The poor are poor, the rich are rich

Chapter 126 1 Tong Jinquan: Prepare Your "Seed Money"

Chapter 26 Accumulate capital first, then let money make money for you

Chapter 261 Tong Jinquan: Prepare your "seed money"

Regal Profile:

Name: Tong Jinquan
Born in Nantong City, Jiangsu Province in 1955.

In 1975, he entered Qidong Table Tennis Factory to work.

In 1983, he was the general manager of Nantong Xinjian Sports Goods Company, and his term of office was until 1992.

In 1992, Changfeng Real Estate Development Co., Ltd. was established in Shanghai and officially entered the real estate industry.

From 1998 to 2001, under the condition of huge investment in real estate, the financial annual report of Changfeng Real Estate Development Co., Ltd. showed a profit.

At the end of 2005, the Longemont Regent Hotel and Shopping Center with a total investment of 20 billion yuan and 30 billion yuan officially opened in the prime location of Shanghai

If you want to make a lot of money, you must stick to the investment principle of "saving, accumulating, and stabilizing" and put the investment principle into practice.If you don't save, you will never become a rich man.The new generation of rich people are all very rich now, but they only had a small amount of "seed money" at the beginning. money” invested.The "seed money" of Tong Jinquan, a real estate tycoon, mainly benefited from the large-scale "enclosure movement" of Changfeng Group before or at the beginning of the boom in Shanghai's real estate market.As the chairman of Changfeng Group, Tong Jinquan is a mysterious real estate tycoon who never sees his end.

After Tong Jinquan left school, he went to Jiangsu with his parents to do some small business.Later, he became the general manager of a local table tennis factory.After accumulating a certain amount of capital, he moved to Shanghai in 1994 to start his own company.Since then, Changfeng Group has been engaged in real estate.Yuyu Industry is the starting point of Tong Jinquan's real estate career, and Changning District, where Changfeng Company is located, is also Tong Jinquan's "birthplace".Tong Jinquan and his Changfeng Group have been engaged in real estate since they founded their own company in Shanghai in 1994. They are one of the first batch of real estate developers in Shanghai. Up to now, the development area has exceeded 200 million square meters, with a total investment of 100 billion Yuan.

When Tong entered Shanghai real estate, Shanghai real estate was not hot yet, but it was also the best time to enter Shanghai real estate.Since the establishment of Changfeng Company, the operating conditions should be good.The grouping of Changfeng Company accelerated, and real estate projects also extended from Changning and Xuhui to Huangpu and Hongkou.Its subsidiaries include Shanghai Huifeng Real Estate (90% of shares), Shanghai Kaifeng Real Estate (90% of shares), Shanghai Nanfeng Real Estate (90% of shares), Shanghai Yuefeng Real Estate (90% of shares), Shanghai Ruifeng Hotel management company (51% stake).

Tong Jinquan's starting point for real estate in Shanghai is quite high.Its "enclosed land" area was the west side of Minhang District and the Zhaojiabang Road area of ​​Shanghai's "Xiazhijiao" at that time.At that time, this place was located in the outer circle of the center of Shanghai, but it was also the urban center of Shanghai that most urgently needed urban transformation in the future.Because of Tong Jinquan's courage to acquire land—generally large land in the center of Shanghai, the price of the land is relatively very low.

Another feature of Changfeng Real Estate is that it did not take the road of mass adoption at the beginning—the buildings it built are generally higher-end.The well-known "Dragon Dream" is one of the typical examples of Tong Jinquan real estate development.At that time, before the opening of "Dragon Dream", Tong Jinquan got the precious land of Minhang, Xujiahui, Hongkou and other rail transit hubs. That is to say, new Dragon Dream shopping centers will be built in these places. Dream will also become a new chain commercial enterprise in Shanghai. "The center of Hongkou, it seems, is better than Zhongshan Park." About this point, Tong Jinquan once said.Later, Changfeng established Shanghai Longxing Department Store Co., Ltd., Shanghai Longwang Gourmet Co., Ltd., Shanghai Longqiang Bookstore Co., Ltd., Shanghai Longsheng Supermarket Co., Ltd. and Shanghai Longzhi Supermarket Co., Ltd. Enterprises such as Dream Department Store Co., Ltd. independently operate almost all business formats in Dragon Nine Dreams, such as department stores, gourmet food, bookstores, and supermarkets.Tong Jinquan said that the combination of the names of these enterprises entrusted his dream as a Chinese - "Dream of a Prosperous and Prosperous Dragon".

The properties developed by Changfeng and other companies in the hands of Tong Jinquan include: Changfeng Building, Mingguang Building, Changfeng City-Jiaxin Garden, Changfeng City-Small Eighth Floor, Changfeng City-Changfeng Center, Changfeng Plaza, Dong'an Garden, Xin'an Apartment, Victoria, Lyon Garden, Xiangle Building, Huifeng Building, Tianyao Garden, Changfeng New Village, Hengyuan, Changyuan and other properties.

Tong Jinquan "always kept a low profile".His social identity is currently a member of the Shanghai CPPCC and an executive member of the Shanghai Federation of Industry and Commerce, but he said: "I am just a name, and I just register for the meeting and then leave." The office looks at the drawings and documents.”His "circle of life and communication is very small, and he does not have any contact with outsiders." He said that he "has only studied for five years, can only do his own work, and has limited ability to communicate with outsiders."

Tong Jinquan prepared his "seed money" through the "enclosure movement" and used it to create a miracle of wealth.In the same way, it is the same for us ordinary people. Saving is only a means, not a goal. Taking savings as a means, using the saved "seed money" for investment, and relying on investment to become rich is the last word.Savings is one of the necessary conditions for becoming rich, but it is not a sufficient condition.If you want to be rich, you must save and invest in parallel, prepare your own "seed money" and use it well.

(End of this chapter)