China Entertainment's performance is king

Everything Is Fine had a poor first-day performance, with a box office of more than 7 million, and the film schedule was directly reversed. The box office accounted for 2.4%, and the film schedule was 7 points.

I'm very happy, Bao Qiang and Shen Lang. Thank you very much. Without you, there would be no Detective Chinatown.

Judging from everyone's feedback, our sequel can be put on the agenda. Shen Lang, I heard Yaya say, if you don't drink, stop drinking. We won't do the trick of forcing people to drink. Chen Sicheng held up a glass of wine and was toasting Shen Lang and Bao Qiang.

There are a lot of meanings in these words. He used Tong Liya to get involved in the relationship with Shen Lang, and also specifically pointed out the sequel. Okay, normal, adult social interaction, how can it be simple?

This is quite normal. Let’s calm down first. In fact, it’s mainly for Shen Lang. Baoqiang’s problem is not big. He has invested in “Detective Chinatown”. If the first one is successful, it’s impossible not to participate in the sequel.

The difficulty now is Shen Lang. The salary for filming the first film is 100% unmatched by Shen Lang's.

Then I'm welcome. Although Shen Lang didn't intend to take the wine glass, Chen Sicheng said it to give him face.

Cheers. Everyone in the group was very happy. The movie's box office in two days had reached 350 million, and it was almost time to make back its money.

The investment is about 80 million, but because of Shen Lang's participation, the investment is 100 million. According to the return of three times the investment, this has already started to make money. Of course, you have to be happy. There are reasons to be happy.

This is Chen Sicheng's second movie, and he has proven himself that BJ Love Story still has the aura of a TV series, but Detective Chinatown does not.

Chen Zhixi has another masterpiece. She is really a little confused. The movies she collaborated with Shen Lang were all hits.

Baoqiang is also happy. He has benefits from high box office. He is still an investor. How can he not be happy after making money?

Shen Lang was also happy. He didn't invest any points, but now, he has got at least 350 million points, which is comfortable.

[Points: 1.32 billion]

[Points benefit: 720 million]

Shen Lang's points are over 60 million more than before. This is mainly due to the fact that The Legend of Mi Yue was offline. Both channels broke the second ratings. One TV station got more than 20 million points, plus zero. Broken pieces, there are 1.32 billion.

As for the points benefit, it is the 800 million points of My Girls' Generation, 100 million of which were used last year.

But I have to say that the points benefit is growing really fast. It’s only so much in one month. I don’t know what this year’s harvest will be like.

…

Shen Lang returned to the room and looked at the news. There must be something related to him today, although he was not mentioned.

Fanfan's Braun spokesperson was officially announced, but he didn't get a spokesperson. Braun is indeed a major international brand, and it's hard to get a spokesperson name.

Shen Lang took a look and saw that Fanfan's fans were clamoring. Fanfan's endorsement was also officially announced on New Year's Day. After the official announcement, Braun razor sales increased significantly on the first day.

Shen Lang doesn't know the specific sales volume, but Fanfan's fans say that after Fanfan's endorsement, the online sales volume of Braun razors was about 30 million.

This is definitely higher than Shen Lang's first-day razor sales last year. Shen Lang is not too surprised, fans, this is normal.

Nowadays, Fanfan's fans are praising Shen Lang, but this is only a limited comparison. After all, Shen Lang's subsequent endorsements all had sales of more than 30 million on the first day.

The main reason is that the endorsement fee given by Braun was not high. At that time, he only paid the same points as the endorsement fee.

But no matter what, on the surface, we have won a round anyway, and we should calculate it after we win, otherwise it will be too miserable.

Lao Pao Er finally did well at the box office, but who would have thought that My Girlhood would break records.

Fans of Fengfeng and Fanfan have only dared to compare the day's box office these days. They haven't even been happy for two days, but Detective Chinatown has come to teach them how to behave.

But fans, you can always find another way. With various restrictions, it is normal to be the first.

Of course, we have to thank Shen Lang for not neglecting marketing, otherwise everyone would really not be able to play.

Nowadays, if fashion is better than Shen Lang, it is better than fashion resources. Who makes Shen Lang not bow to various luxury brands?

The business has also improved a bit, and they have rushed to promote it. It is all about the popularity. Shen Lang's fans are not afraid at all. Shen Lang's performance is too strong.

Shen Lang didn't regret not continuing to endorse Braun, and he didn't take it to heart after knowing the news. As long as he was willing and had points, wouldn't the sales volume be the same as a joke? Rest.

…

Shen Lang slept comfortably, but other places were not comfortable. In Braun's Greater China office, more than a dozen men and women, including foreigners and Chinese, were having a meeting.

Director Wu, have you investigated the reason why our razor sales plummeted? Where are the dealers? A certain bald middle-aged man said coldly to a middle-aged man.

Something big happened to Braun, which is why these senior executives didn't go home at night. It's the annual shipping season again. A big company can't survive by relying on netizens to buy and sell on the Internet.

The bulk still has to be shipped to major dealers, who then act as retail channels to sell to the public.

But there is a problem. This year, major dealers are willing to purchase goods, but they don't seem to be particularly sufficient.

The company can't threaten other dealers and not supply them with goods in the future. It's impossible, and it's not all direct sales.

Mr. Zhang, part of the feedback is that I want to wait and see, and part of the reason is a bit strange. I said that the spokesperson has been changed, and I want to see what happens before talking about it.

It may sound a little strange, but although a brand’s spokesperson is important, the most important thing is the brand channel.

But the shaver is really different. This thing is not an easy-to-replace electronic product. The importance of the spokesperson is still very important. To put it bluntly, I want to cut leeks.

Of course, these reasons are just speculations. Who could have imagined that the consequences of Shen Lang's non-endorsement would come just now.

Mr. Wang, you are the publicity director. Have you seen the data about how Wu Yifan you recommended has helped us? The middle-aged man said to another middle-aged woman.

Mr. Zhang, the data is okay.

Mr. Wang, don't forget, half of the so-called 30 million battle report was purchased by us through the dealer network. When Shen Lang endorsed it last year, we didn't do this. Mr. Zhang was a little dissatisfied.

Although he does not agree with Shen Lang's spokesperson and endorsement fee requirements, it does not mean that he has no requirements for new spokespersons.

The sales volume can be reported falsely, no one knows anyway, but there are some things you can't deceive yourself, and Fanfan can't buy it out of his own pocket, so he can only rely on leeks.

They didn't know that this was just the beginning. Now it was just the initial reaction after Shen Lang left. Shen Lang himself didn't know.

The system plays the role of killing the goose to lay the eggs. Last year's sales, which were more than in previous years, were all made up from the later stage. It would be fine if Shen Lang had always been an endorser. He had been making up for it, but that's no longer possible now.

(I originally wanted to write another chapter, but this one is not in good condition. Get some rest and will talk about it tomorrow)