China Entertainment: Director’s happiness is so simple
Chapter 101 Finalized
Lu Ping'an continued to ask: "Didn't the bonus given to you by the movie come in handy?"
"Maybe it's not famous enough. Movies and TV series are different."
"That's true."
Dong Xuan's performance in the film did not cause any controversy. She just showed her back and nothing, so that's okay.
On the contrary, because she is beautiful, has a good figure, and looks terrible in the film, many people remember her.
But this is just a small hit, it is limited, and it will pass soon after the movie is released.
If Dong Xuan is like Yan Danchen in "The Source", it will be a murder between two worlds.
It's a pity that her most outstanding scene in "Time and Space" was cut. If she showed a little
Well, if you show off, you might have to study abroad in Britain.
Then Lu Pingan said again: "Give me your director's phone number."
"You want to help me?" Dong Xuan's eyes suddenly lit up, and her heart became soft.
"I'm helping myself."
Lu Pingping told the truth.
"Thanks!"
Dong Xuan didn't care, she was so happy that she directly gave her the number, and then said, "I'll talk to the producer first."
She finished the call more than ten minutes later and happily said that Producer Li was very grateful to him and we could chat later.
After accepting the number, the banquet continued. After more than an hour, everyone moved to KTV.
Everyone sang, and Lu Pingan directly called several TV stations. After explaining the situation, everyone said they could chat.
Then Lu Ping'an called the producer of "Goddess Dragon".
Then the two parties agreed to watch a movie in Beijing tomorrow.
After the appointment, she continued to sing. Liu Qianqian’s singing was lackluster. Why would she want to debut in Neon in the future?
When the song reached 11 o'clock, everyone started to leave one after another. The hotel rooms upstairs had been opened, and a bunch of drunkards could be taken care of.
At the appointed time the next day, Dong Xuan and Li Peng, the producer of "Goddess Dragon".
The two sides met and expressed their gratitude.
"Director Lu, thank you very much this time."
"Producer Li doesn't need to thank me so quickly. I haven't watched the film yet."
"Don't worry, Director Lu, the quality of the film is definitely not bad."
After a brief chat, they set off to Xingchen Company.
Along the way, Li Peng talked about the difficulties he encountered when selling the film, which were the same as what Lu Pingan knew: the low cost, the plot was a bit childish, there were no bright stars, etc.
But it can definitely be sold, and Li Peng also has his own connections.
But the problem is that the price is not high, and it is far different from his expectations.
"How much do you want to sell?"
Lu Pingan asked.
"The first round requires at least 20,000 episodes, and it must be sold to more than four TV stations, so that we can make back the money."
Li Peng didn't hide it either.
He knew Lu Ping'an's name.
Although Lu Ping'an is nothing in the TV drama circle, his connections cannot be counted that way.
If someone is willing to help you distribute it, you probably have a lot of confidence.
Even if there is no certainty, it is still a way to treat a dead horse as a living horse doctor. After all, Li Peng himself has indeed hit too many walls.
After hearing this, Lu Ping'an felt that there was some truth in not being able to sell it.
This year Zhang Jizhong's "Dragon" is priced at 70,000 per episode, which is already a "sky-high price".
"Goddess of the Dragon" sells for 20,000 yuan. Compared with other general martial arts movies, this price is actually average, but as a "three-no-bad" movie, it is indeed a bit high.
"What's your bottom line?"
Lu Pingan then asked.
Li Peng shook his head helplessly: "There is no bottom line, as long as it can be sold."
That's pretty much it.
TV dramas are the same as movies. Broadcasting is the most important thing. If it can’t be broadcast, it’s useless to say anything.
Li Peng has this mental preparation, and Xingchen Company will be able to operate next.
Then when he came to the company, Lu Pingping asked people to prepare for the screening.
Xingchen Company has its own screening room, and "Goddess Dragon" is an electronic copy, so it is not difficult to play it.
While waiting, Lu Pingan took several people to visit the showroom.
Start watching the movie after a while.
Li Peng brought all 45 episodes just to be on the safe side.
It would take more than a day to see it all if we didn’t fast forward.
Of course Lu Ping'an wouldn't watch it all, he would just spend an afternoon skipping and watching it.
And this is already a very serious attitude.
Watching the movie one afternoon, Li Peng helped introduce a lot of it. Lu Pingan reviewed the plot and felt there was no difference, so in the end he and Li Peng expressed their opinions: "Will the movie be sold?"
Li Peng: "???"
Lu Ping'an smiled and said, "Sell this film to me, the price is negotiable."
Li Peng: "I have to think about this carefully."
"You can think about how much your film cost. It's less than 5 million, right?"
"almost."
“Can I sell it for twice the profit?”
"this..."
"The current situation is that even if you can't sell an episode for 20,000 yuan, you can't sell an episode for 20,000 yuan, which is 900,000 yuan. Even if you sell to five TV stations, you won't be able to make back your money, right?"
"...Actually, we can still get our money back."
"How long will that take?"
Lu Ping'an continued to persuade, "I offer 6 million, and you can pay it now. Think about it?"
Lu Ping'an offered 6 million, and Li Peng suddenly hesitated.
The total cost of this film was actually less than 4 million, and at first he thought it would make a lot of money.
But in fact, he has been very shaken these days.
Mainland TV stations have high standards and are really not easy to sell.
The most important thing for a TV series is that it can be broadcast. If it is broadcast, it means that it can be bought by TV stations. If others don't buy it, it will be a loss.
Now Lu Pingan is willing to buy it, and the price is good. If it is 6 million, it can make a profit of 50%, which is very good.
In this way, the financial pressure can be instantly alleviated, investors can also make money, and everyone is happy.
But the problem is that Lu Ping'an is so optimistic about it, which makes him hesitate.
At this time, Lu Ping'an pulled Li Peng and whispered: "You must never tell Dong Xuan about my movie purchase."
Li Peng had a puzzled look on his face, but he immediately revealed his clear meaning: "You mean..."
Lu Ping'an gave a look: "Keep it secret!"
Li Peng nodded slowly. He finally understood Lu Ping'an's reason for spending a lot of money.
Although he still had doubts, he decided to call out the price again.
"I put a lot of effort into this film..."
"6.5 million!"
"Director Lu, that's not what I meant."
"7 million, no more, otherwise I'll take another photo for her."
"800, okay?"
"718 is all right, for good luck!"
"788 is fine too."
"718, that's it, I can pay you now."
"..."
The two of them were rubbing each other back and forth in the movie room.
When they finally came out, the two were beaming.
Dong Xuan was very happy. It seemed that Lu Ping'an would indeed help.
The matter was settled, and Lu Ping An won the film for 7.18 million.
Then we met with the person in charge of the TV station we had arranged for.
As for Li Peng and Dong Xuan, they were left to Wu Guohua to entertain them.
When they arrived at the hotel, Lu Ping'an had dinner with Deputy Director Li and the film purchasing director of Beijing TV Station.
In fact, in this kind of business situation, the quality of the film is secondary, after all, it is the network of people.
The deputy director of the Film Acquisition Director's Office brought him, and Deputy Director Li met him during the promotion of "The Source". The introducer was Han Sanpin, who was his old classmate. Secretary Dong also knew this person and had a close relationship with him. Not bad, both of them valued Lu Ping An, and Lu Ping An had a great reputation. Even if the status of the two parties was actually not equal, Deputy Director Li was willing to have a good relationship.
With the stepping stone and the door open, it will be easy to talk next. If there is some resource exchange, it will be even better.
Lu Ping'an will not really regard himself as a great director now and make himself arrogant.
So when we meet, we still have to give away the things that need to be given, and do what we need to do. He is the deputy director of the station, and his administrative level is not low.
Being polite, the two parties chatted for a while about the upcoming movie, and Lu Ping'an also said directly that if you have friends or something, you can come and have fun. Good roles may not be given, but generally there is no problem.
This is what Deputy Director Li wants. He has a daughter who is a screenwriter. If she can be named in Lu Ping'an's movie, it is a great qualification.
Then we talked about the movie. After a brief chat, it ended. The official viewing of the movie will be tomorrow.
After the banquet ended, Lu Ping'an arranged for the next one. Deputy Director Li waved his hand and said there was no need for this between us.
Well, let's give tea to both of you.
These are the rules of the game.
Secretary Dong and Uncle Liao taught him a lot.
Lu Ping'an didn't feel inferior.
This is the first time. Once the cooperation is successful, it will be completely easy next time.
This is how society is, if you play around, you will get bigger and bigger.
This is how the film industry came to be. Now, except for a few people, who wouldn’t give him some thin noodles?
On the second day, Lu Pingan went to Jingcheng Terrace together.
After briefly watching the first three episodes, the film purchasing director talked about some advantages and disadvantages. He was very professional and did not sound like he would buy it.
Finally, the conversation changed. Our bid was not high, 20,000 at most, and the time arrangement couldn't be that good.
It is comfortable to do business with these people, and the money is not theirs anyway.
However, Lu Ping'an still said: "Let's change the time period to a better time, and the money can be less. We can make a bet, and we will pay as much as the ratings exceed. If it falls below the lower limit, you can withdraw the program at any time, how about it. "
The ratings of "Dragon Goddess" will explode, so naturally we must maximize the profits if possible.
But the other party felt that Lu Ping'an was giving each other face. After all, the 20,000 yuan for this drama was indeed a bit high. In addition, if the ratings were low, it would be troublesome for everyone if it was not withdrawn.
So if the price is lower and there is withdrawal insurance, everyone will be better off.
There will not be much impact in terms of profits. When a TV station buys a TV series, the income is divided into pre-roll ads and TV station advertisements.
The higher the ratings, the higher the advertising fees before the TV broadcast, which is something that film producers cannot earn.
So betting can be done.
Then things settled quickly.
The first round is still 20,000 episodes, and the stepped ratings bet can reach up to 100,000 episodes, but it is basically impossible to achieve it.
Post-roll advertising is divided into 40 and 60 points, with a maximum of 37 and 7 per unit.
The show is scheduled for July, at 8pm during the summer vacation.
Unless Deputy Director Li is taken down, the matter is settled.
Lu Ping'an did the math. If he calculated it as 80,000 yuan per episode, he could earn 3.6 million yuan. In the subsequent rounds of broadcasts, based on the spread of "Goddess Dragon", this wave of stars will probably earn a lot.
And patch advertising is also a big profit.
The movie is such a hit that there shouldn’t be ten or eight advertisements at the end of the movie?
And every episode is different, there are too many things in it.
not bad!
After that, Lu Ping'an and the film purchasing director had another meal and gave them some tea.
After the show, Lu Pingan went to the airport to see Li Peng off. Li Peng held Lu Pingan's hand and thanked him repeatedly. Finally, he said: "Don't worry, Director Lu. I believe this film will be liked by everyone. I will never let you down. Your daughter." Friends will definitely be popular too.”
Lu Ping'an: "...Don't make blind propaganda."
Li Peng: "Don't worry, I understand everything."
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