Reborn My 1993

Chapter 751 Direct Warehouse

Liu Xiong asked Zhang Yiming what he knew.

Zhang Yiming smiled and told Liu Xiong that their good times were coming, and asked Liu Xiong to wait and count the money.

Although Liu Xiong felt that Zhang Yiming was joking again, but who doesn't like to hear good things, Liu Xiong was still very happy.

Here, Zhang Yiming decided to take the time to visit Shengjing, and he had to say something clearly in front of Fan Zhisheng.

But Tan Hongmei was still in Dongwan, so he definitely couldn't leave at this time.

That night, Tan Hongmei and Li Zhenting walked through the two large commercial circles in East Bay.

The effect is underlined now that samples of the bottled water have arrived.

When the three of them got together at night, Tan Hongmei's tone was always excited.

"Xiaoming, I really regret coming to Dongwan."

Tan Hongmei's first sentence was this.

"What? Found that the East Bay is full of gold?"

Of course Zhang Yiming knew what Tan Hongmei meant, but he rarely saw such a lively side of Tan Hongmei, so he couldn't help but tease her.

"Don't say it, it's almost like gold everywhere. Do you know how much I gained from walking around today with Zhenting?"

Yo!
Zhang Yiming heard it. He called Li Zhenting Brother Li last night, but he changed his name after a day. It seems that the relationship between the two is developing well!

"How big?"

"Preliminary estimate, at least ten sales outlets can be won in this circle. When I came back in the evening, I also took a look at a few stores in Baige Commercial Street. Xiaoming, I want to set up a direct sale in Commercial Street. Shop, what do you think?"

As Tan Hongmei spoke, she took out two pieces of paper, on which were drawn the geographical locations and sketches of the two stores, as well as some information about the stores.

Zhang Yiming took the paper and looked at it.

The overall planning and layout of Baige Commercial Street quickly passed in my mind.

Baige Commercial Street is the most prosperous street in Dongwan. It is located in the middle of Dongwan Railway Station and Dongwan Farmer’s Market.

Although Meiyuan Commercial Street and Dongfang Street are under construction now, and the government is also trying to attract commercial traffic, Baige Commercial Street has a rich historical and cultural heritage after all, and the infrastructure and nearby residential areas are located here. The newly built commercial street There is simply no way to compare with it.

Because of this, the rent of the storerooms in Baige Commercial Street is almost half higher than that in other places.

"I don't approve of being in this position."

Zhang Yiming shook his head.

"Xiao Ming, why, do you think the rent is too high?"

Tan Hongmei was puzzled. She looked at these two stores very carefully, and even stood at the door with Li Zhenting to count the number of customers. In an hour, there were as many as 800 people passing through the stores.

Even if only one-tenth or one-fiftieth of people enter the store to buy water, the sales volume will be very impressive after a day.

"Xiaoming, I have also checked. The locations of these two stores can be said to be very central in the entire commercial street, and the businesses adjacent to the left and right are also very good. Although the rent is a little higher, it should pay back quickly. "

Knowing that Tan Hongmei is very concerned about these two stores, Li Zhenting also helped to speak.

One is that he himself thinks the location of the store is good, and the other is that he especially hopes that Yuanshan Food Factory can set up a direct store in Dongwan, so that he can meet with Tan Hongmei often.

"Of course the location is no problem. It's a very good location in Baige Commercial Street."

Tan Hongmei and Li Zhenting didn't understand Zhang Yiming's words.

Since the location is okay, why did Zhang Yiming disapprove?

"Brother Li, Sister Tan doesn't know about the situation in Baige Commercial Street, so you shouldn't be!"

Li Zhenting was taken aback by the question.

"what's the situation?"

Li Zhenting felt that he knew the situation of the commercial street very well. He even asked someone to find out when it would be built and how long it would be. He was short of knowing how many merchants were there and what they were selling.

"Baige Commercial Street is a pedestrian street. You should all know this, but there are special circumstances in Baige Commercial Street. Brother Li, think about it."

Li Zhenting rolled his eyes a few times, but couldn't remember for a moment, what else.
"You mean the fence?"

Li Zhenting wasn't sure if what he said was right, but seeing Zhang Yiming's eyes, he knew he was right.

"That's right, because of the isolation guardrail, customers can only shop in one direction. If they want to go back to the other side, they need to go around to the crossing in the middle. This does not have a big impact on other merchants, because they want What customers want to buy is in the store, and customers really want to buy it, and it is okay to go back, but our products are different.”

When Zhang Yiming said this, both Li Zhenting and Tan Hongmei understood what Zhang Yiming meant.

Although water is an indispensable thing for ordinary people, even without clothes, they must drink water, but drinking water is divided into time periods and occasions.

In particular, there was no such thing as bottled water in the market before, and everyone gritted their teeth and endured it when they were tired from shopping. Some people would take a thermos with them when they went home to drink water.

If the customer has already passed by the door of the directly-operated store, it is very unlikely that they will go around the guardrail to buy water in order to drink a sip of water. One is divided into two, and it is directly divided.

Such a high store rent, but can only enjoy half of the customer flow, it is indeed very uneconomical to think of it this way.

Zhang Yiming was also puzzled in his previous life. He didn’t know what the higher-ups thought. Why did he divide a good commercial street into two halves? Later, when the government vigorously supported Meiyuan Commercial Street, Dongfang Street, and even some commercial centers in the suburbs, Zhang Yiming didn’t I understand that this is a means for the government to divert people to the new district.

"Then what should we do? Let's switch the location of the store at both ends? This way the rent price of the store will come down, and there will be a meeting point for the passenger flow. When we walk to one side, we can take a break and drink some water."

Li Zhenting thinks this is not bad, but at worst they have two stores, no matter which side consumers pass by, they can pass through the directly-operated store.

"My suggestion is to build a warehouse."

"storehouse?"

Tan Hongmei's eyes widened, but she didn't react.

Li Zhenting also expressed his puzzlement. There are no shops selling things, so why set up a warehouse.

This drinking water is different from other things. It has a shelf life. What's the point of hoarding it?

"That's right, it's a warehouse, and it can also be called a direct warehouse."

In fact, Zhang Yiming had already conceived the future development direction of Yuanshan Food Factory.

That is to establish direct sales warehouses in several major cities across the country. The scale is determined according to the urban population, economic level, and transportation development level. Large direct sales warehouses can be set up with ten to fifteen, which can radiate other surrounding second-tier cities and third-tier cities. In the fourth-tier small counties, in addition to large direct-sale warehouses, small direct-sale warehouses can also be set up according to the actual situation to supply the local market.

Of course, the small directly-operated warehouses are also managed by the large-scale directly-operated warehouses, and vertical management is not difficult.

This mode can minimize the logistics cost and shorten the purchase time.

(End of this chapter)