Chinese Entertainment's Shining Star

This "thank you" was sent by Xu Zheng. Although he didn't elaborate, Nie Wei understood what he meant.

Soon, Wu Lei's parents also sent a text message, congratulating Nie Wei and asking if Wu Lei should attend the premiere. From this question, we can tell that this pair of parents has been learning a lot about the entertainment industry recently.

Nie Wei also suggested to Wu Lei's parents that he wanted Song Zuer and Wu Lei to walk the red carpet together, and they agreed without hesitation.

Soon, Nie Wei's phone rang again, and there was also a text message from Fan Binbin.

"Congratulations, future big director, do you need your sister to help you stand up?" In the text message, Fan Binbin teased Nie Wei.

"The more the better, I will not refuse anyone." Nie Wei smiled and replied with these eight words.

"You're welcome, don't worry." Fan Binbin quickly replied to the text message. Nie Wei ignored the first sentence "You're welcome", but the latter sentence "Don't worry" made Nie Wei look forward to it.

In addition to these people, Huang Bo and Wang Baoqiang, who had guest-starred in the film, also sent text messages to congratulate Nie Wei. Looking at the lineup of these names, although it does not seem to be as good as the cast of "The Promise", if it is taken out and watched 10 years later, Nie Wei believes that the audience will have a radical change in their inner comparison when watching these two movies again.

Three days later, Nie Wei received a notice that "Speeding Scandal" was scheduled to be released on January 15.

With the final release date of the theater, "Speeding Scandal" also began to start the publicity mode, which is already quite familiar to Huayi's public relations department. With the two-pronged approach of television and the Internet, it took less than a day for this movie that once caused a heated discussion among the public to return to the audience's sight.

And this time, Nie Wei was particularly ingenious. In the few days before the release, he released a short film shot by the participating actors every day, either complaining about the actors in the same group, or complaining about Nie Wei, the director, or laughing and talking about the little fun things during the filming.

Each short film is not long, with a maximum of seven or eight minutes and a minimum of four or five minutes, but it has fully aroused the interest of the majority of netizens. In particular, Nie Wei also taught the actors the trick of "self-deprecation" that future Internet stars would use to tease and amuse themselves, which made the audience feel that these short films were very interesting and fresh.

Can you imagine Shu Chang wearing a very rustic shirt and jeans, with a pair of dirty Huili shoes on his feet?

Can you imagine two little actors surrounding the beautiful Fan Binbin and calling her grandma?

There are many more, in short, it subverts the image of the star in the minds of many audiences and fans. This contrast not only did not make the audience hate it, but also made them more interested, especially as these short films gradually revealed the content of the film, which made netizens more and more curious about what the film was made of.

There are still five days before the premiere, and the first trailer of "Speeding Scandal" is finally online.

It took less than an hour for the number of clicks to exceed one million.

"Hahaha, it's so funny. It's so funny to see the bald Xu Zheng stunned when he heard Shu Chang say that she was his daughter. I can almost feel what he was feeling at that time."

"A 38-year-old grandfather, a 22-year-old daughter and a 5-year-old son, the relationship and age of this family make me, a 35-year-old single dog, doubt my life."

"Nie Wei's imagination, I have only one word, I surrender!"

"I watched the trailer and laughed throughout. Director Nie Wei's skills seem to be as bad as I imagined. I think I should go to the cinema to support him. I hope Nie Wei won't let me down."

As the trailer was released, comments from the audience also appeared on the Internet one by one. Compared with the doubts when the movie news was first released, a large part of the audience changed their views after watching the trailer, because from the trailer, this movie is really interesting.

The subject matter is novel, the jokes are also very innovative, and the key actors are well selected and perform very well. Sometimes an expression or even a look makes the audience laugh.

Of course, there are some who disagree, thinking that a good trailer does not mean the movie will be good, and some "moralists" think that this subject is too sensitive and not suitable for the screen. However, the merits outweigh the flaws, and the majority of positive comments online still account for the majority. Seeing these comments, Nie Wei knew that at least he did not have to worry about the first-day box office data. As for the future, Nie Wei was confident in his movie.

Just as Nie Wei's "Speeding Scandal" was attracting netizens with various publicity tricks, the Spring Festival Gala also began to work under Nie Wei's planning.

The Spring Festival Gala, which usually covered up and refused to see people like a bride getting married, suddenly changed its style and became a charming dancer "holding the pipa and half covering her face", releasing a little hazy news every day to entice netizens to guess.

"Who planned this? They only released a one-second audio clip, and we couldn't even hear two words. How could we guess who it was?"

"The silhouette is too blurry. Can you give some more details? It's so hard to guess."

"I've been defeated by the Spring Festival Gala program team..."

Although many netizens complained and some even cursed, it has to be said that the number of netizens participating in this guessing game is still increasing day by day, and the key is that the Spring Festival Gala did not leave the suspense until the end this time. It gave a question every other day and announced the result the next day.

And those who answer the questions in the correct format under the official blog will receive a small medal as long as they guess correctly. This medal does not bring any privileges, but for netizens, it is an honor. Those netizens who get medals for guessing correctly are naturally envied by countless netizens, and those who don’t guess correctly are also holding back their anger and strive to guess correctly next time.

Soon, the Spring Festival Gala program team launched a wish wall activity. Netizens can leave a blessing of no more than 30 words on this wish wall. When the Spring Festival Gala is broadcast live, there will be a chance to be selected by the host and read to the national audience on the spot. You can write to your parents, elders, wife, children, or friends. As long as the text does not violate the live broadcast regulations, you have a chance to be selected.

It has to be said that once this project was launched, it really caused a wave of participation by the whole people.

For a time, it even drove the traffic of the Star Podcast. After all, the rewards of this activity are too tempting, and the difficulty of participation is very simple. As long as you have a blog account and write a blessing, you can do it. Although the possibility of being selected among so many entries is very low, what if it is realized?

Thinking that when I hear the Spring Festival Gala host read out my blessings to my family in front of the national audience, it must be something to be proud of and show off.

This activity took only three days, and the blessings received exceeded 10 million. This level of participation surprised the Spring Festival Gala program team. While they were impressed by Nie Wei's wisdom, they also admired Lang Kun's decision. It was he who went against all odds and cut the time of an advertisement, freeing up 30 seconds for such a link. Now it seems worth it! ! !

Just looking at the tens of millions of blessing messages, everyone knows that Lang Kun's decision is right. Even if you count that advertisement as advertising fees to promote the Spring Festival Gala, can you really achieve such an effect? ​​What's more, they have received a lot of money. The designed blessing board has reserved an advertising space for the title sponsor, and the advertising fee collected is no less than the income of the 30 seconds. Many people here have to admire Nie Wei's means. What you seem to have lost, he will make up for it immediately with a random idea.

In addition, the Spring Festival Gala opened a Weibo account and actively interacted with netizens, and occasionally made jokes about itself. Many netizens claimed that this year's Spring Festival Gala was particularly down-to-earth.

For a while, there were only two voices on the Internet, either discussing "Speeding Scandal" or discussing "Spring Festival Gala".

All of this is closely related to Nie Wei, but Nie Wei himself was sitting there doing things that had nothing to do with movies and the gala. He was looking for a house.

At the beginning, he had mentioned at home that he wanted to move out, but was stopped by Zhou Aiguo. At that time, Zhou Aiguo said that he would arrange a house for Nie Wei. Now he finally fulfilled this promise after returning to China.

Nie Wei's house was arranged in a high-end community newly built by their company near the second ring road of Kyoto.

Zhou Aiguo was responsible for all the decoration of the house. When Nie Wei got the key, except for a few air purifiers without accompaniment, everything else had been decorated.

Nie Wei had previously provided Zhou Aiguo with the design direction, and Zhou Aiguo did indeed renovate strictly in accordance with the style required by Nie Wei. What he wanted was a minimalist style, and what was presented in front of him was also this style. The whole house looked neat and beautiful. He only needed to put his favorite decorations on the empty cabinets, and Nie Wei could give it a score of 90.

The house was very large, a full 180 square meters, a duplex apartment, three bedrooms, two living rooms and two bathrooms, but the most eye-catching thing was the open kitchen with a large island. It was a place that made people want to pick up pots and pans to show off their cooking skills, regardless of whether they knew how to cook, and Nie Wei was no exception.

This apartment can be regarded as a villa in a building. It is located on the 15th floor, close to the street, and there are no tall buildings around, so the lighting is very good. When Nie Wei went there in the morning, he saw the feeling of sunlight filling the entire bedroom, and he immediately fell in love with this place.

Of course, this house has another advantage, that is, it is very close to home. Su Qing can walk to this community from home in 20 minutes, and it is even faster to drive, which is only a few minutes away.

In addition, the greening of the community, public facilities, and the surrounding shopping, transportation, and medical environment are all very satisfactory.

After getting a house, the first thing Nie Wei did was to invite family and friends to live together.

Nie Wei did not invite them all together, but invited them in batches. After all, the two groups of people are purely two circles, and putting them together would make both groups feel very unnatural.

So Nie Wei first invited his parents or elders to have a meal together. When this group was over, Nie Wei invited his friends to come and visit his new home.

That day, Shu Chang got up early, and there was always a kind of expectation in her heart, which made her a little uneasy. She didn't even eat a single vegetable bun made by her aunt that she liked very much.

All this was caused by Nie Wei's new house. She still has the text message that Nie Wei sent to her on her mobile phone, which clearly wrote a word, our new home.

Nie Wei did not use "I" but "we", which immediately grasped the softest spot in Shu Chang's heart. Since this girl received the text message, her mind has been filled with the house. She was either in a daze or stupid. As a result, her family members asked her about her well-being many times, fearing that she had something hidden in her mind.

The day when we could see our new house finally came. Shu Chang got up early and ran out of the house with an excuse without eating a few bites of breakfast.

Originally, grandma wanted to stop the child from eating well, but was persuaded by Min Chun beside her.

After Shu Chang walked out of the door, she did not leave immediately. Instead, she waited for five minutes at the door until a small figure appeared. She immediately waved and asked him to come quickly.

"Juanjuan, remember, you must be obedient when you get to your brother's house."

"Sister, I know." The little girl nodded obediently.

With Song Zuer, Shu Chang got on the nanny car that had been waiting at the door for a long time, and headed towards Nie Wei's house with full expectation, thinking that she must be the first to arrive, but she didn't know that at this moment, a girl had arrived at Nie Wei's house one step ahead of her.

"The kitchen is not bad, but the TV is a little small." Lin Yifei hugged her little arms, wearing a pair of fluffy slippers, pacing while looking at Nie Wei's house and constantly commenting.

"Since you have the time to comment, can you come and help me clean up?" Nie Wei said while holding a rag and wiping the coffee table.

In fact, the house is very clean, and someone comes to clean it regularly, but Nie Wei still decided to clean it himself for peace of mind.

Lin Yifei, who was standing next to him, did come early enough, but after entering the house, she did not help at all. Instead, she wanted to serve her, asking for drinks and fruit plates, and criticizing her house, looking like a "bad guest". If it weren't for the fact that he liked the crystal decorations she brought, Nie Wei would have definitely driven this girl out.

"I'm helping you point out the shortcomings. You can correct them, and then your new home will be more perfect." Lin Yifei looked like she was right, but in fact, she was mostly jealous. She liked Nie Wei's new home very much, but... forget it, don't think about it, it makes her angry, and she also wanted to leave some of her own marks in this home, so when she knew that Nie Wei hadn't bought decorations yet, she brought a lot of decorations, filling Nie Wei's home and still having room.

Just as Lin Yifei was enjoying Nie Wei's service and thinking about where to put the decorations, two people also came to the lobby on the first floor of the community.

Thanks to Pangu 1 Tianwang, E Ye Gulan, and 0773, three book friends, for their rewards and support!