Winning the new financial era

Chapter 677 Koala
Lin'an, NetEase company.

Ding Sanshi shook hands with Zhang Yida enthusiastically, "Mr. Zhang, welcome to NetEase to guide our work."

"Brother Sanshi, saying this makes me terrified! You are a senior, and NetEase has always been our learning object.

Also, you should still call me Yida, it's too ostentatious. "

Zhang Yida became polite. Although Ruixiang and NetEase competed in the game business, and even "Wild Action" was hacked by short videos and live broadcasts on DouTV, Kuaishou, and Bilibili.

But this does not affect the sympathy between him and Ding Sanshi!
Lao Ding is also a sentimental Internet person. He likes music and created NetEase Cloud Music, and likes to eat safe pork and created Weiyang Pig.

This is a tycoon who has turned his hobbies into his career, and he has lived a life that everyone envies. He raises pigs during the day and plays discs in nightclubs at night.

And the company's business has not fallen behind. NetEase is the best one among the three portal giants. The game ranks second in China, and its market value ranks among the top five listed Internet companies in the country.

Today, when Charles suffers from depression and Sina joins Ali, NetEase can still achieve such results.

I have to praise, Ding Sanshi does have two brushes!

Ruixiang and NetEase also cooperate in many businesses. For example, NetEase Yanxuan and NetEase Kaola have launched Pinduoduo.

As Huang Xin said, "competition and cooperation" will be the norm in the future. There will be competition and cooperation between companies.

Ding Sanshi chuckled, his eyes narrowed.

Although there was some unhappiness with Rui Xiang, the story has already been turned over.

As a businessman, you should look at money!
He greeted Zhang Yida to sit down and drink tea, and chatted about some major events that happened on the Internet recently.

"Sharp to a valuation of US$2500 billion, that's too low!"

Ding Sanshi smiled and said, "If you want me to say, it will cost 3000 billion as a base."

Zhang Yida smiled faintly, "Many of our businesses do not have much advantage in the competition, and it is normal for the market to have certain doubts.

Of course, we still have to watch the road show and make adjustments at that time. "

Ding Sanshi nodded. An IPO is equivalent to selling goods. If you sell too much at once, it will be worthless.

Pricing and fundraising amount, which need to be adjusted according to the actual situation.

After a brief conversation, the two finally got to the point.

"NetEase Kaola has been losing money for several years since its launch in 14, and its business growth rate is also declining. Have you ever thought about reducing NetEase's burden?"

Since the beginning of the year, Netease Kaola has been negative.

At the beginning of the year, the merger with Amazon China ended in failure, and then there were unfavorable news such as layoffs and prostitution.

Internal profitability is difficult and business growth is declining. Externally, there are Tmall International, Goudonghai Tun Global, and Vipshop International to catch up.

Ding Sanshi learned from the painful experience and decided to cut off his wrists, which is how Zhang Yida went to Lin'an in person.

"Well, NetEase Kaola is currently No. 1 in the industry, occupying 27.7% of the market share of the entire cross-border e-commerce industry."

Ding Sanshi said with a smile, "From the bottom of my heart, I don't want to see the company being sold."

Zhang Yida's smirk didn't make any sense, who was he fooled by?

First, he emphasized the market share of NetEase Kaola, and then said that he did not want to sell the company.

Talking so much is nothing more than wanting a high price!

"Brother Sanshi, you can directly make a price! Ruixiang really wants to open up a new situation in the cross-border e-commerce business."

Zhang Yida said very seriously that although Ruixiang has two cross-border e-commerce business platforms, Xiaohongshu and Duoduo International, their market share is not high.

Among them, Xiaohongshu occupies 3.7% of the market share, and Duoduo International, because of its late start, accounts for only a little over 1%.

Tmall Global has a 25.1% market share, Goudong and Vipshop have 11.6% and 9.4% respectively.

Ruixiang's two major business platforms combined can only rank fifth in China.

If Amazon’s overseas shopping with a 6% market share is included, Ruixiang can only rank sixth in cross-border e-commerce.

With the acquisition of Netease Kaola, Ruixiang can immediately rise to No.1 in this field.

And with the help of the Koala brand, Pinduoduo can complete a brand upgrade, which is similar to the tens of billions of subsidies, all for the purpose of cutting the high customer unit price customer market.

Ding Sanshi laughed, looked at Zhang Yida, and said, "I'll make an offer? Are you sure?"

Zhang Yida nodded very calmly, and raised his hand to signal Ding Sanshi to continue quoting.

"30 billion dollars!" Ding Sanshi smiled and spit out a figure.

Zhang Yida smiled and said nothing, Ding Sanshi really killed himself as a local tyrant.

"Although Netease Kaola currently ranks first in the market, the gap with Ali is constantly narrowing, and the gap is only 2% at present.

Cross-border e-commerce is an industry that fights for channels, supply chains, logistics and traffic.

Even after we take over Koala, we still need to spend a lot of money to fight Ahri. "

Ding Sanshi said with a smile, "But at least there is a chance to attack, isn't it?"

The subtext is that if Kaola is not acquired, Ruixiang will not be qualified to compete with Ali in the field of cross-border e-commerce.

Zhang Yida was not angry either, because what he said was true.

"NetEase Cloud Music is developing very well, but if we want to fight against Penguin, we have to work hard."

Zhang Yida took a sip of tea and said lightly.

Ding Sanshi felt that Zhang Yida was dancing so fast, why did it involve Netease Cloud Music again.

Following Zhang Yida's words, he asked with a smile, "Yida, what's your opinion?"

Zhang Yida pursed his lips and smiled, "I can't talk about high opinions, but I have one or two suggestions."

"Please speak!" Ding Sanshi raised his hand.

Zhang Yida was not in a hurry to answer this question, but talked about Penguin's layout in the upstream and downstream of music.

"Cross-holding shares in the world's largest music streaming media, Sound Potian, and I heard that they plan to invest in Universal recently.

If they succeed, it will be a real beep, and Penguin will indirectly hold shares in Resso.

All music streaming media in China will live in the shadow of Penguin. As it is now, you have to buy music copyright from Penguin. "

Zhang Yida sneered, "If I'm not wrong, Netease Cloud Music is losing a lot of users, right?
After buying a membership, there are still a lot of songs that cannot be listened to or downloaded.

If Penguin wants to engage in other domestic music companies, it should not be too simple.

Although Netease Cloud Music has a good community atmosphere, most of the popular songs are not available, and users will still vote with their feet. "

Ding Sanshi frowned, Zhang Yida was right.

The biggest problem is that NetEase entered the game late, and he himself is reluctant to stud, betting heavily on the music field.

"In your opinion, how should we break the situation?" Ding Sanshi asked.

"Break the situation with strength and break Penguin's monopoly on music copyright."

Zhang Yida smiled, "Penguin can buy shares in the three major records, so can we!
In any case, Penguin can no longer monopolize the general copyright agent in mainland China. "

Ding Sanshi thought that Zhang Yida had some good ideas, but it turned out that he was a gold dollar player.

He said with a smile, "Yida, it's not a small amount of money to invest in the three major records.

At least 5 points must be invested in order to be said to be a relatively important shareholder who has the ability to exert a certain influence on the record company.

The combined valuation of the three major records is nearly 900 billion U.S. dollars, and a 5% stake requires almost 45 billion U.S. dollars.

It's not easy to take out such a large sum of money, is it? "

Zhang Yida said with a smile, "After Ruixiang completes its listing, we can spend the money."

"What does your investment in the three major records have to do with us?"

Ding Sanshi had basically figured out some of Zhang Yida's tricks, but he still pretended to be ignorant and asked.

(End of this chapter)