China Entertainment: Director’s happiness is so simple
Chapter 315 Watching the movie, scheduled promotion
When I arrived at the company, news about the "Bucket List" had been circulating all night.
The title itself is attractive.
Movie fans are looking forward to it and suffering.
People in the industry have also begun to imagine.
In short, the popularity is good, and Lu Ping'an is satisfied.
After a while, Hu Qingquan came back.
"Lao Hu, you've tanned a lot."
The gray hair on Lao Hu's temples is still there, but his overall mental state is much better than it was a month ago.
The whole person looks a lot thinner and healthier, especially the skin, which looks like it is full of sunshine.
It seems that Lao Hu enjoyed traveling for a month.
"That's right. It's healthy. It's wheat-colored. You can touch it and make it delicate."
Hu Qingquan raised his arms to let the road pass safely, he was very proud.
The two chatted and then sat down to drink tea in the office.
Then we talked about the Bucket List and other items.
As for the main business of "Twenty Again", there is basically no need to talk about it.
Are the works of great directors worried about selling?
The only problem is what if the quality of the movie is not that great.
Lu Pingan looked confident about this: "Just don't cry for a while."
Lao Hu was immediately relieved.
After a while, Yan Danchen came, and she and Lao Hu exchanged pleasantries again.
This time Lao Hu made a deeper joke: "When are you two planning to have children?"
"Teacher Hu~"
Yan Danchen looked shy.
Lu Pingan laughed and said: "The Olympics are over."
Now Hu Qingquan and Yan Danchen were shocked.
Hu Qingquan didn't expect that he would get big news just by asking.
Yan Danchen was also happy and didn't know what to do, so he just shut up and helped the two of them pour tea.
Then the topic of childcare continued in the office for more than five minutes. It was not until a new guest arrived that the three of them gave up.
Then the producers, creators and film producers of "Twenty Again" arrived one by one.
Lu Ping'an chatted with various film producers whom he hadn't seen for a long time.
Everyone was very emotional.
Various memories of the time when we first looked at each other.
He also said that the last time they collaborated was more than a year ago, and Lu Pingan was not a world-renowned director at that time.
Now, in just over a year, my pockets are a bit unbearable.
Anyway, they are all good words.
Yan Danchen also exchanged warm greetings with the creators.
But it can be seen that everyone is somewhat nervous in their eyes.
For example, Xue Zhiqian, who was electrocuted for the first time, was afraid that the movie would not work because of him. If that happened, he would have been ready to hit the wall on the spot anyway.
Liu Yan is similar. She just offended a great director some time ago. Although it turned out to be a blessing in disguise, if her performance on the screen is not good, and if her performance is not good in director Lu's movies, then the future will be really worrying.
In such a mood, and because they are now big bosses, several new actors did not dare to speak during the whole process.
The movie viewing party only started after Han Sanpin arrived at the company in a dusty state.
More than two hours later, everyone at the scene wiped away tears from their eyes and applauded.
Han Sanpin shook his head and smiled and said to Lu Ping'an, "I didn't expect you to be so slippery when it comes to sensationalism."
"I learned it all from South Korea."
"Even if you learn, others can't. I haven't had tears in my eyes for a long time. Today is fine. I made a big fool of myself here."
Han Sanpin smiled and laughed at himself, and everyone also laughed knowingly.
The next thing is simple.
In Asia, a total of six countries including South Korea, Neon, Vietnam, Indonesia, Thailand, and India purchased the adaptation rights.
Europe Spain also bought the adaptation rights.
In addition, each film studio may purchase or share the model.
According to the last statistics, the actual production cost, excluding Lu Ping'an's director's salary, was only 8.2 million yuan for "Twenty Again", and the total copyright sold was 8.5 million US dollars.
The power of a great director is so terrifying.
In addition, for areas with separate accounts, Lu Ping An's own remuneration will be settled separately in the Mainland starting from today using the model of 20 million yuan + profit dividend. The profit dividend is smaller than the box office dividend. It can be negotiated, which will be more reasonable.
In short, in this wave, the movie has already achieved more than five times profit before the movie is released, and the profit multiple of Xingchen and Lu Pingan will only be higher.
After the news about the copyright transaction was released the next day with the cooperation of Xingchen and China Film, it was enough to amaze movie fans and industry insiders.
At this point, "Twenty Again" has officially begun its pre-publicity campaign.
Countless movie fans have set their sights on June 20th.
And as everyone knows, this is just Lu Ping'an's first movie this year.
In 2005, all kinds of "blockbusters" hit the market, in early 2006 "Fearless" failed to meet expectations, and it had been a year and a half since Lu Ping'an's last domestic film. This summer, countless film practitioners, We have already smelled the boiling market, and countless people who consider themselves competitors have begun to take out their notebooks and prepare to copy their homework.
After watching the movie, Lu Ping'an and Yan Danchen devoted themselves to it that night.
Starting tomorrow, Yan Danchen will start a preliminary publicity tour with the main creators.
Lu Pingan doesn't need to go. His current status has reached a certain level. Just the words "Lu Pingan's work" can have a strong publicity effect.
Of course, one or two programs will eventually have to appear, and the purpose is not all for the movie, but to give Yan Danchen a platform.
This time, he not only wants Yan Danchen to achieve a leap in commercial value, but also gain some honors. Not only Yan Danchen, but also his own family will be taken care of.
On May 23, Lu Ping Anhui received the second letter of appointment this year.
He became one of the film association's advisers, a temporary position that was almost certain to lead to a higher position in the next election.
On the same day, Zhang Guoli called and visited Xingchen, inviting Lu Ping'an to join the Chinese Film Youth Club.
This is a non-governmental organization. Zhang Guoli is the chairman. This organization seems useless, but when it comes to some ways of the Hundred Flowers Award, Lu Pingan directly agrees. It will eventually be announced in the second half of the year. He will become one of the vice-chairmen. The vice-chairmen at the same time will also There are international chapters and others.
After joining the Film Association, his status in the film industry was improved, and he could directly use his contacts to further expand.
This advantage cannot be left alone, it must be used when it is time to use it.
So there are large-scale events such as the Shanghai Film Festival in June, the Golden Rooster and Hundred Flowers Film Festival in October, and the Golden Eagle Awards in October.
There are also "pheasant" activities such as some starlight ceremonies from Sina, NetEase, and Penguin.
Lu Ping An will make time to make an appearance this year.
In fact, capital public relations can be used for these activities, which is what Yuanshikong Huayi does.
As a great director and a capital side, it would be a waste if you don’t show off your talent if you have nothing to show for it.
And when it comes to operation, it will be much easier for Lu Ping An than other companies.
Because Hu Qingquan is his person.
Now Hu Qingquan has become a leading senior filmmaker in the Mainland after successfully winning two Oscars.
Directors and actors, big and small, were all respectfully called "Teacher Hu" in front of him.
That is to say, Hu Qingquan himself is relatively new, otherwise he would have embarked on the path of the godfather of the entertainment industry.
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