Back To 1995

   Chapter 404 Black History

At this time, the other tobacco companies in America were similar to Philips. We all knew that the ICNC TV interview would have an impact on them, but at this point, the influence of ICNC's cannon far exceeded them. expected.

This is also the reason why the stock prices of major tobacco companies have plummeted. Wall Street investment institutions are not afraid of bad reputations. There are many companies with bad reputations, but they do not invest when they should. The key is that tobacco This time, the company may have lost a lot of money and lost a lot of money, and then the president and director will be taken out of the pot. At that time, it will be a problem whether companies like Philip still exist or not.

   Hearing that he might be subject to criminal proceedings, or even go to a federal prison for a few years, the director of the Philip company who accused Bieber just now suddenly fell silent, and the thought of replacing Bieber also disappeared.

At this time, Baibo, running away without a burden, already has professional ethics. If Baibo is driven away, I am afraid that no one will dare to sit in Baibo's seat. Let them sit on the crater of the volcano and maybe die. faster.

   The directors of Philip looked at each other and understood that at this time, they could only rely on Bieber to get through this crisis.

Seeing this scene, Bieber knew that at this moment, he was afraid that he would become the most powerful president in the history of Philip Morris, including the board of directors. Now, the people who used to oppose him must shut up now.

The public relations company invited from Washington also reluctantly said at this time, "Now the public opinion is very unfavorable to Philip and Reynolds and other tobacco companies. The medical investigation report from Hill and Dole is too deadly. Yes, even if it proves in the future that tobacco is not the sole cause of those sicknesses, it is no longer possible!"

   "New York, Los Angeles, Washington, American states, and even overseas, anti-tobacco organizations have begun to emerge, including the American Children's Society, the American Heart Association, the Smoke Free Games, and the Italian Anti-Tobacco Coalition have all spoken out against tobacco companies."

All over the world, a large number of anti-tobacco alliances have suddenly emerged, most of which are from the medical industry. This shows that the opposition to tobacco has become a trend, and it is no longer the old one fighting alone. Dealing with one person and dealing with a group of people, Not a concept at all.

"Now, the most important thing is to avoid getting Philip into criminal proceedings. There are two ways. The first is to respond directly to the lawsuit, but it is very risky. The second is to settle out of court, which is to reach a settlement with the Mississippi Department of Justice. Philip and the Tobacco Association will pay a sum of US dollars, and then be exempted from criminal proceedings and other lawsuits, and all troubles will be completely solved!"

The public relations company gave Baiber two choices. The first was to be tough, depending on whether it was the top iron of the tobacco company, or whether the federal government dared to take the tobacco company to sacrifice to the sky, and did not want the high annual tobacco tax. The second The method is to spend a large sum of money, exempt from criminal proceedings and all the previous problems, and start traveling lightly.

When he heard that he might have to pay tens of billions, or even hundreds of billions of dollars, the director of Philip's company couldn't bear it any longer. "The states of Mississippi, even if they sue us, are mainly based on ICNC reports. Tobacco is harmful is knowledge concealment, fraudulent sales, etc. What if we deny this?!"

The key is that ICNC has to report, piercing the last layer of window paper, which is fatal. In the past, tobacco companies could pretend to be stupid and claim that they did not know, but now they are suspected of deliberately concealing the truth, which is the most essential. the difference.

   Now, the directors of Philips Company want to bite them unawares, there is no fraudulent marketing, etc. If they can get away with it, even if they lose money, they won't lose that much.

   The director of the public relations company, when he heard this, couldn't help but look at the mentally retarded, opened the IBM laptop he carried with him, and logged into a forum, "History has memory, even if it has passed 82 years!"

  Bieber and the others looked at the computer and saw that on the forum, there was an old yellowed newspaper, and at first glance it was impossible to know how many years had passed.

When Biber saw the newspaper, it turned out to be a newspaper in 1913. Reynolds Company advertised in the newspaper for the "Camel Brand" blended tobacco that had just been produced. The advertisement was a tiger-wolf word, Reynolds claimed. Camel brand cigarettes can make people "flavoured food, false alarm digestion, strong body" and other touts on Camel brand tobacco.

Seeing this, the newspapers that were excavated from the pile of history, everyone from Philip's Company, looked a little dull. This is the rhythm of wanting to beat Reynolds to death. This can no longer be called fraudulent marketing. This is Rub people's IQ to the ground.

The supernatural Internet gods have also unearthed a number of tobacco giants. Before the emergence of the tobacco prohibition propaganda law, various advertisements were published in newspapers and TV stations. "Lucky" tobacco companies also claimed that their cigarettes can lose weight. In the women’s market, there is a mad sale in the market, and there is also the “Paramount” tobacco owned by Phnom Penh, which has developed filter tobacco, directly claiming that this thing can protect human health, and of course, Phillips Co., Ltd. is also indispensable. Looking at those advertisements, thanks Bob's mind was a little confused.

The Internet has memories. Looking at the newspapers on the forum website, Baiber was a little silent, let alone those ordinary people, even if it was him, it was the first time that he knew that there was such a thing in the tobacco industry. Black history, the way to play is so wild, only a hundred reasons will have consequences, and now it has been dug up again.

  With these things, even if the tobacco industry has a hundred mouths, they can’t say that they have not cheated marketing. These slogans to promote digestion, lose weight, and protect human health are always the slogans they once shouted!

  While Bieber and a group of directors of Philip's company were looking at the things on the forum, and they were a little overwhelmed, the people from the public relations company received another call, and their faces became extremely ugly.

   "Turn on the ICNC TV station, there is an emergency!" The staff of the public relations company, after putting down the phone, looked extremely ugly.

Baiber had a bad feeling in his heart. After turning on the ICNC TV, he saw that it was an interview, and the location of the interview was an office. The reporter who appeared in front of the camera was holding a microphone with the ICNC logo. The target is the head of the Mississippi State Department of Health.

   In this office, there are still several media figures, but the one in C is a reporter from ICNC.

   "So, Mississippi has spent $12.9 billion on tobacco-induced medical aid over the past decade?"

   Hearing the question from the ICNC reporter, Baibo's eyelids jumped. He had an ominous premonition, like a fatted pig about to be slaughtered.

The head of the Mississippi Health Department was asked with a heavy face, "It's even more than that. Last year, the Mississippi State Hospital alone spent 21.7% of the state hospital's overall expenditure on the treatment of tobacco-induced patients. It is estimated that the entire America health care system, costing more than $72.7 billion!"

   “shit!”

Seeing this, even Bai Bo couldn't hold back any longer, and began to curse. He couldn't see where it was. This is the rhythm of crossing the river, dismantling the bridge, unloading the mill and killing the donkey. When the time comes, give them a hard bite.

As for Mississippi, as well as other states in America, are they really charitable? It doesn’t matter at all that they bear these costs for those people. The important thing is that, with this theoretical basis, the states of America can openly and aboveboard towards Tobacco companies like Philip Morris have sued, or in other words, extorted huge sums of money in exchange for settlement!

There was a lot of scolding in Philip Morris' office, and it was obvious that these were the federal states, which gave up their support. They had taken so much tax from them in the past, and they were going to be unlucky. Cut a bunch of leeks.

  The phone kept ringing. Obviously, other tobacco companies also saw this scene and began to ask Philip, the boss of the tobacco industry, to discuss countermeasures.

   All kinds of thoughts flashed through Baibo's mind quickly. Looking at the ICNC logo, he remembered the scene when he met Song Yang. Song Yang said to him, wasn't he ready to deal with this day? !

   A thought suddenly popped out of Bieber's mind, "Go to ICNC TV station, we also issued a statement, don't they want us to give an explanation, then give them an explanation!"

"Philip Morris is willing to reach a historic agreement to pay the tobacco "victims" and the states of America to reach a settlement, but this agreement cannot be just the Philip Morris family, The entire tobacco association, even overseas tobacco companies, should join in!"

Hearing that Bieber wanted to make Philip's company plead guilty and accept punishment, the office was in a frenzy. Then it's no wonder that you can't shout a sky-high price.

  Bieber turned a deaf ear to these accusations, and just said, "The tobacco industry will definitely start to change, compensation is inevitable, but how to change, Philips, must be in its own hands!"

"Through the Tobacco Association, let all tobacco companies that have sold products in America join the compensation party. No matter how much the compensation is in US dollars, Philip Company must master the distribution of compensation, that is, which tobacco company should bear how much compensation. Jin, let Philips have the final say, this is Philips' only request to those who claim compensation!"

  The public relations company got people, listening to Baibo's words, a thought suddenly popped into his mind, and he couldn't help gasping.

If the Philip Company has the right to distribute the compensation, then as long as the small and medium-sized tobacco companies can bear the huge compensation, the big tobacco company may lose money, and the small and medium-sized tobacco company will lose money. After this wave passes, the small and medium-sized tobacco companies in North America and Europe are estimated to be wiped out!

   (end of this chapter)