screen age

Chapter 3 "If You Are the One" Planning Report

A copy of Chen Xi's "Planning Report" was kept.

After all, he won't tell everything. In that case, the idea will be stolen. He, a guy who has only graduated for two years, must have nowhere to go.

Therefore, Chen Xi must keep some things that only he can know, only he can do, and others cannot do.

...Xu Zhaokui was sulking in the office. Judging from the current situation, Zhongnan Satellite TV has become a trend to sweep the world.

2005 was the year of the rise of reality shows. In the current TV industry, 14% of the ratings are monopolized by reality shows, and the market share of reality shows is as high as 30%.

Last year, Zhongnan Satellite TV received a huge bonus. The amount of advertising has reached 8.39 million. The naming fee and follow-up support of the Mengniu family alone reached 9400 million. "2006 SUPER Girls" has just started bidding, and 20 bids have received close to [-] million...

This is a number that makes people drool with envy.

This is also the reason why some leaders of Suhuai TV Station are quite angry and unhappy... Seeing others making a lot of money while they are suffering, this mentality is indeed difficult to correct.

"Hey, how great would it be if we could have such a phenomenal program?" Xu Zhaokui frowned.

At this time, Xu Zhaokui heard someone knocking on the door.

"Come in." He was a little impatient.

Seeing that it was Chen Xi who came in, he became even more impatient, especially when he saw that his eyes were bloodshot.

"Where did you fool around last night? Let me tell you, don't quit." Xu Zhaokui threatened Chen Xi: "Is the report ready?"

Chen Xi didn't explain either, but put a report on his desk first, and then said: "Boss, I have something to tell you."

"What's the matter? You said flash!"

Xu Zhaokui still had some impatience on his face.

But this is because Chen Xi has a good relationship with him. Otherwise, modern people are as smart as ghosts. Even some people who don't care about them will maintain a good thing on the surface and will not really tear their faces.

On the contrary, it is because they have a good relationship that they can show their temperament like this.

"Boss, I have a program idea on hand, can you submit it for me?" Chen Xi said.

"Creative planning? What kind of plane are you making?" Xu Zhaokui frowned and said, "Did you stay up late last night just to make this?"

Instead, he tried his best to make his tone sound serious: "Xiao Chen, I regard you as a friend. You have been in this industry for so long, and you should know what's inside. Many things are not that simple."

"Well, I mean... try it, this is indeed just a flash of my brain, but I feel that there may be a good market."

In fact, the TV station is also open to the public, and everyone can put forward their ideas, but without the help of people like Xu Zhaokui, it is difficult to really get into the eyes of the upper class.

"Sure, you can put it here. Xiao Wang and the others are out on location in the afternoon. You can go with them and ask if they can rent the venue for an extra month."

"Okay..." When Chen Xilin closed the door, she turned her head and said, "Boss, don't forget!"

After saying this, he quickly closed the office door, and sure enough, Xu Zhaokui threw a book on it.

Chen Xi stuck out her tongue, ready to go on location.

When he was out on location, he was thinking about this matter in his heart. In addition, there were two friends demanding debts at noon, which made Chen Xi a little upset.

There was even a person who directly broke up with Chen Xi, saying that if he didn't pay back the money, he would tell Chen Xi's parents.

This time it will be my life.

Chen Xi is from Central South. His family is near Fenghuang, and his parents are both farmers. It is quite remarkable to be able to give up his university and enter a TV station.

Chen Xi can't imagine how her parents would feel if they knew that she now owed more than 6 foreign debts.

At present, Chen Xi can only think about starting to tear down the east wall to make up for the west wall.

"Why don't we just move back to the staff dormitory?" Chen Xi began to think about it. The rent in the staff dormitory is relatively low, and it's easy to go to work, but over there, many people will call him on duty, which is very annoying.

"Just a few more days." Chen Xi had no choice but to say, "I moved out with great difficulty, so I'll borrow some money first."

Inside the office.

Xu Zhaokui was busy with work for a while, but he became a little interested in Chen Xi's idea.

Of course he also knows that Chen Xi is a little whimsical, young man...

But he has a good relationship with Xu Zhaokui, and Xu Zhaokui also feels that this guy is a bit talented no matter what, although he doesn't show off, but the accumulation is like something eaten in the stomach, and it will slowly come out at some point.

""If You Are the One", a dating show?"

In fact, Chinese dating shows have a long history. "We Met Tonight" appeared in the 90s of the last century. It has been popular for ten years, and there are many follow-up works, but they have been silent in recent years. Now everyone wants to follow the trend of "SUPER Girl" On the talent show, does this guy still want to take the lead?

"What's the point of doing a blind date show at this time?" Xu Zhaokui watched while complaining: "Besides, the main format of the blind date show has been limited. If you don't play tricks, no one will watch it. Impossible. And it’s easy to fall into script mode.”

But Chen Xi is still very professional.

Xu Zhaokui quickly saw Chen Xi's structure, which was very similar to a British variety show, and several questions were clearly stated in it:
Why should the audience watch it?
——Because this is a program created for "leftover men and women". In it, there are different types of female guests, which can satisfy the fantasies of different men and make different women find a sense of substitution. The same is true for male guests.Moreover, the positioning of the program is not to win the plot, but to use people to win.

Why insist on watching to the end?
——This is restricted by rhythm, constantly setting up suspense, constantly appearing small climaxes, and making the program full of dramatic variables.

What will you discuss with your friends the next day?
——Guest quotations, the appearance of female guests, the words and deeds of male guests... these are all things that can be discussed.Moreover, this is a program that is at least superficially selected by Shanghai, and it can also allow more people to participate in it.The era of national entertainment has arrived, and this kind of program can be regarded as emerging as the times require.

Why continue to watch the next episode?
——Everyone will still have expectations for the female guests, see when they will be taken away by someone, what kind of person they will be taken away by, and what they will say next, full of expectations.

... These few elements, Chen Xi explained very clearly, and it is indeed more logical.

Of course, after the real show starts, it needs more than just such a simple question... But at least, Chen Xi has already made a good start.

"Hey, don't tell me, it's really interesting!"

The more Xu Zhaokui looked at this program planning, the more interested he became. Originally, he thought Chen Xi was whimsical, but looking at it this way, it was really possible.

(End of this chapter)