China Entertainment: Director’s happiness is so simple

More than two hours later, when Jackson walked out of the theater again, a smile finally appeared on his face.

He didn't stay long and went home directly.

Half an hour later, he turned on his computer and started writing a movie review.

Soon, many movie fans saw his article:

"I watched two movies this afternoon, one was "Fantastic Four 2" and the other was "Pacific Rim."

"Actually, I don't plan to watch "Pacific Rim" because tonight is my time to watch football. After watching "Fantastic Four 2", the game will start. But after watching "Fantastic Four 2", I I wonder if there are worse movies out there."

What follows is some complaints about "Fantastic Four 2". He already complained about it once while watching the movie, so when he writes it now, it's very smooth.

".It can be said that "Fantastic Four 2" perfectly avoids all the methods that comic book movies may use to create highlight moments."

After he finished complaining, he started playing "Pacific Rim".

"The two-hour and 20-minute set is full of sincerity, far exceeding the 92-minute length, and it also includes the opening and closing credits of Fantastic Four 2."

". It should be said that in terms of book strength, "Fantastic Four 2" seems to be a sure win over "Pacific Rim", but in my opinion, "Fantastic Four 2" will still lose in the end, because "Fantastic Four 2" is It's like a novice who gets a good deck of cards but doesn't know how to play cards, so that almost none of the steps in playing cards are correct. In "Pacific Rim", it's like an expert who got a deck of ordinary cards and then used a bad deck of cards. Had a good game and won cleanly.”

"Strictly speaking, the foundation of "Pacific Rim" is not bad. The director is Lu Ping'an and the star is Matt Damon. With these two people alone, the box office appeal is already guaranteed."

"So why were many people not optimistic about "Pacific Rim" before its release? I think there are three reasons."

"The first is that Fantastic Four 2 has been overhyped.

The second is the disadvantage of original IP.

Thirdly, it is a preconceived rejection of non-local films. "

""Pacific Rim" is a co-production, with several Chinese actors in the film, and the story is set in China. This will naturally make American audiences feel isolated. Of course, if the film is in the genre of kung fu or martial arts, it can be considered a plus. It’s a sci-fi disaster monster movie.”

"This is Hollywood's specialty! It's like an NBA team recruiting half of its Asian players and then saying it wants to challenge a certain NBA powerhouse. There's basically no need to guess who will lose and who will win. The team with Asian players will lose completely. ."

"I entered the theater with the same mood, but after watching the movie, I realized that half of the Asian players recruited by this team were actually all-star players like Yao Ming!"

"Lu Pingan's control of this movie perfectly demonstrates the ability of the Oscar-winning director. The plot has no obvious shortcomings. It is Lu Pingan's consistent rigor, tight advancement, and relaxation. In terms of special effects, every minute and every second is perfect." It is top-notch, and it makes people feel that it is worth the money. The key is that Lu Ping An knows what the audience likes to watch. When the mecha and the monster fight with each other, I admit that the adrenaline in my body is soaring, and The background music, this is definitely a divine song! What’s more, what I like most is the sense of giantness created by the director through various upward shots. I guess I will still dream of those monsters that are taller than the buildings in my dreams tonight, and then Only by getting under the quilt and counting one, two, three can the feeling of oppression be dispelled."

A movie review came out and quickly received countless clicks.

Liu Qianqian took the dictionary and translated it carefully word by word. After confirming that it was a movie review about "Pacific Rim", she breathed a sigh of relief, then smiled and ran to Lu Ping'an with the written notes: "Brother Ping'an, look at this!"

After Lu Ping'an saw it, he noticed the third point of this person's analysis and thought that this guy was still conservative and did not say discrimination.

Lu Ping'an actually felt that he was being discriminated against.

But when I think about my situation, I feel relieved.

There are so many directors in Hollywood now, and he is the only yellow director who can handle first-line projects.

It sounds like freedom is everywhere, but in fact the sense of boundaries is everywhere.

If he were white, he probably wouldn't be so negative now.

But that’s fine, if the market becomes more negative, the popularity will rise, just like it does now.

So he was also very happy to open the computer and want to read more comments.

Then he soon knew that "Pacific Rim" had begun to counterattack!

Strictly speaking, the quality of "Pacific Rim" is not actually particularly good.

Its purpose is not deep, it is just about fighting monsters, it has a small fan base, and the target audience for this type of movie is not particularly mainstream.

Therefore, the North American box office of the movie in the original time and space was only a little over 100 million US dollars.

But it has been analyzed before.

In addition to the above, there are many other more important reasons for the poor box office performance.

There is no famous star director, publicity and distribution are not taken seriously, there is not much available funds, the release schedule is wrongly arranged, and there are not enough theaters to open the film.

In addition, the release date is 2013, a year when big special effects movies can no longer show their huge advantages.

This caused the movie's box office to plummet.

But this is 2007.

There are famous directors and stars.

The schedule seems to be bad, as it coincides with "Fantastic Four 2".

But this film is a dud.

Therefore, a comparison of various advantages will inevitably produce positive effects.

And when will the positive effects appear?

Lu Ping'an himself estimates that it will take about two or three days. When the reputation of the two movies is fermented, it will naturally be the day when "Pacific Rim" comes into its own.

What I didn't expect was that he still underestimated his influence.

As Jackson's film reviews came out, various positive film reviews soon began to appear.

The silent majority of fans of Lu Ping An have begun to counterattack!

""Fantastic Four 2" is too hyped, and it's actually good to watch. But as a movie that brings together so many superheroes, the filmmakers obviously didn't take it seriously. And "Pacific Rim" is simply full of sincerity. I even I’m confused, which one is the co-production movie?”

"Pacific Rim is great! I recommend watching the IMAX version. The Phoenix just exploded. It was something I dreamed about when I was a kid."

"I told you a long time ago, that is Lu's work!"

"The only drawback is that there are too few films scheduled, but I think theaters will adjust soon."

“The 3D version is highly recommended!”

"Haha, I told you, the Safe Road Effect is about to start again!"

"."

Counterattack starts with word of mouth.

imdb also gave a rating that night.

"Fantastic Four 2" scored 5.6 points.

"Pacific Rim" scored 7.2 points.

The freshness index of Rotten Tomatoes is 86% for "Fantastic Four" and 95% for "Pacific Rim".

It can be said that on the first day of release, the success or failure of the two movies was reversed with just one meeting.

Next, it’s time to check out the box office.

As for the box office outlook, Lu Ping An is still relatively conservative.

"Pacific Rim" is not "Avatar", it does not have the explosive gene.

So looking forward to 500 million in North America and one billion globally, it is basically impossible.

But looking at the global outlook, North America’s 200 million is still okay.

At least you have to get your money back, right?

However, the media and theaters are obviously more radical.

When word of mouth began to turn around and counterattack.

Various theater chains have begun to increase the film schedule of "Pacific Rim".

The media, who initially thought it would be difficult to raise 100 million, began to raise their expectations for "Pacific Rim" and lowered their expectations for "Fantastic Four 2" the next day.

As a result, the box office expectations of "Pacific Rim" jumped from 100 million in North America to 160 million.

Wait until the first three days are over.

The box office data of "Pacific Rim" in the first three days is out, and it was US$44.21 million in the first three days.

The box office of "Fantastic Four 2" was also very explosive. It was released in 3,959 theaters and 6,200 big screens. Compared with "Pacific Rim"'s 3,400 theaters and 5,200 screens, it was a bit higher, but the box office in the first three days was only 53 million.

Under the premise of such high popularity, the box office ratio still lost to "Pacific Rim".

This time, no one mentioned "being KO" anymore.

The media also raised the box office expectations of "Pacific Rim" again, reaching 200 million in North America.

The number is not conservative, because they also have to consider the next blockbuster movies, such as "Transformers".

Such box office expectations will not actually produce much of a sensation in North America.

It’s not surprising that there are many movies with a box office of 200 million in North America in a year.

It’s not unusual for a movie to gross over 50 million in the first three days.

In May, "Pirates of the Caribbean 3" grossed 120 million at the North American box office in the first three days.

Therefore, the North American media's evaluation of Lu Pingan's "Pacific Rim" is basically a "normal performance" work, which can firmly maintain his performance as a major director.

But this is old America after all.

In the Mainland, after the media reprinted the battle report of "Pacific Rim", fans' excitement has already hit Gao Chao one after another.

"Ping An Road may cause the first defeat in North America"

""Pacific Rim" has opened, but its schedule and attendance are not as good as "Fantastic Four 2""

""Pacific Rim" counterattacks "Fantastic Four 2" in word-of-mouth reputation"

“‘Pacific Rim’ ratings crushed ‘Fantastic Four 2’”

"The North American box office of "Pacific Rim" in the first three days was 44.21 million, ranking second in the same period."

"North American media raised box office expectations for "Pacific Rim" for the third time"

Until the end of the week.

""Pacific Rim" has a box office of 76.61 million in one week, winning the weekly crown in North America!"

At this time, the domestic promotion of "Pacific Rim" had already begun.

The total publicity investment has also reached 50 million yuan.

The effect is naturally excellent.

The pre-sale of Maoyan tickets for the movie has already exceeded 100 million in less than two weeks.

But when "Pacific Rim" beat the much-anticipated Hollywood blockbuster "Fantastic Four 2" in North America, it topped the charts in North America.

At this time, Wu Guohua grabbed his head.

He looked at the Maoyan tickets. The new pre-sale box office in a single day today was close to 40 million!

In the past few days, the number of new additions every day has only been about 8 million!

Moreover, there were more than 60,000 more comments under today's pre-sale, far exceeding the previous daily increase of 5,000 to 6,000.

The content of the comments is also full of "want to see" and "great writing!", rather than the weird and strange things that you can watch from time to time in the past few days.

He couldn't help but sigh that throwing in 50 million in publicity fees seemed to be far less explosive than the wave of publicity about Lao America's record.

If I had known earlier, I wouldn’t have invested so much money (End of Chapter)