Li You's Tang Dynasty

Chapter 103 Advertisement in Eight Waters and Five Canals

Three days later, Li You's first batch of soap and scented soap came out of the oven, including 100 million pieces of soap and 20 pieces of scented soap.

The cost of toilet soap and soap is four Wen and two Wen respectively.

Hehe, the cost is very low. But this is also because the purchasing power of Datang copper coins is not low, and the materials required for Li You's soap and scented soap are not very high, so the cost is so low now.

Li You plans to set the price of soap and soap at six Wen for one piece, ten Wen for two, and soap for three Wen for one and five Wen for two. The price is not low.

But why did Li You set the price so low? Li You never thought about making money from these things. Li You has his own way to make money. He created these properties just to cover up his way of making money and let himself earn money more reasonable.

So Li You doesn't need to make money in business, he just needs to be popular.

But soap and scented soap have already been made, so how can we make soap and scented soap popular? First of all, the price is low, and you must at least make it affordable for the people of Datang.

As for the price, Li You believes that there is no room for further decline.

So the popularity of soap this time should be second, and the second is publicity. In modern times, we have various publicity methods, such as Weibo, TV stations, the Internet, etc. But in ancient times, what publicity methods were there?

If you want to know, then you must know about Chang'an's surroundings.

Chang'an was the largest city in the world at that time, with an area of ​​84 square kilometers, a width of 9721 meters from east to west, and a length of 8651 meters from north to south.

As the world's first million-scale city, Chang'an City consumes a huge amount of water every day.

The domestic water of the ancient people is nothing more than two sources.One is well water from underground, and the other is surface river water, canal water or lake water.Since the exploitation of groundwater requires a lot of manpower and financial resources, surface water was the main water used in ancient times. This is also an important reason why cities should be located near major rivers.

It should be noted that the drinking water used by Chang'an residents is mainly ground water, which was a special case in the city at that time.This is because firstly, Chang'an has sufficient groundwater, and secondly, because there are so many dignitaries in the city, they dug many wells in Chang'an.

Although the common people do not have wells in their homes, every market and every temple has public wells that can be used. Therefore, residents mainly use well water for drinking water, and canal water for domestic water.

Therefore, Chang'an also has another name of "Wanjiajing".

These wells can be divided into brick wall wells and soil wells.The so-called "brick wall well" means that the wall of the well is made of blue bricks, and there are footwells for people to go up and down on the wall, which is convenient for dredging the mud at the bottom of the well at regular intervals.Its advantage is that it is relatively strong and durable, but the cost is relatively high, and generally only rich and noble people will use it.And those earthen wells are a hole about five meters deep that is drilled on the ground to draw water directly, saving money and time, and are mostly used by ordinary people.

The water consumption of ancient people is incomparable with the water consumption of urban residents today.In ancient times, there was no industrial water, and the domestic water consumption of residents was far lower than today's water.Therefore, despite the large population of Chang'an, the urban water network of "eight waters and five canals" and these numerous wells can fully meet the needs of Chang'an City.

Eight waters are surrounded by eight water systems, Jing, Wei, Hao, Feng, Chan, Ju, Ba, and Lao, and five canals are five canals including Qingming Canal, Yong'an Canal, Longshou Canal, Huang Canal and Cao Canal.

The publicity method that Li You thought of was very simple, that is, to send the women of Dunhua Square to wash clothes by the watersides of the major canals with soap and soap every morning.

Yong'an Canal is the largest of Chang'an's five canals. It has the longest length of more than 60 kilometers. It flows through many Lifangs in Chang'an West City and is the main source of water for the residents of Chang'an's outer city and West City.It feeds at least one-third of the residents of Chang'an, and is the most important canal in Chang'an City.

Li You sent about 40 people here alone.

Early in the morning, I just arrived at the edge of the Qingming Canal. The entire canal surface is sparkling and very beautiful. Women have children, women, and old people hold a wooden basin and a clothes-beating stick together, and then A bit of plant ash or acacia came to the ditch to wash clothes.

"Sister-in-law Wang, you are here!"

"Oh, Mrs. Cheng, you have to take care of that monkey boy of yours."

"Xiaoyi, come here quickly, I have a seat for you."

"Ah Xiang, you are here today too, didn't you just get married?"

Noisy sounds resounded throughout the Qingming Canal. At this moment, the women from Dunhuafang came. Just a few days ago, they were just refugees, curled up and sleeping in the huts. Now they can come here happily Qingmingqu washed clothes happily. Seriously, these women are really contented, so these women will also work hard to promote soap and scented soap to the nobles in their families.

Because only the soap and scented soap sell well, then they will have a good life.

"Mother Dezhu, what are we going to do later?" When they came to Qingming Canal, a young daughter-in-law quietly asked Zhao Dezhu's mother.

At this time, the old man laughed: "Silly girl, we just need to wash the clothes according to the method taught by the stewards, and the way we wash the clothes will definitely attract people to ask themselves.

At that time, we only need to clearly explain the soap, how to use the soap, the price, and what the purpose is, and that's it! "

"Oh dear Zhu, I'm afraid I can't explain clearly...!" The little daughter-in-law was a little scared.

Zhao Dezhu's mother laughed: "Then you just follow me, and you just follow me and learn what I say."

"That's great, Dezhu Niang, you are so kind!" The little daughter-in-law grinned without any burden.

Soon, the women in Dunhuafang also went to the Qingming Canal and began to wash clothes, but the women in Dunhuafang were different from the women who were washing clothes in Qingming Canal at this time.

At this time, each of these women has a clothes-beating stick in their hands, sprinkle some plant ash or acacia on the clothes, and then start beating the clothes, once and for all. To be honest, the clothes of the Tang Dynasty are not as strong as modern clothes. .

This kind of beating has a great impact on the life of the clothes, but you can't do it without beating, because although the plant ash and acacia can be soiled, the strength of the soiling is really not very good.

"Stab!!"

Immediately afterwards, a woman's regretful voice came out: "Another one is broken, hey!"

Helplessness is helplessness, but it should be hammered or hammered. I can't let my man and child go out in dirty clothes. Wait a minute, this dress can still be worn.

When everyone was comforting the woman, a burst of bubbles floated not far away, and there was some slight fragrance in the bubbles.

"What is this...?" A woman pointed, and everyone looked over.

　Advertisement is launched, asking for investment, only 9 people are enough for 100 people!

　　
　
(End of this chapter)