Winning the new financial era
Chapter 267 Live E-Commerce
Chapter 267 Live E-Commerce (Subscribe)
early morning.
As usual, Gu Bin asked the secretary to make a pot of good tea, and then half-lyed on the soft and comfortable boss chair in the office, drinking the tea, watching and shaking his eyes. Don't live a too comfortable life.
He is only 26 years old this year, and his annual salary has long been as high as one million. He is also the general manager of the online store company "Dogford Network", and he is in charge of hundreds of people.
As one of the earliest post-90s generation, Gu Bin, who has only graduated and entered society for less than four years, deserves to be considered outstanding among his peers.
He served as the general manager of the company when his college classmates were still competing for a middle and low-level manager in various Internet companies.
When his peers were still debating whether to rent a flat or a single room in Beijing, where land is very expensive, he paid a down payment for a flat in Beijing.
He drove a BMW 5 Series when his college classmates were still squeezing the bus and subway.
Of course, all this is thanks to the two noble people he met in his life, the first is Zhang Yida who promoted him to be the general manager, and the second is Lu Fenghai who recommended him to take over his position.
When Gu Bin University just graduated in 2012, he started a business with Lu Fenghai.
Later, the entrepreneurial project failed, and Lu Fenghai joined Dogford Network, and Gu Bin, as an old brother, followed soon after.
Later, Lu Fenghai became the co-founder and founded Patenet together with Zhang Yida. The vacated position of general manager was cheaper for Gu Bin.
However, although Gu Bin is a little younger, he still has the ability to do things. Under his helm, Dogford Network has made a profit of more than 2000 million yuan for two consecutive years.
Gu Bin is very satisfied with his current life, the only thing that makes him uncomfortable is that he has not been allocated shares in the company.
In his opinion, if the company operates for another year this year, it will meet the A-share listing conditions of "continuous profitability in the last three fiscal years, and the accumulated net profit is greater than 3 million yuan".
These days, what makes money fast, it must be the big A-shares cutting leeks!
In his opinion, the U.S. stock market is a bit bad, and the supervision is too strict.If you don’t have “extraordinary skills”, you may not get the leeks, but you will be sued by institutional investors in the US stock market instead, which will cause a lot of trouble.
He has long heard that Mr. Zhang's Yimin Wangjin has been listed, but Mr. Zhang dare not even buy a single share, for fear that the stock price will avalanche and be screwed up.
"Gu Bin~ what are you busy with?"
Zhang Yida suddenly pushed open the door of Gu Bin's office, walked in and asked with a smile, with Zhao Erya following behind him.
"What do you want me to say to make you love me~
It takes me to sing a few songs to capture you~"
Gu Bin was a little flustered. While watching TikTV, he hurriedly closed the TikTV playback interface.
"The taste is good, this song "9277" is very popular recently!"
Zhang Yida looked at the nervous Gu Bin, and commented lightly.In fact, he has long been cursing in his heart, the right to play vibrato in the office, except me and Zhang Lan, no one else is allowed!
There was a faint cold sweat on Gu Bin's forehead, he was playing video games at work, and was spotted by the chairman of the company, he didn't dare to imagine any tragic consequences.
After finally becoming the general manager with an annual salary of one million, he didn't want to lose this golden job.
"Mr. Zhang...I..."
Gu Bin had a sad face, trying to defend himself but couldn't find any reasonable excuses.
Gu Bin glanced coldly at the secretary who came in behind Zhang Yida and Zhao Erya.
The secretary shrank his neck, shook his head lightly, then lowered his head, not daring to meet Gu Bin's eyes that "want to eat people".
"Oh~"
Zhang Yida smiled disdainfully, Gu Bin's little trick naturally did not escape his eyes, and he looked at Gu Bin with cold eyes, "Still putting on an official position? I blame the secretary for not notifying you in time to make you prepare in advance to deal with the surprise attack." an examination?"
"Don't dare~"
Gu Bin shook his head, "Mr. Zhang, punish me!"
"If you don't punish me, should I still praise you?"
After Zhang Yida sneered, he waved his hand to let Gu Bin's secretary back away first.
After closing the office door, only the three of them were left in the room.
The bodyguard who followed him today was Qian Li. He was tall and dressed in a black suit, standing with his hands behind his back, guarding the office door like an iron tower, attracting the frequent glances of passing staff.
Zhang Yida pushed Secretary Gu Bin back, and began to scold him again: "Are you satisfied with your current results, and want to keep your laurels on your laurels?"
The matter of Gu Bin playing TikTok during working hours is actually big or small.
Zhang Yida is not the kind of person who can't tolerate a grain of sand in his eyes. He happened to meet him today, and it's inevitable that he will be scolded a few times. It's impossible to pretend that nothing happened.
To reprimand Gu Bin after dismissing the secretary is also to save him some face, lest his prestige be ruined and it will be difficult to lead the team in the future.
"Look at the financial report for 15 years, what is the business growth rate?"
With a cold face, Zhang Yida continued to reprimand: "The net profit in 14 was 2260 million, and the net profit in 15 didn't even break through 3000 million, only a mere 2716 million.
What is the growth rate? 20%.
With just this little achievement, you're going to raise your tail.Feng Hai strongly recommended you at the beginning, and I also gave you enough trust and authority, so you repay us like this?
I can take you to the sky in one step, and I can also make you fall to the mundane world in one step.
There are plenty of people who want to take your seat.With just one call from me, the headhunting company can recommend dozens of candidates for me.
Moreover, all of these people have higher education than you and richer experience than you..."
Gu Bin felt bitter in his heart, so he could only lower his head with shame on his face.
After training for a while, Zhang Yida was also tired from the training, so he took a clean cup from the tea table, poured himself a cup of tea and drank it, so as to relieve the thirst in his throat.
Zhang Yida lit a cigarette by himself, took two puffs, looked at Gu Bin who was ashen and decadent, and thought that it was almost done, just a small punishment would be enough.
"Your year-end bonus for 16 years should be regarded as the punishment for "negligence of duty" this time."
After Gu Bin heard this, his face was very distressed, and his brows were tightly frowned. His basic annual salary was only 50 yuan, and the bulk of his income came from the year-end bonus, which was 50 yuan the year before and 60 yuan last year.
Shouldn't I just play a vibrato?As for the punishment so heavy?
But he only dared to slander a few words in his heart, didn't dare to show a look of complaint, let alone talk back, nodded, "Thank you, Mr. Zhang, for your kindness, I accept the punishment!"
"If the company's net profit reaches 16 million in 4000, I will cancel the punishment."
Unexpectedly, Gu Bin, who did not expect things to turn around, finally regained a trace of anger on his face, and his face was no longer as pale as death.
Zhang Yida shook his head and said, "The next time something like this happens, it won't be so easy."
"Mr. Zhang, I know I made a mistake." Gu Bin said again very solemnly: "I promise I won't do it again, if there is a next time, you don't need to tell me, I will resign myself."
Zhang Yida is quite satisfied with his statement. Young people will inevitably feel complacent and slack when they have made some achievements.
Dogford Network is one of the companies that Zhang Yida doesn't pay much attention to, and he hasn't visited the company for a long time.
Just occasionally deal with the work emails submitted by Gu Bin, and look at the company's operating statements and financial statements.
It has been like this for a long time, and it is quite normal for Gu Bin, who is in power, to do some outrageous things.
Gu Bin's basic ability is still there, and he has made no major mistakes. If he changes people hastily, it may cause turmoil to the company.
But someone must restrain his rights, otherwise, if this continues, it will inevitably end up in trouble.
"This is Miss Zhao Erya, and he will be the deputy general manager of the company."
Zhang Yida began to introduce Zhao Erya who was sitting next to him.
Naturally, Gu Bin recognized Zhao Erya, and knew that she was a "proprietress-to-be".
However, he was also a little puzzled. Hasn't the proprietress always worked at Patenet?How to transfer to Dogford Network, a company that Zhang Yida doesn't value the most?
Could it be that he was thrown into the cold palace?Or to divide their rights?
With many questions in mind, Gu Bin bowed slightly to Zhao Erya, "I would like to ask Mr. Zhao to give me more advice in the future."
"Don't dare!" Zhao Erya waved her hand, "My work experience is far less rich than that of Mr. Gu, and I still need your support in the future!"
"Mr. Zhao, if you have something to do in the future, you can just tell me." Gu Bin was very afraid of the wind from the pillow, so he kept his posture very low.
"Okay!" Zhang Yida interrupted, "From now on, the two of you will each be responsible for a share of affairs. The basic e-commerce business that you are responsible for, Gu Bin, will remain the same, and Mr. Zhao has other arrangements."
Gu Bin breathed a sigh of relief, he didn't come here to divide his power.Otherwise, if the proprietress wants to seize power, then he really can only sit and wait for death.
"In addition to selling Dogford brand dog food, what other products are you selling?" Zhang Yida asked Gu Bin.
"We only sell Dogfood brand dog food, and the Taobao store responsible for its sales has reached the Golden Delicious level."
Gu Bin paused, and then said: "In view of the growth of the company's reputation, we have successively added other pet product categories in early 15, including pet clothing, toys, nutrition, medicine and so on.
Because Mr. Zhang in Rongcheng only produces dog food, we buy pet clothing and toys from other manufacturers.
At present, these products are sold in other newly opened Taobao stores, which don't contribute much income. Our main business is Dogford brand dog food.
The Dogford Taobao store that was first opened only sold Dogfood brand dog food, which guaranteed the brand’s specificity and purity..."
After hearing this, Zhang Yida commented: "The main income must come from Dogford brand dog food, because currently, apart from us, no other online e-commerce company has been authorized to cooperate.
Except for counterfeit and shoddy products, Dogford Network has no competitors in the sale of this product. "
Gu Bin nodded. To put it bluntly, it was your father who gave us the online sales rights of Dogford brand dog food.Dear son, I understand!
"Other products are not so good. There are many competitors, right? We must not be the only e-commerce company selling the same brand of pet products, right?"
"Yes!" Gu Bin nodded, "Mr. Zhang, your analysis is very correct, so when we sell these products, we will inevitably encounter many competitors. It is normal to fight price wars, and this also limits the increase in our operating profit. one point.
In addition, the purchase price is far less affordable than Mr. Zhang's. "
Zhao Erya, who was sitting on the side, also understood: Dogfide Network Company is the dog food factory in Rongcheng that gave the "milk" big, authorized the only online sales, and the purchase price is favorable...
"Business growth is sluggish, and there are reasons why you don't want to make progress."
Gu Bin's face darkened, and he thought to himself, Mr. Zhang, can you stop mentioning this matter?Can I change it?
Zhang Yida said slowly again: "The main reason is that the bonus period of traditional e-commerce has passed. To seek development, we must find a new path."
"A new path?" Gu Bin chewed on this sentence repeatedly.
"Yes, a new form of e-commerce has emerged during the Spring Festival this year - live e-commerce.
With the upgrade of live broadcast technology brought about by the maturity of AR and VR technology, I judge that live broadcast e-commerce will become a new outlet. "
Zhang Yida pointed at Zhao Erya again, "Mr. Zhao will be in charge of the establishment of the MCN organization of Dogford Network."
"Live broadcast e-commerce? How can this dog food be sold through live broadcast?
Tell the anchor to eat dog food? "
"Yes!" Zhang Yida nodded.
Gu Bin: "..."
Zhao Erya also gave Zhang Yida a blank look, please be serious.
Thanks to the elementary school students who have not graduated!
(End of this chapter)
early morning.
As usual, Gu Bin asked the secretary to make a pot of good tea, and then half-lyed on the soft and comfortable boss chair in the office, drinking the tea, watching and shaking his eyes. Don't live a too comfortable life.
He is only 26 years old this year, and his annual salary has long been as high as one million. He is also the general manager of the online store company "Dogford Network", and he is in charge of hundreds of people.
As one of the earliest post-90s generation, Gu Bin, who has only graduated and entered society for less than four years, deserves to be considered outstanding among his peers.
He served as the general manager of the company when his college classmates were still competing for a middle and low-level manager in various Internet companies.
When his peers were still debating whether to rent a flat or a single room in Beijing, where land is very expensive, he paid a down payment for a flat in Beijing.
He drove a BMW 5 Series when his college classmates were still squeezing the bus and subway.
Of course, all this is thanks to the two noble people he met in his life, the first is Zhang Yida who promoted him to be the general manager, and the second is Lu Fenghai who recommended him to take over his position.
When Gu Bin University just graduated in 2012, he started a business with Lu Fenghai.
Later, the entrepreneurial project failed, and Lu Fenghai joined Dogford Network, and Gu Bin, as an old brother, followed soon after.
Later, Lu Fenghai became the co-founder and founded Patenet together with Zhang Yida. The vacated position of general manager was cheaper for Gu Bin.
However, although Gu Bin is a little younger, he still has the ability to do things. Under his helm, Dogford Network has made a profit of more than 2000 million yuan for two consecutive years.
Gu Bin is very satisfied with his current life, the only thing that makes him uncomfortable is that he has not been allocated shares in the company.
In his opinion, if the company operates for another year this year, it will meet the A-share listing conditions of "continuous profitability in the last three fiscal years, and the accumulated net profit is greater than 3 million yuan".
These days, what makes money fast, it must be the big A-shares cutting leeks!
In his opinion, the U.S. stock market is a bit bad, and the supervision is too strict.If you don’t have “extraordinary skills”, you may not get the leeks, but you will be sued by institutional investors in the US stock market instead, which will cause a lot of trouble.
He has long heard that Mr. Zhang's Yimin Wangjin has been listed, but Mr. Zhang dare not even buy a single share, for fear that the stock price will avalanche and be screwed up.
"Gu Bin~ what are you busy with?"
Zhang Yida suddenly pushed open the door of Gu Bin's office, walked in and asked with a smile, with Zhao Erya following behind him.
"What do you want me to say to make you love me~
It takes me to sing a few songs to capture you~"
Gu Bin was a little flustered. While watching TikTV, he hurriedly closed the TikTV playback interface.
"The taste is good, this song "9277" is very popular recently!"
Zhang Yida looked at the nervous Gu Bin, and commented lightly.In fact, he has long been cursing in his heart, the right to play vibrato in the office, except me and Zhang Lan, no one else is allowed!
There was a faint cold sweat on Gu Bin's forehead, he was playing video games at work, and was spotted by the chairman of the company, he didn't dare to imagine any tragic consequences.
After finally becoming the general manager with an annual salary of one million, he didn't want to lose this golden job.
"Mr. Zhang...I..."
Gu Bin had a sad face, trying to defend himself but couldn't find any reasonable excuses.
Gu Bin glanced coldly at the secretary who came in behind Zhang Yida and Zhao Erya.
The secretary shrank his neck, shook his head lightly, then lowered his head, not daring to meet Gu Bin's eyes that "want to eat people".
"Oh~"
Zhang Yida smiled disdainfully, Gu Bin's little trick naturally did not escape his eyes, and he looked at Gu Bin with cold eyes, "Still putting on an official position? I blame the secretary for not notifying you in time to make you prepare in advance to deal with the surprise attack." an examination?"
"Don't dare~"
Gu Bin shook his head, "Mr. Zhang, punish me!"
"If you don't punish me, should I still praise you?"
After Zhang Yida sneered, he waved his hand to let Gu Bin's secretary back away first.
After closing the office door, only the three of them were left in the room.
The bodyguard who followed him today was Qian Li. He was tall and dressed in a black suit, standing with his hands behind his back, guarding the office door like an iron tower, attracting the frequent glances of passing staff.
Zhang Yida pushed Secretary Gu Bin back, and began to scold him again: "Are you satisfied with your current results, and want to keep your laurels on your laurels?"
The matter of Gu Bin playing TikTok during working hours is actually big or small.
Zhang Yida is not the kind of person who can't tolerate a grain of sand in his eyes. He happened to meet him today, and it's inevitable that he will be scolded a few times. It's impossible to pretend that nothing happened.
To reprimand Gu Bin after dismissing the secretary is also to save him some face, lest his prestige be ruined and it will be difficult to lead the team in the future.
"Look at the financial report for 15 years, what is the business growth rate?"
With a cold face, Zhang Yida continued to reprimand: "The net profit in 14 was 2260 million, and the net profit in 15 didn't even break through 3000 million, only a mere 2716 million.
What is the growth rate? 20%.
With just this little achievement, you're going to raise your tail.Feng Hai strongly recommended you at the beginning, and I also gave you enough trust and authority, so you repay us like this?
I can take you to the sky in one step, and I can also make you fall to the mundane world in one step.
There are plenty of people who want to take your seat.With just one call from me, the headhunting company can recommend dozens of candidates for me.
Moreover, all of these people have higher education than you and richer experience than you..."
Gu Bin felt bitter in his heart, so he could only lower his head with shame on his face.
After training for a while, Zhang Yida was also tired from the training, so he took a clean cup from the tea table, poured himself a cup of tea and drank it, so as to relieve the thirst in his throat.
Zhang Yida lit a cigarette by himself, took two puffs, looked at Gu Bin who was ashen and decadent, and thought that it was almost done, just a small punishment would be enough.
"Your year-end bonus for 16 years should be regarded as the punishment for "negligence of duty" this time."
After Gu Bin heard this, his face was very distressed, and his brows were tightly frowned. His basic annual salary was only 50 yuan, and the bulk of his income came from the year-end bonus, which was 50 yuan the year before and 60 yuan last year.
Shouldn't I just play a vibrato?As for the punishment so heavy?
But he only dared to slander a few words in his heart, didn't dare to show a look of complaint, let alone talk back, nodded, "Thank you, Mr. Zhang, for your kindness, I accept the punishment!"
"If the company's net profit reaches 16 million in 4000, I will cancel the punishment."
Unexpectedly, Gu Bin, who did not expect things to turn around, finally regained a trace of anger on his face, and his face was no longer as pale as death.
Zhang Yida shook his head and said, "The next time something like this happens, it won't be so easy."
"Mr. Zhang, I know I made a mistake." Gu Bin said again very solemnly: "I promise I won't do it again, if there is a next time, you don't need to tell me, I will resign myself."
Zhang Yida is quite satisfied with his statement. Young people will inevitably feel complacent and slack when they have made some achievements.
Dogford Network is one of the companies that Zhang Yida doesn't pay much attention to, and he hasn't visited the company for a long time.
Just occasionally deal with the work emails submitted by Gu Bin, and look at the company's operating statements and financial statements.
It has been like this for a long time, and it is quite normal for Gu Bin, who is in power, to do some outrageous things.
Gu Bin's basic ability is still there, and he has made no major mistakes. If he changes people hastily, it may cause turmoil to the company.
But someone must restrain his rights, otherwise, if this continues, it will inevitably end up in trouble.
"This is Miss Zhao Erya, and he will be the deputy general manager of the company."
Zhang Yida began to introduce Zhao Erya who was sitting next to him.
Naturally, Gu Bin recognized Zhao Erya, and knew that she was a "proprietress-to-be".
However, he was also a little puzzled. Hasn't the proprietress always worked at Patenet?How to transfer to Dogford Network, a company that Zhang Yida doesn't value the most?
Could it be that he was thrown into the cold palace?Or to divide their rights?
With many questions in mind, Gu Bin bowed slightly to Zhao Erya, "I would like to ask Mr. Zhao to give me more advice in the future."
"Don't dare!" Zhao Erya waved her hand, "My work experience is far less rich than that of Mr. Gu, and I still need your support in the future!"
"Mr. Zhao, if you have something to do in the future, you can just tell me." Gu Bin was very afraid of the wind from the pillow, so he kept his posture very low.
"Okay!" Zhang Yida interrupted, "From now on, the two of you will each be responsible for a share of affairs. The basic e-commerce business that you are responsible for, Gu Bin, will remain the same, and Mr. Zhao has other arrangements."
Gu Bin breathed a sigh of relief, he didn't come here to divide his power.Otherwise, if the proprietress wants to seize power, then he really can only sit and wait for death.
"In addition to selling Dogford brand dog food, what other products are you selling?" Zhang Yida asked Gu Bin.
"We only sell Dogfood brand dog food, and the Taobao store responsible for its sales has reached the Golden Delicious level."
Gu Bin paused, and then said: "In view of the growth of the company's reputation, we have successively added other pet product categories in early 15, including pet clothing, toys, nutrition, medicine and so on.
Because Mr. Zhang in Rongcheng only produces dog food, we buy pet clothing and toys from other manufacturers.
At present, these products are sold in other newly opened Taobao stores, which don't contribute much income. Our main business is Dogford brand dog food.
The Dogford Taobao store that was first opened only sold Dogfood brand dog food, which guaranteed the brand’s specificity and purity..."
After hearing this, Zhang Yida commented: "The main income must come from Dogford brand dog food, because currently, apart from us, no other online e-commerce company has been authorized to cooperate.
Except for counterfeit and shoddy products, Dogford Network has no competitors in the sale of this product. "
Gu Bin nodded. To put it bluntly, it was your father who gave us the online sales rights of Dogford brand dog food.Dear son, I understand!
"Other products are not so good. There are many competitors, right? We must not be the only e-commerce company selling the same brand of pet products, right?"
"Yes!" Gu Bin nodded, "Mr. Zhang, your analysis is very correct, so when we sell these products, we will inevitably encounter many competitors. It is normal to fight price wars, and this also limits the increase in our operating profit. one point.
In addition, the purchase price is far less affordable than Mr. Zhang's. "
Zhao Erya, who was sitting on the side, also understood: Dogfide Network Company is the dog food factory in Rongcheng that gave the "milk" big, authorized the only online sales, and the purchase price is favorable...
"Business growth is sluggish, and there are reasons why you don't want to make progress."
Gu Bin's face darkened, and he thought to himself, Mr. Zhang, can you stop mentioning this matter?Can I change it?
Zhang Yida said slowly again: "The main reason is that the bonus period of traditional e-commerce has passed. To seek development, we must find a new path."
"A new path?" Gu Bin chewed on this sentence repeatedly.
"Yes, a new form of e-commerce has emerged during the Spring Festival this year - live e-commerce.
With the upgrade of live broadcast technology brought about by the maturity of AR and VR technology, I judge that live broadcast e-commerce will become a new outlet. "
Zhang Yida pointed at Zhao Erya again, "Mr. Zhao will be in charge of the establishment of the MCN organization of Dogford Network."
"Live broadcast e-commerce? How can this dog food be sold through live broadcast?
Tell the anchor to eat dog food? "
"Yes!" Zhang Yida nodded.
Gu Bin: "..."
Zhao Erya also gave Zhang Yida a blank look, please be serious.
Thanks to the elementary school students who have not graduated!
(End of this chapter)
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