Age of Dreams

Entering February, although most people are resting during the Spring Festival, the workers at Mingxing Electronics and the Red Sea factory have not taken a break.

On the contrary, a large number of workers are working overtime in the wrong place, continuously producing DreamPad and DreamStars, and supplying them to fans all over the world.

DreamPad did not need Xiao Qi to worry about assembly and production. The state of the assembly of DreamStars by Star Electronics and Red Sea No. 2 Plant is getting better and better. After the Spring Festival, the yield rate has reached a new high, which is higher than the previous estimate in February. The output of 9 million units is even more. It is estimated that after 29 days of production, 10 million units are also stable.

It is worth mentioning that the limited edition DreamStars in pale gold and pink has been transferred back to the Fairy II Factory for assembly at this moment. The Star Electronics and the Red Sea II Factory are only responsible for the production of ordinary silver-white and bright black.

On the one hand, it is the need of hunger marketing. On the other hand, the popular version of DreamStars is the most important weapon to stand in the market. Therefore, the limited production capacity of DreamStars for the time being is insufficient, which is irrelevant to the overall situation.

Entering February, because the previous inventory was exhausted and the total production capacity was not greatly improved, the 10 million units were only released in two divisions, divided into half a month.

Such output, even in the face of strong sales pressure from Nokia and Motorola, is still in short supply.

In the second half of February, Nokia N80 and Motorola's A1600. The total sales volume reached 70 million, which shocked the media all over the world.

And then DreamStars and DreamStars were released one after another. It is still sold out without stopping, and it makes people exclaim that the era of smart electronics has come, and people's hungry demand for smart products is far from being saturated.

The Android Alliance is naturally bragging, saying that after half a month's journey with DreamStars for half a year, the next step will directly crush the two.

But it is not without words.

First of all, the cumulative sales volume of the Android Alliance before February 1st reached about 48 million, that is to say. In fact, in this half-month period, their shipments were around 22 million units.

At first glance, this data is absolutely stunning!

I am afraid that neither Fairy Company nor Apple can achieve such a sturdy result! !

But you only need to think of more than 50,000 specialty stores around the world, hundreds of thousands of cooperative sales shops, the sales of these 22 million units, but it seems not so dazzling.

Now Apple has more than 300 direct-operated stores worldwide, and there are even fewer fairy companies. Only 70!

If the two companies have as many sales outlets as Nokia and Motorola, I am afraid that the sales volume of 22 million will not be difficult, right?

Another point is that the Android store that opened on February 1st, the sales volume of the APP, is not a little bit different. Except for 300 to 500 million apps sold every day in the first few days, the remaining time is basically 20 to 30 million apps a day.

There is no other reason. Over 80% of the apps in the Android store are not too old. There is no playability, it can even be said to be dull. Fans who bought N80 and A1600 can scold their mothers.

There is no way for the Android Alliance. The prosperity of any application store will definitely have a process.

Don't look at how hot it is now and how unstoppable it is. At the beginning, Xiao Qi didn't spend less money on it as a foundation, and didn't worry less. Basically, it started to make a profit gradually after he began to invest in the market on a large scale.

There are only a few thousand companies in the Android store that are developing programs for them. Those high-priced companies can't produce products that surpass their own peaks for a while, and the attractiveness of the brand needs time to accumulate, so now it is bleak and deserted. , Is a normal phenomenon.

But looking at this situation, they can have at least 200 to 300 million Android phones in possession. It is a continuous and feasible approach to attract more developers with this number of users.

With such a large user base, as long as they don't mess around and resist a moment of loss, the rise of the Android store will definitely be unstoppable.

Fortunately, neither Nokia nor Motorola are impetuous people. They can also endure loneliness. Therefore, in the face of aggressive disclosure, they did not start fighting on their own, and on the contrary, they also fought against their shortcomings.

, Nokia and Motorola are certainly not completely passive. At least their announcement in mid-February that they will provide contract machines to 18 cooperative mobile communication operators around the world also makes Apple and the Fairy Company feel envied and hated.

Everyone knows that the first two models that mobile communication operators want to reach a contract machine must be DreamStars, but the problem is that they can’t even satisfy ordinary retail, and where do they have excess inventory to play with contract machines. ?

Apple is gradually making contract machines in small batches, and Fairy Company simply doesn't have one at all.

You know, Apple now has less than 8 million units in a month, and the Fairy Company has barely completed the output of 10 million units.

To meet the requirements of consumers and contract machines, at least a doubled output is enough.

But the problem is that both DreamStars and DreamStars are not cheap. They are high-end smartphone models. Both Xiao Qi and Qiao have to consider the issue of market saturation. If the increase in production leads to unsalable sales, what should be done with excess capacity? But it is also a trouble.

Of course, it does not mean that production will not be increased at all. For example, the Red Sea factory built by Guo Taiming in Daoyin is for the expansion of production capacity of Qiao's boss. The production capacity of this factory is expected to be 5 to 8 million units!

Qiao’s plan is very good. If the sales volume we see continues to improve, we will start with an increase of 5 million units until we double the output and ship 16 million units a month.

And the output of 16 million units per month can be maintained. In this way, whether it is an increase in the number of contract machines, or next year's replacement, or a cheaper and simpler version in the future, it can all be dealt with.

Xiao Qi is not in a hurry. DreamStars has only been on sale for two months now. The output of 10 million units is enough for the time being. In his plan, he wants to expand production capacity in half a year.

Neither Apple nor Fairy has prepared a contract machine for the time being, so mobile communication operators who are already extremely jealous naturally can only choose the two models of the Android Alliance.

Although in their eyes, A1600 and N80 are a little bit close, and they can't achieve the smooth feeling of DreamStars, but they can use 3G network anyway, and the Internet function is also good. It is suitable for everyone to use 3G network traffic to make money. .

Even Huaguo’s China Mobile has also directly signed a contract with the Android Alliance and announced that it will launch a "0 yuan contract machine" in March, which has greatly attracted attention.

"Buying at 0 yuan" is just a gimmick. In fact, it is more expensive than if you buy it alone.

But this kind of gimmick has always been a relatively successful gimmick. It is said that the customers who go to Yixun's store to inquire every day are endless.

The number of Huaguo Power and Huaguo Lianhe, who had signed the contract with Xiao Qi, was a little unstable at this time. Both Kang Yuanjun and Gu Weikang called Xiao Qi several times after the Spring Festival to inquire about their contract machine.

Their family has 10 million contract machines, and the other has 5 million. The sooner they supply the market, the more they will be able to occupy the market. They can never reach a contract in advance. Instead, they were taken over by the latecomer, Hua Guoxun, right?

While Xiao Qi dealt with them, he couldn't help smiling bitterly in his heart.

It's not that he didn't think that he still has contract machines in his hands, not only domestic ones, but also the contract machines of Japan's SoftBank Group.

But it will be the super earthquake in May soon. All his energy will be to prevent more deaths and save the wounded after the earthquake. The expansion of production capacity should also be a matter of June, and now it is still a bit inappropriate.

Which is more important, earning money or being robbed, is a question that Xiao Qi doesn't even think about.

It has to be said that Xiao Qi is bluffing again.

Just like last time I was unwilling to build the site of Rongcheng and the Shangri-La district in advance because I was worried about the earthquake.

In the end, Yu Shanshan's words woke him up.

"I heard that Star Electronics ~www.readwn.com~ is ready to merge two more foundries. Consumers have this demand, and Li Xiaochao has this expectation, why not let him give it a try? Anyway, for us There is no loss, even if DreamStars cannot sell so much, it can be used as an advance production reserve!"

Xiao Qi suddenly realized.

The earthquake occurred in Shuchuan, and it had little effect on the eastern part of Guangdong.

In addition, there are countless OEM factories in Nanwan. They don't need to be like Rongcheng. They all have to start from scratch: building factories, purchasing equipment, recruiting and training workers, trial production, etc. A whole set of processes is not needed!

You only need to spend money to buy a ready-made mobile phone foundry, and you can use it with a little training. What time and energy are spent! ?

"Then open an assembly factory with an assembly capacity of 50 million units a year!"

Xiao Qi, who can be described as "insight", made a decision without saying a word! (To be continued. If you like this work, you are welcome to come to the starting point () to vote recommended votes, monthly tickets, your support is my biggest motivation. Mobile users please go to read.)