Winning the new financial era

Chapter 311 The Former Richest Man Wants to Buy Our Company

"Establish an Indian joint venture financial company?"

Lei Jun groaned and began to think about the gains and losses that Zhang Yida's proposal would bring to Rice Group.

In the past two years, as the Internet financial market has become more and more popular, Rice Group also formally entered the mutual financial field last year.

Compared with other large-scale Internet companies, Daimi did not start early, but its layout is very fast. Apart from foreign investment, its own financial business has already been called "full bloom".

In May 2015, rice finance was officially launched, and then launched financial products such as "current treasure", "regular treasure" and "rice fund treasure";
In June, Yuzhou Dami Microfinance Co., Ltd. was established;
In September, the microfinance product Rice Loan began public beta testing, which is only open to rice mobile phone users.

At the beginning of this year, Dami acquired 6% of the shares of Jiefu Ruitong Co., Ltd. at a price of 65 million yuan, and won the third-party payment license;
Later, it acquired Jingcheng Hongyuan Insurance Brokers Co., Ltd. and won the insurance brokerage license;
Some time ago, rice launched its first insurance product "rice children's insurance";
In addition, MiPay, the product under development, Michou Financial Service, an Internet equity crowdfunding platform, and Xingwang Bank, which has just been approved for establishment.

In just one year, Dami Group has completed the financial layout of Internet wealth management, loans, payments, insurance, crowdfunding, banking and many other subdivided fields.

Typical accumulation and thin hair!At the same time, he is also a low-key player in the field of mutual funds.

Compared with its high-profile peers such as Leech Financial Services, Goudong Finance, and Ruixiang Jinke, Rice's presence in the financial sector is very low, and many people in the outside world don't even know that Rice has these businesses.

Zhang Yida knew that Rice Finance belonged to the owner who made a fortune silently. In his previous life, he became the largest financial player in China's overseas business in India by pre-installing loan software on his mobile phone.

If Ruixiang can reach a cooperation with Rice Finance, relying on Rice Mobile's quarter of the market share in India, it will save a lot of effort in promotion.

But what are the benefits to Dami Group of cooperating with Ruixiang?

Fintech talent?Risk control strength?
These are very urgent needs for small companies or traditional enterprises.

But for Rice Group, this is not a problem at all.

China's booming mutual funds market in recent years has cultivated a large number of talents in financial technology.

As long as the rice group is willing to spend money, these are not things at all.

It can be seen that the cooperation between Dami Group and Ruixiang does not have much benefit. Instead, part of the benefits must be transferred, and part of the financial benefits created by Indian rice noodles to Dami Group will be shared with Ruixiang.

Lei Jun felt that it was a bit uneconomical, but he didn't say anything dead. He said to Zhang Yida: "This needs to be considered in the long run. Rice has not yet gained a firm foothold in India, and we have no idea of ​​​​developing financial business in India for the time being.

On the contrary, Ruixiang, I heard that many unicorn companies have invested in India! "

Lei Jun lacks interest in the joint venture, and Zhang Yida also understands that, after all, the Zhongguancun model workers are all focused on their mobile phones at the moment.

The matter of cooperative lending still needs to be slowed down. He will slowly "awaken" when he sees the huge profits created by domestic rice finance.

In addition, Ruixiang's overseas investment layout must become broader and more solid in order to "attract" partners.

Cooperation is a strong alliance. Compared with Rice's user base in India, Ruixiang is still weaker for the time being.

It is expected that Dami "looks down" on Ruixiang at the moment.

"Yes, Ruixiang has invested in several Internet companies in India, but the scale is not large. It is far inferior to large unicorns such as Flipkart, Snapdeal, and Paytm."

Seeing that Lei Jun changed the topic, Zhang Yida followed his words and started chatting about investing in India.

Lei Jun smiled. The three companies listed by Zhang Yida are the three largest unicorns in India, all valued at billions of dollars, and the return on investment is not high.

However, the valuations of the seven or eight Indian companies that Ruixiang invested in are only a few hundred million US dollars, and the potential for investment appreciation is huge.

For example: hotel chain brand OYO, taxi travel platform Ola, food delivery platform Zomato...

These companies can see their billboards or online car drivers and delivery people in the streets and alleys of India.

Lei Jun went to India several times on business trips, and he also saw this scene.

He judged that these companies might become Ctrip, Didi and Meituan in India.

In this way, Zhang Yida will make a lot of money.To be honest, Lei Jun still admires Zhang Yida's investment vision.

Because Lei Jun himself also likes to do angel investment, he is known as the "professional household of the chairman", and has invested in a large number of successful projects such as UC Browser, Lakala, YY Happy Times, Cheetah Mobile, etc.

Today, Mr. Lei seldom makes personal angel investments, and they are all managed by Shunwei Capital, which holds 51% of his shares. But in fact, Mr. Lei is still making the final decision.

Xu Dalai, the founding partner of Shunwei Capital, once told the media: Lei Jun will attend every meeting of Shunwei Investment Committee, and all projects must be watched and decided by himself.

It can be seen that Lei Jun is really addicted to investing.

"Huayi Capital is also very good. Toutiao, Meituan, and Didi have all won."

"No." Zhang Yida smiled and waved his hands, "We've been eating our laurels, and we haven't even reaped an IPO yet."

"Come on, Huayi Capital has been established for less than three years, right?"

"Well, more than two years but less than three years."

Lei Jun nodded with a smile, "This investment performance is already very good, and it has basically entered the ranks of domestic first-line venture capital."

"Shunwei Capital wants to go abroad and invest abroad, but we have no way!"

Lei Jun spread his hands and said with a smile: "Yida, if you have any good investment projects in the future, you can cooperate with us at Shunwei Capital.

We don't take the bulk, just a little share. "

Zhang Yida smiled and nodded as he agreed. He also wanted to get on better with Lei Jun so that he could go to India to hug rice thighs in the future.

"It's better for you to do the Internet and high technology, and the business has gone abroad."

Liu Yonghao shook his head and sighed, "We can only sell feed domestically."

"Mr. Liu, you're joking again."

Lei Jun smiled and said: "Xinwang Group established overseas factories in Vietnam in the 90s, and bought milk factories and ranches in Australia a few years ago.

I heard that you have industries and investment layouts in more than 30 overseas countries.

You are really low-key! "

After being exposed by Lei Jun, Liu Yonghao laughed, "There is nothing we can do!

Modern agriculture and food industry are the pillar industries of our group. If we want to maintain an advantage in the fierce market competition, we can only continue to invest in the upstream and downstream and the industrial chain. "

"Some time ago, we bought a pet food company and really love pets.

The Australian Real Pet Food Company was established in Australia in 1994. It is the largest pet food company in Australia and the second largest in the Australia and New Zealand market. It is also the largest refrigerated pet food manufacturer in the world. "

Speaking of this, Liu Yonghao looked at Zhang Yida and said with a smile, "Yida, now I'm walking with your father again!"

Lei Jun and Cao Shiru also laughed after hearing this. We have known each other for so long and basically know Zhang Yida's family situation.

I know that their family used to make pig feed, but now they have transformed into dog food.

"The pet food industry has great potential! Mr. Liu has made a good investment." Zhang Yida praised him, showing a very relieved look, and he was not at all unhappy because he became a colleague with Xinwang Group.

In fact, he has received relevant information about Xinwang Group's entry into the pet market a long time ago, and he is not too relieved.

In the pet market, there are now two major players, Xinwang Group in the industry department, which has advantages in production system, supply chain, and R&D system;

Gaoling Capital of the finance department has the advantages of capital and good at integrating resources.

The former Xinwang Group has an industrial investment platform called Grassroots Zhiben.

Grassroots Zhiben also has five major industrial sectors: dairy industry, cold chain, seasoning, nutrition and health products, and pet food.

Last year, Grassroots Zhiben also joined forces with Softbank and other investment institutions to invest US$2900 million in Le Chong, a competitor of Patenet.

The latter, Gaoling Capital, has only started to vigorously deploy the pet industry this year, and has invested in a petnet before.

Since the beginning of this year, it has successively invested in more than a dozen companies in the pet market at home and abroad, and the momentum is fierce.

Compared with the Xinwang Group, Zhang Yida was more afraid of the Gaoling Group.

It is clear that buying, buying, buying, and then integrating into a giant company in the pet market.

The emergence of this kind of company will cause a market squeeze, whether it is for its own Patenet or Dad's Dogford.

"The pet market is growing rapidly. According to the "2016 White Paper on China's Pet Industry", the scale of China's pet industry will reach 2017 billion yuan in 1340. It is expected that by 2020, it will maintain an average high growth rate of 30.9%."

Liu Yonghao turned his head and looked at Zhang Yida with a smile, "Yida, do you have any thoughts after hearing these numbers?"

"The market is too big, and Patenet and Dogford can't finish it. We just need to maintain the current business growth rate."

Liu Yonghao did not believe that Zhang Yida had no idea about the huge market of the pet industry, and continued to speak: "In the domestic pet market, the scale of pet food accounts for 34%.

However, this tens of billions market, which may reach hundreds of billions in the next few years, has never produced a leading domestic brand.

The pet food market is mainly divided by foreign giants such as Mashi and Nestle. The A-share listed Petty and China Pet are also export-oriented, and they are mainly OEM processing, which has no brand competitiveness. "

"Yida, your family's Dogford has developed well in the past two years, especially relying on your Internet industry, you have started the online sales sector."

Zhang Yida shook his head and laughed, "The market share is very small. We barely occupy 500% of the nearly 1 billion pet food market. It's not in the market at all."

Liu Yonghao nodded, this was similar to the data he knew.

"Let's tell the truth! At present, the pet market lacks a leading domestic brand enterprise.

I really want Grassroots Zhiben to rely on this trend and the bonus period of the market, integrate the group's global resources, and create a brand with a dominant position in the market. "

After hearing Liu Yonghao's rhetoric, Lei Jun and Cao Shiru expressed their sincere admiration and support.

Zhang Yida also echoed, "Based on the accumulation of Xinwang Group's strength over the years, the probability of this matter being accomplished is very high."

"Yida, may I ask, have you ever thought about selling Petnet and Dogford?"

Feng Shui turns around, and Zhang Yida, who recently bought companies everywhere, also encountered "acquisition", and the target was Liu Yonghao, the former richest man who was not short of money.

(End of this chapter)