Are you traveling or writing songs?

“This is an organizational decision. The position of propaganda team leader is a heavy responsibility and a glorious mission.……”

Seeing Lin Xuan’s expression of reluctance, Director Tang quickly brought out a set of leadership literature.

Seeing this, Lin Xuan hesitated to speak, but still couldn’t help but complained:”You know how to arrange……”

Director Tang heard this, chuckled, and then patted Lin Xuan on the shoulder.

“Don’t worry, as the team leader, you don’t have to go with our main force to inspect the Tubo Province. You have your own tasks.”

Looking at these leaders who arranged themselves so well, Lin Xuan felt like crying.

The official document about Lin Xuan’s formal appointment as the leader of the publicity team will be delivered tomorrow, and this evening, before dinner.

Lin Xuan quickly registered accounts on Weibo, Douyin and other top traffic platforms.

One is the official account of the National Tourism Rural Revitalization Joint Inspection Team (abbreviated as: Joint Inspection Team), and the other is his own personal work account. Lin Xuan named himself���”Lin Xuan is nicknamed”Lin Xuan who doesn’t want to grow up”, and his signature is”an amateur singer who has practiced for two and a half years”.

After the account information was approved, Lin Xuan quickly contacted Director Liu and asked him to send the trailer of the tourism promotional video of Southern Yunnan Province.

After that, everything went according to plan.

Lin Xuan first released the trailer on the official account of the Joint Inspection Team, and then Lin Xuan reposted the official microblog of the Joint Inspection Team on his own account, with the text

“Hello everyone, I am Lin Xuan, a third-level investigator of the joint inspection team. I am very happy that everyone likes the song”South of the Colorful Clouds”, but I hope that everyone can pay more attention to the cultural tourism and rural revitalization behind the song!”

Not long after the official Weibo was released, someone noticed it.

At first, some netizens expressed doubts, thinking that it was a phishing post on the Internet to gain popularity, but when they clicked on the homepage of the account and saw the official certification, they finally understood.

It turned out that this was for real.

Lin Xuan finally registered a Weibo account!

As time went on, more and more netizens noticed this news, and then they rushed into the comment area of the account like crazy and began to leave crazy messages.

“Close distance in the front row, stick to your husband!”

“The dream has come true, Lin Xuan has finally opened a Weibo account!”

“Brothers, do three things in one click: like, comment, and follow!”

“Boss, your performance of”South of Colorful Clouds” is so strong that it’s hard to imagine that you are just an amateur singer who has been practicing for two and a half years.”

“Oh my god, you look so handsome and cute in the trailer. Do you have a girlfriend?”

“《I have played”South of the Colorful Clouds” on repeat a thousand times. Do you have any plans to release new songs recently?”

“I heard that in order to make this promotional video well, Lin Xuan changed into as many southern Yunnan ethnic minority costumes as possible to let everyone appreciate the charm of southern Yunnan ethnic minorities.”

“I was born and raised in southern Yunnan, and I sincerely thank Brother Lin Xuan for promoting our hometown for us!”

“Yes, thank you so much. My family runs a restaurant in a small scenic spot. Business has not been very good for several months. But since the song”South of the Colorful Clouds” brought tourism to southern Yunnan, our business has improved a lot. Finally, we have enough money to pay for my grandma’s medical treatment.”

“Yes, Lin Xuan helped us a lot. My home is a small hotel, and the situation is similar to the one above. It was only after this song became popular that our family became better.”

“Really, I am a migrant worker from southern Yunnan, I don’t know why, but I always want to cry when I hear this song”

“I don’t know what to say, I just want to say thank you!]”

“Hey, after reading the comments for half an hour, I seem to understand the meaning behind the inspection team.”

“To be honest, I think all the people in southern Yunnan should say thank you to Lin Xuan!”

“Hey, as an ordinary person, the only thing I can do besides saying thank you is to follow Lin Xuan’s account.”

“When you drink the water, you should remember the person who dug the well. In addition to following Lin Xuan’s account, we should also pay attention to the official Weibo of the Joint Inspection Team. Without them, Lin Xuan would not have been able to create this song!”

“plus one!”

“plus one!”

……

The comment section under Lin Xuan’s Weibo post has a large number of people from southern Yunnan, who expressed their respect and love to Lin Xuan and the inspection team in a unique way that they can only do.

This scene looks very heartwarming.

And it is in this situation that in just half an hour, the number of fans following Lin Xuan has reached millions, and the official Weibo of the joint inspection team is about to exceed 800,000 fans.

More importantly, this terrifying data is still growing non-stop.

Soon, the related entries became hot searches.

【Shocked! Lin Xuan finally opened a Weibo account! (hot)】

【Heartwarming! The two-way trip of the joint inspection team and netizens from southern Yunnan Province! (New)】

【Only 10 minutes after opening the account, it broke the platform’s record for attracting fans? (New)】

……

It’s ten o’clock in the evening.

Many workers who have been busy all day have also gotten off work. This is the peak time of the day, and the attention to hot search news at this time is very high.

In addition to registering an account on Weibo, Lin Xuan also did not miss out on well-known traffic platforms such as Douyin, Kuaishou, and Xiaohongshu.

Especially Douyin, which is known as the national APP and is the absolute king in the field of short videos. It is perfect for video marketing such as travel promotional videos to be placed here. What’s more important is that Weibo users are generally young people, but Douyin is different. It has a large number of sinking users. Douyin may have less user stickiness, but it has a wide user coverage.

Because���, not long after the trending searches on Weibo came up, Douyin also started to make efforts.

Compared with the many comments on Weibo, Douyin is much more straightforward, just like and follow with a red heart, it’s that simple.

More importantly, these likes and follows are not from young users, but from people in southern Yunnan who are of a certain age, especially southern Yunnan netizens around 40 years old.

They may not have a strong presence on the Internet, but the lethality of Lin Xuan’s”South of the Colorful Clouds” is the most fatal to their age group.

At nearly half a hundred years old, these people’s emotional ties to their hometown appear much deeper.

Therefore, the number of likes on the trailer released by Lin Xuan on Douyin is astonishingly large, but what does not match this is the number of comments under the video.

But that’s nothing, many anti-counterfeiting big Vs on Douyin dare not question it.

Because not long after, a hot search appeared on Douyin and Weibo at the same time.

【The creator of the southern Yunnan tourism hit”South of the Colorful Clouds” has joined Douyin, and all the people in southern Yunnan are paying attention to it!】

……

(Big guys, give me a monthly ticket~)

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