I'm a god in the game

Chapter 436

Activity [-]: Removing the old and welcoming the new (Day [-])

On the third day of the New Year's Day event, all players can go to the event NPC in the main city of Kaifeng to sign up for the event.

The activity is divided into two steps.

The first step: the player plays the big battle.

At 10:00 am on the third day.

All players can compete to play the role of NPC in the activity of "removing the old and welcoming the new" through bidding.

The auction method adopts recharge coupons as the auction method.

10 minutes before the start of the event, the auction ends and all auction winners are selected.

Players who win the auction will enter the event playing interface 10 minutes before the event starts to arrange the gameplay.

Note: All bidders can design their own game mode. After the layout is completed, other players will conduct strategies and get rewards.

All coupons obtained from this auction will be used as rewards for this event and distributed.

After the event ends, all participating players will get a statue of their main city for a period of one month.

The second step: a big price cut in the mall.

On the third day of the New Year's Day event, all items in the mall will be reduced by 50%.

This event lasts for 1 hour, please hurry up and buy.

At this time, Polaris Studio.

As the planner of this event, Hou Yan is secretly watching the players' reactions to this event.

Seeing how the players couldn't believe it and doubted life.

In particular, there are some players who say that Polaris is stupid.

Hou Yan can only say that you are still too young.

There is a saying: wool comes from sheep!

As the planning team leader of Polaris Studio, Hou Yan understands this truth deeply and clearly.

One of the simplest principles of marketing is to make consumers feel that they have taken advantage of it.

They will be happy and will pay you.

To use a popular saying on the Internet: You may earn blood, but I will never lose money.

Just like it is now.

Faced with the event announcement released by Polaris, many players said that Polaris Studio was crazy.

Hou Yan said: Hehe!
Even if he is crazy, is Polaris Studio all crazy.

This event, but with the support of most people in Polaris Studio, dared to release it.

Needless to say, the routines of the first two activities are the same.

Although the gameplay of the event is different, the core is the same, that is, to give benefits to the players, and let the players taste the sweetness first.

But the third activity is more particular.

Although the current focus of their Polaris is still on the majority of ordinary players.

But in the world of adults, there is no trick of choosing one or the other.

It's not a child anymore, of course I want everything.

So Hou Yan's position is very clear.

The first two activities are to take care of ordinary players, and they really give benefits to ordinary players.

And the beginning of the third event is specially prepared for rich players.

For rich players, the last thing they lack is money.

So for local rich players, the attraction of the first two activities is just that.

They don't care about the little money at all.

What do rich players play games for?
Most of the rich players are basically for the sake of acting.

So what can satisfy the vanity of rich players? It's a very simple truth, you have nothing and I have it.

So Hou Yan prepared a third event for rich players.

For this reason, Hou Yan also thought for a long time before coming up with this activity.

It took him a lot of brain cells for this.

Although the event announcement stated that all the coupons obtained from the auction will be distributed as event rewards.

But you must know that the game points coupons, this thing is worthless.

Say he is worth money, and he is also worth money.

To say that he is worthless is just a bunch of codes.

The real real money is obtained by their Polaris, although they will also provide in-game coupons.

But game coupons are the least valuable thing for Polaris.

No player spends money on it, and he's really worth nothing.

So the main purpose of this event is to spend money to buy the dominance of the event and enjoy the pleasure of playing in the world.

Ordinary players participated in the event to obtain those game coupons that rich players spent money on.

One is to provide rich players with material for pleasure and a stage for pretending.

The second is to give benefits to ordinary players in disguise.

Three years later, their Polaris studio can also reap a profit.

Three birds with one stone!
As for the subsequent big price cuts, it is the finishing touch of this event.

It is also the most important link, the one that is indispensable.

In the previous two activities, players will get a lot of welfare red envelopes.

There is also a third activity, players also get a lot of game coupons.

It can be said that after the event, the wallets of most players will definitely bulge.

This goes back to the saying that the wool comes from the sheep.

The final mall offers 50% discounts for all items, half discounts, obviously there will be a large number of players who will buy items.

At that time, many players will definitely spend.

At this time, the expenses spent on those activities will naturally return to their Polaris.

It will even drive players to pay out of pocket, so don't underestimate the temptation of discounts.

After the event, players will definitely spend heavily in the game.

Definitely.

Because most of the money is not paid by the players themselves, but for nothing.

Especially this discount, but there is a time limit.

What they are doing is a hunger marketing, so that players can buy, buy, buy before they have time to think.

The opportunity is never lost, and the lost will never come again.

At that time, their Polaris Studio may make a large profit.

So for this event, Polaris did not go crazy, on the contrary they were calm.

They are game studios, not philanthropists.

Their essential purpose is to make money, or to make a profit.

It's just that they are more tactful, their methods are more gentle, and their methods are more tricky.

Can you say that they are not giving benefits to players?
They sent out real money, but how many of these players can control their hands.

At that time, the money will not be returned to their Polaris hands.

The money was sent from their hands to the players' hands, and from the players' hands, back to their Polaris Studios.

The money is still the same, and the player's own money may be brought over in the end.

Players got money, enjoyed the joy of unexpected money from the sky, and also enjoyed the joy of prostitution in the mall.

As for Polaris Studio, it has earned enough favor from the players, and it can also make a lot of money.

Are you saying that Polaris Studio is crazy?
Anyone who thinks Polaris Studio is crazy is really stupid.

And even if there are smart players who understand Polaris Studio's methods, they cannot avoid the Law of True Fragrance.

Without him, it's just eating.

In other game studios, there is an endless stream of consumer props.

Polaris Studio went a different way, playing with people's hearts.

I send money to the players first, and then get the money back at the end.

The process, or that process.

It's just an intermediate means, no longer a straightforward buy, buy, buy.

Instead, it throws out temptations to attract players to consume.

But the end result is still the same.

It's just that compared with the two, Polaris' methods are not so straightforward.

Polaris Studio: It all depends on the support of peers, thank you for your main attack.

　This chapter was actually written by Xiangzhou to answer questions for [KingTen] book friends, oops, another chapter, haha.There is also the suggestion of [100 Years of Book Tasting] book friends. Xiangzhou has also seen it and has revised it. I am sorry that Xiangzhou did not think it through. Thank you for your suggestions.

　　
　
(End of this chapter)