screen age

Chapter 168 Profit of Deep Space Film and Television in 2007
The popularity of "Olympic Forward" was unexpected to anyone.

In the beginning, in the promotion of "Olympic Forward", everyone felt that the program had some selling points, but it was more because of Chen Xi, who created "If You Are the One"...

Other than that, many people felt that the show might not be effective.

As a result, after it really appeared on Jiangnan TV, the ratings of the first episode of this program greatly exceeded everyone's expectations, and the number of the second episode continued to increase!

By the second week of broadcast, "Olympic Rush" has basically opened up the market, with an audience rating of close to 1%, which is basically easily crushed among all variety shows at the same time!
From the third week, "Olympic Forward" finally began to be broadcast on the prime time amidst the long-awaited and waiting of many people. This mainly refers to the prime time of variety shows.

This time, Jiangnan TV really has high hopes for "Olympic Forward" and Chen Xi.

At the very beginning, Jiangnan TV agreed to the "separation of production and broadcasting" model proposed by Chen Xi and the others, and then started a series of relatively hot publicity, which indeed gave the film a lot of publicity resources and space... Afterwards, the program performed very well after it was launched, and won the prime slot... Then, Jiangnan TV Station also cooperated with the recent good ratings of "Olympic Forward" nationwide, and gave this film more recommendations Resources, but also to a greater publicity space.

So after that "Olympic Rush" also entered the stage of the official prime-time broadcast...

When the first prime-time broadcast of "Olympic Forward", everyone had different reactions, including some who were jealous and hoped that "Olympic Forward" would be officially broadcast in prime time, but the ratings became There are really a lot of people who are a bunch of shit, and many of these guys are looking forward to it.

As a result...after the prime time broadcast, the ratings of the first episode of "Olympic Rush" reached a terrifying 1.74%, more than doubled, and easily broke through the ratings of 1%. You must know that this rating is a life-and-death mark for many variety shows, and it is difficult for them to break through.

On the second day of the prime-time broadcast, the ratings of "Olympic Rush" have reached 2.07%, directly breaking through 2 points!Became the top three of all variety shows at the same time, and because of this show, Jiangnan Satellite TV has gradually entered the hearts of audiences across the country.

Everyone's previous positioning of Jiangnan Satellite TV is basically just a TV station that broadcasts TV dramas, and they really have very little impression of this program.

But after "Olympic Forward", more and more people have other feelings about Jiangnan TV, and have greater expectations. They also have a lot of expectations for the next evolution of Jiangnan TV.

In fact, this is what Jiangnan TV station hopes Chen Xi and the others can do.

Variety show is strong, what they want to practice is this word, and Chen Xi and the others have done it.

Along with the high ratings and the many good reviews that "Olympic Rush" has brought, basically anywhere you can comment on this show, there are super positive reviews of this show, and there are very few bad reviews ...

On Du Niangtie Bar, "Olympic Rush Forward" quickly gained more than 2 fans, and the number of fans is still increasing.

These are what "Olympic Forward" has obtained so far. These things are also a great success for a variety show. For a TV station and a film and television company that has not been established for a long time, this is also a booster. , after "Olympic Rush Forward", the current Jiangnan TV Station has indeed taken its own steps on the road of "a strong variety show" and made great strides forward!
Soon, more and more people paid attention to "Rush Forward to the Olympics", and this began to enter the time for some revenue sharing.

The program "Olympic Forward" was produced by Chen Xi's "Deep Space Film and Television" and had independent copyright, and then they handed it over to Jiangnan TV as a platform for broadcasting. In this regard, Jiangnan TV really only played a role. The role of the platform.

However, even if it is just a platform, Jiangnan TV Station has indeed collected too many benefits from this program. Viewers basically bind Jiangnan TV Station and "Rush Forward to the Olympics" together. When "Rushing Forward", basically the first time I think of Jiangnan TV Station, this has achieved the effect that Chen Xi and Jiangnan TV Station said at the beginning...

So, up to now, what "Olympic Rush Forward" has brought is already very good.

At the beginning of copyright sharing, "Olympic Rush" began to really attract investment. Investment is to attract advertisers, sponsorship for this program and so on...

In fact, many advertisers are very shrewd about these things, especially those who deal with TV stations all the year round. They have an independent but experienced set of ideas about the prospects of a program and how it will develop next. analyze.

In their eyes, the program "Olympic Rush Forward" must be very promising. So far, the ratings of the program have been quite good, and this TV program has a relatively high stickiness. Many viewers watched it I won't leave for the time being, but have been waiting here for the start of the next episode.

As a result, "Olympic Forward" was very popular in the investment promotion meeting jointly held by Jiangnan TV Station and Deep Space Film and Television. The naming rights alone were sold for 600 million, and sponsorship rights and the like were also constantly being sold. In addition, the advertising costs in the program have also been auctioned, reaching a level of 15 for 5 seconds. This is a high price that Jiangnan TV's previous variety shows have never had, and there are still many advertisements at such a high price. Merchants are eagerly waiting to sign the contract.

... This time after the investment promotion meeting, Deep Space Film and Television got 1800 million revenue share from it, and after deducting all costs, there is still a net profit of 1300 million, and this is just the beginning. Next, "Olympic Ahead "There will still be a lot of follow-up income, and this follow-up income will continue to enter the account of Deep Space Film and Television.

So, from the current point of view, the most profitable project of Deep Space Film and Television is actually... a variety show!This is beyond everyone's expectations, but it is reasonable to think about it carefully. If things like variety shows are done well, they are indeed a big killer!
Chen Xi listened to Ou Yangzhi's report, and thought of what "Olympic Rush Forward" brought, and felt a little bit in her heart. Indeed, this kind of variety show is really a killer. It seems that many variety shows in her head can also be If it is realized, the money can be used to pay for Chen Xi's movie shooting investment and publicity at home and abroad.

After the general earnings report of "Olympic Forward" was read, there was crackling applause in the conference room.

Chen Xi stood up again at this time and PS: "Okay, "Olympic Forward" is indeed one of the most profitable projects of Deep Space Film and Television in 2007, and the ratio of investment to return will be very impressive! So variety shows will continue to be popular in the future. For a while, it will still be our important content, but we don’t have enough manpower for variety shows, as for the variety show plan, I will discuss it later.”

Everyone nodded.

Next, Ou Yangzhi talked about other benefits, which are not particularly large. After all, the main business of Deep Space Film and Television is film and television works, and there is really not much to talk about about other corners and corners.

Speaking of these, Chen Xi also began to think about setting up a management and performing arts company...

When making movies, Chen Xi became more and more aware of the importance of a brokerage company, because if you don’t have this kind of thing, the resources of actors are basically in the hands of other companies, and it takes a lot to use some specialized actors. The balance of the game, the actor himself may not be able to get out because of the contract or other things, which is quite troublesome...

Chen Xi doesn't particularly want to use a brokerage company to make money, he needs to use a brokerage company to find suitable actors, but this matter is also a double-edged sword. Considering livelihood, we need to add a large structure and a swollen department. We need more people, and the company needs to be bigger...

Moreover, many actors ran out to open studios by themselves after their wings grew hard. At that time, there was a feeling of lack of talent and wealth.

So this matter can only be pushed back for the time being, and it will gradually become a trend for celebrities to set up their own personal studios. After this trend appears, companies like Chen Xi and the others who mainly focus on production will not need it. You have to take care of the actors yourself.

This requires a choice, and Chen Xi can only postpone it for the time being...

"So, to sum up, last year, the profit of Deep Space Film and Television was 2047 million RMB!"

After Ou Yangzhi said this, crackling applause rang out all of a sudden, and the faces of the applauding people were full of excitement and pride. Everyone was happy for such a profit.

2047 million is already pure profit, and this profit content does not include the follow-up income of "People on the Journey", "Raid", "Olympic Rush"...

Which film and television company can get so much profit in the first year of its establishment?
This kind of figure also made the employees full of confidence, and everyone applauded desperately!
Ou Yangzhi waited until everyone's applause subsided a little, raised his hand and pressed down, and then said: "Okay, next, I will read the company's investment report last year to everyone!"

In fact, before putting into the report, everyone can roughly calculate it: because the company's profit needs to subtract the cost of a year, but everyone also wants to hear the specific figures.

(End of this chapter)