Age of Dreams
Vol 2 Chapter 2193: Excess output
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With so many people in the family, Xiao Qi himself was not so busy.
Except for sleeping in the nursery of the two wives in turn, accompanied by his wife and daughter, he basically couldn't get in during the day.
Therefore, Xiao Qi also visited the company from time to time during the day to deal with the accumulation of official duties.
The most important task at present is of course the launch of drea.
It's already February 5th, and it's the 16th lunar month in a blink of an eye, and it will be the Spring Festival in two weeks.
Fairy Company is expected to start the first round of online reservations on February 15th, and strive to complete the distribution within one week at the directly-operated stores.
Now the stocking has reached the most critical period. Whether the production task can be successfully completed depends on the continuity of production during this period.
Faced with Xiao Qi’s question, Dai Xian seemed confident, “Several factories are very serious. Up to now, the first pre-sale of 30 million drea has been completed. Wait until February 15th to add more drea. The output of 10 million units is absolutely no problem."
"Oh?" Xiao Qi became interested when he said this. "How to do it, talk about it."
"The most powerful thing is Guo Dong's Red Sea factory." Dai Xian said eloquently, "Their factory was the first to achieve a yield rate of over 95%. Although there is still a gap between the perfect 98%, Dong Guo still insisted. Working in three shifts? The overtime pay for workers has been doubled, making the workers more motivated, and the output has reached the set 10 million a month."
Xiao Qi smiled and nodded.
No matter how big the shortcomings of Guo Taiming are in stingy and harsh, Guo Taiming is trustworthy in terms of foundry, saying one is one, only for you to complete more tasks, never delay or fail.
He also relied on these advantages to defeat foundries in other countries. Became the number one foundry in the world.
Originally, when drea was produced this time, Guo Taiming assembled at a normal speed. By February 15th, there will be no delay.
But after he saw that Xiao Qi had more demand for drea's output, he decided to assemble Xiao Qiduo's machine to produce drea so that Xiao Qi could sell it globally.
To be honest. Except for the original Dreampad, which must be released before the e-release, Xiao Qi was a bit too hurry for the rest of the release time.
After testing in the laboratory, it will have to go on the market within a few months, which makes the foundry feel a little caught off guard.
Because the entire foundry process is very serious, it takes a long time to delineate production bases, build bases, purchase equipment, recruit and train workers, trial production, and train skilled hands... etc., and it takes a few months to form an assembly. Scale and then go public directly. That is, the Red Sea factory is the main force.
But Xiao Qi couldn't help it.
In order to make the industrial layout as early as possible, he had to hurry in this way.
Now is no longer the time for the previous life, the smart phone has been greatly changed under his drive.
No one can guarantee that price killers such as Xiaomi, the king of mid-range mobile phones, will appear in the market ahead of time.
Xiao Qi has allowed e to take the lead in smart phones. If it is taken advantage of by others in mid-range phones, then Fairy’s superior position can hardly be said to be gone. But it will definitely be greatly affected.
So it is much better to do it in advance than to slow down.
Even in the meantime, I will suffer some monetary losses. Xiao Qi also felt that it didn't matter.
In any market, it is the best time to make money when a monopoly is formed.
This time making the first batch of drea, Xiao Qi gave Guo Taiming a full subsidy, 110% of the parts, and a lot of salary increase.
As a result, Guo Taiming's progress this time was much faster than Xiao Qi requested. I must have paid part of the money. This is a lot of favor.
"In addition, the Star Electronics and Yinhuang Electronics from Hong Kong are also very motivated. They have completed 90% of the set tasks. It is estimated that there will be more production in the future." Dai Xian continued: "Don't look at Boss Yan and Li. The second son has been in this industry for a short time. But he is very serious about his work. They will inevitably come here every month, at least for a week in Rongcheng. Moreover, their employees’ evaluation of the company is even better than that of Guo Dong’s Red Sea factory."
"Why is this?" Xiao Qi asked in surprise.
"The key lies in the advanced equipment of the factory, as well as the dormitory, catering and entertainment facilities provided by the factory, which allow employees to relax during their breaks." Dai Xian laughed. "I heard that the workers at the Red Sea Factory and Xindian Technology have been off work a lot. There are also places to go to them. For example, football fields, basketball courts, badminton halls, video game halls, etc., are all very popular."
"Guo Dong has made progress in salary, but in these additional aspects, he is still so stingy." Xiao Qi also laughed, "but it's good, everyone can play harmoniously, which is also a manifestation of the integration of the factory system. . You give me a report and I will help them buy some supplies."
"I know."
After accepting the promise, Dai Xian said, “As for the remaining new electronics technology, they have not little experience, but they are not strict enough in controlling the quality of assembled products. They have been sent back several times by our quality supervision department. But their attitude Not bad. After these few times, the yield and speed have improved a lot. It is estimated that after the Spring Festival, at most May, they will be able to keep pace with Mingxing Electronics and Yinhuang Electronics."
"Their habits are not as good as the factories in eastern Guangdong." Xiao Qi said, "Don't look at the small factories in the southeast bay of Guangdong, but they all survived the harsh fight. Each has its own characteristics, and each has its own management advantages. In this regard, the factories in Hong Kong and Baodao have done a good job."
"Yes, if it weren't for the strict requirements of our fairy factory from the beginning, I am afraid it would have more or less such problems." Dai Xian had a proud taste when he said this.
Whether it is drea or drea, the best product assembly quality is assembled in Fairy One, Two, and Three factories. As an old employee who started working at Fairy One Factory, Dai Xian looked at the various limited quantities produced by his own factory. The edition of the boutique, naturally has a natural pride.
When Dai Xian left, Xiao Qi began to ponder.
Dai Xian is a very honest technical talent. Xu Weihong recommends him to manage the fairy factory because he understands him.
He said that if 40 million drea can be driven out on February 15th, there must be no problem.
There are 10 million more drea, Xiao Qi will now consider where to put them.
The three giants, China Mobile, Lianshu, and Dentsu, this time only get 1 million contract machines each. In the face of the number of bookings exceeding 50 million, a total of 3 million contract machines are simply connected. Splashes can't even rise.
Compared with the high-end contract machines of Dreamstars and e, the low-end version is only 1999, and the high-end version only costs 2399, which is completely affordable for the general population.
Like all previous sales, drea's machine was placed in the fairy direct store as early as the day it was released for everyone to experience.
The super-high popularity and praise rate have made many middle-aged people interested in this smartphone. Anyway, many of them are using mobile phone packages for mobile services, so a free replacement model is compared to their own. It is much more worthwhile to spend one or two thousand on a mobile phone.
That's why there are up to 50 million bookings.
But Xiao Qi does not intend to give the three major operators, because he will use this to attack foreign markets, especially the Asian region.
Originally, he planned to reduce the number of drea sold directly every month after two or three months, with a monthly share of 25 million, leaving only 15 million as direct sales, and the remaining 10 million as contract machines. sell away.
Xiao Qi does not expect to occupy the contract machine market in Europe and the United States. There are e, Microsoft, and Samsung markets. What he likes most is the now inconspicuous Asian market, especially Southeast Asian markets such as India, Malaysia, Thailand, the Philippines, etc.~ www.readwn.com~Well, as for whether there is Indonesia in the world, Xiao Qi directly ignores it. Indonesia does not even have a direct store or an authorized distributor. If they want to buy the products of the Fairy Company, they can only buy it from Buy from other channels.
The current 10 million units are easy to distribute. 1 million units from South Korea, 3 million units from India, 2 million units from Malaysia, 1 million units from the Philippines, 1 million units from Thailand, and 1 million units from several Central Asian countries. , Bangladesh, Sri Lanka, etc. have also come to 1 million, which is easy to digest.
But the key is a continuity.
You can’t sell it out this month and it will be out of stock in the next month, right?
But the problem is that these 10 million units were originally an unexpected gain, and there will be no more than that next month, so how to distribute them should not be hasty.
The increase in output does not come all at once. You need to observe for a month or two, and then slowly increase the output after seeing the consumer's reaction. This is the behavior that is most in line with the laws of the market.
Even if the Fairy Company is so powerful, blind expansion is not good! (To be continued...) R1292
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