Another World’s Fruit Tycoon
Chapter 110: Magical advertising
"What are you talking about."
"The sales volume of Tongcheng No. 1 has been good recently, but the popularity of our brand is still too low. I plan to take 500,000 from the company's account and do a brand marketing."
"We already have 500,000 in the company's account?" Zhou Kun did not expect the sales of Tongcheng No. 1 to be so good. After all, he thought that the majority of the juice factory's profits had taken away the payment for his oranges.
"Zhou Kun, you are also the legal person of the juice factory anyway, please be serious, are you reading the daily newspapers sent to your mobile phone every day?"
Regardless of the small scale of Kunyuan Juice Factory, Qian Lina's work is still very formal. Every day, Xiao Cai will make a daily report and send it to Zhou Kun for the accounts in the factory.
Zhou Kun did not dare to tell her that she had blocked the news of Xiao Cai, so she had to deal with it casually.
Listening to the perfunctory attitude on the other end of the phone, Qian Lina knew that Zhou Kun definitely did not know the specific situation of the juice factory, so she said: "I have done all the plans for brand marketing. One of the main channels is the TV on the Tongcheng bus. Advertising, 300,000 a month."
"There are also several billboards on major subway platforms. This is a bit more expensive. An advertising space costs 30,000. I only rented the five stations with the largest traffic for a total of 150,000. There are also design fees for some advertising companies. For the first marketing expense, 70% of the revenue in the next month will be invested in the marketing plan budget. I have to make it clear to you in advance. The quality of our copper orange No. 1 is nothing to say, and now it’s almost a reputation. I'm out. What do you think of me?"
"Okay, you can just look at the arrangement."
At that time, Zhou Kun just wanted to find a channel to consume the oranges he brought back from another world, and didn't want to make the stall so big, but since Qian Lina became a shareholder, her desire to make money was not something Zhou Kun could stop. Zhou Kun I am also looking forward to what scale Qian Lina can make Kunyuan Juice Factory into.
Forget it, let her go.
It is precisely because of Zhou Kun's casual attitude that led to a vigorous juice marketing case that swept Copper City. On the second day, Zhou Kun got feedback on the Tongcheng No. 1 marketing case from various channels.
Xu Yang was the first to call Zhou Kun: "Kun'er, your Tongcheng No. 1 advertisement is so dirty, did you think it?"
"What soil? What are you talking about?"
"Don't you know? It's your ad, which is scumbag and even magical. I thought it was you who came up with it. I wanted to laugh at you."
"Advertising? Qian Lina is in charge of the entire juice factory now, and she also manages the advertisement."
"Do you really feel relieved to hand over the entire juice factory to her? Are you afraid that the factory will become hers by then?"
"She has a copy now."
"Did you give her the shares back? I said Zhou Kun, are you stupid, what do you just give her shares?"
"People paid 200,000 to buy a production line."
"200,000? How many shares would you give her 200,000?"
"20% of the shares, what's wrong?"
"20%-why don't you think of me about this kind of money picking? Or is it that you are in love with someone else's girl, and then you want to marry the shares back?
"I'm **** you, but you know that I am not the material for business. This juice factory is not big in my hands, and it will cost you a million dollars a year. It is better to give Qian Lina some shares. This juice If the factory is made into tens of millions in her hands, wouldn’t my 80% be millions? You won’t count this account?"
"I'm not your favorite dog anymore. If you have money, you can give it to Qian Lina. You can't even think of me. Why don't you come and dig me? I'll be the director of you!"
Zhou Kun knew he was joking, so he refused: "Sorry, you can't beat her."
"Oh, man."
"Do you have anything else? I got a call."
"Nothing else, it's just that someone told me just now that I missed a few million, which is a bit uncomfortable. Please don't contact me recently."
Zhou Kun is not perfunctory Xu Yang, he really has a call coming in, it is the call of Huang Huang.
"Xiao Zhou, your juice advertisement is really good. Many people in our community have noticed it. Everyone is talking about it. If you want me to say this is the right way, your juice is so good. You should start the advertisement and let The entire Copper City knows your Copper Orange One."
Huang Fang is very satisfied with the advertisement of Tongcheng No.1. She always thinks that Zhou Kun’s juice is fragrant and the alley is deep. After hearing Zhou Zhaodi said that her niece bought two more production lines, there is basically no problem with the supply now. Almost beaten the brand's reputation.
Mrs. Huang's views on advertisements are completely opposite to those of Xu Yang, which makes Zhou Kun very curious about the advertisements made by Qian Lina.
What kind of advertisement would make Xu Yang feel magical and make the old ladies full of praise?
Zhou Kun turned on his phone and searched for Tongcheng One. Now that the Internet is very developed, even small advertisements on local channels can be found on the Internet.
Zhou Kun clicked on the advertising video, and the provocative advertising words began to sound in an instant: "Chinese New Year~www.readwn.com~ Drink Copper Orange One! Friends have a dinner, drink Copper Orange One! Family party, drink Copper Orange One number!"
The key is that there are only three slogans in this advertisement, and they have been repeated three times. In addition, in various scenes, the characters in the advertisements holding Tong Orange No. 1 smile particularly brightly. Looking at the extra stupidity, it is no wonder Xu Yang wants to say this Advertising magic.
Zhou Kun did not expect that Qian Lina’s advertisements would be of this type. Could it be that the aesthetics of the overbearing female president is crooked?
Zhou Kun made a phone call to Qian Lina, wanting to remind her about the advertisement.
"What do you think of my advertising soil?"
"No no, but I didn't expect that the advertisement you mentioned before was in this style."
"Just wait and see, there are still some plans that haven't come out yet."
I have to say that the magical advertising slogan is still very eye-catching. At least up to eighty old ladies and children down to three or four years old are aware of such a product as Tongcheng No.1.
Many children even learned the exaggerated tone in the advertisement. The milky voice shouted the copper orange number one, and the parents laughed at the back with stomach pain.
The most obvious place after the advertisement was broadcast was that the sales of Tong Orange No. 1 in major hotels began to rise.
Many people who ordered the food didn’t know what Tongcheng No.1 was. Now when the store sells it, they will say: “Oh! That’s the magical Tongcheng No. 1. Let’s try two bottles!”
But Tongcheng No.1 is currently only sold in major restaurants, and there are no goods in supermarkets. Many people who are curious and want to test the poison find that they have not found this magical Tongcheng No.1 after turning around.
What's the smell of Copper Orange One? Want to drink, ask where to sell!
Zhou Kun thought that Qian Lina’s marketing was nothing more than this, but he soon knew that he was wrong.
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