American comics: I drew Superman during the Great Depression

[Ability—Heat Vision (Black Iron)]

[Ability description: Superman can use his eyes to shoot high-temperature beams converted from the solar energy stored in the body, which is powerful enough to ignite and melt most items. 】

Positive World, New York.

Churchville, Fisher-Price toy manufacturing plant.

"Mr. Colin Looper, are you okay?"

Herman Fisher noticed Colin stopping behind him, and then asked with a concerned look on his face.

"fine."

Shaking his head, Colin released his palm from his eyes and said it was nothing.

Fortunately, his ability in the positive world has always been suppressed.

The unlocked [Heat Vision] only made Colin feel his eyes slightly heated, and then quickly cooled down.

It did not recreate the classic scene of a certain massacre of civilians.

Hearing Colin's answer, Herman Fisher nodded and did not ask any more questions on this issue. He quickly led Colin to Fisher's toy production factory.

It is said to be a factory, but in fact it is at most a small workshop.

Fisher-Price Toys at this period was still in its early stages. A few months ago, the three founders of the company participated in the American International Toy Fair in New York with 16 wooden toys and gained some fame. And he sold his first toy - Dr. Doodle - at the exhibition.

"The Point Guard Is Here"

However, under the shadow of the Great Depression.

Industries across the United States were hit, and Fisher-Price, which had just been established, was not immune to the disaster.

The new series of toys they produced did not receive an enthusiastic response from the market.

This put Fisher-Price on the brink of crisis. If the company failed to succeed in the subsequent generation of toys.

Then, the company is likely to go bankrupt.

In the toy workshop, you can see several men and women gathered around the table, having a heated discussion about the toy models in their hands.

Several people were Fisher-Price toy workers and founders of the company.

"Guys, we have guests."

Looking at the people arguing, Herman interrupted them and reminded them.

Hearing Herman's voice, the three people in the toy workshop stopped arguing. They looked at each other, looked at Colin who was following their friend, and cast a questioning look at Herman.

"This is Mr. Colin Looper, owner of The Courier and author of Superman."

With everyone watching, Herman introduced Colin behind him.

"The purpose of his visit this time is mainly to discuss the issue of Superman's patent rights."

When talking about patent rights, Herman deliberately emphasized his voice.

"Superman?"

"I don't think..."

Recognizing the meaning of Herman's words, a woman in her thirties and forties wearing glasses in the toy workshop spoke.

"Margaret."

However, before she could say anything, the man on the side stopped her.

Faced with her husband Owen's obstruction, Margaret's brows under her glasses couldn't help but frown, but she still gave up her objection.

"This is Ms. Margaret, who is also Fisher-Price's first design art director. Fisher-Price's previous exhibitions and first-generation toys came from her design concept."

Following Colin's gaze, Herman made an introduction.

After hearing Herman's explanation, Colin nodded, feeling somewhat clear in his heart.

No wonder, the other party's attitude just now was a bit strange.

"So, Mr. Colin Looper, what kind of toy are you going to have Fisher design for your Superman?"

As Herman's introduction ended, the woman standing on the other side spoke, asking, and at the same time reported her name.

"You can call me Helen."

"Ms. Helen, can you let me see the toy you just made?"

Colin did not answer Helen's question directly. Instead, he glanced at the little man on the toy workshop table with interest and asked.

"sure."

Faced with Colin's request, Herman nodded. At the same time, Owen, who was standing in the workshop, immediately picked up a rough little man toy and handed it to him. At the same time, he did not forget to explain: "These toys are little "We're still in the design stage, so we just made some prototypes to see how they work."

"Thanks."

After thanking Owen, Colin reached out and took the villain.

The toys of this period were mostly made of heavy metal parts and jack pine (yellow pine), and the details and decoration were far less exquisite than those of later generations.

The same goes for the little man in Colin's hand. It is carved from yellow pine wood, and a little detachable movement is added to the toy's limbs to make the little man more mobile.

After taking a look at the little toy in his hand, Colin showed a faint smile on his lips and said sincerely: "It's a very good toy. I believe the children will like it."

Faced with Colin's praise, even Margaret's expression softened a lot.

Putting the toy figures in his hands back on the table, Colin looked at the rough-made figures on the table and finally revealed the purpose of his trip: "From this figure, I have fully seen Fei's work. Snow’s ability in toy making, so I would love for Fisher to make the first Superman dolls.”

"I promise, Mr. Colin Looper, you will not be disappointed with this decision."

Hearing Colin's words, Herman's tense expression finally relaxed. He loosened his fists that were clenched because of nervousness, and at the same time, he opened his mouth to assure Colin.

Being able to obtain the patent manufacturing rights of Superman toys is no less than a life-saving straw for Fisher at the moment.

Colin's method of selling the patent of Superman toys.

Thanks to Walt Disney, after all, if Disney is second in terms of peripherals, no one dares to say first.

From toothbrushes to small kitchen sinks, anything you can think of or can't think of, Disney can make peripherals. Anyway, as long as you dare to pay, Disney will dare to grant patents. As for the final product, I have already received the patent fees. If the peripherals become popular later, Disney will still have money to get.

Colin was deeply touched by Walt Disney's crazy practice of licensing peripherals.

Although he couldn't do it like Disney, in 1932 during the Great Depression, he licensed peripherals with more than 800 companies in just one year.

But, he also got inspiration from it.

He approached Fisher-Price, which was still in its early stages, and negotiated the production of Superman toy peripherals.

In the initial toy authorization, Colin only released the production rights of Superman dolls, which means that Fisher-Price cannot use Superman's patented image on other toys of its company except for the dolls.

This approach not only protects Superman's patent from being abused by the other party, but also mixes Colin's purpose.

Thinking of this, Colin's eyes lingered on the little man toys of Fisher-Price Toy Workshop.

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