Winning the new financial era

Chapter 246 15 Year Financial Report

"What are you doing? Want to resign?" Zhang Yida glanced at the resignation letter that He Qingxuan handed him, and then asked.

He Qingxuan's eyes were red and her face was very haggard.She nodded and said, "I don't want to trouble you anymore. You have helped my family too much, and your kindness may never be repaid in this lifetime.

I was naive before, thinking that I could enter your company, work for you, and repay you a little bit.

But now that I think about it, I can't help anything.I can't code, I can't do operations, I can't do marketing..."

Zhang Yida frowned, knowing what He Qingxuan's so-called "gratitude" was.

In 14, He Shenghua's P2P platform, Jingrui Wealth, suffered a run. It was Zhang Yida who bought the company, allowing He Shenghua to escape from criminal punishment.

"Actually, you don't have to be like this. I personally got very good returns when I bought Jingrui Wealth Management, which is now Ruimin Wealth Management.

This is a win-win situation, and there is no such thing as kindness or non-gratitude. "

He Qingxuan smiled: "I still have to thank you."

"What are your future plans?" Zhang Yida asked.

He Qingxuan blurted out: "I want to start my own business."

"Then what do you want to do?" Zhang Yida was also quite curious, so he asked again.

"Entrepreneurship in the self-media field is very popular, and it matches my major quite well."

Zhang Yida nodded and said, "Yes, you are from the Communication University, so you are indeed a good match."

"That's fine! Since you have chosen to start a business, I wish you all the best."

Zhang Yida also knew that the plastic sisterhood between He Qingxuan and Zhao Erya had broken down. If she was still in Huimin Travel Group, it would always be a thorn in Zhao Erya's side.

"Thank you! You also work hard. I am looking forward to the day when Ruixiang Group and Huimin Travel Group shine globally."

Looking at He Qingxuan's leaving back, Zhang Yida felt a little bit reluctant. He knew that it was just possessiveness at work.

Song Caiwei met He Qingxuan who had left Zhang Yida's office, and called "Assistant He", but the latter didn't stop, nodded and smiled at her, and left again.

Song Caiwei looked at her slightly lonely back, very suspicious, usually she would have to talk to herself, what happened today?
Song Caiwei knocked on the door with doubts, and walked into Zhang Yida's office after obtaining Zhang Yida's consent.

Her eyes were very sharp, and she saw the resignation letter on the table at once, and after thinking about it again, she asked, "Has Assistant He resigned?"

"Hmm." Zhang Yida replied with a nasal tone.

"Okay, why is she resigning?" Song Caiwei was a little puzzled.

"She wants to start her own business," Zhang Yida replied.

Song Caiwei was a little surprised, and said, "She hasn't graduated yet? That's why she thought of starting a business."

"I didn't graduate, and it's not the same as entrepreneurship. Entrepreneurship has nothing to do with these."

Song Caiwei propped her chin with her hands and said, "Then I really admire her, she has ideas and has the ability to act."

"What? You also want to start a business?" Zhang Yida teased.

"I'm a bit short, I'm not suitable. I'm more suitable to collect rent and wait to die."

Zhang Yida smiled, thinking that her family still has more than a dozen apartments in Yangcheng, so she really has the family conditions.

"Okay, stop chatting and notify the group's senior management for a meeting!"

……

Sharp to the group conference room.

"Has the financial report for 15 come out? Let me know when it comes out." Zhang Yida asked CFO Lan Lan who was sitting next to him.

Lan Lan nodded, stood up, closed the blinds with the remote control, then opened the PPT file, and began reporting:

"Ruixiang Group recorded a total operating income of 2015 billion yuan in 155.14, a year-on-year increase of 137.8%; net profit was 3.77 million yuan, a year-on-year decrease of 49.33%;

The seven major financial supermarkets contributed 72.02 billion yuan in revenue, the proportion of revenue decreased by 22% from last year, and the growth rate of revenue increased by 43.15% from last year; the net profit was 47.5 billion yuan...

……

The revenue of Mobao Payment was 36.64 billion yuan, a year-on-year increase of 493.8%, and the net profit was -32.21 billion yuan.

The technology business revenue was 8.75 million yuan, an increase of 2400% year-on-year, and the net profit was -28.77 billion yuan.

Consumer finance business revenue was 32.68 billion yuan, an increase of 1110% year-on-year, and net profit was 13.07 billion yuan.

The wealth management business, including securities, funds, insurance, etc., had a revenue of 3.42 million yuan and a net profit of 2.55 million yuan.

Other businesses, including investment income of 1.63 million yuan. "

After Zhang Yida heard this, he scratched his forehead. Mobile payment user subsidies and technology R&D investment burned more than 60 billion yuan, and the actual data may be more than this.

Because the mobile payment business and the technology business themselves also have certain operating profits, they have also been filled into these two bottomless pits.

"After deducting technology research and development investment and mobile payment business subsidies, what should be the net profit?" Zhang Yida asked.

"Deducting these two businesses, the operating profit of other businesses is 64.75 billion yuan."

Lan Lan had calculated this number a long time ago, and knew that Zhang Yida would ask, so she quickly answered it.

Zhang Yida nodded and signaled Lan Lan to sit down, while he glanced at the company executives present, and then said slowly:

"Since 14, Ruixiang's business has basically reached a revenue balance. However, we have never made a large profit because the profits have been offset by mobile payment subsidies and technology research and development investment.

From a short-term perspective, these two businesses are obstacles to the Group's substantial profitability.

But in the long run, mobile payment represents user traffic, user activity, and retention rate;

Technology represents advanced technology and advanced products.

Therefore, the investment in these two businesses not only cannot be shaken, but must continue to increase. "

There are no fools who can sit here, and they all nodded in support.

Zhang Yida continued: "Through the financial report, we can see that the revenue growth rate of financial supermarkets is declining, and it is the slowest growth among the five pillar businesses.

The financial supermarket business, which accounted for 71% of the group's total revenue last year, now accounts for less than half of the total revenue, only 46.4%.

We can finally take off the hats of advertising companies and intermediary companies.

What does this mean?It shows that the business has almost reached the ceiling.

The incremental market is no longer big, and we need to start intensive cultivation and focus on the stock market. "

Zhang Yida turned to look at Gu Panpan, the general manager of the platform operation business group, and asked, "Do you have any plans?"

Gu Panpan stood up and replied: "We have also noticed the changes in the market. In response to this situation, the next step will be to provide cooperative enterprises with a more complete promotion and cooperation plan."

Zhang Yida nodded slightly, and said: "The profit of the financial supermarket business has always been the highest in the group. It is not an exaggeration to call it a cash cow."

Gu Panpan saw that many male colleagues glanced at his chest, blushing.

Zhang Yida coughed and said, "We're still in the meeting, don't think about what's going on."

"hey-hey!"

All the executives present laughed. The oldest among them was only in his 40s, and they were still relatively young, so the atmosphere was still very active.

Zhang Yida continued to say to Gu Panpan: "Currently, mobile payment and technological research and development still need group blood transfusion. So your task is very difficult.

Next year, I will not be too demanding. I will be satisfied if one of the revenue and net profit reaches a 30% increase. "

"Guaranteed to complete the mission."

Gu Panpan replied angrily, and the executives present all looked sideways.

Zhang Yida smiled, although Gu Panpan is a female general, but when it comes to doing things, his ability to execute is stronger than most men.

Although he is an entrepreneurial veteran, he never relies on the old to sell the old, nor is he picky about his business.

Most of the tasks and things that I ordered are completed excellently.

That's why Zhang Yida has always valued her very much, and never hesitated when it comes to job promotion and stock options.

Zhang Yida looked at Xie Huaiyu, the general manager of the open technology business group. He has been in charge of the sales and operation of the technology business and mobile payment business, and he is also one of the "culprits" responsible for the loss of more than 60 billion yuan.

"Mr. Zhang, don't look at me like that, I'm panicking."

Xie Huaiyu's family knows their own family affairs, and knows that he is a big spender and he is a big earner, so he is very low-key during meetings.

"I don't mean to blame you." Zhang Yida smiled and shook his head, took out a document from the table, handed it to the other party, and said:
"On the contrary, I would like to praise you. According to the statistics of Analysys, the market share of Mobao Payment has increased from 2014% in the Q4 quarter of 5 to 12.5% ​​today.

Although there is still a big gap compared with 50% of Paybe and 30% of Penguin, the gap is constantly narrowing.

Your 16-year goal is to increase your market share to 20%.

Do you dare to accept this military order? "

Xie Huaiyu swallowed a mouthful of saliva. In 15, the market share increased by 7.5%. In 16, it would be difficult to replicate this miracle.

But looking at Zhang Yida's sharp eyes, he nodded in agreement, but he still needed some support, he said, "Mr. Zhang, how much is the allowable loss in mobile payment this year?"

"Within 50 billion, you can figure it out!"

Hearing this, Xie Huaiyu felt as if he had been beaten with chicken blood. He immediately gained confidence and nodded hurriedly.

"What about you?" Zhang Yida asked Wang Lina, general manager of the mobile service business group.

Wang Lina said: “Currently, we operate 365 independent apps: 4 Accounting Manager, Card King Credit Card Manager, Diandianchou, and Jinniu Finance.

The first two are mainly for the diversion of the financial supermarket business. As the number of registered users reached 1 million and 5000 million respectively, the growth of users gradually slowed down. "

Zhang Yida nodded lightly. Accounting and credit cards are apps with limited scenarios.

The former requires users to have a good habit, while the latter users have credit cards, so it is impossible to become a national-level app, but only a distribution channel for Ruixiang Financial Supermarket.

I heard Wang Lina continue to say: "Currently our focus is on Diandianchou and Jinniu Finance and Economics.

For the former, while expanding the number of users, we are also developing Internet insurance sales business. The current transformation is relatively satisfactory, which shows that the insurance awareness of ordinary people is awakening.

In the latter, we have successively invited many financial self-media authors to the platform to enrich the financial content and create an atmosphere of the financial community.

At present, commercial realization is still relatively limited, and it mainly cooperates with securities companies to carry out some account opening business and deposit business. "

"Okay, let's continue to follow this rhythm."

Zhang Yida didn't have too much expectations for the mobile service business group, and basically regarded it as a business supplement and traffic distribution channel, which was not particularly important.

　Thanks to Beiyue Wudang Sect for the reward!
　　
　
(End of this chapter)