Wang's Korean entertainment

Chapter 1049 Sika wants to join the war?
In the next few days, with the deepening of understanding, not only the actors, Han Yu and the entire crew of "Sorrow" got along better and better, and the film's reshoots went smoothly according to the original plan.

In a blink of an eye, the time has come to August 8th, the 5th anniversary of Girls' Generation's debut. At the same time, LEON Entertainment's long-planned T-ara comeback event will also officially start today.

In the morning, taking advantage of the gap between filming, Han Yu took some free time and called Yin Zhi in Seoul. The two of them were going to start a routine communication on various matters at work.

"T-ara's comeback stage will be put on Music Bank two days later, I hope the results of the first song play can at least be seen."

Yin Zhi's voice on the other end of the phone made Han Yu feel familiar for a long time. Although he said "hope", Han Yu couldn't hear a trace of real expectation from the dull tone of his female assistant. Calm.

Queen Yin is still Queen Yin.

Feeling emotional for no reason in his heart, Han Yu held his mobile phone and asked softly with a slight smile: "What if they fail to win the first song?"

"The point is not the start." Yin Zhi gave an unexpected answer: "The company values ​​the overall performance of this comeback."

"For example?" Han Yu asked with his eyebrows raised slightly.

"For example, in the planned schedule, T-ara's comeback will be held for about 20 days, and there will be a total of nine song playing activities. After all, it is only in the early stage of recovering popularity, and the company's requirements are not high. , The standard we set internally is that T-ara's comeback this time must win at least half of the first place to be considered a success." Yin Zhi lightly threw out an even more surprising news.

"More than half?" Han Yu was surprised.

That means at least five first places are required.

Don't take it easy.You must know that Yin Zhi's condition is to obtain more than half of the champions in this song competition period.For the current Korean singer circle that is in full swing, whether it is winning five or more than half of the total number of hits during a single hit, it almost means a general trend of popularity.

I heard that BIGBANG will also release a new album "E" today, and there will definitely be a song promotion after that.

When Korean singers return to playing songs, the most fearful thing is to crash with a strong opponent.If you are unlucky and two or three popular singers or groups collide with each other during the same period, it will really become an unknown who will be the winner of each singing stage in the future.

Compared with BIGBANG, the top boy group in South Korea, T-ara's confidence is seriously lacking, not to mention, Han Yu knows that although T-ara has released new songs every year over the years, since its popularity plummeted in 12 , They never won a place on the singing stage again.

"Don't be so surprised, Boss, if you think about it carefully, you will understand that this is actually a matter of course."

Yin Zhi's tone was still indifferent, and there was a calmness and rationality unique to businessmen in his words.

"During this period of time, the company has invested a lot of resources in T-ara. We try our best to provide all kinds of opportunities to increase the exposure rate. From the current hot topic and the growth rate of the number of fans Looking at it, the results we have gained are not bad. But this is far from enough. The company needs a data that can more intuitively reflect the situation for reference. We need to see if what we are holding up now is a real foundation or a Illusory bubbles. Our request for T-ara is actually very simple, that is, to return them to the front line. If they cannot achieve the corresponding results with the help of resources we have invested in them during this time, we will Why should we continue to praise them? Wouldn’t it be better to focus on new girl groups with more potential?”

After listening to Yin Zhi's blunt and blunt words, Han Yu smiled helplessly, and his face was also thoughtful.

As the president, even if he is just a real shopkeeper at the moment, Han Yu will still do what he should do.

Before the release of T-ara's comeback album "So Good", Yin Zhi specially sent someone to give him a copy. To be honest, with Han Yu's orientation and non-professional appreciation level, of course he is very fond of T-ara Putting together this mini-album in the style of an authentic girl group can't be said to be liked, or in other words, just can't be appreciated.

But Han Yu is not the kind of self-centered person, what he doesn't like is bad, he doesn't have the idea of ​​arbitrariness and conceit, so he just thinks that he can't evaluate T-ara from his own point of view It's just this album.

In fact, Han Yu cannot judge whether it is good or bad, but he can still judge some basic things.

Looking at the popular songs of idol groups in the Korean entertainment industry over the past dynasties, addictive melodies are basically indispensable and necessary factors.

Coincidentally, the songs of the T-ara group have always been the same as the songs of traditional girl groups. It is not high-end, but the necessary addictiveness is never lacking.In other words, most of their songs have the potential to become popular.Since T-ara's popularity collapsed in 12, T-ara's vitality has not been able to recover, and this is why it has been in an embarrassing situation for a long time.

Among the Korean people, you will see a very divisive trait: on the one hand, some male artists who have made mistakes, as long as they admit their mistakes and return after disappearing for a period of time, they can still continue to be popular; On the one hand, the tolerance rate of Koreans for mistakes made by female artists can be said to be almost zero. Once stained, it will be difficult to return to the peak.

The reason why such a strange phenomenon occurs is firstly related to the traditional concept of Korea since ancient times, and another reason is that it has to be admitted that in the special group of fans, women are often the real new force.

In addition to their own efforts, the women's groups that have suffered a blow must also have the strong support of the company behind them.

Unfortunately, the original owner of T-ara, MBK Entertainment, the predecessor of LEON Entertainment, may have something remarkable in terms of production, but in terms of managing artists, it can be said that how to play a good hand thoroughly Bad example.

The original leaders of MBK Entertainment viewed things too narrowly, or in other words, they were a group of out-and-out businessmen who only knew about interests.

Yin Zhi is also a businessman, but she is a smart businessman who knows how to maximize the value of a commodity.

After the great investment of LEON Entertainment some time ago, coupled with T-ara's own strength, strictly speaking, Han Yu himself is really not sure how far he can go after returning to T-ara this time.

"There is no need to say much about T-ara. The company is not a charity. If we want to invest, they must give corresponding returns. I believe they are quite clear about this. This is a 'war if you don't advance or retreat' ’, there was nothing to say.”

Yin Zhi obviously didn't intend to talk more about this matter with Han Yu. After a brief summary, she mentioned another matter that she thought was the most important thing: "Speaking of which, Miss Jessica's matter It's more troublesome."

"Huh? Soo-yeon?"

Han Yu who came back to his senses couldn't help being stunned when he heard Yin Zhi's words, "What's wrong with Xiuyan?"

Yin Zhi on the other end of the phone seemed to have a rare headache, and she told Han Yu an amazing news in a helpless tone:

"Miss Jessica wants to make a surprise solo debut on August 8th."

what?
The slowness of Han Yu's head only lasted for a short second. After he reacted, he opened his mouth slightly, followed by an angry laugh, and asked back with his mobile phone:
"August 8? Is it still a surprise debut? Why haven't I heard of someone making a surprise debut? What gave her the confidence to make her solo debut without publicity? Or was it at the same time as Girls' Generation?"

Yes, based on the increasing concern for the younger sisters, Han Yu just recalled briefly and remembered that the so-called "August 8th" was the date when Girls' Generation's fifth official album was released.

What Jung Soo-yeon wanted to do was clearly revealed.

"What on earth is she thinking? Could it be that the child has lost his temper again?"

Han Yu frowned as he spoke, with a bit of sullen tone in his tone.

He was not just because of Jessica's willfulness and boldness, but also because of this incident, he suddenly realized that the conflict between Jessica and Girls' Generation had indeed reached a very serious level, which he did not want to see Case.

You know, this kind of grandiose confrontation with former teammates is still a one-to-eight drama, which is unprecedented and unheard of in the entire Korean entertainment circle.

"It's not true that there will be no publicity." Yin Zhi on the other end of the phone now excused Jung Soo-yeon, "So far, this is just a plan. If you really decide to come back at that time, An emergency publicity plan will definitely be prepared.”

"Ah, are you still going to let me praise you for doing a good job? Is the problem now a problem of insufficient publicity period?"

Han Yu frowned and asked, "Did you tell her about the plan to poach Shaoshi as a whole under the company's banner?"

"Before you officially start implementing the plan, Boss, the less people know about this news, the better."

Yin Zhi's words finally made Han Yu look a little better.

"Actually, Ms. Jessica also knows that you will definitely react like this when you know about this incident, so she didn't make a strong request to the company. I said, this is just a plan right now. Will it be implemented in the end... Then It depends on how you talk with her, Boss."

Han Yu understood Yin Zhi's meaning, so after hanging up the phone, he was still a little absent-minded.

To be honest, it is not convenient for him to come forward in this matter. In short, the palms of his hands and the back of his hands are full of flesh, and he is not the party involved after all. If he wants to stand up and be the peacemaker, it means that he has a lack of position.

After thinking about it, seeing that the crew was about to start work again, Han Yu still didn't come up with a good solution, but received an unexpected call.

After picking up the phone and looking at the name of the incoming call displayed on the screen in surprise, Han Yu put the phone to his ear with a little hesitation——

"Um... Taeyeon, what's the matter?"

……

(End of this chapter)