inside the room.
Uncle Grandpa took out a notebook from the old briefcase and handed it to Lin Yang and said:
"Mr. Lin"
"According to reports, Zhengguanghe actually also has the idea of contacting with foreign investors."
"But later, for some unknown reason, they announced that they would not accept investment from Keke and PepsiCo!"
As he said that, he opened the notebook, and there were a lot of cut newspapers stuck on it.
My uncle pointed at one of them and said:
"Mr. Lin, could you please take a look at this?"
"This is a report in the Shanghai Evening News some time ago"
"It published the words of Zhengguang and a certain leader."
"He said that Zhengguanghe’s drinks are the memories of generations of Shanghainese!!"
"Since 1892, the Zhengguanghe Soda Drink Factory has been established in the Tilanqiao area of Hongkou."
"Moreover, the soda produced by Zhengguanghe is not only sold well in the mainland, but is even exported to Fujian and Tuao!"
"Finally, it was nationalized in 1966 and became the first generation of state-owned soda."
"He does not want and does not want Zhengguang and this Shanghai-listed brand to be tainted by foreign capital again!"
"And he also said that since the establishment of Zhengguang and soda, they can temporarily dominate the domestic soda market with a 90% market share."
"Then we will have the confidence to use people's favorite Happy Coke to once again compete with foreign brands like Pepsi-Cola and Coca-Cola in the soda market!"
When Lin Yang heard his uncle's words, he felt inexplicably uncomfortable for such a leader.
How much pressure this leader was able to say in this environment must have withstood.
He really thought about it.
In the soda industry, there are still There is such a tragic hero.
After taking his uncle's book, Lin Yang read the above report again.
Then he also discovered that there was a cropped report below the uncle's report.
The above was from the Economic News published news
"Due to the influx of hundreds of foreign brands of beverages such as"Coca-Cola" and"Pepsi" into the Shanghai market"
"Zhengguanghe's soda market share, which has stated in newspapers that it will not accept foreign investment, has dropped from 90% to less than 50%."
Seeing Lin Yang's attention shift downwards, my uncle sighed and said:
"Although Zheng Guanghe's leader is considered capable, Zheng Guanghe's Happy Coke tastes not bad either."
A Bao suddenly interrupted at this time:"I think the taste of Happy Coke is better than Coca-Cola."
"When it comes to the sales volume of a product in the market, quality factors often do not occupy the main factor at all."
Uncle glanced at A Bao and said this silently, then looked at Lin Yang and said:
"Mr. Lin, you should know the prices of Coca-Cola and Pepsi-Cola"
"With the support of the other seven beverage factories, the costs of these two colas have plummeted."
"In addition, the two Keke stores are willing to spend money. With the support of overwhelming advertising,"
"It is already impressive that Happy Coke can maintain a market share of 50%! Lin
Yang looked at the notebook in his uncle's hand, then turned to look at Qiu Shuzhen aside and said:
"Ah Zhen, go to the refrigerator and get me a bottle of Happy Coke."
This is one of the most expensive suites in the Peace Hotel, regardless of whether Lin Yang drinks or not. The standard double-door refrigerator is always equipped with several bottles of drinks.
And Happy Coke is produced locally in Shanghai, even if it is to support Local industry.
There will be one here.
When Qiu Shuzhen took out a bottle of Happy Coke from the refrigerator,
Lin Yang opened it and took a sip.
Feeling the bubbles bursting in his mouth.
He slowly swallowed the cold liquid, I was surprised to find that the taste of Happy Coke is really no worse than Coca-Cola.
To be precise,
Happy Coke has a refreshing feeling.
It is not like Coca-Cola, which is comfortable before drinking.
But after drinking it, your mouth will always have a sweet feeling.
Looking at the dark glass bottle with the same color as beer and the white and blue trademark in his hand,
Lin Yang shook his head slightly.
This packaging, which is off-putting at first glance, actually has a 50% market share. He seems to be enough to prove the strength of Zhengguanghe. If nothing else
, as long as the packaging is slightly changed, the market share will definitely increase significantly.
Putting down the Coke, Lin Yang smiled and said to his uncle:
"I am an old mage. Since you can come to me at this time,"
"And he has done so much homework"
"That means Ming Nong has a way to contact Zheng Guanghe"
"I wonder if I can convince this leader to accept investment from me, a Hong Kong businessman."
Uncle glanced at A Bao and said with a smile:
"Mr. Lin is not one of those foreign investors, you are a serious Chinese light!"
"I believe that leader will definitely accept your investment!"
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