Chapter 106 FMCG

When she was in Hongyun Group, Jian Xin followed Gao Jue silently. She didn't understand how Gao Jue used a sports drink to solve the company's financial problems, but she didn't question it.

Since the start of the business, Gao Jue has brought too many surprises to everyone. Before a product like the Visual Magic Mirror was born, the entire company, except for Hua Manluo, was not aware of it.

For this, Jian Xin is a little jealous of Hua Manrao. Gao Jue has a lot of things and tells Hua Manrao to do it secretly. The keen Jian Xin knows that there are some common secrets between Gao Jue and Hua Manrao. These secrets are There is no way to share it with outsiders.

A pair of young men and women have a common secret, and even if they are not lovers, they are much closer. This is also the reason why Jian Xin is jealous of Hua Manrao. Comfortable.

But Jian Xin is not a primary school student anymore, since Gao Jue is not willing to share secrets with her, she will not take the initiative to ask and do such a rude thing, for example, Gao Jue has not spoken now, and Jian Xin has not asked his opinion.

Anyway, the CEO of the company is Gao Jue, and he is free to do whatever he wants. Besides, it doesn’t cost much to toss this Fortune Group. The cost of sports drinks is very low, and most of the expenses are publicity fees and transportation fees, so Just let Gao Jue toss about.

Gao Jue was sitting in the car, but he was not in a daze. He was communicating with Mei Xing to determine the core formula of the sports drink.

In fact, Gao Jue did not plan to produce sports drinks according to the patent bought by Zhang Hongyun at all. He planned to mix some substances in the drinks to make them taste better.

Yes, the direction of high-sense preparation strengthening is the human sense of taste.

Almost everyone will feel that the food they ate before was more delicious. When they were young, they would salivate because of a bowl of hot sauce, but now they eat delicacies from mountains and seas, but they are tasteless.

On the one hand, this is because the food in the old days was not mass-produced by industry, and the taste had a handmade flavor, which was quite unique.

But on the one hand, people's sense of taste is constantly deteriorating, and they gradually lose the taste of food.

Old people, the taste will become heavier, or directly bland to the extreme. This is because the taste function of the elderly has degenerated, and they have no way to taste the flavor of food, so they need to increase the taste or directly eliminate the taste.

Even for young and middle-aged people, the sense of taste is constantly changing. People will like strong-flavored food, because they need more and more taste stimulation, and they will feel fragrant and delicious.

And this kind of gene enhancement medicine configured with high sense can temporarily restore the human body's taste system, strengthen the taste to a certain extent, and let the drinker feel the taste of the drink.

This is equivalent to letting an ordinary alcoholic have the taste buds of a sommelier all of a sudden, even ordinary wine will make the alcoholic ecstatic.

This gene enhancement agent can stimulate the tongue coating and temporarily produce some taste buds, which can temporarily enhance the sense of taste.

The principle is very simple, and the substances to be prepared are not complicated. Gao Jue and Mei Xing only need to adjust the substance X so that they can produce this enhanced medicine in the sedimentation tank of the production line.

Substance X is actually a small machine that can generate various substances at the molecular level. Gao Jue proposes to transform the assembly line in order to add space for Substance X to react in the production line and generate the enhanced medicine that Gao Jue needs.

With the current detection level of human beings, this substance cannot be detected. For the Hongyun Group, which has obtained a full set of food safety licenses, they still produce that kind of functional drink, but after adding high-jue fortifying agents, this drink is absolutely Allows people to taste more flavors.

Gao Jue is confident that the new functional drinks will be able to sell well, and the FMCG industry has always been a cash cow, and it will definitely solve the cash problem of Tianwai Technology Company.

The market prospect of Visual Magic Mirror is great, but each person will only buy one pair, even if they buy an extra spare, the market share is only that big.

The current rapid growth of the company's business is due to the fact that the market of Visual Magic Mirror is far from saturated, but the truly unlimited market only exists in the fast-moving consumer sector.

The so-called fast-moving consumer goods are products that have a short service life and are consumed quickly. Daily food, beverages, and daily necessities are all considered fast-moving consumer goods.

Ordinary households may not buy large appliances such as TVs and air conditioners for ten years, but it is impossible for them not to buy beverage washing powder for ten years. FMCG is such a product that is closely related to daily life.

The market for fast-moving consumer goods is unlimited, and the competition in this area is also the fiercest. Many giants have competitive products in the field of fast-moving consumer goods. Grasping the tastes of users will capture the pockets of users.

As an industry that is easy to withdraw cash, it is also a typical cash cow industry. The two production lines of Fortune Group can have a daily output of 50 bottles. The price of a bottle is [-] yuan, and the product sales are [-] yuan a day.

For fast-moving consumer goods, the operating expenses of the product are the main cost. The cost of a bottle of beverage is less than [-] cents, and the cost of equipment amortization is not more than [-] cents. The average price of sports drinks is more than [-] yuan.

Gao Jue has confidence in his product. With the substance of the gene enhancement medicine, it will definitely be able to capture the mouths of human beings and become the most popular product.

Gao Jue sat in the car and was thinking about how to design the process of producing the gene medicine by Substance X, while Li Hui led the workers and vigorously started the transformation of the assembly line.

Before the beverage factory was acquired by Hongyun Group, it was also a local collective enterprise with high-quality workers and several senior engineers. It was only because of the improper management of the state-owned enterprise that it was on the verge of bankruptcy and was acquired.

With the incentive of bonuses, these workers put forth 12 points of energy, and under the personal supervision of general manager Li Hui, Zhang Gong led the workers to renovate the assembly line.

Mr. Zhang installed the stainless steel sedimentation tank in the warehouse on the production line. After all the equipment was overhauled, Li Hui personally activated the button of the assembly line.

The roar of the machine sounded, the workers began to put in the raw materials, the vigorous machine started to run, the machine claws grabbed the bottle, and the prepared beverage was poured into the production line, and then the machine automatically sealed the bottle and automatically affixed the label of the beverage.

In less than a minute, a finished drink came off the production line. Li Hui picked up a bottle of functional drink on the production line, looked at the vulgar label on it - "Weiwang Drink", Li Hui turned the drink away Taking a sip of the bottle cap, Li Hui closed the bottle cap with a normal face, but cursed silently in his heart:
"It's so fucking bad, how can this drink be sold!?"

(End of this chapter)

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