One mobile phone to conquer the world: mankind's last chance for gold nuggets

Chapter 23 You Are the Next Bill Gates (5)
For example, what romantic music do you play on your phone when I'm with my girlfriend, what music do you put on my car stereo when I'm driving, what audiophile music do you play in my home audio-visual room, I'm running What music do you offer on board, what music therapy do you offer me when I have insomnia?
This is the ideal of the musician Xiao Ke who founded "Lezhiyun Company": "Music is like a cloud, joy is like a cloud!" Using mobile phones as terminals, with the support of big data on cloud platforms, we can create a "cloud walk" music life enjoyment for everyone. .

The fifth step, can you provide intelligent application software tools, so that each client can become an "expert creative genius" in a certain field according to his own wishes, and realize his creative dream with the help of mobile phones.For example, I can use my mobile phone to write lyrics, compose, sing, mix and release my own mobile music records.

The sixth step is whether you can find an interactive communication partner and friend for him through the analysis of the interests and preferences of each client.For example, you can recommend friends with common music hobbies to me anytime and anywhere, realizing a music-based mobile social platform service.

The seventh step is whether you can convert individual assets such as knowledge, creation, privacy, attention, and talent into capital, and create income or realize social benefits for him through successful business operations.

There are three most successful business models in the mobile phone era
One is to lock in the same group of users, only earn their money forever, and do everything possible to meet their needs in all areas of life, work, entertainment, and learning.That is to move the Disney model in the traditional field to the mobile phone: whether Disney produces animation, film, media, stationery, toys, clothing, tourism... It always serves young people and children, and only makes money from this user group to achieve cross-industry The boundless expansion of , but the same group of users remains the same.

The second is to only meet the same need, but to meet the needs of all groups of people, just like the dealer of a casino: take all.This is Procter & Gamble, the king of shampoo: develop hundreds of products to meet everyone's shampooing needs.If you have dandruff, use Head & Shoulders, if you want to be healthy, use Pantene, if you have black hair, use Runyan, if you want to be confident, use Rejoice, if you have money, use Sassoon... There is always one that suits you.You can choose to be the "Mobile Game King": develop different mobile games for children, women, businessmen, migrant workers, retirees, patients... and only make games forever to make everyone's money.

The third is to use the capital operation method of venture capital to select relevant entrepreneurial projects for venture investment in view of the huge business opportunities of the current mobile Internet and the Internet of Things. Even if more than 90% of the invested projects fail, 10% of the projects that are successfully listed will be successful. Bring you a thousand-fold return on investment: high risk and high return.

Make miracles within reach

O2O of Auntie who sells pancakes
A real case of an O2O (that is, online to offline, combining offline business opportunities with the Internet, making the Internet the front desk for offline transactions) of an aunt who sells pancakes in a university, "The aunt who sells pancakes established a QQ group. When it was time for dinner, her mobile phone QQ kept ringing, and students who were still in class left messages to her in the group to place orders. Then she recorded the Q name, made it in advance, and stuffed it with a note, so that Students pay directly to pick up the goods after class. She said that this method has been used for five or six years, and the effect is very good.”

Hangzhou has a taxi booking WeChat fleet, and the driver's monthly income exceeds [-]
When taxi-hailing apps were not yet popular, Hangzhou established a WeChat fleet in 2012 with drivers earning over [-] yuan a month.

Hangzhou WeChat taxi team, also called "V" team, has a very foreign name, and the cars in the team are well-equipped. Standard equipment for the "V" fleet: cell phone, tablet, and a wireless network (WiFi) mobile transmitter.The tablet computer is placed in the air-conditioning position of the center console of the cab, within reach of the passenger sitting in the co-pilot.The white wireless network (WiFi) mobile transmitter is placed at the left end of the steering wheel, and the mobile phone is placed in the position of the front gear navigator. The "V" fleet is mainly for reservation passengers, and receives applications from reservation passengers through these communication devices in the car.It is worth mentioning that the fare of the "V" team can use Alipay.Passengers can use the WiFi signal to operate on the mobile phone in the car.Under what circumstances should I use Alipay?If the passenger has no change, or does not have much cash on him, he can use Alipay to pay for the fare. Generally, passengers will complete the Alipay payment operation on the bus.

"Post-90s" students + delivery people + WeChat = fruit shop

"Guoge, Guoge, send me a box of apples tomorrow." "Guoge, please deliver 200 yuan of pineapples and cherries in three days."..."Post-80s" WeChat alerts kept ringing.

Guo Ge opened a fruit shop half a year ago, but this store has no store and no clerks. He only borrowed a small warehouse, and he is the only one responsible for the preparation and delivery of goods. The partner is a "post-90s", a senior at school. student.

"She is in charge of art and copywriting, and publishes our information on Weibo, and I am responsible for collecting orders through WeChat, and responsible for purchasing and delivery." Guoge said that from August last year, the monthly sales were only 4000 yuan. Now it has exceeded 8 yuan per month, and I feel quite amazing.

Guo Ge believes that such a zero-cost fruit intermediate sales model reduces the cost of intermediate links on the one hand, and shortens the straight-line distance between customers and fresh fruits on the other hand. More affordable."

These people use QQ and WeChat to combine customized information services with small businesses and hawkers, forming new development opportunities.This sentence is once again confirmed: "No matter who you are, mobile phones are our greatest first choice for success."

There are more young miracles happening, and the next Bill Gates is among them:
7 years old - the youngest developer

ZoraBall, a 7-year-old girl, has become the youngest mobile game app developer in the world. She uses Bootstrap language to write programs.

9 years old - game designer
A 9-year-old game designer designs a game - Allied Star Police.

12 years old - software engineer
At the age of 12, Thomas has written two game programs based on the Apple mobile phone operating system and founded his own software development company --- "Carrot Company".

15 years old - Entrepreneur and angel investor
15-year-old Josh Buckley started a software company and eventually sold it for a six-figure sum (in dollars).The 18-year-old "entrepreneur and angel investor" struck again, and a 17-year-old genius engineer Tyler Diaz jointly founded the social game company MinoMonsters. MinoMonster is a social game that has accumulated 25 thousand players within a week of its launch.

17 years old - billionaire

2013年3月25日，美国雅虎公司宣布将收购一名英国少年尼克·达洛伊西奥开发的移动阅读应用程序“Summly”，交易价值约为3000万美元（约合1.86亿元人民币）。

Summly can condense the entire news into a news summary with a clear title and a few sentences of summary. It only takes less than 1 minute for users to understand the most critical information in the news.This software entered the top ten in the App Store in the US market in just a few hours, received more than 50 downloads in a month, and entered the list of the best apps in the App Store in 2012.As of May 2013, the app has been downloaded nearly a million times in the Apple App Store.

20 years old - a browser for one person
Ji Yichao, a 20-year-old student from the High School Attached to Peking University, developed the Mammoth 4 browser by himself. Design, art, development, testing, and operation were all done by him alone.There are many original designs, including sliding gestures to enter any favorite page, seamlessly synchronously reading the iCloud reading list, and directly running the editing code web page on the browser, etc.

These young people who challenged Bill Gates, mobile phones gave them the opportunity to create miracles!

They do not need to register a company, nor do they need registered capital. It is the mobile phone that provides the possibility of starting a business alone.On mobile phones, perhaps the time for the birth of the world's richest man like Bill Gates will be greatly shortened in the future.

Bill Gates became the richest man in the world at the age of 39!
Zuckerberg created the myth of 23 billionaires at the age of 30!

Nick D'Aloisio refreshes the youngest billionaire myth at only 17 years old!

The next miracle may be you, or your child!

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[1] Data posted on Twitter by Benedict Evans (Enders Analyst), July 2013.

[2] Zhou Pu: "Apple's iTunes revenue is the sum of Yahoo and Facebook", Zhongguancun Online, May 2013, 5.

[3] 《苹果公司公布第三财季财报：净利润同比降22%》，新浪科技，2013年7月24日。

[4] "Apple's profit is the highest in the industry, surpassing the sum of the profits of six companies including Microsoft and eBay", cnBeta, November 2012, 11.

[5] 《2013移动应用隐私安全评测报告》，DCCI，2013年3月13日。

[6] "How Blackberry Is Falling," The New Yorker, August 2013, 8.

[7] Shiqiao: "The Error of Blackberry Closure", "Global Finance", Issue 2011, 8.

[8] Li Sanhong: "IBM Divides Cloud Computing Platform: Introducing New IT Service Delivery", Tianji.com, October 2011, 10.

[9] Wu Yujuan: "The Enlightenment of Wal-Mart and Carrefour's Business Model to Chinese Supermarket Chains", "Shopping Mall Modernization", Issue 2012, 28.

[10] 谢姝：《重庆家电“合纵抗秦”国美1周轻松搞掂》，《证券市场周刊》，2005年11月26日。

[11] Wu Jiang: "Guangdong air-conditioning giants form an alliance to seek the right to speak", "Yangcheng Evening News", November 2005, 11.

[12] 《1996年：长虹价格战》，《第一财经日报》，2008年11月30日。

[13] "The Price Brake of the Three Major Operators: A Slight Drop in Tariffs in 2012", Sina Technology, January 2013.

(End of this chapter)