richest star

Chapter 231 Xi'an Football (17)

Zhang Qiyang has paid attention to the news about Dongfang Group's involvement in the sports field.

In another world, the football market in Xi'an is super hot, but unfortunately, in the modern era when the Chinese league is the most prosperous, there are no top league teams in Xi'an for fans to watch. This has always made Zhang Qiyang very depressed.

Now that he has come to this new plane, he also pays attention to the football situation in Xi'an.

The Xi'an fans in this plane are still simple and enthusiastic, and the football market is very hot, but the Xi'an team's performance is very bad, and they have always been a weak team in the Chinese Super League. The ball market in China has cooled down slightly.

It wasn't until a year ago that the Eastern Group acquired the Xi'an team, which awakened the enthusiasm of Xi'an fans. Everyone thought that the Eastern Group would sponsor the team generously, buy the best players to help the team surpass, and even rush to the top league. Crown Group.

But it is very surprising that in the first year of the acquisition of the team by the Eastern Group, they did not carry out a particularly large transformation of the team, and did not invest a lot. But it did not greatly enhance the combat effectiveness of the Xi'an team.

The Xi'an team is now only a mid-to-upper team in the Chinese Premier League.

This year's China League One has come to an end. Judging from the situation, it is certain that they will not be able to surpass the Super League. This disappoints Xi'an fans.

After Zhang Qiyang learned about the news, he didn't quite understand why Dongfang Group bought the Xi'an team and didn't manage it well. Could it be that they bought it just because of nostalgia?Don't they know how to use the football brand to hit the market?Don't you know how to use football business cards to negotiate terms with local governments?This is unlikely!
Objectively speaking, the football environment and the professionalism of the league in this plane are not as popular as those in the previous plane.

This is not only because the Holy Majesty of this plane is not too keen on football.

The more important reason is that the anti-gambling storm of Chinese football in this plane was carried out relatively late.

It wasn't until two years ago that this plane carried out a truly powerful football crackdown, from players to referees, to club officials, all the way to the top leaders of the Football Association, as long as they were involved in corruption and gambling, they were basically wiped out Yes, its strength is no less than that of the football anti-crime storm in the other world in 09.

After experiencing such a violent shock, the Chinese Football League in this plane is considered to be on the road again. In the past two years, the market has been re-cultivated, waiting for the opportunity to explode.

Like the previous plane, the top Chinese football league in this plane will definitely be very popular, there is no doubt about it.

In fact, the fact that the Chinese League in the last plane was able to become the sixth largest league in the world has something to do with the Holy Majesty's love of football, but it doesn't have much to do with it.

This is mainly because football itself is too attractive and has huge commercial value.

To use an analogy, if the previous emperor liked hockey, no matter how much the people below tried to please the leader, it would be impossible to create a particularly popular market for hockey.

As the number one sport in the world, football will definitely become the bridgehead of sports development under the background of the country's strong support for the development of the sports industry, even if it is not favored by the Holy One. The entire sports world is undergoing in-depth reform and commercial development in the direction of marketization.

I believe that in a few years, the football league in this plane will become as popular as the previous plane.

Since the previous person had the experience of running the extremely successful Jinyuan football team on behalf of Evergrande, Zhang Qiyang had to give some advice to Zhang Qiyuan: "I don't know what the group thinks about buying the Xi'an team, but I think so, since it has If you buy it, you should run the team well. I read the news that Oriental Sports has bought shares in several European football clubs overseas, and also bought the world’s largest sports broadcaster? In terms of sports investment, it can be said that it does not hesitate. The capital is buying high-quality assets. Since you are so willing to spend money, why don’t you invest more in your hometown team in China? The Chinese League will definitely develop very hot after the sweeping of gambling. If you can take Xi’an Football A good brand, regardless of other benefits, can greatly benefit Dongfang Group in terms of advertising benefits alone! Under the current background of Chinese football, if you run a team, you invest 10 million a year. The return you get may not be 10 million. But if you invest [-] billion a year, the brand benefits you get must be much greater than [-] billion.”

Zhang Qiyuan was a little stunned, she didn't expect Zhang Qiyang to have such insights!

To be honest, she doesn't know much about sports management, but the think tank of Oriental Sports is a group of experts and very knowledgeable people, and they can't understand this aspect of business very well.

Before Dongfang Sports acquired the Xi'an team, it had already demonstrated that if you play football in the Chinese sports environment, you should either spend less money and treat the loss as public welfare, or you would spend money to death!Do your best so you get the most bang for your buck.

This argument is almost the same as what Zhang Qiyang said!

This is an argument researched by many experts and industry elites, but Zhang Qiyang said it casually. It seems simple, but when you think about it carefully, it is really not simple!

After the last meeting, Zhang Qiyuan suddenly discovered that Zhang Qiyang had grown a lot during this time!

The last time she saw Zhang Qiyang, she felt that Zhang Qiyang's overall thinking and mental state had changed a lot compared to before.

Goodbye this time, Zhang Qiyang actually became wiser!

Zhang Qiyuan didn't know whether to be thankful or worried.

Sometimes, people are too smart, which is not necessarily a good thing.

A fool will not be able to poke an earth-shattering big basket.

Only those who are good at monkeys and good at monkeys can cause great disasters!

Zhang Qiyang has always been on the opposite side of the terrifying Li Xiaoxiao. In the past, Zhang Qiyang and Li Xiaoxiao might not have any sparks in the fight.

But now that Zhang Qiyang has become more and more powerful, if he confronts Li Xiaoxiao again, what kind of war will break out between the two, this really worries Zhang Qiyuan!
Zhang Qiyang was still asking Zhang Qiyuan at this time: "Does your group really want to manage Xi'an football well? If you don't want to run it well, or if you don't want to spend too much money, you can hand it over to me when I'm done, and I'll manage it. Now Xi’an is a municipality directly under the central government. Football is the best business card of the new Xi’an. The government should support you in football. How did you make it like this? If you don’t want to make a big deal, really, let this team Transfer it to me, maybe next year I will have the capital to buy the Xi’an team, so don’t hold back and let it go.”

　Thanks to "The Man of Fengcun" for the reward!In the future, I will strive to achieve seven changes every day, and I will mark it.This is the first update of today.

　　
　
(End of this chapter)