Age of Dreams

Touch screen: including the overall touch screen, microcontroller and other system modules, the overall performance is more than 12% of the existing touch screen, the price is 38 US dollars, the performance can be improved by more than 10% per year, but with it is 5% per year Price increase.

LCD panel: Material TFT-LED material, performance is more than 10% of the existing LCD panel, the price is 50 US dollars, the same performance can be increased by more than 10% per year, and the corresponding annual price increase of 5%.

Flash memory chips: Dynamic DRAM is upgraded to 1GB, but the price is only 23 US dollars, NAND 16GB is priced at 26 US dollars, 32GB is priced at 50 US dollars, and 64GB is priced at 102 US dollars.

Camera: 5 million pixels, 4.5mm thickness, 2.5 US dollars each.

Tempered glass: The performance comparison is similar to Corning's LLA, but the price actually dropped to 4 US dollars, a full reduction of 20%.

Okay.

Except for the CPU, GPU, wireless chips and battery packs that they are not good at, LG has taken out almost everything they can do, and the price is very attractive, so that the average cost of Xiao Qi's DreamPad has dropped by at least 10%!

No wonder Quan Zhenguang has a confident face. It seems that LG's intelligence department is also very powerful. The understanding and exploration of DreamPad components are basically speculative.

However, Xiao Qi had his own calculations.

Although finding a few more suppliers is one of Xiao Qi's most important tasks in the recent stage, it does not mean that he is willing to rely on one supplier so much.

It is very dangerous to allow any supplier to occupy half of a product. This is also the reason why the theory of "don't put eggs in the same basket" that is highly respected by foreign countries prevails.

Suppliers can only become suppliers. They should not be allowed to play a greater role, which in turn will affect the normal production and marketing of products.

So even though LG's products have the double temptation of quality and price, Xiao Qi just chose the camera, touch screen, and flash memory chip to talk about.

Cameras and touch screens are LG's most proud of technologies, and Xiao Qi really urgently needs them to join the supplier camp, but flash memory chips are different. Most of it is out of consideration of monopolizing the market.

As early as the year before last, in 2005, Apple’s Tim Cook signed a long-term supply contract for DRAM and NAND chips to South Korea’s Samsung and Hynix at a high price of US$1.25 billion, almost monopolizing the two companies. Capacity.

This is why the last time Xiao Qi went to order the flash memory chip. Samsung can only squeeze out a small amount of NAND chips, which are still large-capacity, but cannot sell the rest of DRAM and NAND chips to Xiao Qi.

Why did the IPAD in the previous life have been fascinating for three or four years, but still no one can shake their status?

Even NE, Samsung and other companies with higher technical content have caught up!

A large part of the reason. It is precisely because Apple has almost monopolized 70% of the high-end flash memory chips in the market, other companies have no way to find the production capacity of this key component. Reluctantly, Samsung relied on its strong strength to squeeze out some production capacity and developed into The second place for tablet computers is only a small share of the East Asian market.

Originally, Apple would replay the old tricks in 2009, and once again signed long-term supply contracts with Toshiba and Bilda. As a result, they completely completed the monopoly of flash memory chip layout, but Xiao Qi rushed ahead of them. He first ate Toshiba's NAND flash memory chips and Bilda's dynamic DRAM, and had already won a step.

Now if Xiao Qi continues to eat LG’s production capacity, 90% of high-end flash memory chips will be monopolized by Fairy and Apple. The rest of the companies that want to enter the smart tablet computer can only sigh with excitement. But there is no way to catch up.

LG deliberately wants to please Xiao Qi by supplying parts, so as to slowly obtain the access card for the smart age, so Quan Zhenguang who is sent is the decision maker of the LG Electronics Department. You have the right to make decisions yourself.

Xiao Qi again sincerely wanted to buy parts, so the two parties only spent a whole morning and basically reached an agreement.

The price of the entire module for the DreamPad-sized touch screen is 36 U.S. dollars.

The price of 1GB of dynamic DRAM is 22 dollars, the price of 16GB of NAND is 28 dollars, and the price of 32GB is 48 dollars. 64GB is 100 dollars.

The 5 million-pixel camera has a thickness of 4.5mm, and the price is set at 2.4 US dollars. The pixel is increased by 1 million per year, and the price remains the same.

The three types of first-level parts are all signed five-year contracts. Among them, the three types of flash memory and touch screens each have 30 million sets per year, and the camera is 60 million sets per year because there is one front and rear camera.

Basically, Xiao Qi signs contracts with suppliers for a period of about five years, and the number is only about 30 million sets.

The reason is that in five years, the Fairy Company should be stronger, and there will be no need for long-term contracts to protect their own interests. At that time, it should be them who come to Xiao Qi to sign a long-term contract.

The problem of booking the number of sets is simpler. For example, a month ago, Xiao Qi easily increased the number of orders.

When most of the production capacity is occupied by the fairy company, suppliers will naturally be willing to continue to cooperate with familiar partners instead of selling a small amount of expanded production capacity to others.

When signing the contract, it was not Xiao Qi that was happiest at UU Reading www.uukānshu.com, but a group of LG executives.

On the surface, LG's net profit may not exceed 5% in this order, but the business should not only be calculated based on the current economic account.

After the great success of the LG Chocolate mobile phone, LG actively followed Samsung and developed its own mobile phone. Now it seems that smart phones are an absolutely inevitable trend. How can LG not fall behind? They say they are making money, even if they are losing money, they have to pay this necessary cost.

From a long-term perspective, LG, which has received a huge amount of resistance, can use this order to exercise and improve its technical and production capabilities, and lay a solid foundation for the future expansion of the intelligent electronics era.

Then, South Korea has implemented an incentive policy for this kind of export. Taxes have been reduced a lot, and subsidies will be given in other areas, which will benefit LG as a whole.

Therefore, people who do business, especially such large multinational groups, are not stupid, all have their own plans! (To be continued. If you like this work, you are welcome to come to the starting point (m) to vote for recommendation votes and monthly tickets. Your support is my biggest motivation. For mobile phone users, please go to m to read.)