Entertainment: I just want to be a small screenwriter

"Oh, you have this time, why not spend time with your two sisters."

"Your second sister is really busy now; your eldest sister is also preparing for the Spring Festival Gala." Jiang Xing patted her son on the shoulder.

"Where's Dad?" Di Li didn't care about 29, it was all work.

"A meeting." Jiang Xing looked at the tablet in her hand and told her son that Yuan Kai was in a meeting.

Since it was a meeting, Di Li followed Jiang Xing in.

He is the chairman of Jianlibao, which is known to the internal staff.

It's fine in a meeting, he can come in if he wants, and no one will say anything.

Entering the conference room, Di Li found a place to sit down, crossed his legs, and played with the ring in his hand.

While playing with the ring, I also listened to the report of the sales of Jianlibao last year by various departments in the conference room.

In fact, he knew about this matter, and he came here today to listen to the meeting.

At the same time, there is also an endorsement plan for this year. The people in the company plan to find the current traffic stars in the circle to endorse.

For example, Wu Yifan.

But regarding this point, Di Li shook his head: "There is no need to look for them. Their traffic is indeed good now, but their reputation is really not very good now."

"At the same time, Jianlibao doesn't need to find a new spokesperson." Di Li looked at the manager of the publicity department who proposed this proposal. He wanted to attract resources for these young meat, of course Di Li knew.

"Domestic brands don't need Wu Yifan to speak for them. He is Chinese, but he is not loyal to the country. He can only be counted as half." Di Li said it bluntly.

"Besides, Wu Yifan's incident last year did not make his image very good."

As the chairman of the board, Di Li would definitely not seek someone with a bad image to speak for him.

"Your daughter is Wu Yifan's fan. I know about it. You'd better calm down and don't put your personal feelings into it." Di Li knocked on the table and revealed the selfishness of the manager of the publicity department.

The manager of the Propaganda Department was also very embarrassed. He didn't expect that Di Li would know about this matter.

What is even more unexpected is that today the chairman will actually attend the first meeting of 2017 in person.

"At the same time, this year's Jianlibao's several drinks don't need to cooperate with reality shows."

"At present, Jianlibao's publicity is in place, and the market sales are also very good."

"What we need to do now is not publicity, but an upgrade in terms of taste. You don't need to worry too much about the rest."

"Of course, advertising is a must, and endorsements also need to be found."

Di Li will definitely not give up these, any brand needs to shoot advertisements every year.

But now there is no need to find a reality show to cooperate with. The past two years have been very good.

The next step is to upgrade the taste of some beverages.

The meeting continued. In the following meeting, Di Li didn't make a sound during the whole process, but just listened carefully.

In the process of listening, he decided that there was something wrong, so he turned sideways to discuss with his father beside him in a low voice.

After the two-hour meeting ended, Di Li was not in a hurry to leave.

"What do you think of Coca-Cola's acquisition of Jianlibao?"

Yuan Kai asked his son what he thought of this matter.

"It is impossible for them to buy it. In the past two years, Jianlibao has had a great impact on Coca-Cola and Pepsi. Their only way now is to buy us Jianlibao."

"In today's Jianlibao, all the shares are in my hands. If I don't agree to the acquisition, no one can acquire it."

When I purchased Jianlibao myself, I held all the shares and did not disperse them.

There is no financing, once financing, the shares will be dispersed, in this way, it will be acquired by large companies, Di Li has long thought of this.

He doesn't need financing, because he sells copyrights for his own film and television dramas, and has enough funds to invest in it.

Nowadays, Jianlibao is such a good domestic brand, and foreign companies want to buy it. Of course, Di Li disagrees. After all, as long as it is done well, it can suppress the status and sales of Coca-Cola and Pepsi in the Zhongguo market. This was Di Li's plan three years ago.

Now that it has been implemented, the two major companies have watched Jianlibao rise up and their market sales are being gradually devoured by Jianlibao, so they are naturally very anxious.

But it's useless to be anxious. Now Zhongguo's brands in all aspects are already of high quality and reputation.

As long as there is no problem with the production of Jianlibao and the taste is upgraded, there will be no chance for big brands like Coca-Cola and Pepsi.

And he is not in a hurry to invade foreign markets, all these need to be done slowly.

Stabilize the domestic market first, ensure the domestic market weight and status, and then consider foreign markets at that time. 397

After all, Coca-Cola and Pepsi are more famous abroad than Jianlibao.

Di Li also knew not to be in a hurry, and it was useless to be in a hurry.

Let alone rush forward, everything has to be done slowly, there is no point in worrying now.

……

"Hello." Coming out of the conference room, Di Li received a call.

"Where are you, come to the company." Yuan Xueyan called her younger brother and asked him to come to the company.

"What's wrong?" Let him go to the company, is there something wrong.