China Entertainment: I really don’t want to live with the queen
Chapter 413 Extra 31: The era of global music payment! New era! (Subscribe carefully)
Xu Chan was asking for a lot of money, intending to get shares in Apple.
Apple is the communications company with the highest net profit in the world. As of July 2024, Apple's market value is US$3.34 trillion. Xu Chen is not greedy, just 0.01 will be enough.
Under the current situation of the decline of the global music market.
Xu Chen also needs to find more egg baskets.
in addition.
His capital in the mainland is rich and sweet, and it is not ruled out that the second generation will take care of him. Xu Chen is not afraid of the second generation, but he is afraid that the second generation's father is still working hard and planning for Europe and the United States, which is also a cunning rabbit with three holes, and a helpless move.
The two sides negotiated for three days.
Apple headquarters building.
Accompanied by Steve Jobs and Apple's senior management team, Xu Chen checked in at the Apple headquarters building.
Apple under Steve Jobs was extremely closed, making it difficult for outsiders to peek into its interior, and its security level was no less than that of a U.S. military base.
A little surprise worth mentioning.
Xu Chen was also the first to experience Apple 2S.
This mobile phone is equipped with a Samsung 612Mhz chip and a memory capacity of 256MB. It is a truly epoch-making machine.
Xu Chen did some operations.
No bragging, no blackmail.
The operating feel of the Apple 2S is superior to any other model of its generation.
But.
In front of Xu Chen, who has experienced Apple 16, Apple 2S is simply a brick. Xu Chen also put forward some opinions based on Apple's previous generations of products.
By the way, it gave Steve Jobs a little shock.
A few small comments were made.
Jobs showed a mysterious smile and did not answer Xu Chen. Instead, the smart little braised egg-head Cook next to Jobs pushed down his glasses frame and said with a serious expression: "Cyan, your opinion is very prophetic. It will also be the future generations." Apple’s functionality we want to achieve.”
Damn it!
Emotionally squeezing toothpaste is an ancestral skill of Nima Apple!
The next few generations are really planned, but they just won’t come out! That’s right! Cao Nima is now in the first generation of Apple. The second generation of Apple has not even been released yet. Xu Chen has just seen the Apple 2S!
No wonder Steve Jobs smiled like the Mona Lisa.
Xu Chen failed in pretending.
He also showed off his cards, stopped pretending, and directly sketched the prototype of the fourth generation of Apple.
This time.
Jobs and Cook were so shocked!
Apple is currently equipped with processing chips from South Korea's Samsung. Steve Jobs has been developing Apple's A4 chip. Apple's daily operations and management are all entrusted to Cook.
The fourth generation of Apple was launched in 2010.
Jobs made direct eye contact with Cook.
It is different from 2024 when Apple dominates the world.
2008.
Apple's competitors in the United States include BlackBerry, and Samsung around the world. Competition in the mobile phone market is extremely cruel. If you are not careful, you will fall behind and become obsolete due to the ever-changing mobile phone generations.
Xu Chen’s suggestion may not be what Apple wants.
but!
Apple also never wants to see Xu Chen’s guesses about future mobile phones come to fruition on BlackBerry or Samsung.
Moreover.
Jobs checked Xu Chen's information. It is said that Xu Chen has a close relationship with South Korea's Samsung Lee Fook-jin and Lee Yin-xin. It is difficult to ensure that Xu Chen will not leak it to Samsung.
Thinking that Xu Chen’s Apple mobile phone blueprint fell on Samsung.
Jobs and Cook suddenly lost their composure.
Oh shit.
Originally, I wanted to use Xu Chen's influence to promote Apple's music business, but now Apple's first-line business is really unsustainable. You are the King of Music and Pop, or the King of Hell!
Jobs quickly motioned to his assistant to take Xu Chen down to rest.
He leads Apple's executive team.
Emergency meeting.
The topic discussed at the meeting was the crisis brought by Xu Chen and how to properly handle the crisis brought by Xu Chen.
Cook is a very shrewd and cunning businessman.
He frowned and couldn't believe that Xu Chen knew Apple so well. Apple products seemed to have no secrets in front of Xu Chen. He solemnly stated: "The crisis brought by Xu Chen is just a trivial matter. He wants Apple's equity. This is not What a big deal, on the contrary, having Xu Chen on Apple’s board of directors will give us a great boost in publicity and marketing in the future.”
"Our most pressing question now is where did Cyan learn about Apple's internal confidential files? How did he know so much about Apple's future products and plans? I'm very sorry. Just when Apple wants to sign Cyan, I'm very sorry. Announce that there is a traitor within us. This traitor is none other than him. He is among us. He is sitting here watching us. He is waiting for the apple to fall apart to satisfy his personal greed! "
Cook's eyes are extremely intimidating.
Every Apple executive who looked into his eyes seemed to feel the sharp sword of substance. They knew that they were innocent, so they were very angry at Cook's doubts!
Why is it him.
What if it’s Cook? He’s the second-in-command at Apple. Could it be that he can’t stand Jobs’ dictatorship? He might want to use the topic to exclude dissidents and completely control Apple’s voice!
The executive team also questioned Cook's motives.
At this time.
Jobs, who had been sitting firmly on the Diaoyutai, spoke.
His tone was calm and unhurried, and his eyes revealed wisdom and wisdom. He controlled Cook's aggressiveness and calmed the anxious minds of senior executives. He said: "Cyan is not our enemy, we are not our enemy, and neither are BlackBerry and Samsung." Our enemy, our enemy is our arrogance, our refusal to listen to our users, and if we don’t defeat ourselves, no one can defeat us.”
"Cyan is a very interesting person. He doesn't feel like a singing singer to me, but like a prophet, the prophet who guides the future of mankind in The Matrix. Isn't this a very cool thing?"
"I am going to hire Cyan as Apple's chief experience officer. He will definitely be qualified for this job and bring some fresh and interesting changes to Apple. If he wants Apple's equity, I will give it to him."
Jobs finalized the charter: "My equity will be allocated to Cyan 0.02, and this matter ends here. Cook, I will entrust you with Apple Music. I now have some new ideas, and I can't wait to go there." Realized, I think it will definitely bring something new to the world.”
Dictator Jobs set the rules.
Apple executives dare not violate it.
soon.
Xu Chen got what he wanted.
0.02 shares of Apple!
Don’t underestimate the 0.02 shareholding. Before Jobs’ death, he only held 0.6% of Apple’s shareholding, and Cook only held 0.02% of Apple’s shareholding.
Xu Chen holds 0.02 shares and can speak at the table.
certainly.
He only has dividend rights but no decision-making power.
in addition.
The sale of equity shares by Jobs to him was a private act by Jobs and did not involve the specific operations of Apple.
When Xu Chen acquired Jobs's equity, he also gave Jobs US$8 million.
Wool appears on sheep.
This money.
Also from Apple.
Apple Music acquires Xu Chen’s music copyright.
The signing fee is also US$80 million/3 years + 30% digital music share.
Simply put.
When European and American users purchase a song by Xu Chen on Apple Music, if the price is one dollar, Xu Chen gets $0.3, Warner gets $0.2, and Apple Music gets $0.5.
The money doesn't look like much.
But.
The profits of digital music are huge. There are nearly 1 billion people in Europe and the United States. Assuming that Xu Chen only has 80 million fans, one song is worth 80 million US dollars. He has hundreds of songs!
certainly.
1 US dollar is too expensive, Xu Chen estimates that 0.5 US dollars is more appropriate, and European and American fans are not idiots.
at last.
Xu Chen also strictly guarded against Cook teasing him.
Apple Music is free for new users for three months.
Within three months.
New users are not paid for listening to music. Apple doesn't make money, and singers shouldn't try to make money either. Apple prostitutes singers for free, and users prostitute Apple for free. This is roughly equivalent to both Apple and users prostitution for free!
This situation.
It was Swift who stubbornly protested and directly removed all music copyrights from Apple Music, forcing Apple Music to pay the full share of the free period music copyrights.
Xu Chen is from China.
A dead Taoist friend is not a poor Taoist.
It is up to the European and American music circles to resolve matters on their own, as long as Apple doesn't use him for nothing.
Cooperation agreement signed.
Apple also officially launched Apple Music.
Apple has deep pockets.
Moreover.
Warner, an old gangster in European and American music circles, also charged into the battle.
soon.
The news that Xu Chen signed a contract with Apple Music and that his digital music will be charged in the future has spread throughout the European and American music circles.
News announced.
European and American fans don’t have any objections, the European and American music scene is quitting!
What the hell!
Xu Chen is so Chinese. When he came to the European and American music scene, his music was charged for free. We in Europe and the United States still charge for it!
protest!
I really protest!
The famous American rapper Usher protested on Twitter and said rhythmically; [Apple has violated the spirit of the Internet. Everyone has the right to listen to their favorite music on the Internet. Cyan betrayed his fans who love him. My music will always be There is no charge and I will not spend a penny for Cyan’s music! 】
Usher is very popular in the United States.
He is Justin Bieber’s teacher.
The teachers all spoke, and Justin Bieber, who had just signed a contract, could not sit still. His words were more radical than his teacher Usher; [I am a fan of Cyan, and I don’t understand Cyan very much. He abandoned the fans who supported him. His rock and roll is not about freedom! He reeks of the stench of copper! Apple has eliminated the freedom of music. I will no longer pay for Cyan’s music! Never! 】
The American hip-hop rock king Eminem returns to the European and American music scene with his comeback album [Relapse] and his autobiography [zThis Is Me] after a two-year absence from the European and American music scene.
He also mocked Xu Chen on Twitter; [Cyan is from China, and Chinese people are very shrewd and never let go of any opportunity to earn gold coins. OK, I want to say, Cyan, I thought you would be the one I respect the most. Opponent, unfortunately you are not, your personality is not noble, your music is not free, your rock is rotten, full of the smell of copper to the point of being unbearable, OK, I am a European and American music scene, I am for freedom Speak up, my new album relapses, no charges! I support the fans' protest against Apple. Apple is a hegemon and a dictator. Jobs' reputation at Apple has already shown everything. 】
certainly.
There are also those who support Xu Chen and cheer for him.
for example.
Madonna.
Her music is also a big player in the European and American music circles, and it is simply miserable. Apple can acquire the copyright of Xu Chen's music, so there is no reason to miss her.
That's why.
Madonna also has high emotional intelligence and supports digital music charging, directly competing with Usher and Eminem; [Hi! Two rap boys, you are so generous in making digital music free because not a dime of digital music goes into your mother's pocket. OK, I support freedom of music and everyone's right to enjoy music, just like all Everyone can enjoy air, sunshine, and water, but I am puzzled. Air, sunshine, and water are given to us by the earth. Is music also given by the earth? no! Music is the hard work of musicians and the result of their labor. Frankly speaking, I have put in my sweat and time. What’s wrong with me asking for money? Even a bastard can collect money, but a musician can’t even be as good as a bastard? I think Usher and Eminem yes, do you like being penetrated for free? Dirty boy! 】
Madonna angrily criticized Usher and Eminem.
What’s more, musicians are not as good as idiots, and idiots are not free!
Twitter was suddenly in turmoil.
European and American fans are naturally not good at it. Who spends money when they can get away with it for free? Spending money is such a fool.
Twitter launches poll.
The majority of European and American fans support free prostitution, and only a handful of fans support paid purchases. Usher and Eminem are also stable. This wave of public support is with me.
soon.
Apple Music officially launches Xu Chen’s music.
and.
The new song ViVa La Vida created by Xu Chen is only available in digital version. The rest of his songs can also be listened to permanently by purchasing. The song is priced at US$0.50, and the old album is priced at US$10.
In order to attract fans to buy, Xu Chen also launched an exclusive edition, which means you can get his signed album + poster with purchase. The exclusive edition is US$30.
It's absolutely crazy.
Even those who cut leeks are not so ruthless. This is going to make the European and American music circles bald.
European and American music scene.
European and American newspapers and media do not believe that Xu Chen's digital music can be sold. The Twitter polls have said it all. They are all waiting to see Xu Chen's jokes.
Apple isn't confident either.
but.
Apple does not expect music fees to be paid in one go. Users' consumption habits need to be cultivated. It doesn't matter if the first shot can be fired. It doesn't matter whether it hits the target or not.
December 28, 2008.
This day is a day worthy of attention in the global music scene.
Under the current situation of the decline of the global music market.
The free digital era, the main culprit responsible for the decline of global music, is also completely over.
future.
It is the era of digital music payment, and it is also a new era for the global music scene. The era of barbarism and disorder is over, and the era of music giant monopoly is coming.
Both Jobs and Cook crouched in front of the machine.
Machines monitor digital music sales data.
As the clock strikes 8:00.
Digital music is officially on sale.
Immediately afterwards.
Both Jobs and Cook were dumbfounded.
Turnover on the machine.
It's like computer code that's flooding the screen like crazy.
From zero dollars to a thousand dollars.
All in less than a second.
From $1,000 to $10,000.
It's not even 60 seconds.
Breakthrough from $10,000 to $100,000.
It's just a matter of time to turn around.
final.
The transaction volume has exceeded one million US dollars, and the transaction amount has also been rising steadily and rapidly. The entire office cheered.
The profits here are so amazing!
Robbing a bank is not that profitable!
A string of codes.
A digital music platform.
Less than an hour.
It can generate a transaction volume of 1 million US dollars. If you have all the music copyrights, you can make countless money just lying down.
Cook looked excited.
Jobs looked very calm and just smiled: "It seems that signing Cyan was not a wrong step. In the European and American music circles, he is the only one who can attract fans to spend money to listen to his music."
Cook also said humorously: "After all, Cyan is the hand of God, and his music will never have to worry about the risk of encountering Waterloo. It seems that fans are very willing to pay for high-quality music." ’
Jobs said: "Not just high-quality music, but users are willing to pay for any high-quality music. We can announce our joy. I think the American news media must really want to celebrate our failure."
Jobs shrugged: "Obviously, they are going to be disappointed, we succeeded!" (End of Chapter)
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