Big play bone

"Every role among the movies is meaningful, and Cage is also meaningful between the story between them. In the original novel, this is a sad story, telling the deeper and long-awaited Returning to the oysters; during the adaptation process, we have simplified and refined, but it is true that Cage and Rita are special and unique. So, I think, different interpretation perspectives is really interesting thing."

Blue Rich's answer has also triggered countless discussions on the Internet, and later triggered two views, three viewing frenzy. However, this is the later words.

After the premiere end, the personal film review of Daisy-Lucas became a focus.

For male audiences, the film is the sci-fi movie of adrenaline, the rhythm of the high / tide, the rhythm of high / tide, and the charm of the charm, it is indeed unlearable; and for the female audience, in popcorn In addition to the fast rhythm, the last round of the end of the eyes, but it makes people disguise intoxication, can't extricate.

On the twitter and face books, the premiere audience is full of praise, and the mighty spread, before the film reviews, "Ming Day" has ushered in the first wave of praise, even Warner brothers did not expect it -

Romantic movie?

They have never thought about movies, so they can do so, this is not a white-white waste? If they discover this early, speculatory a blush and Jennifer's gossip, can the movie premiere box office can make more breakthroughs? But now, it is obviously too late.

However, this is still no damage to the spread of the "tomorrow's edge", in just a few hours, this movie has successfully built the top, Facebook, photo wall, Google and the Yahoo Community discussion hot list, rejoin The top of the list has become the most eye-catching hot topic.

As expected, the young audience is the target masses of Warner's brothers. Now, the big heat of social networks has also taken an important first step. It seems that all signs are foresee, "tomorrow's edge" is big, but, Is this true? What is the film review?

The higher the expectation, the greater the tension.

993 absolute explosion

On June 5th, the premiere of "Prometheus" debut; on June 6, "Matter" and "Madagaste 3" premiere are unveiled, the 2012 summer file is discussed the highest heat, the highest level of attention The super geographic is officially unveiled.

After the premiere ended, "Ming Day" kills a blood road, stand out, with a roping layout and design, with an accurate target mass, and the flexible operation of social networks, this work is not letting It became a media darling, leading the exposure and discussion.

Above the social network headed by Facebook and Twitter, the discussion of "Ming Day" has been detonated in just twelve hours, which is combined than "Prometheus" and "Madagascar 3". It is also more hot up and it has become the biggest winner of this summer only than the "Avengers".

Prior to the unveiling of the super geographical period, "Prometheus" successfully occupied the focus position through a series of accurate marketing means.

On the one hand, the memories of the "Alien" series have been re-awakened. In the 20th century, Fox even in Los Angeles and New York, the old movie's appreciation carnival, re-played the four works of the "Shaped" series in the art court line. All fans are welcome to watch; on the other hand, there is also a sharp trailer clip, reach a cooperation agreement with the hospital, and paste the trailer before playing, causing a new round of discussion, propaganda Hourly.

However, after the unveiling, the "Prometheus" is somewhat lack of weakness, "the" tomorrow's edge "is strong, and it has completed the anti-super superchard, which became the leader of the social network; not only, in the media discussing the heat On the "tomorrow edge", all energy is taken away.

In the end, more than 450 media attended the premiere of "Ming Day". In the next news report, more than 70% of the media handed the position of the headlines of the entertainment head to "the edge of tomorrow." ", Only 25% of the media chose" Madagascar 3 ", and the remaining small part of the media pays attention to the entire super geographical period, three movies to board the headline.

In addition, in terms of reporting, the report rate, reported recovery rate, and audience interaction activity, "tomorrow's edge" has occupied absolute advantages.

The most straightforward example is the "US Weekly" tweet official account, which reported the premiere of the three movies, but the report of "tomorrow's edge" report entries, the transfer amount is more than 35,000; "Prope Michess "is 10,000," Madagascar 3 "or even less than 6,000.

The gap is too obvious, so that some can't bear to see.

Although it is said that the main target of "Madagaste 3" is not representing the box office, the masses are families, parents and children are not the main users of social networks. The wave of discussing the heat does not represent movies, they can't achieve excellent box office; but from The propaganda perspective, "The edge of tomorrow" is indeed a hearty victory.

After the super geographic is officially determined, it has almost become a year of the year, and all entertainment media has passed the eye-catching sight. It is a sense that the exposure of the three works has risen straight, and the media is benefited. Also curious, what is going on, it may be three defeatings, it may be a piece of work stand out, and all kinds may guess, naturally include existing situation.

However, when "tomorrow's edge" is really standing out, people still can't help but make an exclamation: I am sighing the blue ritual hot, it is unstoppable; it is also unstoppable; also lamented Warner Brothers' consortium, premiere specification and metrics Easy and sputum to murder and 20th century Fox.

Even in advance, the premiere "Prometheus" was shocked by a cold sweat, not to mention the "Madagaska 3" that was strong in the same day, this has become a biggest hit since 2012 Destroy accident. The strong performance of "Ming Day" is fascinating.

In the media reporter, the media reporter has triggered the most discussed, which is undoubtedly limited to the surrounding chocolate design, from the surrounding design itself to marketing means, fully refreshed people's fixed cognition.

The surrounding, not unrest; limited circumstances, it is equally unique, but Walner brothers boldly limit the limited sales range, only in Los Angeles, and stop sales after the first weekend, this is for any "business" It is completely self-destructive future; more importantly, the surrounding design is completely high-end boutique route, and there is no money.

The Warner brothers threw a bait: the reason why there was a Qiankun; even set a truth that was revealed, and it made a wave of topics, but let the media have to follow - and It is still not possible to blame Warner's brothers' only governments, and must wait for the truth to expose.

This means, professional and wise, clever, and is really amazed.

After the premiere ended, the limited surrounding sales have been completely hot, the literal "explosion". On the online sales platform, some people have already opened the purchasing business, special to travel around Los Angeles, then complete the transaction on the network, serve other cities and regions, and also fire.

Topics, topics, or topics! The premiere of "Tomorrow's Edge" has become an annual explosion. Every link in the body is discussing topics. The expectations of young audiences have been severely broken, not only for the main market of science fiction, but also male audiences; Female audience also has a curious psychology because of the article of Daisy.

The first wave marketing strategy, Warner brothers wins! In the twentieth century, Fox immediately followed, the Paramond was connected to the Dream Plant to fall in the lower wind.

However, the higher the expectation value, which means that the challenge is difficult, and once the word of mouth crashes, it is also the collapse of the box office; under the summer, the heat of the heat is so high, everything is possible - see It is the best proof of "Snow Princess and Hunter" before I saw two weeks ago.

So, after the media hotspots and netizens focus, all the sights were all concentrated on the word of the work, and the hot competition in the super-gear entered the right track!

The first batch of media comments in "Ming Day" were officially announced.

"New York Times", one hundred points, "This is a charm movie, from the first minute to the last minute, individuals, the favorite last minute. It has the explosive force of commercial movies, the cloud flow Narrative and one rhythm, let the viewing become a kind of enjoyment; at the same time, it also has the heritage of art movies. After calm down, the charm of the movie is even beyond the imagination. Blue Rich - Hall, how can you refuse this? Guy? "

"Empire", one hundred points, "Everyone is discussing, is the 'landial rat day' is unable to transcende, the answer may be affirmative; but at least it can be determined, 'tomorrow's edge' is the same Great work. Maybe, this is the purest film of this summer is a movie that is enough to detonate adrenaline in the summer; this is also the only movie that can make people laugh at this summer. God, who can tell me, and What is Blue Rich - Hall can't do? "

"Wall Street Daily", one hundred points, "this film can be successful, just throw all the routines into the mixer, then rearrange the combination, derived a refreshing work, Paul-Paul Green Grass did it - he successfully copied the advantages of 'spy shadings' series; and fully utilized the characteristics of the actor, injecting important vitality into the movie: Humor. "

"Hollywood reporter", ninety five points, "Undoubtedly, the movie is full of charm from the first minute - well, the high / tide of the third scene may not be satisfied, but Hall and Lawrence two actors The chemical reaction is simply detonated. Some people noticed? Walker and Scarssgard have dedicated the most humorous performances of careers. "

"US Weekly", ninety five, "The most exciting part of the movie is that in addition to the rapid advancement of the main line, there is also a hidden branch line, with the performance of the actor, the aftertaste, naturally happening This is undoubtedly the biggest surprise of this year's commercial movies. In addition, Blue Rise-Hall once again proved the absolute strength of the first person of the new generation of acting, picking him as a male protagonist, this is one of the wise decisions of Warner Brothers last year. "

"Seattle Post", ninety five, "For a row of scientific sci-fi business movies, you will never feel tired or familiar or boring, full of high energy. God, this is a summer-end bomb!"

"New York passengers", "Let me have the advantages of this movie] Blue Rise - Hall, Jennifer - Lawrence, Paul - Grenge Rasm, Donald - Glovo ... Well, still hesitate What, except for too short space, I can't think of any reason to refuse this movie. "

"Chicago Forum", 88 points, "This may be the smartest and wise movie this summer. The only opinion? Walk into the cinema and watch it."

Praise, brush-screen commendation, "Ming Day" premiere ended, 43 have released their first batch of comments, only four media have gave a review, and their thirty-nine media clear Gave praise.

"Rolling Stone", sixty points, "as a 'landial rat day' plus the 'Independence Day' film, it is quite smart, but unfortunately, this is only."