimmick, go get some sponsorship..."
After Liu Xing finished speaking, he just looked at Tang Xiaomin quietly, waiting for her answer.
Tang Xiaomin, on the other hand, quickly judged the feasibility and funding issues that Liu Xing said.
For about half a minute, Tang Xiaomin looked at Liu Xing with beautiful eyes and showed a charming smile.
"It is feasible, but sponsorship is not necessary. Hangda does not want other companies to compete with itself for customers. After all, this is not completely a commercial activity. You can continue to talk about promotion issues."
Seeing that Tang Xiaomin agreed with his idea, Liu Xing was ecstatic.
"As for the promotion, it's relatively simple. The main body of the promotion is this concert, and Hangda appears as the organizer. The pre-sale is interspersed in the promotion of the concert. As for the promotion The way is still the normal way. The outdoor LED screens of large commercial supermarkets, bus stop signs, taxi dome lights, etc., and online, are some local mainstream media, big and micro, and mainstream public accounts. One month The time and 100 million funds are more than enough. I can guarantee that with this kind of promotion, the concert will become the hottest topic in T city this month. At the same time, as the organizer, Hangda, and Hangda Yuanhang , will also become the words of everyone after dinner."
"Okay! Then, today is September 20th, and it will take at least half a month to organize the concert. The promotion plan starts on No. [-]. Within three days, I need a complete plan."
Tang Xiaomin was very decisive. Although the previous proposals from several companies were not bad, they were too old-fashioned and not really attractive to her.
But Liu Xing's seemingly bold but very feasible idea really moved her.
"No problem for three days! So, is this business just for me?"
Liu Xing forcibly suppressed the urge to laugh, and looked at Tang Xiaomin with burning eyes.
"As long as your plan is written according to what you said, this business is yours."
"it is good!"
Liu Xing seemed a little excited, and finally got the business. In this way, he can get back his own commission, and his mother's illness can be treated normally.
And that bastard Zhang Qiang, the mercenary Mr. Zheng, just wait, I'll be back soon.
Liu Xing kept recalling those two faces that made him sick.
"By the way, if this concert makes money, I'll give you 20.00% of the profit."
"OK, all right."
Liu Xing's answer was basically thoughtless, but he was dumbfounded when he thought about it.
"What? You mean...give me 20.00%, the... profit of the concert?"
(End of this chapter)
Seeing Tang Xiaomin listening seriously, Liu Xing analyzed seriously.
"In the past promotion methods, customers are already tired. Whether it is on the Internet or on the offline screen, everyone has already developed immunity. So my idea is to use activities as the main body of promotion, with pre-sales of real estate Moreover, for the event, we should also avoid the traditional pre-sale opening event, but use the situation of the concert, believe in the strength of Yihang University, and invite some popular stars, it will not be difficult!"
"It's not difficult to invite celebrities, but have you considered the budget issue?"
Tang Xiaomin was very interested in Liu Xing's ideas, but still pointed out the problem.
Liu Xing smiled confidently. Obviously, he had already thought about this kind of problem.
"The next thing I want to talk about is the budget issue. According to the normal model, the 120 million is divided into two parts, 100 million for promotion and 20 for activities. The 20 is used for event venues, event facilities, and stars. The deposit. Let’s assume that this concert is looking for two first-tier stars and eight second-tier stars. Now the quotations for the first-tier stars’ appearance fees are at least 30 yuan, and the second-tier stars are probably between 10 and 30 yuan. According to this calculation , Even if the two first-tier stars have a total of 200 million and the second-tier stars have a total of 200 million, then the total is 400 million."
"That is to say, the cost of the event has changed from 120 million to 520 million. But don't forget, how many people can a concert with ten stars attract? I dare say that even if it is a venue with 10 people, It will be full. Based on 10 people, even if the average ticket price is only 100 yuan, how much is the ticket price? At least 1000 million, if you think this is not enough, with [-] live audience, at least two hours of presence It's a gimmick, go get some sponsorship..."
After Liu Xing finished speaking, he just looked at Tang Xiaomin quietly, waiting for her answer.
Tang Xiaomin, on the other hand, quickly judged the feasibility and funding issues that Liu Xing said.
For about half a minute, Tang Xiaomin looked at Liu Xing with beautiful eyes and showed a charming smile.
"It is feasible, but sponsorship is not necessary. Hangda does not want other companies to compete with itself for customers. After all, this is not completely a commercial activity. You can continue to talk about promotion issues."
Seeing that Tang Xiaomin agreed with his idea, Liu Xing was ecstatic.
"As for the promotion, it's relatively simple. The main body of the promotion is this concert, and Hangda appears as the organizer. The pre-sale is interspersed in the promotion of the concert. As for the promotion The way is still the normal way. The outdoor LED screens of large commercial supermarkets, bus stop signs, taxi dome lights, etc., and online, are some local mainstream media, big and micro, and mainstream public accounts. One month The time and 100 million funds are more than enough. I can guarantee that with this kind of promotion, the concert will become the hottest topic in T city this month. At the same time, as the organizer, Hangda, and Hangda Yuanhang , will also become the words of everyone after dinner."
"Okay! Then, today is September 20th, and it will take at least half a month to organize the concert. The promotion plan starts on No. [-]. Within three days, I need a complete plan."
Tang Xiaomin was very decisive. Although the previous proposals from several companies were not bad, they were too old-fashioned and not really attractive to her.
But Liu Xing's seemingly bold but very feasible idea really moved her.
"No problem for three days! So, is this business just for me?"
Liu Xing forcibly suppressed the urge to laugh, and looked at Tang Xiaomin with burning eyes.
"As long as your plan is written according to what you said, this business is yours."
"it is good!"
Liu Xing seemed a little excited, and finally got the business. In this way, he can get back his own commission, and his mother's illness can be treated normally.
And that bastard Zhang Qiang, the mercenary Mr. Zheng, just wait, I'll be back soon.
Liu Xing kept recalling those two faces that made him sick.
"By the way, if this concert makes money, I'll give you 20.00% of the profit."
"OK, all right."
Liu Xing's answer was basically thoughtless, but he was dumbfounded when he thought about it.
"What? You mean...give me 20.00%, the... profit of the concert?"
(End of this chapter)
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