American Ranch

Chapter 255 Big eyes and small eyes [Fourth update, please subscribe]

In recent years, the amount of mutton imported by the United States has gradually increased.

But the number of sheep raised in the United States has not increased.

The market is one aspect.And raising cattle is easier than raising sheep, and the profits earned are not much different...

However, the Dorper sheep raised in the River Valley Ranch have further expanded the reputation of Dorper sheep, becoming not only synonymous with high-end mutton, but also synonymous with high-end goat milk.

Moxi collected information, including the largest breeding company in the United States, and the third and fourth breeding companies have announced that they will breed purebred Dorper sheep in large numbers in the future.

Purebred Dorper sheep, that is, Dorper sheep with pedigree certificates, River Valley Ranch accounts for about 70.00% of the US market share.

River Valley Ranch is not only the largest Dorper sheep breeding base in the United States, but also the largest Dorper sheep breeding base in the world.At the same time, it is also the largest Dorper sheep breeding base in the world, and each Dorper sheep it owns has a pedigree certificate.

But... River Valley Ranch is too expensive.

Mutton is expensive, and goat milk is more expensive than mutton.This is very abnormal...

The United States not only has less mutton, but also less goat milk.In the past, fewer people drank goat milk...

One is the price of goat milk, and the other is the number of dairy goats.And the sale of fresh milk is also a problem...

A ranch, usually small, dedicated to raising sheep.

However, with the pioneering work of the river valley pasture, many large pastures now raise a large number of sheep, mainly Saanen milk sheep and sheep.

As for Dorper sheep, the market holdings are already small.The United States is such a large country that it has been dispersed. Unless a huge amount of money is invested, it will be difficult to form a large scale...

Agricultural breeding data statistics, goat milk market data survey, valley pasture sales questionnaire survey.All concluded that River Valley organic goat milk is losing the market.

The price of a bucket of goat milk is equivalent to the price of a bottle of high-end red wine.

Rich people don't care about these, what they pursue is style.And the high-income group has more organic goat milk to choose from in the market, and it is cheaper... Hegu organic milk is losing the market of this group of people, which is also the most important market.

In other words, the huge profits of organic goat milk will gradually become a thing of the past.

If the price of river valley pasture goat milk is not lowered, it will lose its competitiveness in the market.

This report made Chen Mo depressed.

"Boss, now that we have time, we can switch to the milk powder market. The profit of goat milk powder is still very high..." Bright said.

The price of goat milk powder on the market is generally higher.

However, the increase in the number of dairy sheep raised in the future will definitely have an impact on the goat milk powder market.

The biggest advantage of the River Valley Ranch is the 'Dorper sheep'. It is almost impossible for other pastures to expand the number of Dorper sheep in the short term.

"We'll talk about it after Moxi comes back." Chen Mo took the document back to the office and carefully read it several times.

There are 1.1811 ewes and 495 rams in the river valley pasture.

Lambs, 5143.

The productivity of ewes is about 1.6.

That is, a ewe can give birth to 1.6 lambs a year.

Dorper ewes can give birth to lambs at any time of the year, and the lambing interval of ewes is 6 months... Under the condition of better feed conditions and management conditions, ewes can reach 1 litters per year.

The production rate is only 1.6, which is mainly used for milk production, and the ewe flock is mixed with immature ewes.

Running a ranch is also a hassle.

Chen Mo's original idea of ​​running the ranch was to herd sheep and drive cattle, but he never thought that the business would grow bigger and bigger.

Moxi went to Dalk Dairy Company to talk about cooperation according to Chen Mo's intention.

No one would dislike money too much, except for those big bosses who don't like money.

Chen Mo likes money, but because money makes him busy, he can't live a comfortable life like Bai Xiaoou, but it's not what Chen Mo wants...

Dalk Dairy Company is a traditional dairy company. Its main business includes fresh milk, boxed milk, and milk powder. The company is small, but the company's products are widely acclaimed.This company has long proposed that it wants to purchase fresh milk from river valley pastures for goat milk powder processing...

In fact, not only Dalk Dairy Company has proposed cooperation, but some companies even want to directly acquire River Valley Ranch, such as 'American Dairy Farmers', also known as DFA.Headquartered in Kansas City, Missouri, USA, the company is the nation's largest dairy farmer-owned milk marketing cooperative and food business.There is also Nestle, which also proposed to acquire River Valley Ranch...

For example, Yili, a Chinese company, had someone from the company visit the Hegu Ranch and put forward the idea of ​​cooperation.

Chen Mo looked again at the future market of goat milk analyzed by Moxie.

There will be a good market for goat milk in the future, because the profits of the River Valley Ranch have attracted the attention of big capital...

It is equivalent to the river valley ranch depicting a huge cake to the capital market.

Large-scale capital entering the goat milk market is beneficial to many pastures.But for River Valley Ranch, it's too disgusting.

Originally eating a piece of cake by myself, now I have to eat it with other people.

But it's not completely useless, but they have to work hard to find a way out, that is, to continue to occupy the highest market for goat milk, but the market is not only for the United States, but to sell goat milk to all over the world.As for Chen Mo, what he likes most is to make money comfortably, and it is best to make money while lying down.

"It's really amazing." Chen Mo knew that his ability was limited, and the high-quality resources he had mastered might not be able to compete with those big companies.

In the afternoon, Moxi came back with the drafted contract with Dalk Dairy Company, and went directly to find Chen Mo.

"Boss, look at the contract offered by Dalk Dairy Company." Moxi handed out two contracts in both Chinese and English.

One is a cooperation contract and the other is a procurement contract.

First there is cooperation and then there is procurement, and we will cooperate to build a milk powder processing plant.The factory's fresh milk is purchased from River Valley Ranch...

In the factory, Dalk Dairy Company invested 500 million, accounting for 50.00% of the shares.River Valley Ranch invested 400 million, accounting for 40.00% of nine shares.

Purchasing contract, the factory's goat milk is purchased from River Valley Ranch at a price of $8 per pound.

Moxi shrugged with a wry smile: "The market price, high-quality organic goat milk powder, can sell for more than 500 US dollars per pound. That is the terminal price... This contract uses our sales channels, but the other party wants to control the factory, And put the 'Dalke' sign on it. They thought it was too beautiful."

The signboard of River Valley Ranch is much louder than that of Dalk Dairy.

But for dairy, what is offered is technology.

In fact, Hegu Ranch can also set up its own milk powder factory, it's just time, and it needs to find relevant technical personnel... Even if the project is confirmed now, at least it will not be put on the market until next year.

Chen Mo called Bright, and the three of them had a meeting in the office to discuss countermeasures.

The current stage is actually good. Although there are many goat milk brands, the output of the other party has not been able to impact the market of Hegu Ranch.But with time, two months later, three months later...more precisely, it will be November at the end of the year.

Whole Foods Market, Albertsons Store, and Tesco Supermarket have signed a purchase and sale contract with River Valley Ranch, and there is a single-day minimum purchase amount.According to this purchase contract, the minimum monthly sales of River Valley Ranch is 834 million US dollars.But when the contract expires at the end of the year, the situation may change instantly.

The high profit of the ranch is mainly due to the current high price, and the profit of the ranch is basically from the goat milk... How to make the future of the ranch maintain super high profits and be as stable as Mount Tai in the market competition, three people sat in the office with big eyes Stare small.

(End of this chapter)