Back To 1995

   Chapter 432 Watching the Wind

CBS TV station won the broadcast rights of "Victoria's Secret Show" at a sky-high price, which exceeded everyone's expectations, and also made the concept of "Victoria's Secret Supermodel" deeply rooted in the hearts of the people. The highest level in the modeling industry!

ICNC TV station naturally wants to win the broadcast rights of Wei Mi, but the annual broadcast fee of 30 million US dollars, let ICNC TV station let go and raise a wave of price for Wei Mi, who can think of CBS over there There was really such a big wave of blood.

  Although it failed to win the broadcast rights of the "Victoria's Secret Show", ICNC TV still announced that it had won the Victoria's Secret talent show, reality show, interview rights, etc.

   Under the public relations between RICK and Victoria's Secret, today's major fashion, entertainment magazines, and media in America have begun to tout the model of Victoria's Secret. Anyway, it is to establish Victoria's Secret's Bigger!

Elsa Benitez and other Victoria's Secret supermodels have also received a wave of endorsements, advertisements, etc. A big show has directly made them popular in the fashion industry, and even top fashion brands, Chanel, The news that Dior and other brands have designers wanting to start cooperation with Benitez and others is even more disturbing in the fashion industry.

   Not only the fashion industry, but all major mobile phone brands are also studying the P1 commercials released by Alcatel mobile phones.

  Motorola headquarters, marketing department, technology, operation department, mobile phone department, network department and other departments gathered together, and put P1 advertisements frame by frame on the PPT projector.

Looking at the conference room that had been discussed for a while, but still no results were discussed, Motorola President Sandel finally couldn't help, "Gentlemen, who can tell me, is this Alcatel P1 phone real? "

Other mobile phone manufacturers may still wait and see, not easily follow the trend, or draw conclusions, but for Motorola, for Alcatel mobile phones, they are a little nervous, because America has already had too many precedents, just like the computer in the past. The industry, the mighty IBM, because it despised its opponents, ruined its own dynasty.

   Motorola, which was already in a stalemate, didn't want to go through everything that IBM had experienced, and Alcatel mobile phones, but they ate in the same trough with Motorola, and the home court was in America, so Sandel couldn't be careless.

   The Wolf of Wall Street, Carl Icahn, could threaten Sandel before, but it is conceivable what Sandel is in now. It seems that Motorola is on the rise, but in fact it is already undercurrent.

Sandel is under a lot of pressure. Carl Icahn and the Wall Street gang want Motorola to raise its share price. Motorola's board of directors wants Motorola to get rid of its status as the second child in ten thousand years and surpass Nokia to become the world's largest mobile phone company. The Calvin family that founded Motorola is now in its third generation, and the current head of the Calvin family, Chris Calvin, is seeking to take over Motorola.

Recently, what bothered Sandel was the previous head of the Calvin family. Before Robert Calvin retired, he wanted to implement the "Iridium Project". Robert Calvin formulated the "Iridium Project", but he had not had time to implement it. , Robert Calvin retired, and then this plan fell into the hands of Chris Calvin, the third-generation head of the Calvin family.

Today, the "Iridium Project" is no longer a simple plan, but a contest between the Calvin family and Motorola's management, the board of directors, and even Wall Street. Motorola's technical department and marketing department are of course unwilling. To carry out this outrageous plan with this obvious "pit".

However, the Calvin family insisted on implementing this plan, and even began to regard this plan as a proof of the Calvin family’s influence in Motorola. Only by implementing this plan can the Calvin family become famous in history, and it is enough to prove that Motorola still belongs to Calvin. Wen family!

   Whether to support the "Iridium Project", how to deal with Chris Calvin and the Calvin family, plus the wrangling of major departments within Motorola, Sandel is exhausted.

   "If Alcatel mobile phones did not act on these advertisements, even if the advertisements are suspected of exaggerating, but the P1 may be a mobile phone with quite mature technology!"

   A technical director of the technical department said cautiously to Sandel, "This may be a new product that is completely different from the past!"

   In the end, the technical director added another sentence. Hearing this, Sandel frowned. He would rather hear that the Alcatel mobile phone was tricking people and fooling people, rather than hearing it was true.

"It's hard to say what the market and users will think of this phone, but this P1 phone does have some unique features. Its design, materials, etc., are not the most ingenious, but the functions of this phone work. , all need its mobile phone system, I remember this is an Alcatel mobile phone, the Saipan system acquired by it!"

  The people in Motorola's marketing department are obviously curious about this phone and want to study it.

At this time, the people in the network department said, "Shouldn't you pay attention to the new network technology used by Alcatel mobile phones, this may be the world's first 2G digital signal mobile phone, the America Telecom, Telephone and Telegraph, which provide network services for Alcatel mobile phones. Group, may implement a new generation of digital communication technology!"

   "This is just an advertisement, and even if Alcatel Mobile and America Telecom have implemented digital technology, Motorola's analog signal technology is enough to surpass each other!"

The people in the mobile phone department immediately fired at the people in the network department. There was a lot of quarrel. Sandel is no stranger to this scene. Since he took office, Motorola's mobile phone department and the network department have been fighting fiercely. .

In the final analysis, it is still Motorola's mobile phone technology. Who has the final say? The mobile phone department supports analog signal technology and does not want to give up the fat of analog signals, while the network department wants digital communication technology. blood flow.

Even now, Motorola's network department and the mobile phone department have become inseparable. The engineers in the network department no longer use Motorola's own mobile phones, but use other brands of mobile phones, the relationship between the two sides can be Imagine.

   Sandel had a headache listening to these quarrels, he patted the table with his hand, and the conference room fell silent for a while, "So, the Alcatel P1 mobile phone, indeed, technically surpasses the current Motorola mobile phone, right?"

   Looking at the reaction of everyone in the conference room, Sandel has got what he wants, "Motorola needs to develop a new generation of mobile phones!"

   For Motorola's technology, Sandel is completely assured. He believes that with Motorola's technical reserves, it is not difficult to create a mobile phone with the same technical level and materials as the P1 mobile phone.

   "Motorola's new generation, using analog signals or digital communications?" The people in the network department looked at Sandel expectantly.

Sandel hesitated for a while. Of course he knew that digital communication was better than analog signals, but he still couldn't make up his mind. Motorola was the overlord of the analog signal era and had a lot of patents and technologies. Just giving up analog signals would mean that Throwing away billions of dollars in profits every year is not something he can make lightly.

   "Wait until the new phone is developed before making a decision!" Sandel dropped a sentence and left.

As soon as he returned to the office and sat down, the assistant walked in and handed Sandel an invitation letter, "President Sandel, this is Eltien, President of Alcatel Mobile, I have sent you an invitation letter to invite you to participate in Alcatel. The Mobile Internet Conference is held on mobile phones!"

   Hearing this term, Sandel's eyelids jumped, and he always had an ominous premonition, feeling that this conference was not a good thing.

   took the gold stamped invitation letter and put it away. Sandel didn't care about the conference held by a second- and third-tier mobile phone brand such as Alcatel Mobile, and would not participate at all, but now, Sandel did not directly refuse.

   "Do you know which companies Alcatel Mobile has invited?" Sandel asked while holding the invitation.

"As far as we know, this time Ertian has invited several major mobile phone manufacturers, including Motorola, Nokia, Ericsson, Sony, etc. In addition, the Telegraph Group, America Telecom, France Alcatel also participated in the meeting. Telecom Group, wait!" the assistant said to Sandel.

   Sandel put down the invitation, "Tell Ertien I'll be there on time!"

Before it was released, Sandel would not pay attention to this kind of conference, but the advertisement made Sandel have to mention Alcatel mobile phones. He didn't want Motorola to be like IBM back then, and suddenly lose its helmet. Unarmor.

   Let the assistant go out, and Sandel was the only one left in the office. Sandel took out the "Iridium Project" document, hesitated for a while, but signed his name in it!

Sandel doesn't want to fall out with the Calvin family, even if the Calvin family owns less than 10% of Motorola's equity, the Calvin family still has an amazing influence on Motorola. At this point, as long as the Calvin family did not commit any wrath, letting the head of the Calvin family take over Motorola was something that the entire Wall Street and even the Americans could not object to.

  Unless the "Iridium Project" is completely defeated and the losses are all over the place, then it is estimated that the Calvin family is not far away from being kicked out of Motorola. Thinking of this, Sandel is inexplicably a little flustered...

  In New Orleans, Song Yang and Elsa Benitez, who was holding his arm, walked out of the hotel door, the media and reporters who had been squatting outside, immediately raised their cameras and started filming.

   "Miss Benitez, are you dating Bruno Song?"

   "Song, is Benitez your new girlfriend?"

   "How long have you been dating?"

  Song Yang, who accompanied Benitez to downtown New Orleans today, knew that he would face this group of media, so he was escorted by Ulf and a few security guards, and just walked towards the car.

   "We are just ordinary friends!"

   Facing the press of these tabloid reporters, Benitez and Song Yang replied to the media before they got into the car, which caused the tabloid reporters not to roll their eyes.

   Remember, Lun Jiamu is hopeful, tomorrow will add another chapter to make up, 〒▽〒

   (end of this chapter)