Age of Dreams
Chapter 203: Compromise
Relying on its strong strength, INTER has slowly begun to accept some orders. Although the price is high, but because their quality does pass, Motorola, Vodafone and other companies are also using their chips.
But Xiao Qi knows that the focus of INTER has always been on computers. This super market of 200 million units per year is 90% of INTER's center of gravity and will never give up.
Therefore, even in 2013, INTER has not made great achievements in the mobile phone industry. It has to be said that their changes in innovation are really too slow and dull.
A GPU that cannot achieve high-precision technology and lead the trend will naturally not be recognized by Xiao Qi. People imagine that technology will be the overlord of GPU graphics processors in 2013. Of course, Xiao Qi’s tablet computer must use the best.
"Sorry, the GPU with imagination technology is something I have decided and cannot be changed." Xiao Qi looked at the four of them seriously, "I like the best products, such as your company's CPU, such as the GPU with imagination technology. , Such as Corning's tempered glass, etc., instead of just putting it together, this is an insult to all high-tech technicians."
"it is good!"
Passy couldn't help but applauded.
Although he doesn't know what the result will be, he absolutely approves of Xiao Qi's insistence on using good things and technology to make products.
Technicians are not the same as company managers. They want to use the best for everything, regardless of cost issues.
As a result, companies with technicians as managers usually go bankrupt because they are not good at controlling costs.
This is why professional managers in Europe and the United States are so prevalent that they hand over technology to technicians. Give sales to sales staff...In other words, leave professional things to professional people to complete. Don't assume that you are shouldering all your tasks. This is the way to the company's success.
Hong Kong's HSBC Bank is a typical example.
In 2012, when the global banking industry was sluggish, their annual profit reached 25 billion Hong Kong dollars or more, but this financial news immediately caused their stocks in European and American stock markets to plummet.
Except for a little bit of financial application rules and some tricks, the real profit of HSBC is actually more than 15 billion.
But why did their stocks fall?
Very simple, because HSBC is not only a bank. They also do insurance, car dealership, real estate, mining...anyway, they do it all.
What do Europeans and Americans like best?
Favorite professional company. For example, Apple, you specialize in electronic products; Microsoft specializes in Windows, and Cisco specializes in network communications...
What do they hate most?
I hate the kind of company that doesn't do business properly and wants to do everything.
Therefore, HSBC Bank was sadly reminded that it was clearly making a lot of money, but it was cast aside by large, medium and small institutions, as well as private investors. Within a few days, the stock fell by several billions.
After learning from the pain, HSBC finally announced in early 2013. I will sell insurance companies, real estate companies, mining companies... and so on that have nothing to do with the main business of the bank. I will concentrate on my own bank, but the stock price has gradually risen instead.
All right.
The topic is a bit distant.
Passy's applause did not change the minds of Rediro and Fisher. When they heard Xiao Qi say this, they still shook their heads and said they couldn't do it.
"What I promised just now was 10 million US dollars. If you find it difficult, how about I increase the patent license fee to 15 million US dollars?" Xiao Qi looked at them in time and said, "Every piece Patent money for chips. It’s not impossible to talk about it."
The four of ARM's eyes lit up at the same time.
Unexpectedly, after being so reserved, they immediately increased the price by 50%, which is such a big deal!
Xiao Qi couldn't do it either. The CPU chip integration that can adapt to tablet computers cannot be done by MediaTek, nor can the University of Electronic Science and Technology. ARM is a unique business. Of course, the initiative is not in your own hands, you can only grit your teeth and impress them with the greatest price.
Of course, smart phones and tablet PCs have not yet risen, even if ARM has already made Apple's NE chips. And they have authorized them to produce and develop themselves, but they still don’t know how much benefit there is.
So don't look at Xiao Qi spending a lot of money now, when the tablet computer becomes popular, you will find that all these efforts are worthwhile.
It can even be said that even after the popularity of NE, if Xiao Qi only came to ARM, the price would not be tens of millions or ten million US dollars, at least 20-30 million US dollars starting price, each chip does not cost you three or four dollars. , It is absolutely impossible.
"Fifteen million dollars!!"
Carlos can't breathe smoothly. If this business is negotiated, he, the little manager in charge of negotiations, will also have a great credit.
Therefore, he stared at the deputy general manager and general manager, expecting an "OK" from their mouths.
Of course, Redillo and Fisher wanted to say "OK" right away, but after all, they are time-tested figures. Knowing such an important matter, they should never decide on their own. They still have to communicate with the domestic headquarters.
So Rediro said sorry, then turned and walked to another room.
Ten minutes later, Xiao Qi, who was chatting with Passy and others about the microprocessor chip, was a little disappointed when he saw Redy Rolla come back with a face.
"I'm sorry, Mr. Xiao." Redillo sighed. "What we can do is to improve and integrate any other technical aspects you propose. Only imagine the GPU. Our head office does not agree to install in ARM. On the CPU chip."
"I see, I don't know if another method will work."
Someone with such a high IQ ~www.readwn.com~Where would they only prepare one plan, and seeing that this is not enough, he immediately threw out the second plan: "You designed the CPU according to my requirements, but spared it? The location, interface, and solution of the GPU, let me take it back and assemble the graphics processor myself."
"That's OK?"
Percy almost stared out in surprise.
"Why not?" Xiao Qi shrugged, "Since they are unwilling to do it, they will not do it well, but the reserved program connections and plans, etc., will be done according to the imagination technology I purchased...Anyway After you sell it to me, how I assemble it is my business. It will never be because I want to use the GPU of imagination technology. You will not sell me the CPU chip technology, right?"
Rediro also felt like being thundered.
Xiao Qi is right. ARM's chip technology is open. As long as you give the license fee, you can change the chip any way you want, and there is no problem.
If no changes are allowed, isn't it the same as INTER back then? (To be continued. If you like this work, you are welcome to come to the starting point (m) to vote for recommendations and monthly tickets. Your support is my biggest motivation.)
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