Back To 1995

Chapter 339: Trickery

   Chapter 339

Different from when Song Yang came before, the current small industrial park has been renovated, at least the house number has been replaced with the banner of Alcatel mobile phone, and the staff of the black water security company with big arms and waists are standing at the door. The real guy with the Colt M1911.

   Now, whether it is Alcatel Mobile, or companies such as America Telecom, ICQ, and Western Pictures, they are all equipped with security personnel, especially America Telecom, which has contributed nearly 100 security places to Blackwater Security.

   Now America Telecom is opening stores in major cities such as New York, Los Angeles, Houston, Chicago, etc., under the name of handling broadband services, and doing the business of preparing to sell mobile phones.

It is not known how Alcatel mobile phones will develop, but this year, America Telecom is expected to open as many as 100 stores. After the mobile phone retail business starts, if the revenue can meet expectations, America Telecom will open more stores. Mobile phone store!

  When Song Yang entered the Alcatel Mobile Phone Industrial Park, he saw that the office building and the factory had already been opened. The office building now serves as a laboratory, and an experimental production line is being debugged in the factory.

   "Boss!"

   After entering the small industrial park, Ertien brought a group of newly recruited management to see Song Yang.

   These new managements include professional managers recruited from Wall Street and recruited from some companies. A group of executives who are following Ertian at the moment are all looking at Song Yang with some unease.

   Song Yang's "blood wash" of the management of Alcatel Mobile has made his reputation in the circle of professional managers in America and Europe completely changed, and there are various rumors about Song Yang.

  Any word of disagreement, the dismissal of professional managers, the most cold-blooded financial sponsor in history, and other rumors all appeared on Song Yang.

However, the Alcatel mobile phone executives who followed behind Eltien Ertien saw Song Yang with a gentle smile on his face, a Hollywood niche-level face. When they met these executives, their attitude was also very gentle. .

   "Now Alcatel's hardware and software labs have been established, mainly developing mobile phone hardware and Symbian systems!"

  Erthien didn't dare to take it lightly. The image of Song Yang in the study, dismissing the entire management of the Alcatel mobile phone in an understatement, was still imprinted in his mind.

Song Yang and Ertien entered the office building. More than 400 R&D personnel from Europe, together with the personnel recruited by America, made the R&D personnel of Alcatel mobile phones reach 1,000. many.

If you add the cooperating Bell Labs, PA Semiconductor, American Telecom and other personnel, the R&D team in this building has now expanded to nearly 1,500 people, even in the entire mobile phone industry, it has been completely exhausted. Not much.

   "This is the parts laboratory, which is currently being developed, which is the built-in antenna..."

After Song Yang entered a laboratory, Eltien introduced to Song Yang that Song Yang's request completely changed the layout of the entire mobile phone. On the Alcatel mobile side, nearly 80 engineers, There are also professors invited from San Jose University and Stanford as consultants, specializing in the development of built-in antenna technology.

   "This is a wireless communication laboratory in cooperation with Inter-American Telecom and Bell Labs."

  This laboratory is used to develop mobile Internet technology. There are also a number of engineers who are constantly debugging and developing, and the progress is not fast.

Later, Song Yang also visited the laboratory of various components such as screens, batteries, and motherboards. Even if Alcatel mobile phones are self-developed, they can basically only develop more than a dozen main components, all the components of a mobile phone. , as many as thousands of species, but also need to be purchased from partners.

   "Song!"

  In the processor lab, Song Yang met the busy youngsters of PA Semiconductor, Dobble and Jim Keller.

  PA Semiconductor, the first processor developed by PA Semiconductor, is to develop mobile phone processor chips for Alcatel mobile phones.

   It is Jim Keller who is responsible for developing the architecture for this processor, and Dobble is responsible for turning Jim Keller's design into reality.

   "Because of the functional requirements of Alcatel mobile phones, the processor requirements of this mobile phone are much higher than other mobile phone processors!"

Jim Keller, who is in charge of the development framework, said to Song Yang, Ertian and others that Alcatel's new generation of mobile phones needs powerful mobile phone processing to support multiple functions such as the Saipan system, Internet access, games, and emails. device to support these functions.

"This processor, the architecture still uses the ARM architecture, uses a 32-bit CPU, and puts instructions, memory, cache, and management units all together. In addition, it can provide instructions to the Symbian operating system separately, and can process multiple Signals, and apps!"

   The last sentence is the key, with this thing, you can use multiple functions without crashing your phone.

   The mobile phone chip designed by Jim Keller for Alcatel mobile phones sounds powerful enough, but it is not so easy to make this thing.

   "Currently, the most advanced mobile phone processors are Texas Instruments, followed by Motorola and other manufacturers. If Alcatel mobile phones want to produce this chip, I am afraid that they need to cooperate with Texas Instruments or Motorola!"

Dobble also said to Song Yang that the competition in the mobile phone chip industry is not as fierce as that of computer chips. After all, the functions of mobile phones are still in the "use" stage, there are not so many functions, and the requirements for mobile phone processors are not so high. .

   But after Alcatel's new mobile phone, it is estimated that there will be a new era of mobile phone function requirements, and the requirements for mobile phone processors will naturally become higher and higher.

   But even if the required processor technology is not too high, the current empty shelf of PA Semiconductor does not have the technology to produce this chip at all, and it needs to rely on the production line of Texas Instruments or Motorola.

  Dobble seemed to see Song Yang's thoughts and reminded, "If PA Semiconductor sets up its own production line or finds cooperation with other manufacturers, I am afraid that the pass rate and cost will be much higher!"

The chip of Alcatel mobile phone has high requirements originally, and the cost is much higher than that of the processor in the mainstream mobile phone industry. If the pass rate problem is added, then the cost of this chip is estimated to make Alcatel mobile phones cost more. distressed.

  Song Yang just nodded after hearing Dobbler's words, and did not express his position immediately. He said to Dobblerple, Jim Keller and others, "PA Semiconductor, complete the development of the Alcatel mobile phone processor as soon as possible!"

   "When the development of this chip is completed, I promised PA Semiconductor, and it will be completed!"

  Song Yang drew a pie for Dobble and others, and left with Ertian and others.

Hearing Song Yang's remarks, Dobble, Jim Keller and other chip engineers couldn't help but feel refreshed. When Song Yang acquired PA Semiconductor, he promised them that he would acquire ARM from Apple for PA Semiconductor in the future. , and even the semiconductor department of DEC is included in the PA!

Looking at Song Yang's departure, Dobble and a group of engineers from DEC's semiconductor department exchanged glances. If Song Yang can really buy ARM and DEC Semiconductor for PA, plus the support of Bell Labs, then It's hard to say that the PA side can really produce Alcatel mobile phone processors, but the production cost and defect rate may be higher than Texas Instruments or Motorola. If Song Yang is willing to bear the cost...

After leaving the laboratory, Ertien looked at Song Yang's figure and hesitated. He also saw Song Yang's thoughts, the key components of Alcatel mobile phones, technology research and development, and chip production. In the industry chain, Song Yang obviously wanted to hold the Alcatel mobile phone in his hands.

But in this way, the cost of Alcatel mobile phones is destined to be much higher. Now Ertian is worried that if Alcatel releases new mobile phones, if the price is higher than that of Nokia, Motorola, Samsung, etc. , I don't know how big the market will be.

After reading the various laboratories, Song Yang came to the mobile phone design department of Alcatel. There are obviously many Asian faces here, and there are also many people with Japanese and stick accents, obviously from Sony, Samsung, Panasonic, etc. On the manufacturer's side, give the manpower to the dug.

   "Do you think that buyers will accept such a design?!"

   Facing the head of the design department, Song Yang just glanced at the first version of the mobile phone design manuscript and threw it aside.

On the side of the design department, in addition to the exterior design, it is also responsible for the internal design. They make requirements, and then each component department develops qualified components. No matter which company or product, the design department is the best. Easy to carry.

   Anyway, after the user buys it, it is not pleasing to the eye, and the first person to scold is always the designer, and the designer who calls to complain will always be the designer who gets the knife first.

Seeing Song Yang, they directly rejected their initial design. Several directors of the design department suddenly became frowning. Although they knew that Song Yang might not be satisfied, they were rejected directly. have no choice.

   For these engineers, removing the long antenna of the mobile phone and redesigning a new mobile phone is a huge change.

The staff of Alcatel's mobile phone design department designed the new mobile phone with an S-shaped appearance, which is a major breakthrough in terms of mechanics and ergonomics. The default is 480 hours of standby time, 130 minutes of talk time, plus various These functions are all powerful, but the weight also reaches 170 grams, which is almost equivalent to half a catty. When you go out, you can not only make calls, but also self-defense with this thing. With a mobile phone, you can lie down directly on the opposite side. Down…

   "Alcatel's new mobile phone is to redefine the mobile phone, not only in terms of function, but also in appearance design. We want to make this mobile phone a new trend and the object of imitation by all mobile phone brands!"

   (end of this chapter)

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