screen age

Chapter 265 "Unexpectedly"

Now, many TV stations have sent their olive branches to Deep Space Film and Television, hoping to cooperate with them, but the current Deep Space Film and Television has been silent for a while, and has not publicly explained anything. In fact, everyone with a discerning eye knows their Plan: If nothing else, this should be a plan to sell.

In fact, this point has Chen Xi's own considerations. Chen Xi is thinking about one thing now: he plans to directly produce an exclusive variety show for his website. As for this variety show, he wants to produce a popular one. .

But now Chen Xi is also hesitating about a question: Although the basic self-discipline of the current video websites has actually been achieved, the problem is that although such basic self-discipline is established, the number of hits on video websites and the like will not directly meet. The development like a blowout, the real outbreak should be in the future.

Now, if you want to speed up the development of your own deep space video website, you can do it through online video. After all, the original survival soil of online video is only on the Internet, and it is difficult to really move it into reality. , Basically, it can only be heard that some TV dramas broadcast on the TV station are moved directly to the website and get quite horrible clicks, but it is rare to hear that it is the online TV drama that turned over and hit the TV station.

This year's TV series on the Deep Space Video website includes "Love Apartment", and this TV series has almost reached its peak, but this TV series Chen Xi has not had much to do with it. The reason is simple: Although he Knowing the power of iPartment, he also knows that this TV series will affect many things, but he also clearly knows that too many things in this TV series are copied from American TV series, and if it has too much relationship with such a TV series, Obviously, it will reduce the compulsion of Chen Xi as an original filmmaker. When people come back to see Chen Xi's fame history and other things, they will see the relationship between Chen Xi and iPartment, which is really not good.

But in any case, it is obviously not that simple to make a TV series like Love Apartment popular on the TV station. If this kind of TV series really wants to get quite good results, it can only counterattack from the Internet, and now the meager It started to appear, and Chen Xi’s Deep Space Film and Television has caught the attention of Weibo and has already operated many classic accounts when it was just emerging. TV series like "Love Apartment" are directly hyped.

Therefore, under the current circumstances, this is the grand strategy of Deep Space Film and Television, because if "Love Apartment" can really be released and played on the Deep Space Video Network, it will definitely bring about great repercussions. It is indeed a tonic for the traffic of this website.

But that's not enough!

What Chen Xi wanted was for Deep Space Video Network to become a well-known video website after being fueled by several phenomenal products, and to seize some markets in advance that it was difficult for others to accumulate.

... The future competition of video websites will go through a lot of copyright wars, and the copyright wars between major video websites will also have a profound impact on China's TV drama industry: the copyright prices of some TV drama video websites in the middle will even be fired When it comes to several million episodes, this kind of price is obviously inflated to the extreme, which is obviously a bit abnormal. Even if the market in China is particularly large, the price of this kind of TV series is still inflated...

Therefore, under such circumstances, video sites are faced with the embarrassing state of investing a lot of money but getting very little results.

In this extreme environment, if you want to break the game, you can only start from the self-made originality.

Self-made original dramas will definitely become the mainstream of video sites in the future, because not only is this thing relatively cheap, but for a website, it belongs to them completely: other TV dramas and the like, and there may be several videos The website is divided together, but the self-made original drama has a distinctive brand and cannot be snatched away. This is the difference in the middle.

And Chen Xi wants to take this path ahead of time. He doesn't want to participate in the process of competing for TV dramas. It's not only based on his own strategy, but also based on the overall environment.

Because that kind of competition for the copyright of TV series is just to raise the price of TV series, and although the price of TV series has been raised, this group of people did not spend more money to improve the quality of TV series, but took more money. The money is used to fight for the so-called big cast, big lineup...

As a result, the price of TV drama stars has been raised from a sky-high price of more than [-] yuan per episode to several million yuan per episode ten years later, which is quite abnormal... TV dramas do require higher investment, but they are more expensive. The investment should not be spent on this group of greedy people, but should be spent on the TV series itself.

This is Chen Xi's idea...

So from this point of view, Chen Xi doesn't want that kind of thing to happen to Deep Space Film and Television, so now he just wants to develop Deep Space Film and Television's own self-made web drama.

And the self-made web drama he aimed at was "Wan WanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWan".

"Unexpectedly" can be said to be a milestone in the history of self-produced dramas. This is the same as "Diaosi Man", and what it gets is far greater than its investment.

"Wan WanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanwang created an unimaginable online empire with a relatively low investment and a group of grassroots online. Didn't think of it at all.

However, Chen Xi's intention is only gradually cultivated. If the current video website soil wants to accommodate such video production, it needs to wait for a better time. This time should be within the period of 2010-2011, and here What Chen Xi and the others had to do before was to use other methods to cultivate Internet celebrities. Using Internet celebrities to make such videos is easier to arouse fans' frenzy of watching.

Besides "Unexpectedly", they also need some other support, but Chen Xi is already preparing for this.

The ratings of the third episode of "Where Are We Going, Dad" has begun to approach the 3% mark, which has allowed more people to see the birth of a variety show miracle. , almost broke the threshold of Deep Space Film and Television, but Chen Xi has already explained it, so the current Deep Space Film and Television has not taken any work for the time being.

At the same time, the filming of "Source Code" is gradually coming to an end.

(End of this chapter)