Chapter 109 Too Depressed
"Check it out for me, what movies have been released during this time."

Huang Yingtong thought of the expression on Su Ziyu's face without any anxiety, it didn't look like it was pretending: "What makes you so calm."

"Miss, the most discussed topic these days is the witch Blair, who is talking about the three people from Lingnan University going to Hanging Coffin Village."

"???"

Huang Yingtong's eyebrows tightened: "Why do you have something to do with Lingnan?"

"The film tells the story of three film students who went to a village of hanging coffins to investigate local legends about witches, preparing to make it into a documentary, but they disappeared mysteriously shortly afterwards."

"Where is the problem?"

Huang Yingtong thought back to Su Ziyu's words: "Is this his movie?"

Huang Yingtong's mystery deepened: "Impossible, how could it be his movie, making a movie is not just a matter of singing for a few minutes, it's only been a long time since the music industry was banned, and he has the ability to make a movie, where else will the funds come from? Come on, order me a Blair Witch."

If Su Ziyu knew that Huang Yingtong contributed a box office, he must be very grateful to her, and it would be no problem to even reimburse her.

"What kind of movie is this???"

Huang Yingtong stopped watching halfway through. Compared with the horror of the Blair Witch, Huang Yingtong was even more upset with Su Ziyu: "Using DV to shoot this kind of thing is simply fooling and deceiving the viewers. Has the film industry fallen? Can be released!~”

Thinking of this, Huang Yingtong was stunned.

Why is he laughing, are they not missing at all, but just for the promotion of the movie?Coupled with the news that he hired, the headlines he bought were hacked, isn't it?This is impossible! ! ! ~
if it is real.

Huang Yingtong suddenly felt like a fool, being played around by him: "Check for me if those three people are really missing."

this day.

Huang Yingtong went to the detention center to visit Su Ziyu again: "Do you think you are sure to win?"

"if not?"

"I have traced your route to the small town outside Hanging Coffin Village. Although you hired a driver to take you to the vicinity of Hanging Coffin Village, you also rented a car at the same time, so you didn't enter Hanging Coffin Village at all. , but walked around the periphery and left, and went to other places.”

clap clap clap.
Su Ziyu couldn't help applauding his enemy: "Go on."

"As long as I follow this line, I can find out where the three of them are, and then give them a sum of money to change their names and surnames, so that you will be mistaken for your cleverness." Huang Yingtong crossed her thighs while sitting: "Let you sit in prison, believe it or not."

"Can you tell me what time it is?"

"15."

"Do you need to cleanse me?" After Su Ziyu finished speaking, the door of the detention center was just opened: "Sorry, we made an oolong, they have found it, you can leave."

"Don't be sorry, I'm a good law-abiding citizen and I'm willing to accept all inquiries."

Su Ziyu said this to Huang Yingtong on purpose, and almost made her internally bleed out of anger: "Su Ziyu!!!"

"Here, do you want to send me off?"

"roll!"

Huang Yingtong held back her anger and left trembling.

"I almost forgot, you have to change your surname in the future, please call Su Yingtong." Before Huang Yingtong left, Su Ziyu did not forget to make up the knife, and she almost passed out.

Immediately afterwards, Luo Dong, Wu Bing, and Xi all came out of the detention center, answered the phone, and according to Su Ziyu, Lin Yaozai, Pan Wenwei, and Situ Xianchan, they were on vacation for more than half a month before they leisurely came out to refute the rumors .

This is not the case.

Everyone feels that their IQ has been insulted, but for Su Ziyu these are not the point, the point is the box office.

Not sure.

I checked and was shocked. As of yesterday, the box office has exceeded 4 million. As for foreign countries, well, Su Ziyu doesn’t know which link went wrong. His witch Blair failed to get out of Long abroad. Maybe Tianlong Film and Television’s strength is not enough. Bar.

But Su Ziyu knew it.

With their appearance, this fraudulent marketing is destined to be exposed, but it doesn't matter. The important thing is that he can make money. With the first fund, Su Ziyu can do many things, and this infamy has also come to an end. It wasn't Su Ziyu, but Tianlong Pictures was responsible, which Wang Guozhong didn't expect when he was full of money.

Facing the tide of complaints, Wang Guozhong was stunned. How did he announce the press conference for the screening of Dragon City Emperor?

"It's simply cheating the audience!!!"

"Refresh my three views, the marketing method of Tianlong Film and Television is simply insane!!!"

"It turned out to be a fake. Damn, I thought it was real. It's too cheating."

With the appearance of the three leading actors, countless viewers were powerless to complain. It turned out that all of this was fake, and they were simply deceiving their feelings. When other film and television companies saw Tianlong Film and Television's marketing methods, they held meetings one after another.

"Who can tell me, is the operation of Tianlong Film and Television considered a violation?"

"Half-truth, half-false, this is a marketing strategy. Who the hell came up with it? Is there a way to dig it out? This person is simply a genius."

"I'm afraid it's crazy to earn hundreds of millions of box office without using tens of thousands of costs."

This kind of film basically costs nothing, it only needs a DV camera, and the shooting method is even more unfamiliar, but there are countless viewers paying for it. Is this a loss of morality or a distortion of human nature.

"Boss, the plot of the movie is very simple: three students filming a documentary went to Hanging Coffin Village to investigate the local legend of the Blair Witch. There once appeared a murderer who killed many children in succession, claiming to be controlled by a witch. In order to explore the truth, Three students stepped into a witch-infested forest, but soon lost their way, and the three were separated from their companions. With the strange noises coming from the forest and the mysterious signs hanging on the trees, they faced unknown fears. .”

"In order to make people feel immersive, the camera of the whole film was shaken very badly, accompanied by hysterical screams and some empty shots that people can imagine, and finally the picture is completely black. After the three disappeared for a year, these missing people left It was only when the videotape was downloaded that it was discovered."

"This plot must have been intentional. In reality, the police found the "relics" of the three people too coincidentally. This plot just happened to be directly introduced into the marketing method and became part of the main storyline of the film. Tianlong Company specially made it for the film. I created a website with false police reports of missing students and interviews with residents near the witch-infested places. This method is very effective in the context of the current lack of channels to verify Internet information. Many netizens are not sure whether these reports are true or false. It also made the film a hot topic, and even entered the cinema."

"But Denon's publicity methods are more than that. The most admirable thing is that they never expose themselves. All publicity methods focus on one thing: to make everyone believe that "The Blair Witch" is a documentary of real events. This is an official promotional video, which is unprecedented in the Dragon Kingdom film industry. On the contrary, what they show are some horror and real clips without beginning and end, so that the audience has no idea that this is a promotional movie, and even put the movie on the screen. The information of the three protagonists in the database was changed to missing, presumed dead, and what was distributed in the major news media was not a propaganda poster, but a missing person notice, this method is simply genius."

"Every audience who stepped into the cinema to watch "The Blair Witch" thought they were watching a real documentary, but when it was actually released, Tianlong Film and Television had already reported the film frantically, and the film reviews and related articles were flying all over the sky. The audience already knew that they were watching a fabricated film instead of a documentary, but this has no effect at all. The film has successfully created a mysterious atmosphere that everyone must watch. The perspective, coupled with the fueling of the Internet buzz, brought the audience the horror experience of a lifetime."

"I just want to know a little bit, can I still copy it?"

"Boss, this copying is risky. It is not so much the success of the film as the success of the marketing, and such deceptive marketing has a backlash. The backlash is that we follow the trend and have a 70% chance to hit the street. This approach will definitely follow. Being spurned by movie fans, and then only being able to annihilate everyone, let alone have continued success, this movie has no winners except for the theaters."

"I have to try it anyway, I need to see your plan."

The success of the witch Blair in Hanging Coffin Village has made more than one film and television company follow suit. Su Ziyu returned to Shanghai, and this kind of deceptive marketing has worked for the first time. Those who followed suit must be sprayed like dogs: "Amen, bless them .”

(End of this chapter)

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