Need for little hackers

Chapter 93 Change ([-]) Management
Because the names of some well-known companies are involved, these information will be replaced later, for example, Tianma is Tmall.Just to avoid unnecessary trouble.
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Xiaoxue is going to get in touch with her sister's bone marrow transplant surgery plan, and then go back to her hometown to bring her sister and her relatives who have successfully matched to Ningnan.

In this way, she stayed in Qi Na's apartment, and in order to avoid Lisa's unexpected arrival, Qi Na temporarily tracked Lisa's mobile phone signal in the smart brain, so that she could know where she was in time, Arrangements can be made in advance.

In fact, it was much more convenient and comfortable for Xiaoxue to help clean up the house, wash and cook by his side.The quality of life has also improved significantly, not just in terms of sex.

Xiaoxue contacted Dai Xiaolan, and sure enough, as Qi Na said, Dai Xiaolan is definitely not the kind of villain who is different inside and out. She was very happy to see Xiaoxue, and she took Xiaoxue to stay at home that night.

Ningnan Life Online Website
As soon as Qi Na entered the office building, she found that the third floor had been chartered by Zheng Xiumin, and there were whiteboards hanging on both sides of the passage, posting various reward plans and work arrangements.

He first walked around the office with the sign of the technical department. It is mainly the technical personnel who assist Peter in website maintenance. All patches, large and small, are handled here. Seven or eight people are not many, but imagine the current situation. There are hundreds of servers in the whole company, but less than half of them deal with external access, and the other half actually hosts Peter. It is conceivable how much calculation Peter has every day.

And Peter recruited seven or eight technicians, which also shows that the rapid growth of website traffic and the complexity and messiness of user needs are definitely beyond what Peter can support.

Looking at the lively scene, Qi Na thought that this is the job he likes and the place he yearns for, and he really wished he could stay and start working. Unfortunately, it is impossible for NMC to let him go. He is the backbone of this light e-commerce company. How could they let themselves go? !

He regretted agreeing to Meg hastily at that time, and really shouldn't have stayed.

Qi Na looked around and wandered around, and some website staff who didn't know him stood up and questioned him.

Several male colleagues took the initiative to stand up and surround him. It seemed that they regarded him as a competitor to visit the camp.

Just as Qi Na was about to explain, Dai Xiaolan somehow appeared from the seat behind him and waved to those colleagues who were watching: "It's okay, it's okay, we are all colleagues, don't get me wrong."

"If you don't come out, it looks like you're going to arrest me as a thief." Qina joked.

Dai Xiaolan pursed her lips and smiled: "I'm not ashamed to say that you are the boss, otherwise they won't be able to work all afternoon."

Dai Xiaolan "escorted" Qi Na to Zheng Xiumin's office, but Zheng Xiumin was still in a meeting, so Qi Na had to sit next to Dai Xiaolan's desk and patiently waited for Zheng Xiumin's call.

Qi Na took the tea brought by Zheng Xiumin's secretary, put it on Dai Xiaolan's table, sighed, and Dai Xiaolan smiled: "Whoever asked you to be the shopkeeper, none of the newcomers in the company recognize you. Don't you take a look Sister Zheng is so busy every day, alas, speaking of it, I even have to pinch my sleep time."

Hearing what she said, Qina smiled wryly.

The mouse and keyboard in Dai Xiaolan's hands didn't stop, she didn't dare to waste time, otherwise today's work would be delayed again, but she still secretly asked Qi Na if Xiaoxue had something on her mind.

Qi Na shook his head and said he didn't know.He shielded Xiaoxue from this period of time, and he would definitely not talk about it with others, and he would not even ask Xiaoxue further.

Dai Xiaolan said worriedly that she felt that Xiaoxue was preoccupied, and she was afraid that something would happen to her.

Qi Na didn't say a word, and when Zheng Xiumin's office was empty, he got up, patted Dai Xiaolan on the shoulder as a signal, and then walked in by himself.

Yesterday Jessica Jessica made an appointment with him several times through emails, and insisted that he come over today to have a meeting to discuss "several key issues in the development of the website."

Qi Na thought that there must be a problem with the funds. Currently, the investment in the website is mainly divided into two parts, Qi Na's main investment, and Zheng Xiumin's part of the funds.

Among them, Qina divided 200 million each in three installments, already exceeding 600 million, and Zheng Xiumin also invested nearly 200 million in the mortgage loan of her own house, and there was some income in the middle, but with the current expanding staff size , and frequent marketing activities and advertising investment, this amount of money is still ruthless, far from meeting the demand.

Unexpectedly, Zheng Xiumin, who looked slightly gloomy, faced her boyfriend Qi Na, and the first thing she talked about was to expand overseas, that is, to set up branch sites in places such as Gusu, Xishan, Yancheng, etc., and gradually bring the life in Ningnan to the online network. The influence of the website radiated from southern Ningxia to the whole province, then expanded to the whole of East China, and then became a large national website.

After listening to Zheng Xiumin's vision, Qi Na applauded her boldness.

His original idea was a local website portal that could compete with the Hutongkou Forum, but the Hutongkou Forum fell far faster than he estimated.

And Zheng Xiumin's devotion to the website is incredible. According to Dai Xiaolan, they often don't sleep for three or four days. Every time they go out, they take a nap in the bus, taxi, toilet, bathroom, and lunch break. Her decision-making is also far beyond the courage and foresight of her peers. Every big move is accompanied by the momentum of breaking the boat.Accompanied by the rapid growth of the website, qualitative fission occurs almost every week.

But in the land of Ningnan, the website has just established an unstable foundation, and it is anxious to expand outward. Is this too impatient, or even aggressive?

Qina hesitated for a moment, but still confessed all the doubts.

Zheng Xiumin smiled slightly, and said to Qi Na coquettishly: "Xiao Qi, don't you want to trust anything I say?"

As she spoke, she walked out, closed the door of the office, and then went to Qina's side, hugged him, and Qina hugged her.

This is the first time he has had skin-to-skin contact with her after the year.

Zheng Xiumin whispered in Qina's ear: "We have counted the information of registered users, and there is a large amount of information about customers from other places, and this information has gradually equaled that of local registered customers in Ningnan. This shows the openness of the content of the website itself. The number one factor in my decision."

"What about the second one!" Qi Na kissed Zheng Xiumin's ear, and she avoided the itch. Qina got up, knelt on the sofa with one leg, leaned on her back, and gently massaged her.

Zheng Xiumin said softly: "Xiao Qi, it's really comfortable."

She went on to say: "We arranged to promote in Yancheng, which has the largest number of registrations from out-of-town customers. Netizens were enthusiastic about the event, and even the local TV station gave us a free news interview. At the same time, there was another wave of registrations from Yancheng users. Crest. That's my second factor."

Zheng Xiumin drew a report from the table, and pointed to a set of data to show to Qi Na.

Qi Na remembered that there was such a data in her weekly work report a few days ago.Obviously, after she discovered these phenomena, she thought about it for a long time.This is what I came to discuss with myself.

There is nothing wrong with making the website bigger. Although it is different from what I expected, it is clear that Zheng Xiumin's choice is not a problem.

Although she felt that Qi Na would definitely support her from the very beginning, she was very happy to hear that Qi Na agreed in person.Although he was in the office, he turned around and wanted to keep Qina and be gentle.

But Qina immediately dispelled her longing, and said, "Then what's next?"

Zheng Xiumin sighed and said, "I really don't want to talk about work anymore."

Qi Na secretly smiled but stopped talking, Zheng Xiumin continued: "The next step is the cost input, currently there are three main expenditures. The first is staff salaries, the second is bandwidth and the investment in purchasing servers, and the third is marketing expenses. "

"There is actually another problem here, which is the bottleneck of our income. Our current main income mainly depends on the commission commission from EDM advertising email marketing, and the second is the commission commission from website stores."

Zheng Xiumin started to talk about the specifics. The EDM advertising emails are promoted by Peter. Since the establishment of the website, it has continued to the present. There are tens of thousands, 10,000+ marketing emails sent every day. The main content is the list of merchants stationed on the website. A summary of product recommendations, and commissions are collected through the sales of these advertisements.

But although this income has gradually increased, it is actually not much money. A few days ago, I created a peak weekly income and got more than 1 yuan.Compared with the huge investment, even the electricity bill is not enough to pay.

In fact, the commission commission of the merchants on the website is not much. Although there are merchants entering every day, in fact, because the website does not have the qualifications and interface for payment transactions, the merchants now just use the website as another local publicity window. The recent popular word-of-mouth has sprung up wildly, and it has indeed brought a certain amount of traffic to merchants, but all transactions are still kept in Tmall and Taobao stores.

Therefore, even from a technical point of view, the website already knows that the merchant has a transaction order, but it does not get a penny.In fact, this problem also exists in EDM advertising email marketing.

So it seems very difficult and complicated to increase the income.Greater investment is required.

What Zheng Xiumin said was very specific, and she kept flipping through the laptop screen, pointing to some data for Qi Na to see.

Qi Na's ability to accept data is unmatched by others. He knows all these data at a glance.

And what is the use of knowing the data?It does not solve the problem of the payment system.

Zheng Xiumin sighed: "I heard that a company with a third-party payment license intends to sell it, but the price is so high that we can't afford it at all. Now we can only rely on Alipay to conduct business, but our business model It's ramming their corners, and I'm really worried that one day it will jam our necks and stop us from moving."

Qi Na suddenly said: "Have you noticed the profit model of Tmall and Taobao?"

Zheng Xiumin was stunned for a moment. This question was so common that she couldn't help being more cautious, and slowly answered: "I think we should talk about Tmall and Taobao separately."

Tmall has a high deposit and service fee, while Taobao has a pitifully small deposit and no service fee. It mainly relies on through trains, sales through advertising windows, and charges from merchants.

Qina clapped his hands and said, "That's right, it's actually not quite right."

Qi Na looked at Zheng Xiumin seriously and said: "Taobao makes money from searching! Faced with the services provided by the merchants, they charge for these. Let the merchants willingly pay to buy some display windows."

Of course, Taobao search is free, and it does not engage in bidding rankings like Baidu. Instead, it uses a series of algorithms to sort through to ensure the shopping experience of netizens, so that when netizens search, they will see the products they need in the front row.

However, there are various windows scattered around these product rankings, and product recommendations are conspicuously carried out.Affects netizens' attention to search results.

And decide who can board these windows depends on the bidding price of the merchant's search keywords.

These things are the money that Taobao makes.

Does Taobao collect money for services such as Taobao merchant display, user purchase, and Alipay transfer?of course not.

Taobao knows that only when the forest is well cultivated, will birds come to build their nests, and when there are birds, there will be guano to fertilize the forest, and then they can open the door to sell poor mountains and rivers for money.

Zheng Xiumin has been immersed in the company all day long, thinking about these things, but this is the first time someone has helped her connect her thoughts together. There are many ways to make money, and it is not necessarily necessary to charge any service fees or membership fees. Isn't it easy to make money with a huge user base?
Zheng Xiumin said: "Then we can also learn these methods!"

But Qi Na denied her: "We can make plans now, but it is still too early to learn. The most important thing now is that the two bases of users and businesses are not solid, and the degree of adhesion is not high. The prosperity in front of us may be destroyed by a Two problems interfere, and then disappear."

These few words from Qi Na basically settled the company's future plan. Zheng Xiumin felt relieved. These days, she has been thinking about how to charge fees and how to make a profit. Bring unpredictable impact on the company.She was hesitant to get advice from Qi Na, or it could be said that Qi Na helped her make a decision, and she felt that a big burden had been lifted off her whole body.

Zheng Xiumin couldn't help but leaned over, kissed Qi Na, and said to Qi Na in a convincing manner, "Thank you."

　Kneeling and begging for everyone's support, asking for votes, asking for votes.

　　
　
(End of this chapter)